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onlineadvertisingacademy

@onlineadacademy

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Google Ads Training by Professionals for Professionals. Grow Your Profits Fast With Expert PPC Ad Training & Courses. Created by Falcon Digital Marketing Agency

United States
Joined September 2021
Don't wanna be here? Send us removal request.
@onlineadacademy
onlineadvertisingacademy
1 year
Interview with  @BorisBeceric  about crazy hiring process of Google Reps, required (lack of) experience, insanely high number of accounts they "manage", and more shocking details we all suspected. Yes, it's as bad as you think... #ppcchat #googleads
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@onlineadacademy
onlineadvertisingacademy
11 months
PPC Expert Interview is live! PPC expert @inderpaul_rai and I discuss "Mastering PPC Ads Strategies for AI and Generative Search to stay profitable". Thank you so much for the amazing insight! #ppcchat #googleads #marketing #ChatGPT #generativeai
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@onlineadacademy
onlineadvertisingacademy
1 year
New free training is live: Performance Max Audience Targeting Secrets - how to find the Best Audiences to add to your audience signals (you can find these in advance to predict what will likely work best) #performancemax #googleads #ppcchat
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@onlineadacademy
onlineadvertisingacademy
8 months
New free PPC Ads Training: Evergreen Advertising Strategies Masterclass with Ad Expert Freya Jones: Keep your marketing profitable with these future-proof expert strategies: #Marketing #Advertising #ppcchat
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@onlineadacademy
onlineadvertisingacademy
1 year
Amazing expert PPC interview with @runnerkik - Black Friday Cyber Monday expert setups and optimization Use RLSA to BLOCK repeat visitors Symptom based vs high intent searches DSA or Broad match? and much more! #ppcchat #googleads #marketing
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@onlineadacademy
onlineadvertisingacademy
9 months
New PPC Expert training interview live on our YouTube channel now! Best Strategies for Google Ads in 2024 with @MenachemAni Watch now: #ppcchat #googleads #PPCAdvertising #Marketing
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@onlineadacademy
onlineadvertisingacademy
9 months
New PPC Expert interview live on our channel! Google Ads 2024 Predictions and Strategy - @thetomaszaw (Top 100 Most Influential PPC Experts) Expert insights and strategies to implement now: #ppcchat #googleads #Marketing
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@onlineadacademy
onlineadvertisingacademy
1 year
New interview PPC Expert Dimitris Gazonas - Google Ads Automation Tips -Google Ads auction price fixing -Start New Campaigns With Manual CPC, Maximize Clicks, or Max Conversions? -Broadimation trend -and more! #ppcchat #googleads #OnlineMarketing
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@onlineadacademy
onlineadvertisingacademy
1 year
New interview with @TheMarketingAnu founder of @ppcliveuk -Staying ahead of PPC ad platform updates, keeping accounts profitable -What @EdLeake and @PPCKirk said once about the foundation of PPC advertising staying the same, even with new tech. I
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@onlineadacademy
onlineadvertisingacademy
1 year
Interview with Google Ads expert Ryan Baker of Kingly Consulting! Advanced Framework - Scaling Google Ads Campaigns - more profit, less wasted spend, Alex Hormozi's strategy for closing deals, full funnel marketing, & more #ppcchat #googleads
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@onlineadacademy
onlineadvertisingacademy
2 years
New free training is live! Avoid these top 3 mistakes when targeting custom audiences on the Google Display Ads Network - Tell us what you think! #googleads #ppcadvertising #ppcchat #onlinemarketing #DigitalMarketing #Advertising #MarketingDigital
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@onlineadacademy
onlineadvertisingacademy
1 year
Great Interview with @jyllsaskingales (The Google Pro from TikTok) We discuss her former role at Google, what she learned from auditing 1 million dollar per day ad spend accounts, and the most common mistakes she sees in Google ads accounts now (and how
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@onlineadacademy
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1 year
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@onlineadacademy
onlineadvertisingacademy
1 year
New training - our PPC agency checklist for launching Google Search ad campaigns. It sounds simple, but missing a few can devastate your results: #ppcchat #googleads #DigitalMarketing #Advertising
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@onlineadacademy
onlineadvertisingacademy
11 months
Miles McNair (co-founder of ) interview posted on our YouTube channel now! "The State of PPC Education" where to learn PPC ads from legit sources and up your PPC skills #ppcchat #MarketingStrategy
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@onlineadacademy
onlineadvertisingacademy
8 months
Free Expert PPC training: Customer Journey in Google Ads - Expert Optimization Strategies with Gemma Russell - #ppcchat #googleads #Marketing #OnlineMarketing #ga4
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@onlineadacademy
onlineadvertisingacademy
2 years
New free training is live! How to Do Google Ads for Lead Generation - Biggest Mistakes to Avoid and Expert Lead Gen Strategies: #digitalmarketingstrategy #googleads #leadgeneration #ppcads #onlinemarketing
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@onlineadacademy
onlineadvertisingacademy
1 year
New YouTube Training is live: How PPC Professionals Run Google Search Branded Campaigns the Right Way: New free training video is live! Tell us what you think! #ppcchat #googleads #MarketingStrategy #DigitalMarketing
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@onlineadacademy
onlineadvertisingacademy
7 months
New FREE Google Ads training is live! Best Practices for Location Targeting to STOP losing money on irrelevant clicks: #GoogleAds #DigitalMarketing #ppcadvertising #OnlineMarketing
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@onlineadacademy
onlineadvertisingacademy
1 year
Amazing PPC expert interview with @michellemsem co-founder of @PaidMediaPros , speaker, writer. -Very advanced lead generation strategies for enterprise-level accounts, to mid and small sized accounts for running PPC ads, and their new course! #ppcchat
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@onlineadacademy
onlineadvertisingacademy
2 years
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@onlineadacademy
onlineadvertisingacademy
1 year
Performance Max campaign not getting the results you want? Tried everything but it still wastes money? Here is the step-by-step, top secret, extremely advanced, very complicated, top-tier, [more adjectives here] method no one is using that we are (shockingly) giving away for
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@onlineadacademy
onlineadvertisingacademy
1 year
A little Google Ads humor for you... #ppchumor #marketinghumor #ppcchat #googleads
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@onlineadacademy
onlineadvertisingacademy
2 years
Our new guide on how to optimize Responsive Search Ads - #googleads #DigitalMarketing #Onlineadvertising #Marketing
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@onlineadacademy
onlineadvertisingacademy
11 months
Starting TODAY - Black Friday/Cyber Monday deal 50% OFF both courses! #ppcchat #cybermonday #BlackFriday #BlackFridayDeals #BlackFriday2023 #blackfridaysale We didn't have time to have a professional video made, so this will have to do
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@onlineadacademy
onlineadvertisingacademy
2 years
Auto Bidding VS Manual Bidding Expert Strategies for Google Ads - New free training video is live! Tell us what you think! #googleads #ppcchat #DigitalMarketing #DigitalMarketingStrategy #OnlineMarketing #Marketing #MarketingDigital #Advertising
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@onlineadacademy
onlineadvertisingacademy
2 years
New video is live! Learn how to get more profit from your Google Ads campaigns with these 3 simple strategies used by professionals for years. #OnlineMarketing #googleads #digitalmarketingtips #marketingtips #digitalmarketingexpert
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@onlineadacademy
onlineadvertisingacademy
1 year
Our new affiliate program is live through @shareasale , So excited for the new launch and being on their amazing platform! Get the details for our program and signup here - #MarketingDigital #Advertising #affiliate #googleads #onlineadvertisingacademy
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@onlineadacademy
onlineadvertisingacademy
2 years
New training ready for How to Monitor and Optimize Google Ads Performance - tell us what you think! #googleadstips #ppcadvertising #DigitalMarketing #OnlineMarketing #digitalmarketingtips #marketingtips #Advertising
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@onlineadacademy
onlineadvertisingacademy
2 years
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@onlineadacademy
onlineadvertisingacademy
7 months
Check out the Replay of our Free PPC Ads Webinar with @PaidSearchOrg - thanks again! Google Ads Account Overhaul – What Works in 2024, What Doesn’t. Watch the Replay Here: #ppcchat #DigitalMarketing #googleads
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@onlineadacademy
onlineadvertisingacademy
2 years
Google ads giving free credit if you auto apply recommendations is like the Casino giving you some free credits to play - they know they'll get their money back 10x because you'll lose big #ppcchat #googleads #googleadwords #fail
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2 years
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@onlineadacademy
onlineadvertisingacademy
2 years
New video is live: Why pay for Google Ads training when you can get it for free? The question EVERYONE asks: #DigitalMarketing #googleads #Advertising #marketingtips #MarketingStrategy #ppcchat
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@onlineadacademy
onlineadvertisingacademy
3 years
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@onlineadacademy
onlineadvertisingacademy
7 months
Don't miss us at the Free PPC Ads Webinar with @PaidSearchOrg March 27th, 2024 12pm - 1pm EST Google Ads Account Overhaul – What Works in 2024, What Doesn’t Watch/Set a Reminder Here: Sponsors: @JumpFly , @WeAreKlever , @adwexp #ppcchat
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@onlineadacademy
onlineadvertisingacademy
6 months
Google Ads Account Overhaul - What Works in 2024 and What Doesn't: Watch the full webinar replay from our appearance on the Paid Search Association series, or READ main takeaways summary here:
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@onlineadacademy
onlineadvertisingacademy
2 years
New video ready to go! Google Ads Profit Scaling Workshop from the Online Advertising Academy: Check it our here - #digitalmarketing #onlinemarketing #marketingtips #MarketingStrategy #MarketingDigital
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@onlineadacademy
onlineadvertisingacademy
11 months
Last chance for our Black Friday/Cyber Monday deal 50% OFF both courses! #ppcchat #CyberMonday2023 #CyberMonday
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@onlineadacademy
onlineadvertisingacademy
2 years
If you are running Google Ads to drive more calls to your business, Call Tracking Software is a must - learn about the best Call Tracking Software and how to use it here - #Marketing #DigitalMarketing #Advertising #marketingtechnology
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@onlineadacademy
onlineadvertisingacademy
1 year
Our parent company Falcon Digital Marketing Ad Agency is hiring! Send questions or apply directly! Must have ad agency experience managing Google Ads for clients. U.S. based company Fully Remote Full-Time #ppcchat #googleads #digitalmarketingagency
@FalconPPCPros
Falcon
1 year
We are hiring! Paid Media Account Manager Ad Agency Experience managing Google Ads and Facebook Ads for clients REQUIRED. You must be located in the U.S. but job is fully remote. Contact us for more info or apply!
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@onlineadacademy
onlineadvertisingacademy
2 years
Don't miss our Cyber Monday Deals - 90% OFF Both Masterclasses! Get 90% OFF our Google Search Ads Masterclass! Get 90% OFF our Google DISPLAY Ads Masterclass! #CyberMonday #CyberMonday2022 #cybermondaydeals #ppcchat #googleads
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@onlineadacademy
onlineadvertisingacademy
2 years
Tip of the Day: If your Google Ads campaign goal is lead generation, don't use Performance Max campaign type
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@onlineadacademy
onlineadvertisingacademy
2 years
Pro Tip - for Google Search Ads campaigns, Phrase and Exact match keywords are usually what you start with, and what works best long-term. Broad Match is not an "upgrade" as it says in the Google Ads dashboard...
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@onlineadacademy
onlineadvertisingacademy
1 year
Accurate!
@matomo_org
Matomo Analytics
1 year
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@onlineadacademy
onlineadvertisingacademy
6 months
Thanks so much @EdLeake for interviewing me at Agency Forge about my journey starting an agency over 8 years ago! One of my favorite parts of this interview "Step out of your comfort zone is the worst advice ever given..."
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@onlineadacademy
onlineadvertisingacademy
2 years
Don't miss our Black Friday Deal! Huge sale on our Google Search Ads Masterclass! Get the deal before it's gone:
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@onlineadacademy
onlineadvertisingacademy
2 years
Google RSAs: Some experts say pin some parts, pin none, or even pin ALL. We wouldn't recommend more impressions at cost of conversions. The answer seems to be "do whatever is currently working"
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@onlineadacademy
onlineadvertisingacademy
2 years
New free Google Ads training video live - Intro to Google Display Ads - Best Targeting Options for ROI - Let us know any questions you have! #googleads #DigitalMarketing #onlinemarketing #InternetMarketing #marketingtips #MarketingDigital
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@onlineadacademy
onlineadvertisingacademy
8 months
@BorisBeceric She is extremely smart, I hope people get some good evergreen tactics out of the interview
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@onlineadacademy
onlineadvertisingacademy
2 years
As requested, here is more specific training for Google Ads, many more of these to come! Let us know which ones you want us to cover next! How to do Google Ads for Roof Repair Companies Guide - #OnlineMarketing #DigitalMarketing #MarketingDigital
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@onlineadacademy
onlineadvertisingacademy
2 years
A2: Getting conflicting advice from agencies and directly from Google, saying "a Google rep called us and said we need to get our Optimization Score up immediately, can you work on that now?" To which agencies have to argue with their clients to not listen to Google #ppcchat
@NeptuneMoon
Julie F Bacchini
2 years
Q2: Have your clients or stakeholders expressed any concern about the state of the tech platforms and companies? If so, what are they worried about? #PPCChat
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@onlineadacademy
onlineadvertisingacademy
2 years
New Training for Beginners - Tips for Getting Started with Google Search Ads: #googleads #digitalmarketingstrategy #onlinemarketing #advertising
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@onlineadacademy
onlineadvertisingacademy
11 months
If SEOs ruined the internet, then Journalists ruined the news... #seo #google #Journalists
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@onlineadacademy
onlineadvertisingacademy
1 year
New Google Ads training live - Should you use Auto Apply Recommendations in your account? Will it hurt campaign performance or help it? #ppcchat #googleads #MarketingTips #Advertising #DigitalMarketingStrategy
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@onlineadacademy
onlineadvertisingacademy
9 months
@BorisBeceric @MenachemAni He's ok I guess, LOL
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@onlineadacademy
onlineadvertisingacademy
1 year
Is Google being shady again? Probably...
@sejournal
SearchEngineJournal®
1 year
The Wall Street Journal reports that 80% of YouTube ads violate terms of service, potentially costing Google billions in refunds. via @MattGSouthern : #ppcnews #Google #PPC #PaidSearch #SEM
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@onlineadacademy
onlineadvertisingacademy
2 years
@adclarke10 @lchasse Expert move! Everyone should ALWAYS put negatives in before launching - saves a lot of money #PPCChat
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@onlineadacademy
onlineadvertisingacademy
2 years
New training for specific industry Google Ads, many more of these to come! Let us know which ones you want us to cover next! How to do Google Ads for Realtors Guide: #realtormarketing #realestatetips #Realtors #DigitalMarketing #googleads
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@onlineadacademy
onlineadvertisingacademy
2 years
@jyllsaskingales These aren't good for beginners. They are a necessary checkbox for running accounts for clients - clients want to make sure you're certified, and see that seal on your website. That's about all it does. Anyone actually running ads doesn't use anything from the cert
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@onlineadacademy
onlineadvertisingacademy
2 years
New video training for best practices for landing pages for PPC ads - check it out! #MarketingDigital #MarketingTips #Advertising #digitalmarketingtips
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@onlineadacademy
onlineadvertisingacademy
2 years
@Ben__Kruger If Google stopped getting random $300 CPCs with auto bidding when the average is $15, yes, you would be correct.
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@onlineadacademy
onlineadvertisingacademy
1 year
PPC Tip - Don't use Performance Max for lead generation ad campaigns. It usually brings in low quality leads, if it works at all. Sorry no time for a GIF, video, etc. 😎
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@onlineadacademy
onlineadvertisingacademy
2 years
Tip of the Day: Most of Google Ads optimization is turning off the default settings 😆
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@onlineadacademy
onlineadvertisingacademy
2 years
@PPCKirk @timmhalloran @NeptuneMoon At least GDN still shows you the placements so you can monitor this and remove them from your campaign, hopefully they don't start removing data like they do in Search Terms reports #ppcchat
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@onlineadacademy
onlineadvertisingacademy
2 years
New training for specific industry Google Ads, many more of these to come! Let us know which ones you want us to cover next! How to do Google Ads for Gyms and Fitness Centers Guide: #gymlife #digitalmarketingtips #googleads #OnlineMarketing
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@onlineadacademy
onlineadvertisingacademy
2 years
@NeptuneMoon @marthapierce A2 Nearly everyone wants to see ROI metrics - leads, cost per lead, sales, revenue, ROAS, etc. Even TOF needs to contribute to these. Beginners need to quickly focus on these, and not get lost in 20 other KPIs as the main focus (CTR, QS, Optimization Score, etc.) #PPCChat
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@onlineadacademy
onlineadvertisingacademy
2 years
@gregfinn @GoogleAds @adsliaison @jdischler You would think a billion dollar company would have better support for the advertisers that made them a billion dollar company
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@onlineadacademy
onlineadvertisingacademy
2 years
A1: Lack of performance from ads, which affects business owners, agencies, software companies, and many businesses connected to PPC ads #ppcchat
@NeptuneMoon
Julie F Bacchini
2 years
Q1: With all the terrible tech news - layoffs, Twitter imploding, etc. - what is your biggest concern in all of it with regard to PPC? #PPCChat
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@onlineadacademy
onlineadvertisingacademy
2 years
@NeptuneMoon A1: Yes, but for brainstorming, getting ad copy ideas from #ChatGPT . But the ad copy still needs revisions, it's not a good "cut and paste" tool for Google Ads, or blogs, etc. #ppcchat
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@onlineadacademy
onlineadvertisingacademy
2 years
A5: Very concerned. Google seems to be going the opposite direction of what PPC agencies ask for and need in order to keep their clients using Google Ads. Optimization Score was a dumb idea, followed by more nonsense. #ppcchat
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@NeptuneMoon
Julie F Bacchini
2 years
Last Q of the day! Q5: What is your outlook for both the tech sector in general and PPC as we head into 2023? #PPCChat
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@onlineadacademy
onlineadvertisingacademy
2 years
@NeptuneMoon A1: Yes, this should be done regularly. Usually monthly, sometimes quarterly depending on size of account #ppcchat
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@onlineadacademy
onlineadvertisingacademy
1 year
@kasimaslam "Step out of your comfort zone" is terrible advice. If you focus on something you are good at, enjoy, and comfortable in then your career will excel. Putting effort into something you hate/are bad at, don't enjoy, won't work long-term.
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@onlineadacademy
onlineadvertisingacademy
2 years
Need help getting started with Google Analytics? Watch our beginner tutorial video here - #GoogleAnalytics #OnlineMarketing #digitalmarketingtips
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@onlineadacademy
onlineadvertisingacademy
2 years
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@onlineadacademy
onlineadvertisingacademy
2 years
@DigitalSamIAm They need to learn what "proprietary" means
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@onlineadacademy
onlineadvertisingacademy
3 years
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@onlineadacademy
onlineadvertisingacademy
1 year
@DigitalSamIAm @GoogleAds If only SUPPORT was as aggressive as the Google Reps that call non-stop to attempt to get you to spend more money...
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@onlineadacademy
onlineadvertisingacademy
2 years
Great post! Thank you!
@NeptuneMoon
Julie F Bacchini
2 years
We made it to another Friday and that means it's time for my weekly "ICYMI - Great PPC Posts You May Have Missed This Week" post: Saw something I missed? Let me know! ICYMI posts are sponsored by @onlineadacademy #PPCChat #PPC
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@onlineadacademy
onlineadvertisingacademy
1 year
@BorisBeceric Needs to mention something about "hacking the algorithm" 😆
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@onlineadacademy
onlineadvertisingacademy
2 years
@semrush Guides and tips can get out-of-date, depends on what is the subject. Good list though, thanks!
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@onlineadacademy
onlineadvertisingacademy
2 years
Great post!
@NeptuneMoon
Julie F Bacchini
2 years
We made it to another Friday and that means it is time for my weekly "ICYMI - Great PPC Posts You May Have Missed This Week" post: ICYMI posts are sponsored by @onlineadacademy
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@onlineadacademy
onlineadvertisingacademy
1 year
New Demand Gen campaign launching soon from Google Ads to replace Discovery Ads: Interesting read, I don't think a lot of us were depending on our Discovery campaigns to keep the ROAS, Lead Gen, or other critical results anyway 🤣 . #ppcchat
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@onlineadacademy
onlineadvertisingacademy
1 year
Amazing advice from a PPC pro! Always be learning, you can't sit still with PPC education, you'll become obsolete very fast. *Even if you never buy our course or watch our content, buy/watch someone's training - regularly
@kasimaslam
Kasim Aslam
1 year
Continuous self-investment is a must! When choosing an agency, ensure they value growth and education. There's no one 'right' way, but it should be articulated. Even if we're a world authority, we still invest in others' knowledge. 🎙️ @ptraffic_pod #googleadsagency #ppcchat
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@onlineadacademy
onlineadvertisingacademy
2 years
@ppcPia @MenachemAni @PPC_Fraser For lead gen, if it works at all, it needs to be something with a wide range of long-tail keywords that still make sense - home services, real estate, etc. It can also work with switching from manual cpc after 6-12m of data
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@onlineadacademy
onlineadvertisingacademy
2 years
Great post!
@NeptuneMoon
Julie F Bacchini
2 years
[with corrected link] We made it to another Friday and that means it is time for my weekly "ICYMI - Great PPC Posts You May Have Missed This Week" post: ICYMI posts are sponsored by @onlineadacademy Saw something I missed? Let me know! #PPCChat #PPC
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@onlineadacademy
onlineadvertisingacademy
1 year
@social_savannah It's the same with legit training courses, just has a buy button, not a Calendly link to the creator (without qualifying first) Examples: YOUR course, ours, @EdLeake (God Tier Ads), @foundr courses, @andrewfoxwell courses, to name a few...
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@onlineadacademy
onlineadvertisingacademy
1 year
@rustybrick You mean you are not interested in crypto investing opportunities? LOL
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@onlineadacademy
onlineadvertisingacademy
5 months
Thanks to @swydo for interviewing our parent company @FalconPPCPros , it's an honor! Keep making amazing software!
@swydo
Swydo
5 months
“Swydo saves countless hours. An Excel report could easily take five or six hours. With Swydo, it takes 10 minutes, maybe 20.” Monica and Chris Cabaniss cut their reporting time from hours to mere minutes using Swydo. You can too, try for free today!
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@onlineadacademy
onlineadvertisingacademy
2 years
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@onlineadacademy
onlineadvertisingacademy
1 year
How to differentiate a "guru" or "scam" course with a legit one...great video! Tip 2: Do a Google search for them. If they don't exist outside of their YT, Ad, or Landing Page they are almost always a scam. Tip 3: Check the LinkedIn profile of the creator, if they have had a
@kasimaslam
Kasim Aslam
1 year
Differentiating between gurus and true experts is crucial. Watch out for red flags in their language and claims. If a dollar-a-day strategy promises big results, be skeptical. Why sell education if they're already making money? 🎙️ @ptraffic_pod #digitalmarketingagency #ppcchat
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@onlineadacademy
onlineadvertisingacademy
2 years
As requested, here is more specific training for Google Ads, many more of these to come! Let us know which ones you want us to cover next! How to do Google Ads for Attorneys Guide: #DigitalMarketing #OnlineMarketing #GoogleAds
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@onlineadacademy
onlineadvertisingacademy
2 years
If you have thought about expanding to the Microsoft Bing Ads Network - learn more with this great beginner's tutorial here - #DigitalMarketing #OnlineMarketing #MarketingStrategy #MarketingDigital
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@onlineadacademy
onlineadvertisingacademy
2 years
@DigitalSamIAm It doesn't make sense from a legal standpoint either. They should really just say "we use inexperienced, poorly trained ppc managers that check on your account every few months and do pretty much nothing - but we don't want you to see that
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2