Nico Cerdeira (Failory.com) @nicocerdeira Twitter profile | Pikagi

Pikagi

Nico Cerdeira (Failory.com)

@nicocerdeira

3,654

Followers

386

Following

103

Media

769

Statuses

I help founders NOT fail by breaking down other startups’ failures | Join 40k founders reading Failory👇

Join 40k+ founders →

https://t.co/XY8gETGRDh

Joined November 2020

Don't wanna be here? Send us removal request.

Pinned Tweet

@nicocerdeira

Nico Cerdeira (Failory.com)

4 months

🚨 Exciting News 🚨 After a few months working FT on Failory... I've recently joined @withdaydreamco to lead growth and our clients' pSEO acquisition channels 📈 + I'm moving to from Argentina to SF as soon as I get my Visa 🇺🇸 Here's why I joined:

@nicocerdeira

Nico Cerdeira (Failory.com)

8 months

🥳 Today, January 8th, 2024, is the first day ever working FT on Failory. I finished university in mid-Dec and decided I'd dedicate FT to the project. The goal for 2024: Make the best newsletter for startup founders.

2

1

47

10

0

40

Last Seen Profiles

@EvalynO2872

@thewayineverlie

@Rozvelt21

@CanteraALC

@i_morral

@Antalyitiraf_

@n66445785

@yuuryo_yurubeya

@callurlovers

@NHScenery

@Noah_IngramR

@snoozie223

@rk29_x

@bokeplokalmalam

@Twilight_Hunt99

@golfodds

@ruhsuzby1

@kardele_n_

@10KX_Global

@ortegasmeowmeow

@UDBidenInst

@bossmonsterbani

@felici_wik

@punkinzero

@petrvodkin036

@_f_r_trhk

@Rei_5143150

@yiseji7747

@JohnathanGBanks

@syaaaa_lah

@angela_mei01

@tkkrngumi

@cxcP70v5D7iHyMi

@BeyoundStuff

@viktor_petruk

@ndwsnd162694

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

WTF is wrong with @webflow ? They're forcing me to pay $15,000/year, up from $468! A 32x price increase overnight! And they gave me 1 week to decide if I want to upgrade or move the whole Failory site to another CMS!!

Tweet media one

418

90

2K

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

🤯 This thing Stripe does is crazy to me… They send personalized gifts to their customers when they achieve certain milestones 🎁 I spent a few hours researching about how this worked. Here’s what I found:

Tweet media one

17

15

328

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

I'm sure Webflow knows this is an abusive practice. I've already asked 5 times to the sales rep to share pricing and timeline details over email. She said, "No because you'll tweet about it" 😂 It doesn't feel like even @webflow believes their pricing is fair.

10

4

329

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@webflow This is an abusive practice. It's not easy to migrate to another CMS. They know they have you trapped inside. Then, they downgrade their pricing plans, as they've recently done, and force you to pay for their Enterprise features. Bandwidth was not a limit when I created

20

2

217

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@callmevlad People are not too happy in the replies... You may want to fix your pricing!

9

1

158

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

A 3,200% price increase overnight! Oh but wait, I will have email suport (Mon-Fri 6am-6pm PT) and an invoice 💀⚰️

Tweet media one

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

WTF is wrong with @webflow ? They're forcing me to pay $15,000/year, up from $468! A 32x price increase overnight! And they gave me 1 week to decide if I want to upgrade or move the whole Failory site to another CMS!!

Tweet media one

418

90

2K

23

2

98

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🚀 I'm working on Failory's #1 online course, launching on September 30th. It's called "Pre-Sell to Validate". It's about strategies to validate startup ideas by pre-selling them. And yeah... I'm pre-selling the course as well. You can get it here 👇

Tweet card media

Pre-Sell to Validate

Learn an actionable framework to validate startup ideas through pre-sales.

failory.podia.com

7

7

93

@nicocerdeira

Nico Cerdeira (Failory.com)

6 months

📍 SF Finally in the city I've written so much about!

Tweet media one

Tweet media two

Tweet media three

Tweet media four

9

0

68

@nicocerdeira

Nico Cerdeira (Failory.com)

15 days

Moving to SF right now 🚀🌁

Tweet media one

17

0

68

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

Launching my personal website 🥳 Built with @NotionHQ and @super_ (what a great tool, btw). I'll be writing short articles every day throughout the whole year. The first 4 posts are already published 👇

Nico Cerdeira - Founder of Failory

Hey, I'm Nico! I'm the founder of Failory, a content site for startup founders (+250k users/month). Find out about me.

nicocerdeira.com

2

4

63

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

I've just followed @harrydry 's step-by-step landing page guide (on @GoodMarketingHQ ) to re-design and re-write @hellofailory 's product-market fit eBook page. Here's the process 👇

Tweet media one

5

2

58

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

I have to move out of @webflow quickly. What CMS should I move to? I'm hearing suggestions. I don't think @framer is an option, unfortunately, cause they also have really tight bandwidth limits. Maybe something custom built?

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

WTF is wrong with @webflow ? They're forcing me to pay $15,000/year, up from $468! A 32x price increase overnight! And they gave me 1 week to decide if I want to upgrade or move the whole Failory site to another CMS!!

Tweet media one

418

90

2K

64

1

56

@nicocerdeira

Nico Cerdeira (Failory.com)

8 months

🥳 Today, January 8th, 2024, is the first day ever working FT on Failory. I finished university in mid-Dec and decided I'd dedicate FT to the project. The goal for 2024: Make the best newsletter for startup founders.

Tweet card media

Failory: 90% of Startups Fail — Learn How Not To.

Learn from startup failures and successes in 5 min or less. The stories, frameworks, and tactics that will make you a 10x better founder.

www.failory.com

2

1

47

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

November open report for @hellofailory 💵 Revenue: $3,961 (+87.02%) 💳 Expenses: $1,202 👁️ Pageviews: 175,281 ✉️ New email subscribers: 225 Here are some more details 👇

1

2

45

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

First sale of the year! 🥰 One of my 2021 plans is to build more digital products, along with @gumroad 's tools and @DruRly 's consulting.

Tweet media one

4

2

32

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@mreflow @webflow That’s crazy! I hadn’t even thought about the payment method 😂

1

0

32

@nicocerdeira

Nico Cerdeira (Failory.com)

8 months

Working from a Cafe today: 🎨 Improving Failory's @passionfrootxyz sponsors page 📑 Creating a database to track the performance of each newsletter issue 📩 Improving our @beehiiv welcome and re-engagement automations ✉️ Finding potential sponsors for the newsletter

Tweet media one

6

0

32

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🚀 I'm starting a new startup along with my brother. It's a productized headhunting service, connecting Argentinian talent with startups. And I'm building in public in this thread 👇

4

2

30

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

All gifts are extremely personalized, having references to each customer’s life and company. A perfect example of Paul Graham’s concept of “doing things that don’t scale.”

Tweet media one

1

1

29

@nicocerdeira

Nico Cerdeira (Failory.com)

4 months

According to Ahrefs, @clickup has lost around 50% of its organic traffic in two months. They went from 1.9M in early February to 900K as of now. 🥶🥶🥶

Tweet media one

18

1

27

@nicocerdeira

Nico Cerdeira (Failory.com)

10 months

💀🤖 Share your startup idea and FailoryGPT will tell you why it'll fail. Trained with +250 failed startup stories and interviews.

Tweet media one

Tweet media two

2

3

28

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

🧪 SEO experiment I'm running (using Lean SEO's framework, by @thepatwalls ): 1) "Failed startups in {PLACE}" 2) "Failed {INDUSTRY} startups" Actually, I can't believe we don't have these pages on @hellofailory yet.

0

0

26

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🤯 Engineering as Marketing + Programmatic SEO Shopify is using this unconventional acquisition channel. Here's how:

1

1

25

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

🚨 Launch alert! After 4 weeks of work, I've just launched @hellofailory v3. It's a complete re-design plus a new project: the Amazon Cemetery, where we analyze Amazon's failures. It's live on Product Hunt 🚀

Tweet card media

Failory - Product Information, Latest Updates, and Reviews 2024 | Product Hunt

Failory is a community visited by startup founders every day to read articles about entrepreneurship, interviews with failed and successful founders, insightful postmortems and our monthly reports.

www.producthunt.com

2

2

24

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

🤯 This thing @beehiiv does is crazy to me... Every quarter, the Beehiiv partner with the highest number of referrals gets an all-paid trip to a beach destination 🏖️ I spent a few hours researching why they do this. Here's what I found:

Tweet media one

5

4

22

@nicocerdeira

Nico Cerdeira (Failory.com)

24 days

@paulg First time founder = focus 90% on product/research Second time founder = focus 90% on talking to customers/marketing/sales Long hours only pay off if you're focusing on the right thing

1

1

23

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

I've never seen a better onboarding than @lunchmoney_app 's one. ▫️ Great UX ▫️ Descriptive images ▫️ Friendly tone ▫️ Asks just the right amount of information ▫️ Suggests inputs Congrats @lunchbag !

Tweet media one

Tweet media two

Tweet media three

Tweet media four

1

1

23

@nicocerdeira

Nico Cerdeira (Failory.com)

3 months

. @perplexity_ai has launched it's pSEO strategy: Pages. They allow all of their uses generate content pages around any topic, using AI, web sources, images, etc. According to @ahrefs , they have 466 pages already indexed, getting them 43.5K org. users/mo 🤯

Tweet media one

3

1

23

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🤯 Amazing numbers in today's @hellofailory 's newsletter! Recent improvements that have led to growing open and click rates by 100%: ▫️ Moving to @ConvertKit . ▫️ New email format, with more text & links. ▫️ Focusing on building relationships. ▫️ Limiting to one sponsor.

Tweet media one

3

3

20

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

I spent the last week analyzing how startups like Shopify, Zapier, and Gusto are using Programmatic SEO. I broke down their process into 4 steps. Thread 🧵

1

1

21

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

This is crazy 🤯 @webflow has updated their pricing plans to charge $60/mo for 100GB more of bandwidth. Cloudflare is charging them $10/mo for the same.

@Akshat_Giri

Akshat Giri

2 months

@nicocerdeira @webflow Most of the things that webflow charges for costs them almost nothing. Bandwidth being the exception here. Since all the pages that webflow creates are static files, they most likely store them on a CDN. We can run some comparisions to find the upcharge Webflow charges

Tweet media one

Tweet media two

3

0

12

4

1

20

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@YayLT @webflow Sure. I'm already talking with @aronkor , but feel free to send a DM.

4

0

20

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@mrwebreviews @webflow Yeah, I learned it the hard way. @webflow used to be a cool company. It seems like their abusive business practices started with recent fundrising.

3

0

18

@nicocerdeira

Nico Cerdeira (Failory.com)

3 months

@levelsio Saucer team here 😅 Mugs at coffee shops / co-working space / home are still the norm, right?

Tweet media one

1

0

19

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@jineshshah36 @webflow Yeah, first thing I’m trying. If you have any resources on how to set up this, please share them!

6

0

18

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

I literally don’t need any of those features other than bandwidth. It’s crazy to me to have to upgrade to a 32x times more expensive plan only for bandwidth!

7

0

18

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

I've just put together a list of 72 PMF resources: ▫️ 48 are case studies on how @Superhuman , @segment , @classpass , @intercom , @Airbnb , @SlackHQ , and @PayPal achieved it. ▫️ 24 explain the concept, how to measure it and 4 frameworks to achieve it.

Product-Market Fit Resources

nicocerdeira.com

2

3

17

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

Working on @denk_tweets ’ Beehiiv while listening to @denk_tweets ’ Big Desk Energy playlist ☕️

Tweet media one

5

0

17

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

But my favorite one... This book they sent to @dagorenouf , telling the story of his shutdown business, Logology.

@dagorenouf

Dagobert Renouf

10 months

My wife and I shut down our startup 6 months ago ❌ After 5 years of bootstrapping 💪 And it was one of the hardest times in our lives 😢 But then we got a surprise from @stripe in the mail 👀 A custom book telling our whole story 😳 And it helped us find closure 💙🥲

135

60

1K

1

0

16

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

👀 Interesting way to increase conversion rate on a newsletter form. And I think it doesn't bother the users (at least not as much as pop-ups).

0

0

16

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@TRPage_dev @webflow Hadn’t considered Shopify as a CSM, thanks!

5

0

16

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@marcin_knows @webflow Oh no, no notifications. You know you're fucked when you receive this email 😂

Tweet media one

0

0

15

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

Just found a gem 💎! With the whole Webflow thing, I was thinking that there had to be some place with real quotes from all opaque-pricing SaaS vendors. Then I came across this great site launched only 3 months ago, which is doing exactly this.

Tweet card media

Verified Software Prices from Actual Buyers | PriceLevel

Discover what companies actually pay for software. PriceLevel gives you visibility into the price hidden behind "Contact Us".

www.pricelevel.com

1

1

14

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

4/ Expenses ▫️ PayPal fees: $95 ▫️ Gumroad: $165 ▫️ Freelancers: $794 ▫️ @thepatwalls 's SEO course: $79 ▫️ @jackbutcher 's Permissionless Apprentice course: $34 ▫️ Other: $35 I'm young so I can (and I do) re-invest all Failory's revenues again into the project.

2

1

14

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

2/ Shopify has created 26 Engineering as Marketing projects, which you can find on their /tools page. One of these projects is a "Business name generator". It is ranking pretty well for thousands of keywords.

Free AI Business Name Generator: Company Name Ideas (2024) - Shopify

Generate business names with AI and instantly check domain name availability. Shopify’s AI business name generator will do the work of finding the perfect brand name for your business.

www.shopify.com

0

0

13

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

It's built 100% without code. I used @webflow , @Jetboostio (what a great tool, btw!), @placidapp , @typeform , and @zapier . I had some holidays so I was able to dedicate full-time to it and managed to get it built from scratch in less than 4 weeks.

1

1

13

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🥳 Launching @hellofailory 's Google Cemetery today! A list of +100 dead Google products, and analyses of why they failed.

Failory - Product Information, Latest Updates, and Reviews 2024 | Product Hunt

Failory is a community visited by startup founders every day to read articles about entrepreneurship, interviews with failed and successful founders, insightful postmortems and our monthly reports.

www.producthunt.com

0

4

12

@nicocerdeira

Nico Cerdeira (Failory.com)

3 months

@gofishchris This is quite clever. If it works, it can drive millions of organic users.

@nicocerdeira

Nico Cerdeira (Failory.com)

3 months

. @perplexity_ai has launched it's pSEO strategy: Pages. They allow all of their uses generate content pages around any topic, using AI, web sources, images, etc. According to @ahrefs , they have 466 pages already indexed, getting them 43.5K org. users/mo 🤯

Tweet media one

3

1

23

1

0

13

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

1/ First, some definitions: - Programmatic SEO: Programmatically generating hundreds of pages from a set of data, focused on different long-tail keywords. - Engineering as Marketing: Building a stand-alone product or service to attract potential customers to your business.

1

1

13

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

Yesterday, I launched Failory’s second weekly email. It’s called Behind Tactics 🧠. Every week, I’ll break down a specific tactic from a startup. With two emails per week, this means I’ve doubled our ad inventory. For February, this means I’ve doubled our ad revenue 💰

Tweet media one

1

0

13

@nicocerdeira

Nico Cerdeira (Failory.com)

2 years

I'm in Barcelona 🇪🇸 (I'm staying here until July) Anyone I should meet?

4

0

11

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

$2B in funding. A team of industry veterans. And still a failure? Here are the 7 things to blame for @Quibi 's failure 👇

2

2

11

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

I feel like the new newsletter feature on Twitter profiles can have an incredibly high conversion rate, mainly because: 1) It's really new which means it draws profile visitors' attention 2) It's frictionless to subscribe I'll track its performance during the following 30 days.

Tweet media one

1

1

11

@nicocerdeira

Nico Cerdeira (Failory.com)

6 months

@levelsio What a welcome gift 😅 On another note, $922 for £1 is a really bad exchange rate from Revolut.

2

0

11

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

I just published a 3,000-word guide detailing a 3-step process to do Side Project Marketing. Startups like Ahrefs, Shopify, and Hubspot are using this strategy and getting thousands of customers per month.

0

0

11

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

Every time someone subscribes to @hellofailory 's newsletter, he/she receives an email with three questions: 1) Who are you? 2) What are you working in? 3) What's your #1 business obstacle right now? It's an incredible way to really understand who are our users.

Tweet media one

2

0

11

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

A team of 1-3 are working on this in their spare time (cc @sammcallister ). And they collaborate with artists and freelancers from all over the world.

1

0

11

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@dinkomarinac @webflow Yeah I learned it the hard way!

0

0

11

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

Two ways in which you can apply something like this: 1) Celebrate customer milestones: Add a notification in your CRM for when a customer reaches a key milestone. Send them a personalized gift, video, or message congratulating them.

1

0

11

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@jmitch @webflow Yeah I know that but: - If you want to move to another no-code CMS like Framer, you have to build everything from scratch. - If you want to build to something custom, you still need to hire someone to build a solution that integrates the CMS with the rest of the site's code.

5

0

11

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🌟 Less than one month after we started, today we onboarded our first employee. The recruiting industry is 🔥

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🚀 I'm starting a new startup along with my brother. It's a productized headhunting service, connecting Argentinian talent with startups. And I'm building in public in this thread 👇

4

2

30

2

0

10

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

When validating startup ideas, you must be careful with the "niceness gap". This gap is caused by the people who will tell you they love your idea and want to buy it, but then disappear when it's time to pay. Read @robfitz 's "The Mom Test" to learn how to deal with it.

1

2

10

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

@businessbarista We have such a podcast on @hellofailory . We interviewed founders who have had a failed startup and now run a successful one. Amazing guests such as @nateliason , @bramk , @bandholz , and @buster .

0

0

10

@nicocerdeira

Nico Cerdeira (Failory.com)

3 months

Monday is the only startup I've seen billboards from in Argentina. In 2020, they spent 95% of their revenue in ads. I'm writing a @hellofailory issue on why (being sent tomorrow). 🤔 Question... Are there any other startups employing such big OOH advertising campaigns?

Tweet media one

1

0

10

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

While @hellofailory 's organic traffic was hit by Google Core Web Vitals update, these two Programmatic SEO projects keep growing in terms of clicks and impressions, already bringing +500 users/day.

Tweet media one

Tweet media two

2

1

10

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

How to run a business while in college: ▫️ Be super goal-oriented when deciding what to work in. Have few goals. ▫️ Focus on strategy. Delegate the day-to-day running, by recording videos explaining how you do the tasks. ▫️ Reject 99% of collaborations, partnerships, etc.

0

0

10

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@geertjansloos @webflow It's worse than that. I've referred multiple clients to @webflow both through Failory's blog and consulting work I've done. Now I feel bad they'll all go through this at some point 😅

2

0

9

@nicocerdeira

Nico Cerdeira (Failory.com)

6 months

What’s this? 😂 Remove that asap please

Tweet media one

1

0

9

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

10/ If you're interested in reading further about how startups are using Programmatic SEO and how you can copy them, here's a 3,000-word guide I wrote. 👇👇👇

Tweet card media

How We Get 97,450 Users/Mo with Programmatic SEO

In this article, I go over what programmatic SEO is, our 4-step process to do it, 5 common problems it causes, and various examples of startups using it.

www.failory.com

1

0

9

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🤯 EquityZen, a marketplace for trading shares of pre-IPO companies, has programmatically created thousands of pages that: - Rank for 80k+ organic keywords. - Generate them 150k+ organic traffic per month. All of these pages have the same style: “[Buy/Sell] [Company] Stock”

Tweet media one

Tweet media two

1

1

9

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

Programmatic SEO is amazing. We came up with a content idea with lots of articles to be created within it. We created 3 articles in less than 2 hours, published them on Failory, and waited one month. These were the results. Not it's time to scale the project!

Tweet media one

3

0

8

@nicocerdeira

Nico Cerdeira (Failory.com)

6 months

@MarieMartens @TallyForms @filipminev Congrats Marie! This interview feels vintage now 😄 I'll be sharing that article in Failory's newsletter!

Bootstrapping a Freemium No-Code Form Builder to $6k MRR

Marie co-founded Tally, a no-code SaaS tool to create forms. They launched a year ago and have reached 12.6k users and $6,000 MRR while being bootstrapped.

www.failory.com

1

0

9

@nicocerdeira

Nico Cerdeira (Failory.com)

6 months

$20-$30 for a ramen in SF 🍲 This city makes it hard to be ramen profitable!

Tweet media one

5

0

9

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

In 2023, media startup The Messenger generated $3M in revenue. In that time, they spent $8M (!!!) in office space Including a 42k-SF office on this well-known building at 195 Broadway, NY. The startup shut down last week. I did some research and found 5 crazy things...

Tweet media one

1

2

8

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

Revamped Failory's landing page. • Added a gif • Oriented copy on startup failure • Added proof and "free" Any feedback?

2

0

9

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🌟 Today we're launching the largest collection of startup pitch decks... +350 of them! A lot can be learned from these startups' copywriting strategies, design hacks, and data presentation techniques.

Tweet card media

The +500 Most Successful Startup Pitch Decks

Here's our collection of +500 pitch decks. Learn from others' fundraising strategies and apply them to your business.

www.failory.com

0

0

9

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@j5p @webflow A x4-x6 overnight price increase for most of big websites. This is terrible!

0

0

9

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

7/ December plans: ▫️ Finish university exams. ▫️ Launch a new website design. ▫️ Launch the Amazon Cemetery, a collection of Amazon-owned products/startups that have shut down. ▫️ Keep working on Failory's blog. ▫️ Think about Failory's next digital product. And that's it 👍

0

0

9

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

9/ Wrapping up: 1) Find a head term (1-2 hours) 2) Analyze the head term (15-30 minutes) 3) Launch a validation test (2-3 hours) 4) Wait one month 5) Collect data to scale the project (10+ hours) 6) Programmatically create the pages (2-4 hours)

1

0

7

@nicocerdeira

Nico Cerdeira (Failory.com)

24 days

@keshavchan Mark Zuckerberg's old interview is a gem 💯

0

0

8

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

👀 Working on something new...

Tweet media one

2

1

8

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

Travel data startup Journera shut down yesterday 💀 It had raised $36M since its founding in 2016 Founder said the use cases of their platform "couldn’t bubble up to be the highest priority” of their clients = No PMF 34% of startups fail due to lack of PMF ( @hellofailory ) 🔥

Tweet media one

2

1

8

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

📹 Recording "Pre-Sell to Validate" lessons. Creating an online course is much harder than I thought!

Tweet media one

0

0

8

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

Sometimes they send physical products like the helmet they sent to @yongfook .

@yongfook

Jon Yongfook

1 year

OMG @stripe made me a Bannerbear motorcycle helmet to celebrate my $1 million milestone 🥹🥹🥹 thank you @caitbhri and team I love it 💛

Tweet media one

31

8

548

2

0

8

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

A $10M service business idea: Stripe's-gifts-as-a-service 💡 Here's how it'd work... 👇

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

🤯 This thing Stripe does is crazy to me… They send personalized gifts to their customers when they achieve certain milestones 🎁 I spent a few hours researching about how this worked. Here’s what I found:

Tweet media one

17

15

328

1

0

8

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

Failory's newsletter referral program was launched today (cc @SparkLoopHQ ) and we're already starting to see some referrals! 🥳 1st reward after referring 3 friends: Access to our exclusive monthly newsletter where we deeply analyze one startup failure.

Tweet media one

0

1

8

@nicocerdeira

Nico Cerdeira (Failory.com)

6 months

Any good plans on a Friday night in SF? 🤔 Working doesn't count...

3

0

7

@nicocerdeira

Nico Cerdeira (Failory.com)

18 days

It's been a rough year for startups 🥵 I've analyzed 30+ failed startups on Failory this year. Three common themes I see: 1) CleanTech & HealthTech are suffering a lot 2) Startups are struggling to secure new funding 3) Having sustainable growth is now more important

@FT

Financial Times

20 days

The rate at which US start-ups are going bust is more than seven times higher than in 2019, threatening millions of jobs and risking spillover to the wider economy.

Tweet media one

45

397

880

1

0

7

@nicocerdeira

Nico Cerdeira (Failory.com)

11 months

100% response rate for sure 👏

Tweet media one

0

0

6

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

A little bit late but... January's report for @hellofailory ▫️ Revenue: $1,887 ▫️ Expenses: $219 ▫️ Profit: $1,668 (-12%) ▫️ Pageviews: 193,708 (+9%) ▫️ Email subscribers: 7,880 (+96) Here are some more details 👇

2

1

7

@nicocerdeira

Nico Cerdeira (Failory.com)

1 month

For the past 4 months, I've been doing Programmatic SEO for this @withdaydreamco 's client. The results: 40K monthly organic users (and growing fast!) The power of Programmatic SEO 🚀

Tweet media one

@thenuka_k

Thenuka Karunaratne

1 month

Excited to announce our first case study with a daydream customer 🤩 In the last 4 months, we’ve increased OpenArt’s monthly visits by 40K 🚀, here's exactly how we did it:

1

3

21

0

1

7

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

@trends_vc is one of those newsletters you can't wait to open. Getting @DruRly to consult me on Failory, on the side, has been one of my best business decision Hadn't been because of him, Failory's PMF eBook would have never been launched!

@DruRly

Dru Riley

4 years

🥳 turns 1 today.

53

5

299

1

1

7

@nicocerdeira

Nico Cerdeira (Failory.com)

3 years

🚀 Launching today in Failory a collection of +750 unicorn companies. Filter by country, city, industry, valuation, funding, amount of founders, and more.

Tweet card media

The Most Complete List of Unicorn Companies (+1,100)

Along with the +1,100 companies, their most recent valuations, total funding amount, number of employees, and headquarters location.

www.failory.com

2

3

7

@nicocerdeira

Nico Cerdeira (Failory.com)

8 months

@DruRly @passionfrootxyz @beehiiv It is! And the same table we sat on 😁 I’m optimizing for engagement of the sub. I want to explain them who I am, what’s Failory, what are some of our best resources, and what they can expect from me.

1

0

4

@nicocerdeira

Nico Cerdeira (Failory.com)

1 month

@dannypostmaa 71% of buyers were devs - I think they'll love this 👏

0

0

7

@nicocerdeira

Nico Cerdeira (Failory.com)

11 months

As someone with Diabetes Type 1, who needs to count the carbs for each food, this is super useful.

Tweet media one

Tweet media two

Tweet media three

Tweet media four

2

0

6

@nicocerdeira

Nico Cerdeira (Failory.com)

7 months

This works because: - It builds strong relationships between Stripe and its customers. - Stripe gets exposure in social networks. - Stripe gets to show they care about their customers → Everyone gets to love Stripe.

Tweet media one

Tweet media two

1

0

7

@nicocerdeira

Nico Cerdeira (Failory.com)

4 years

Failory's #1 acquisition is done 🥳 @usePhoenixDown is merging with our site and @danidiez_ is joining me to work on Failory! The merge made sense as both of our projects have the same mission: make learning from entrepreneurial failures possible.

2

0

7

@nicocerdeira

Nico Cerdeira (Failory.com)

2 months

@Tawheed @webflow I do like their product. I have been a Webflow advocate for 8 years now.

2

0

7