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Jonathan Golden Profile
Jonathan Golden

@jpgg

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Partner @NEA , Previously Product Exec @Airbnb and product @Dropbox , @Hubspot

San Francisco, CA
Joined July 2007
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@jpgg
Jonathan Golden
5 years
I returned back to vc after 9 years. I’ve learned a lot. Here’s what 2019 has taught me while at @NEA . 1/ Competition is fiercer than ever for ‘quality’ startups. Everything is pre-empted. I’m being more aggressive in what I have conviction in before others move.
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@jpgg
Jonathan Golden
5 years
Sharing my reflections on personal growth @Airbnb . "Being patient with others, understanding your own emotions, and identifying what your colleagues might be going through is the key to surviving hypergrowth."
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@jpgg
Jonathan Golden
7 years
Thoughts on marketplaces dynamics after my six years at Airbnb. "Marketplace businesses can be messy, and every gain is hard earned." Four Questions Every Marketplace Startup Should Be Able to Answer:
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@jpgg
Jonathan Golden
5 years
5/ Good people are good to work with and unscrupulous people are not. Plan and simple. I’m focused on working with individuals I want to spend time with and I hope the entrepreneurs I meet are doing the same. Ultimately vc is a people business. This lesson is learned everyday.
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@jpgg
Jonathan Golden
4 years
Just wrote "Don’t Let a Single Metric Drive Your Business" published by @HarvardBiz . Startups need a constellation of metrics: quantity, quality and efficient to prioritize tradeoffs and navigate in turbulent times.
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@jpgg
Jonathan Golden
5 years
I’m finding that revenue is a lagging indicator for many early stage startups. I’m much more interested in the unit economics working, or a path towards working, before trying to rapidly scale revenue.
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@jpgg
Jonathan Golden
5 years
2/ Consumer opportunities are more challenged due to increasing CAC from the Facebook + Google duopoly. Even startups that worked a few years ago have slowing growth due to increasing acquisition spend. I’m looking for multiple growth channels –the mix will constantly change.
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@jpgg
Jonathan Golden
3 years
I worked side by side with @brian_armstrong at @Airbnb before @coinbase . I asked him how I could buy #BTC . He said it was hard but that he was working on solving it... so instead I angel invested in @coinbase which was ironically easier at the time 😂. Thx Brian and congrats! 🚀
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@jpgg
Jonathan Golden
5 years
4/ Everyone is anticipating a slowdown but no one is acting that way. I’m staying focused on enduring businesses that will compound over time. Capital efficient businesses are a surefire way to continue when capital is scarcer. No one can predict the marco markets.
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@jpgg
Jonathan Golden
5 years
Boom. @NEA announced our new $3.6b fund. Investing in founders who are creating vital change in the world for over 40+ years in both up and down economic cycles!
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@jpgg
Jonathan Golden
4 years
When I joined @Airbnb in 2011, I thought, if this works it could be huge (like a billion dollar co). I never thought it could be worth +100 billion but I shouldn't be surprised. Such an amazing team who is dedicating themselves to bringing people together in the world.
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@jpgg
Jonathan Golden
5 years
3/ Application layer software in on fire. With @zoom_us 's successful IPO, it feels like SaaS multiples have doubled since the beginning of 2019. I’m leaning forward when the business gets stronger at scale (ex: potential to become a platform), not otherwise.
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@jpgg
Jonathan Golden
6 years
There are a ton of Airbnb alum startups that are just getting going. @coinbase and @mesosphere are two unicorns that have already emerged from @Airbnb . @andrewchen I’ll argue that there will be more from Airbnb than Uber in the next few years.
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@jpgg
Jonathan Golden
6 years
With my experience as the first PM @Airbnb , founders often ask me what to look for in their first PM hire. My reply is always hire builders not maintainers.
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@jpgg
Jonathan Golden
6 years
Just published a piece in @TechCrunch on behavior changing products. "A behavior shift allows the innovator to shape the future by creating a new product experience and pricing structure." Looking forward to what's to come!
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@jpgg
Jonathan Golden
4 years
" @Patreon 's creators want to express themselves while earning a living. The platform gives control to the creator, allowing them to know and manage their fanbase in a scalable way." @NEA is co-leading the 90M fundraise. More here 👇
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@jpgg
Jonathan Golden
6 years
As a partner at @NEA , I’m looking for #marketplaces that create behavior-changing experiences.
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@jpgg
Jonathan Golden
6 years
It’s way better for a marketplace to be supply constrained than demand constrained. Lack of demand is the main cause of any business failure either as a startup or any business for that matter.
@jpgg
Jonathan Golden
6 years
As a partner at @NEA , I’m looking for #marketplaces that create behavior-changing experiences.
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@jpgg
Jonathan Golden
6 years
Attended an @atrium scale event hosted by @justinkan over the holiday weekend. Super impressed with the caliber of the startups in the Atrium ecosystem!
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@jpgg
Jonathan Golden
6 years
Always useful to see old decks of startups. Makes you realize how raw some of the most successful businesses were in the early days:
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@jpgg
Jonathan Golden
6 years
I get told all the time that 'ideas are a dime a dozen its all about the execution'. My take is that it is all about execution but a really good idea is hard to identify. You need both a solid team and a great idea (as well as market timing) to get something explosive.
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@jpgg
Jonathan Golden
6 years
Don't get bamboozled by titles at large tech companies. Building anything is much harder than being handed a large part of the product where you just keep it running.
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@jpgg
Jonathan Golden
5 years
"Each stage of the company required an up-leveling of my emotional, communication, and leadership abilities — and those are the tools that I will carry forward." Its a life-long endeavor for me to continually improve!
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@jpgg
Jonathan Golden
5 years
Huge success story for @williamhockey and @zachperret from @Plaid and for @rickyang from @NEA who has been quietly partnering for several years since the seed and leading the series A!
@NEA
NEA
5 years
🎉 Congratulations, @Plaid @williamhockey @zachperret —the #fintech 🤑 company that has made money easier is to be acquired by @Visa ! @NEA 's @rickyang , an early investor and BOD member, details The Hard Work Behind Making Money Easy:
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@jpgg
Jonathan Golden
4 years
I'm bullish on @Airbnb ! I think it's a thing now.
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@jpgg
Jonathan Golden
6 years
Just published How to Make Your First Product Hire. "My advice is to find a builder, not a maintainer. Look for a PM who has actually built a new product, not someone who was handed a well-established product to manage."
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@jpgg
Jonathan Golden
3 years
Could not be more excited about the future of @Patreon ! With @jackconte 's leadership they are the heart of the creator economy.
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@jpgg
Jonathan Golden
4 months
@andykonwinski I call it storytelling. You need to bring everyone along and developing a compelling narrative is the most important skillset I look for in founders.
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@jpgg
Jonathan Golden
1 year
Our interview with @GrantLaFontaine from @Whatnot on how to build a next gen marketplace with individual curators! "When you layer that star [curator] dynamic with that ability to move product, it’s a force multiplier."
@NEA
NEA
1 year
🔦 Marketplace Building Spotlight: Whatnot’s Grant LaFontaine @NEA ’s @jpgg & @Whatnot ’s @GrantLaFontaine discuss explosive growth, product evolution, and tales from the trenches: #marketplaces #founders
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@jpgg
Jonathan Golden
6 years
Two side by side stories in @TechCrunch about David (my brother) raising 90M for @BoweryFarming and my thoughts on behavior changing products. Love the timing of it!
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@jpgg
Jonathan Golden
6 years
The @nytimes and @eringriffith highlighting the amazing entrepreneurial network that is coming out of @Airbnb ! Pumped to work in venture ecosystem with Airbnb colleagues like @gustaf and @saratillim .
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@jpgg
Jonathan Golden
1 year
I continue to be wildly excited about marketplace startups at @NEA ! Great insights from my partner @annbordetsky . More in NEA's Marketplace Building Playbook 👉
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@jpgg
Jonathan Golden
11 months
Best career risk I ever took! Post Series A is a sweet spot for joining a rapidly scaling company. Also @Airbnb was/is a special place!
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@lennysan
Lenny Rachitsky
11 months
Data on when 30+ startups hired their first product manager Including who they hired, how many employees, and engineers, they had at the time, and the backgrounds of the first PMs and founders:
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@jpgg
Jonathan Golden
6 years
Original tweets back in early 2007. I was still trying to figure out what twitter would be used for. Finally stepping back into the community after an 11 year hiatus!
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@jpgg
Jonathan Golden
5 years
Hypothesis - if we appropriately tax carbon emissions, we’d see a re-emergence of onshoring, bringing jobs back to domestic markets and having food sourced more locally. Odd how a strong climate policy might correct both environmental and economic dislocations at the same time...
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@jpgg
Jonathan Golden
5 years
Business model innovation is the most disruptive type. An incumbent must change every aspect of their business including product and sales to effectively respond to the threat. Libra is Facebook’s recent attempt to own a new paradigm. It will be fascinating to see how it unfolds!
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@jpgg
Jonathan Golden
5 years
I think @lennysan ’s superpower right now is disseminating stellar advice on product management!
@lennysan
Lenny Rachitsky
5 years
This a a topic I’ve been wanting to write about since my very first post. Being good at performance reviews is a secret weapon of great managers. I was super fortunate to get to work with the First Round Review team in this, who helped make this look 🙌. Hope you enjoy it.
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@jpgg
Jonathan Golden
11 months
It's been less than a year since ChatGPT erupted onto the scene, revealing a powerful new era in AI. The New Consumer Internet will be Collaborative ( @midjourney , @canofsoup_inc ), Curated ( @perplexity_ai ) and Creative ( @RewindAI )! 👉
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@jpgg
Jonathan Golden
4 years
. @brian_armstrong , @coinbase founder & ceo, previously worked @Airbnb . Alumni group is just getting going 🔥
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@jpgg
Jonathan Golden
6 years
Great depth of thought on marketplaces from ⁦ @davelu ⁩ “Not All Marketplaces are Created Equal: Tales of a Marketplace Founder” by @davelu
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@jpgg
Jonathan Golden
6 years
As a guest on TechCrunch's Equity Podcast this week, @Cookie , @KateClarkTweets , @alex and I discussed female-founded companies and increasing diversity within the venture industry. 👇
@TechCrunch
TechCrunch
6 years
Four rounds for women-led startups, and a huge Series A for Motif by @alex
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@jpgg
Jonathan Golden
6 years
@bchesky @nathanblec @jgebbia set a culture of entrepreneurship and that was a hiring criteria for a while. It was nicknamed being a ‘cereal entrepreneur’, a homage to them making Obama O’s cereal to fund @Airbnb in the early days. We’ll see more Airbnb entrepreneurs emerge soon.
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@jpgg
Jonathan Golden
2 years
I have been waiting for @LedgeFinance 's product to exist since the early days of @Airbnb ! @T_Kirschen and team could not be a better team to build "the" payments reconciliation platform:
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@jpgg
Jonathan Golden
10 months
Novel ‘system of intelligence’ products that leverage generative AI will become the next wave of software disrupters at the app layer. Defined by 1. deep workflow integration, 2. data hierarchy sophistication and 3. data feedback loops. @TechCrunch 👉
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@jpgg
Jonathan Golden
1 year
Love the curated experiences that @livekindred is bring to the world. Excited that @veelarco and @NEA are partnering with them!
@livekindred
Kindred
1 year
We're thrilled to announce the support of @NEA & continued support of @a16z , @tonsing , and @BessemerVP in our mission to help people live a lifestyle that's richer in travel, experiences, and human connection. Thanks @bayareawriter for the coverage!
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@jpgg
Jonathan Golden
6 years
“If people would just sit down and eat together, and understand something about each other, maybe they could figure things out.”
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@jpgg
Jonathan Golden
4 years
So excited for @NEA to partner with @Patreon and @jackconte to build the platform for the creative economy! via @WSJ
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@jpgg
Jonathan Golden
6 years
Yale endowment is over-weight VC and dramatically under-weight domestic equity. Super interesting to peer behind one of the best allocator of assets in the world.
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@jpgg
Jonathan Golden
3 years
@MoonPayHQ Pumped to be part of the journey with @isotowright and the rest of the @MoonPayHQ team! MoonPay is 'the' on-ramp to access crypto in the new Web3 paradigm. Exciting times ahead!
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@jpgg
Jonathan Golden
4 years
Talking to over 3k people on video is a little easier than in person #productcon 😉
@productschool
Product School
4 years
Amazing talk by @jpgg 🔥 at #ProductCon
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@jpgg
Jonathan Golden
6 years
I remember seeing the Twitter's Series B pitch deck in early 2008. The entire deck was a series of tweets, amazing to see the focus on product back then which translated into an amazing narrative for fundraising. Only 140 characters on each slide.
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@jpgg
Jonathan Golden
5 years
"There is an inherent trade-off between inclusion and efficiency as a startup scales" - @rousseaukazi . Rousseau is trying to flip the equation. @threads is focused on scaling communication so that all participants are included in decisions!
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@jpgg
Jonathan Golden
6 years
There are over 300,000 privately owned aircraft in the U.S., but these planes are utilized a meager 1.2% of the time. There are more than 220,000 commercially certified pilots in the U.S., and want to fly more to earn income—it’s also their passion.
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@jpgg
Jonathan Golden
6 years
Amazing write up of @lennysan ’s time @Airbnb . Seven years is quite a journey!
@lennysan
Lenny Rachitsky
6 years
I wrote something about my time at Airbnb
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@jpgg
Jonathan Golden
6 years
Heard on the South Park lawn in SF this am “Venture is the highest ego to AUM (assets under management) ratio in the finance industry”. @itaitsi Too funny :)
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@jpgg
Jonathan Golden
5 years
Loved hearing @daynagrayson on @twentyminutevc this morning with @HarryStebbings . Some serious knowledge dropped on how entrepreneurial expectations of venture has changed and why we place to much emphasis on "signalling". Great episode!
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@jpgg
Jonathan Golden
1 year
Excited to share the @NEA Founder Forward podcast I recorded with @jackconte on @Patreon and the boarder creator economy with @itsdankang here: .
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@jpgg
Jonathan Golden
6 years
Anecdotal evidence that my friends have stopped using facebook... no one posts happy birthday in my feed anymore 🤨
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@jpgg
Jonathan Golden
6 years
Love the quote by @Zat_Rana "You have to be lucky to be successful, but luck can be engineered." Its not just hard work but hard work in the right direction to set yourself up for serendipitous opportunities.
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@jpgg
Jonathan Golden
6 years
Extremely relevant in venture capital and just life in general. "Every time you have a conversation, you are building a personal brand" by @JoelCPeterson
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@jpgg
Jonathan Golden
6 years
"The fact that people have left the company to implement their own big ideas isn’t a bug. It’s a feature, a direct result of the entrepreneurial culture that’s helped Airbnb thrive and have an outsize influence on the industry" Current alum include @coinbase and @mesosphere !
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@jpgg
Jonathan Golden
4 years
. @michelletandler is writing the most thoughtful commentary on SF issues right now. Worth paying attention to. 👇
@michelletandler
Michelle Tandler
4 years
"Crime in SF is down 20%" ?? This is very misleading. Homicides are up 42%. Shootings up 32%. Majority of the "crime drop" is driven by the decrease in tourist car burglaries. Did anyone at @FastCompany check the (publicly available) data? cc @kristindakota 🧵👇 (1/x)
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@jpgg
Jonathan Golden
6 years
@ataussig Its also important to understand the tax consequences of joining a startup. No MBA program I know of teaches you the complexity of QSBS, 83B elections, AMT or 409A valuations.
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@jpgg
Jonathan Golden
6 years
I’m speaking at the Marketplace Conference too! See you there on 3/27.
@bmrothenberg
Brian Rothenberg
6 years
I’m speaking at The Marketplace Conference 3/27 in San Francisco. The conference is for marketplace founders, executives, and VCs/investors. Discount code "autotechfriend" gets 10% off. See you there:
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@jpgg
Jonathan Golden
5 years
Just dug this up: My chat with @Nasdaq from the Marketplace Conference last month. My key take-aways on managed marketplaces, demand versus supply and what sectors can be transformed through marketplaces!
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@jpgg
Jonathan Golden
6 years
@andrewchen @a16z @jeff_jordan @jbreinlinger @onecaseman @bmrothenberg @elichait @ai There are a ton of new marketplace enabling technologies that didn’t exist a few years ago like @stripe Connect (payments), @lob (address verification) and @checkr (background checks) allowing more trust and a ‘fuller-stack’ experience.
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@jpgg
Jonathan Golden
4 years
Beyond thrilled to have @annbordetsky join the @NEA team!
@annbordetsky
Ann Bordetsky
4 years
10/ Builders welcome! Find me here (DMs open 📥) and see u in Clubhouse 👋
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@jpgg
Jonathan Golden
6 years
I fear that to live and work in SF, salaries are going to be move up tremendously while equity compensation will become less important resulting in more tech workers seeking stability rather than joining the next rocket ship.
@itaitsi
Itai Tsiddon
6 years
“According to CBRE, a real-estate firm, it costs $62.4m a year to run a 500-person startup with 7,000 square metres of office in San Francisco”. Lulz. We pay ~$0.5m for 150 employees in Jerusalem. Basically rent free.
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@jpgg
Jonathan Golden
6 years
@tomloverro I like the Xennial definition for myself, ‘an anologue childhood but a digital adulthood’.
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@jpgg
Jonathan Golden
2 years
Excited to partner with the @Courtyard_NFT team, @lejeunedall and @niluaq , to bring physical collectibles to the blockchain! More about our investment here:
@Courtyard_io
Courtyard.io
2 years
We've raised $7M led by @NEA with participation from @ycombinator , @opensea , @garyvee , @brinks , @CherryVentures , and a select group of angel investors. We’re excited to shape the future of IRL collecting and trading on the blockchain 🚀 (1/2)
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@jpgg
Jonathan Golden
5 months
Amazing team and amazing vision 🚀
@AravSrinivas
Aravind Srinivas
5 months
Excited to announce we've raised 62.7M$ at 1.04B$ valuation, led by Daniel Gross, along with Stan Druckenmiller, NVIDIA, Jeff Bezos, Tobi Lutke, Garry Tan, Andrej Karpathy, Dylan Field, Elad Gil, Nat Friedman, IVP, NEA, Jakob Uszkoreit, Naval Ravikant, Brad Gerstner, and Lip-Bu
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@jpgg
Jonathan Golden
6 years
Interesting to see that ‘product market fit’ (actually sustainable) has finally hit the same visibility in the startup ecosystem as ‘growth hacking’ in the US.
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@jpgg
Jonathan Golden
6 years
Super interesting fact that @steveselzer uncovered exploring Airbnb for Work is that business travelers are commonly lonely and want a unique experience to make travel more human.
@steveselzer
Steve Selzer
6 years
“Airbnb for Work is more than just business travel.” It’s team-building, offsites, relocation, and more. It’s designed to help companies attract and retain talent. It’s a professional community. Excited and proud to see this coming to life. #A4W @Airbnb
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@jpgg
Jonathan Golden
4 years
. @ToastTab seems to be crushing curbside restaurant pickup. Just downloaded the app and its great. It's a stealth consumer play. This was the original @square Wallet app idea which was discounted in 2014.
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@jpgg
Jonathan Golden
6 years
Great analysis of consumer unicorns over the last few years and the fall-off after 2013.
@efeng
Eric Feng
6 years
Some personal musings on the state of consumer startups: . Will we see a next wave of iconic consumer companies emerge?
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@jpgg
Jonathan Golden
7 years
Go Coinbase!
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@jpgg
Jonathan Golden
5 years
Another great post by @lennysan
@lennysan
Lenny Rachitsky
5 years
I just published a new post synthesizing everything I’ve learned about getting into product management ✨ Seven years ago I moved from engineering to PM and this is what I wish I had known back then 🤗
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@jpgg
Jonathan Golden
5 years
@lennysan @soopa @combinevc @gustaf @fatimahusain898 @saratillim All the @Airbnb alum investors had dinner together last week. Great group from pre-seed to seed to venture to growth to even SoftBank :)
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@jpgg
Jonathan Golden
5 years
@AmitMukherjee I’m clearly biased but @Airbnb as the founders hired based on being a ‘cereal’ entrepreneur. You’ve already seen mega successful alums like @coinbase and @D2iQ . More to come.
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@jpgg
Jonathan Golden
3 years
Bonfire is building a true consumer experience for web3 creators and fans. Could not be more excited 👇
@bonfire_tweets
Bonfire
3 years
gm. Web3 introduced digital ownership to the internet, opening the floodgates for creators to capture the value they create. Today, we’re excited to unveil Bonfire, a platform that unlocks the power of ownership for online communities.
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@jpgg
Jonathan Golden
4 years
Could not be more excited to see what the future holds for @Patreon ! It is the platform for online creatives to engage with their fans in a meaningful way while earning a living.
@jackconte
Jack Conte
4 years
Three things: 1) Creators have earned over $2B on Patreon to date from over 6M patrons! 2) Creators are about to be earning $1B per year on Patreon (!!!!). 3) We just raised $90M! Coming up: international, patron experience, discovery More info:
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@jpgg
Jonathan Golden
5 years
Congrats @alyraz !
@alyraz
Alyssa Ravasio
5 years
Excited for this new partnership with @andrewchen , and grateful to our amazing community of Hosts and Hipcampers for making this possible. Let's get more people outside!! ⛺️✌🏽🌲
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@jpgg
Jonathan Golden
6 years
A little late but congrats @HodgesSam ! Excited I was along for the ride. Safe travels back from the UK.
@HodgesSam
Sam Hodges
6 years
It’s official. Great milestone for @fundingcircle . Honored to have had a chance to take part in the listing celebration! Thanks to everyone who made this happen.
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@jpgg
Jonathan Golden
5 years
So excited for @rickyang !
@NEA
NEA
5 years
🎉 Congratulations to @NEA 's @rickyang —promoted to General Partner & Head of Consumer Investing. 👏🏽👏🏽👏🏽
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@jpgg
Jonathan Golden
6 years
Don’t know how I missed this the other week but amazing career advice. “It’s important to move towards a career that has a compounding effect—most careers progress fairly linearly.” How To Be Successful - Sam Altman ⁦⁦ @sama
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@jpgg
Jonathan Golden
5 years
@jheltzer @hunterwalk The first venture capitalist, very few know that name. “Creative Capital” is an great read on vc origins.
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@jpgg
Jonathan Golden
6 years
Excited to see @coinbase building a product for everyone to use to access decentralized apps with @CoinbaseWallet !
@etekis
Emre Tekisalp
6 years
Toshi is now a part of the @coinbase product family, check out @CoinbaseWallet and ! We're so excited not just bc of a new name, but bc of the amazing team we're forming led by @Sid_Coelho and @petejkim and the many exciting features we have on our roadmap!
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@jpgg
Jonathan Golden
6 years
@bmrothenberg Metrics show if a product is successful or not. The key is to set those metrics up beforehand versus deciding which metrics to track afterwards and then pretending the launch was successful.
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@jpgg
Jonathan Golden
6 years
Can’t wait to see dedicated micro-mobility lanes in every major city so that we can actually get around! Electric Scooters in New York City? They Just Might Work via ⁦ @nytimes
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@jpgg
Jonathan Golden
8 months
@AbhayVenkatesh1 Have the humility to understand the randomness of both good and bad fortune but the also have the doggedness to keep at it to expose yourself to even more positive serendipitous events.
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@jpgg
Jonathan Golden
1 year
@annbordetsky @NEA @veelarco @JessicaOu So much building. What is most impressive with YC companies is the focus on real problems and use cases that leads to traction early!
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