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Marie

@MarieMartens

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Bootstrapping @TallyForms with @filipminev . Sharing learnings along the way.

Ghent, Belgium
Joined May 2009
Don't wanna be here? Send us removal request.
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@MarieMartens
Marie
6 months
March 2021: $1K MRR March 2022: $15K MRR March 2023: $50K MRR March 2024: $100K MRR Bootstrapped from scratch and far from done, LFG @TallyForms @filipminev ! Here’s what happened on our journey to $100K in monthly revenue, including what worked and what didn't.
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@MarieMartens
Marie
2 years
Our bootstrapped form builder @Tallyforms turned 2 and we reached $30K MRR 🚀🎂❤️
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@MarieMartens
Marie
2 years
It took us 1 year to reach $5K MRR and 8 months later we couldn't be more proud to share this milestone: @TallyForms hit $20,000 MRR with a bootstrapped team of 2 💪🏻🥳
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@MarieMartens
Marie
1 year
3 years ago we were building the MVP of @TallyForms . Today: 👫 Team of 4 (soon 5) 🌎 140.000 users 💵 $70K MRR Here’s every step of our journey ↓
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@MarieMartens
Marie
3 years
Which bootstrapped startup founders inspire you? I'll start 🧵
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@MarieMartens
Marie
2 years
March 2020: $0 MRR March 2021: $1,000 MRR March 2022: $14,000 MRR Keep on grinding 💪🏻
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@MarieMartens
Marie
2 years
We launched Tally a couple of months before our baby girl was born. The dream was to build a sustainable lifestyle business to provide for our future family. She just turned two, and we’re paying the bills with our own bootstrapped company 🥹❤️
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@MarieMartens
Marie
2 years
In 2022 we grew @TallyForms from: $8K → $35K MRR 17K → 70K users 1M → 10M submissions It was a challenging year of growth and learning 🧵
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@MarieMartens
Marie
3 years
We did it! 😱 @filipminev and I bootstrapped @TallyForms to $10k MRR and 20.000 users 🥳 To celebrate, we're sharing the 3 tactics that help us grow Tally with a team of 2.
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@MarieMartens
Marie
2 years
Tally is now a bootstrapped team of 4 🥳
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@MarieMartens
Marie
2 years
Tally just reached 30.000 users 🥳 Here’s how we’re growing @Tallyforms with zero marketing spend. ↓
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@MarieMartens
Marie
11 months
I'm so proud to finally launch Tally 2.0 today 🥹 We have a new logo, a redesign, and lots of product improvements in store for you. You can find us on @ProductHunt , and your support means the world!🫶
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@MarieMartens
Marie
2 years
Team @TallyForms finally has a team pic. I guess we’re a real company now 🤩📸
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@MarieMartens
Marie
2 years
After a slow December for @TallyForms , we’re back on track with our best month yet: 🚀 $42.8K MRR (+10%) 🕺🏼 7.200 new users (+35%) 💳 288 new customers (+72%) 😢 6.2% churn rate (-19%) 🧱 15.8K forms published (+33%) 🗳️ 1.96M form submissions (-6%)
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@MarieMartens
Marie
1 month
We did a ton of things to scale customer support for @TallyForms with a bootstrapped small team, a freemium product, and a user base of over 300K users worldwide. Here's our journey over the years (🎁including free template):
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@MarieMartens
Marie
1 year
Working on something very exciting 👀
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@MarieMartens
Marie
3 years
Open startups & @IndieHackers often share their revenue, but how much does running a bootstrapped SaaS cost? @TallyForms has: - 2 co-founders - 13K users - 1M pageviews/month - 4K forms published/month - $6K MRR - $526 costs/month Here's a breakdown of our monthly costs 🧵
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@MarieMartens
Marie
3 years
1 year ago @filipminev & I launched the MVP of @TallyForms . 11k users & $5K MRR later, I couldn't be more proud of how far we've come. Here's everything we learned from launching & bootstrapping a new form builder. Happy Birthday, Tally ❤️
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@MarieMartens
Marie
3 years
A couple of weeks ago we launched @TallyForms on @ProductHunt and I decided to share how we went from MVP to launch day with this @NotionHQ checklist.
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@MarieMartens
Marie
2 years
We're onboarding our first @TallyForms employee this week 🎉 Scaling customer support was becoming a challenge with a team of 2, and hiring will give us more headspace to focus on marketing & engineering. Uncomfortably excited about this new chapter, as it should be I guess 😅
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@MarieMartens
Marie
3 months
After 4 years of building @TallyForms from home, we've found our new playground! Starting September, we'll be at the epic Wintercircus in Ghent – a historic circus transformed into a creative tech hub. Couldn't have dreamed of a better home for Tally 🎪
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@MarieMartens
Marie
5 months
This Reddit thread analyzing @TallyForms is gold 👌 Some of my personal favorites: -their core user has a succulent on their desk - they've like every Teenage Engineering post, but don't make music - they prefer Yerba Mate over coffee (Funny cause it's
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@MarieMartens
Marie
7 months
Hey @TallyForms Tribe! We're beyond thrilled to share some incredible news with you all – Tally won the Golden Kitty Award in the Bootstrapped Teams category! 🏆✨ Three years ago, Tally was nothing more than a dream, a vision to revolutionize form-building, making forms fun,
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@MarieMartens
Marie
3 months
Special delivery from @ProductHunt 📦👀 Winning the Golden Kitty for Best Bootstrapped Product with @TallyForms is honestly the best award we could get 🥹 This one is for @filipminev , who has built a product loved by 300,000 people around the world, all by himself.
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@MarieMartens
Marie
2 years
This was November for @TallyForms : 🚀 €34.8K MRR (+6.5%) 🏦 €43.5K gross volume (+19%) 🕺🏼 6.099 new users (+6.7%) 💳 122 new customers (+29%) 😢 7.5% churn rate 🧱 13.226 forms published (+8%) 🗳 1.5M form submissions (+30%)
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@MarieMartens
Marie
1 year
We bootstrapped @TallyForms to $60K MRR with a team of 4. Check out the replay of my keynote at SaasOpen in NY, where I shared the story of how we launched and grew Tally in a competitive space. A bit out of my comfort zone, but I had an amazing time!
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@MarieMartens
Marie
2 years
👀
@FastCompany
Fast Company
2 years
Why Tally beats Google Forms when it comes to survey tools
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@MarieMartens
Marie
2 years
Amongst the giants 👀 So frickin proud of @filipminev for building @TallyForms .
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@MarieMartens
Marie
11 months
Taking some time off soon🤰🏻and couldn’t think of a better way to start this new chapter 🫶
@TallyForms
Tally
11 months
THANK YOU X 3 @ProductHunt 🥹 🥇 Product of the Day 🥇 Product of the Week 🥇 Product of the Month
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@MarieMartens
Marie
1 month
Good morning 🥰
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@MarieMartens
Marie
11 months
So this happened 🥹
@TallyForms
Tally
11 months
WE DID IT! We secured the top spot on @ProductHunt , and together, we made forms fun again! 🤹‍♀️ The overwhelming amount of positive reviews you’ve shared has left us speechless. Our hearts overflow with gratitude to our incredible community & team. We can’t thank you enough!
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@MarieMartens
Marie
11 months
Forgot what a rollercoaster it is to launch on @ProductHunt 😅 Lezgo 🚀
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@MarieMartens
Marie
3 years
Reflecting on 2021, made me realize what a rollercoaster it has been for @filipminev & me. We took a huge leap in realizing our dream: building @TallyForms , while creating a sustainable lifestyle business for our family.
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@MarieMartens
Marie
3 years
7 users churned this week and it's only Tuesday. We often share the highs, but building @TallyForms can be "confusing as fuck" 😞
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@MarieMartens
Marie
2 years
Team @TallyForms is all fueled up after a couple of days of sun & sea in 🇵🇹. We even brought home a record of 1.000 new users this week. @filipminev we should take holidays more often 😜
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@MarieMartens
Marie
3 years
It's launch day! @Tallyforms is live on @ProductHunt 🎉 5 months ago @filipminev & myself decided to jump and build the simplest way to create forms. If you like what we've built, join the conversation on PH, it would mean the world to us ❤️
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@MarieMartens
Marie
2 years
Looking forward to adding another champion to the Tally team soon 🤩 and getting my bf @filipminev back after 2.5 years of building solo 🤪👊🏻
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@MarieMartens
Marie
2 years
We're ending 2023 with a team of 3, $35K MRR, and 70,000+ users worldwide. Companies like Notion, Make, and Glovo rely on us to create beautiful forms and surveys. How cool is that! Bring it on, 2023.
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@MarieMartens
Marie
30 days
Started experimenting with influencer marketing for @TallyForms on YouTube and seeing some early signs of traction. 62% increase in weekly sign-ups from self-reported YouTube discovery.
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@MarieMartens
Marie
4 years
Together with @filipminev we’ve been working on a new project and I’m so excited to share it with you! Meet @TallyForms , the simplest way to create forms for free. Would love to hear your thoughts on our early beta! Take it for a spin, DMs are open!
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@MarieMartens
Marie
2 years
This is how @TallyForms users automate their workflows. What is your favorite automation tool, and why?
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@MarieMartens
Marie
2 years
We had a blast at day 1 of the #NoCodeSummit ! Thanks for joining our @TallyForms session 🙏🏻 So happy we finally met all those no-code geniuses IRL @heyiamAC @DSomoza3 @vensykrishna @mariam_hakobyan @StevenSkillit @djfost @robotjuggler @NoCodeFrance and many more 🚀
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@MarieMartens
Marie
6 months
Stepping back into work mode after treasuring a precious couple of months with our newborn. Excited to dive back into the grind, but saying goodbye to those baby snuggles is bittersweet. Here's to new adventures ahead 🧸💼
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@MarieMartens
Marie
2 months
Building our dream team one step at a time 🤩 I'm so excited to welcome @wouterds to @TallyForms . He shares our passion to build a product that people love to use and brings an incredible track record to the table. LFG!!! 🧨
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@MarieMartens
Marie
2 years
2 years ago I said goodbye to my beloved colleagues to bootstrap my own startup together with @filipminev . 👉 Here’s what my young bootstrapping journey thought me
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@MarieMartens
Marie
2 years
Looking forward to this one! I'll share how we grew @TallyForms to $40K MRR at SaasOpen in NYC, on March 16th. Let me know if you're in town! 🗽
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@MarieMartens
Marie
1 year
So proud to be a part of the Notion Projects ecosystem with our @TallyForms 🤝 @NotionHQ integration!
@NotionHQ
Notion
1 year
The future of project management is connected. Your favorite apps love to work with Notion just as much as you do 🫱🏼‍🫲🏾 Meet our partners that supercharge Notion Projects:
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@MarieMartens
Marie
2 years
1. Offering Tally for free lowers the barrier to try it out, and creates positive word of mouth. 2. Free users have a 'Made with Tally' badge on their forms, which turns them into our biggest promotors. 3. About 3% upgrades to Tally Pro, which is how we make money.
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@MarieMartens
Marie
2 years
Our most-read blog post is a detailed month-by-month overview of how we got our first users for @TallyForms during year 1. Haven't been writing a lot lately and I want to get back at it. Anything you'd like me to share in our next milestone post?
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@MarieMartens
Marie
3 years
Made a showcase page with a selection of beautiful @TallyForms . Built with @NotionHQ and @super_ . →
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@MarieMartens
Marie
5 months
Passionate about top-tier customer support? We're hiring a Customer Support Representative. If you’re a @TallyForms enthusiast who loves helping others, this role is for you. ⏰ 2-3 hours/day (to start) 🌎 NA/LATAM 🧑‍💻 100% remote Apply here:
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@MarieMartens
Marie
11 months
It's @filipminev 's birthday today🎈 The day is still young, but this is already the best gift I could think of ❤️
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@MarieMartens
Marie
6 months
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@MarieMartens
Marie
2 years
Goals 👀
@bossnayamoss
Naya
2 years
oh cool @MarieMartens , Notion is using Tally as their intake form for the new Notion Certification programs
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@MarieMartens
Marie
3 years
Just launched @TallyForms embeds 🎁
@TallyForms
Tally
3 years
🎁 Embed any online content in your Tally form! You can now embed video, audio, maps, calendars, and more. →
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@MarieMartens
Marie
3 months
This trending feature request for @TallyForms 🥰🫶
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@MarieMartens
Marie
1 year
Getting ready for the @TallyForms & Friends meetup at No-Code week 💃🏻
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@MarieMartens
Marie
1 year
Hello NYC 🍎☃️ Looking forward to sharing our story @saasopennyc and meeting fellow bootstrappers at the @indie_worldwide meetup! 👋 if you’re around!
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@MarieMartens
Marie
2 years
Hi #marketingtwitter friends 👋 We found our first users through cold outreach and have been mainly relying on product led growth to grow @TallyForms . Which marketing activities should we focus on next? (bootstrapped team of 2 without big budgets)
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@MarieMartens
Marie
3 years
The @TallyForms office for the week ⛰
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@MarieMartens
Marie
3 years
1/ @sab8a , CEO & Co-founder @veedstudio
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@MarieMartens
Marie
1 year
For 3 years, we tracked feature requests for @TallyForms manually. Talking to users has given us nuanced insights that simple upvotes sometimes lack. We now know exactly what to prioritize for our next steps. But with 130,000 users, our process hit its limits.
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@MarieMartens
Marie
2 years
Releasing some fun stuff in the coming weeks 😍
@TallyForms
Tally
2 years
❤️‍🔥 New input block! ❤️‍🔥 We've just released our new Ranking question, which allows respondents to order answers according to their preferences. Type /ranking and give it a try! →
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@MarieMartens
Marie
2 years
Number 1 productivity hack → don't hop on a quick call
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@MarieMartens
Marie
2 years
@gao_zibo @TallyForms offers unlimited forms & responses for free ☺️
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@MarieMartens
Marie
11 months
If @pierce says so 👀
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@MarieMartens
Marie
2 years
As bootstrappers we don’t need financial projections for investors but we do need ways to hold ourselves accountable. This is how we started tracking our KPIs and ended up creating a simple revenue forecast for @TallyForms . 🎁Template included!
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@MarieMartens
Marie
2 years
Hi friends from Spain 👋🇪🇸 I'm looking for a small place (bar, co-working, office) to host a Tally meetup in Barcelona in April, any tips?
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@MarieMartens
Marie
3 years
Looking for someone who can help us out with a redesign of the @TallyForms logo. We made it ourselves, and it could use some love 😀 Who should we talk to?
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@MarieMartens
Marie
3 months
We don't often meet the no-code community IRL, so looking forward to this one! @TallyForms is joining and supporting No-Code Week in Cologne 🇩🇪 We're hosting a workshop and I'll be diving into our own experiences, sharing how we've navigated Tally's growth beyond its initial
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@MarieMartens
Marie
3 years
My first @ProductHunt launch is a wrap! We lost the battle in the last hour & I would be lying if I said I'm not a bit disappointed (and tired 🤪), but I'm overwhelmed by the immense wave of love @TallyForms received. Thank you for showing us we're on the right path ❤️
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@MarieMartens
Marie
2 years
So excited to be part of the NoCode Summit in Paris!🇫🇷 We'll be hosting a @TallyForms product demo and can't wait to finally meet the some of you in real life! Who's coming?
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@MarieMartens
Marie
5 months
Loved sharing our bootstrapped journey yesterday at the Product Design Meetup in our hometown. Trying to empower others by providing honest insights into our business, one keynote at a time 🎤 Thanks for the invite @littlemissrobot !
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@MarieMartens
Marie
3 years
Can not wait to launch this!! Our code machine @filipminev deserves a break though after this one 😅💪🏻
@TallyForms
Tally
3 years
Dropping the hottest Tally feature of 2021 soon 👀
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@MarieMartens
Marie
8 months
Wow! 2023 was a game-changer for us. Launching @TallyForms 2.0 stands out as a major milestone, and I'm super excited for what 2024 has in store. Wishing everyone a fantastic end to the year!
@TallyForms
Tally
8 months
What a year it has been! We made it to the top 10 most upvoted products on @ProductHunt 🍾😱 Thank you for your support on this journey, we can't wait to see what you'll build next year ❤️
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@MarieMartens
Marie
3 years
When your baby goes to daycare after 5 months and you can finally get some work done @filipminev @TallyForms
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@MarieMartens
Marie
3 years
It's still early days, but we can definitely already reap the benefits of building our own small @TallyForms community. 🧵
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@MarieMartens
Marie
1 year
Our first @TallyForms meetup in BCN is sold out 😱 We're hosting a Q&A and friends from @make_hq @notionologia @framer will share how they use Tally. Missed out on a ticket? We have a waiting list & will update you if spots become available!
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@MarieMartens
Marie
1 year
We’re looking for a senior Full-Stack Engineer to join @TallyForms and help make form-building fun again together with @filipminev and @ahmeddmaaty . 🧑🏻‍💻 Freelance 🌍 Remote and async ⏰ Full-time (40h/week) ⭐️ 8+ years of experience
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@MarieMartens
Marie
5 years
Time flies when you're having fun. 3 years @itpocket today 💙
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@MarieMartens
Marie
1 year
We're hosting our first @TallyForms meetup in Barcelona as part of the No-Code Week by @alexkovax & @stanverju ! 🇪🇸 We invited our friends to share exciting Tally use cases. First up: @heyiamAC & @DSomoza3 from @notionologia ! Grab your ticket here →
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@MarieMartens
Marie
2 years
Slowly but steadily growing the Tally fam 🥹
@TallyForms
Tally
2 years
10K Twitter friends 🤗 Thank you for being part of our journey!
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@MarieMartens
Marie
3 years
We launched @TallyForms on @ProductHunt in March ‘21 and welcomed a record of 768 new users in 1 week. We didn’t manage to break that record of weekly user growth until now. 🧵
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@MarieMartens
Marie
2 years
A simple thank you makes all the difference ♥️
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@MarieMartens
Marie
3 years
Played around with the @NotionAPI and made a donation page template with: 💸 Real-time display of the $ raised and donors 💌 Reaction wall 💳 Embedded payment form by @TallyForms
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@MarieMartens
Marie
3 years
What's your favourite #nocode tool to automate PDF generation?
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@MarieMartens
Marie
1 year
Year 1: Getting our first users and launching on @ProductHunt
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@MarieMartens
Marie
2 years
Launching something BIG today!👩‍🎨 @filipminev released the first set of customization features for @TallyForms 🎨 You can now customize your form colors, it's 100% FREE, and SO much fun to play with 🛝
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@MarieMartens
Marie
7 months
We’re nominated for a 🙀Golden Kitty Award🙀 by @ProductHunt ! You can vote for @TallyForms in the categories: ✅ No Code ✅ Bootstrapped teams Help us bring that kitty home! ❤️
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