Today is the LAST day to save huge on popular items in our Cyber Monday Vault! Earn an ADDITIONAL 30% off 50+ styles AND purchases over $100 qualify for a FREE BRA or HAT.
#cybermonday
#sale
Shop —->
Another batch of 5,000+ orders out the door thanks to the hard work of our fulfillment team!! This crew has been working non stop since Wednesday night to get all of the orders out ASAP! You still have a few hours left to get 30% OFF- Sale officially ends at Midnight PST tonight!
Today marks the start of National Police Week, honoring the service and sacrifice of U.S. law enforcement officers.
Visit the link in our bio to shop our First Responders Collection where we are proud to donate a portion of all sales directly to
@nationalcops
💙🖤
Introducing Alison Scudds newest collection, GRIT.
Arriving Wednesday, 12/8 @ 9am EST, GRIT will feature 27 new arrivals designed by Ascudds herself!
Be the first to shop her new collection by signing up for VIP Early Access launching Monday, 12/6 @ 12pm EST. Link in bio!
"I created this collection for those who embody GRIT. GRIT is grace, resiliency, integrity, tenacity. GRIT is living true to your character when times get tough. GRIT is giving your full effort no matter the outcome."
Shop the GRIT Collection now via the link in our bio!
Dive in to our newly released swim styles before they’re gone for good!
All of the new colors and patterns from our 2022 Swim Collection are limited edition and won’t be restocked! Been eyeing a certain color or pattern? Tap the link in our bio to snag it before it's gone.
Good friends think alike, great friends show up in the same BP Sports Bra.
This squad is sporting their Vitality Sports Bra 2.0 in Mustard, Prussian and Wine. Tap the link in our bio and see for yourself why this best-selling sports bra has earned over 650 5-star reviews!
Soak up the sun with our 2022 Swim Collection! 🔥
Be sure to mark those calendars, the 2022 Swim Collection launches March 25th. VIP Early Access begins March 28th at 12pm EST, allowing you to shop 48+ hours before the public. Tao the link in our bio to secure your VIP status!
Just restocked. 🇺🇸
Every time we pull on one of our patriotic tees, it’s not about wearing just another shirt to get through the day, it’s about wearing our values and pride for this country on our sleeves.
Head to our site to shop a fresh restock. 🐍
The perfect spring hoodie doesn't exi-... 👀
Our Cloud Hoodie was made with all-day comfort in mind.
With a lightweight, textured fabric and added stretch, there's a reason this bestseller is going fast. Grab yours today!
Take your training up a notch in Custom Apparel from Born Primitive.
Choose from 115+ functional styles to help your gym or business stand out form the competition. Head to the link in our bio to start your Custom Apparel order today!
17 years later, but this picture still gives us chills. Many times, the word “hero” gets thrown around pretty recklessly in places it isn’t worthy, but this case sure isn’t one of them. God Bless all of our first responders, especially those who made the ultimate sacrifice.
We’ve teamed up with some amazing brands for our Performance & Recovery Giveaway. Tap the link in our bio to enter for your chance to win $5k worth of prizes! Ends 10/15.
Here at Born Primitive, we have an immense gratitude for those who wear or have worn the uniform, both overseas and at home protecting our communities across the country.
To all of those who've made the ultimate sacrifice, we are humbled and grateful for what you did for us. 🇺🇸
Support starts here. ⚡️
Take on your most intense workouts in sports bras designed for peak performance. Trust us, they won't let you down.
Tap the link in our bio to shop our most supportive bra styles and see for yourself why they are worthy of 13,000 five-star reviews.
Dani knows best! Last chance to get over to the link in our bio and get on that VIP list. We go live TODAY at 3:30 pm EST / 5:00 pm EST to the public!
VIP Early Access is only available to the US, Canada, EU, Australia, UK, & Israel websites.
#BornPrimitive
#BlackFriday
𝗣𝗔𝗧𝗥𝗜𝗢𝗧𝗜𝗖 𝗖𝗢𝗟𝗟𝗘𝗖𝗧𝗜𝗢𝗡 𝗚𝗜𝗩𝗘𝗔𝗪𝗔𝗬
Gear up for your Memorial Day workout the Savage way. Enter for your chance to win one of 10 Patriotic Packages.
Entering is easy:
1. Follow BP on Instagram
2. Tag 2 friends
3. Finish registration at link in bio
Black Friday is ALMOST here!
Be the first to shop our biggest sale of the year. Head to the link in our bio to sign up for VIP Early Access allowing you to shop before the public! VIP Early Access is only available to: US, CA, EU, AU, UK, IL.
Bring on the sunshine with The Pursuit of Summer Collection
With technical fabrics, bold patterns and precise details, find that Summer state of mind and head to the link in our bio 𝗡𝗢𝗪 to shop your favorite BP summer essentials in 110 new styles & colors!
Another sneak peek of our Angel Blue colorway because we can't get enough of it! 🪽🩵
Who's ready for this collection to drop?! 🙋
Sign up for VIP Early Access below to shop 2 hours before the public.