Next week, we will launch the “helpful content update” to better ensure people see more original, helpful content written by people, for people, rather than content made primarily for search engine traffic. Learn more & advice creators should consider:
Today we announced the March 2024 core update & new spam policies that, in combination, are designed to show less content made to attract clicks and more content that people find useful. Learn more:
SEO keyword research tip:
When targeting a keyword with a new page:
1. Take your competitors URL ranking for your kw
2. Put it into SEMrush
3. See what other keywords it’s ranking for
4. Include them in the article, and optimize for them.
Get more traffic.
Digging into product review sites that have been losing rankings recently...
Noticing a common trend: sites seeing declines don't always show real evidence that the author actually tried the product... the review content is often sourced from other people.