Elgin deserved a handful of rings. He didn't need them to validate a career like his, but the Lakers did gift him this one in celebration of his 80th birthday—truly iconic.
Photographed in 2014.
designed this logo celebrating the new scoring king. the best part is the crown was drawn by LeBron himself back in 2020 as part of our playoff campaign.
Thrilled to share that today is my first as Creative Director for the Los Angeles Lakers. 9 years ago, this organization gave me my dream job, and somehow, the dream just keeps getting better. Here’s to a shorter job title, and more amazing things with the best group of people.
This year especially, everything just means more. It was such a privilege to create both this graphic and our very own championship logo, to celebrate this team in this moment.
LA Takeover. Pretty awesome to finally see our project w/
@metrolosangeles
living and breathing around our city. A lot of people behind this that helped make it happen 🙏
Hey
@annalupean
, look at us 🍻
📸 Looking to add a new photographer to the team! DM if interested.
APPLY:
Looking for: a good person, team player, passionate about photography
Ps. Not interested in how many followers you have.
This one means a lot. Having this campaign take the spotlight in the city I’ve always called home, for the team I’ve always rooted for—it’s something special.
If you happen to pass by one of these on your way home, you’ve already made my year.
#LakeShow
some fresh additions to the arena: newly designed banners and retired jerseys. it's been a long time coming for both, but especially pumped about raising the era-specific jerseys—big win for uniform nerds everywhere 🙏
often times I’m asked who’s been my favorite player to work alongside in over a decade covering this team. hands down, there is no one better than Pau. what a night.
Currently seeking a hungry + talented designer who loves taking photos, or a photographer who loves designing, for this unique (PAID) internship on our 2021-22 Creative Team. If you think you've got what it takes, my DMs are open—accepting resumes and portfolio links!
With Lakers radio analyst Mychal Thompson out for Friday’s game against the Wolves because of the health and safety protocols, Lakers sideline reporter Mike Trudell will handle the radio broadcast solo for
@ESPNLosAngeles
in addition to his pre and postgame TV duties.
Infographics really used to be a thing. Made this one four years ago, a day after Kobe's walk-off 60. Haven't made one since. There hasn't been a moment, or player, as deserving.
Excited to share more on this one. A different type of season called for a different identity for our Playoffs campaign. Players' voices mean more now than ever, and with each leaving his own legacy, why not let them leave their own marks? 18 players. 18 signatures. 18 logos.
Our opening night shirt was every bit as much about who we missed as it was about what we missed. Last night was the first full house in 1.5 years and man, the energy in there was real.
Always a pinch me moment when we get to work with the
@latimes
. But this full page ad, our message to Los Angeles, would be nothing without
@taygthang
’s words. Give it a read if you’re in the mood for something special.
The blood, sweat, and tears that went into designing and re-working this logo were all worth it because the logo is now on a hat. And I like hats. Cc:
@ericarod310
My mom sent me this photo today of an old jersey that I had as a kid, signed by Tex Winter. He couldn’t have been nicer to the 12-year-old version of me, but I still think the realest thing was that he signed his name with a triangle. Like a boss. RIP
if you're passionate about motion graphics and design, and want to be a part of our creative team, this is your moment. my DMs are open—accepting resumes and portfolio links!
Apply:
this is one of those projects that doesn’t come around too often. the design of our 75th anniversary logo was a process that started a while back. but finally seeing this out in the wild is a special thing.
One last look back at a night we won’t forget. So appreciative of this crew and all the work they put it on the daily. Might as well try and do it all again 🤷♂️🍾💍
#champs
on the day of shooting, we fittingly came across this cassette tape that belonged to Dr. Buss. the title was too perfect not to use. killer execution by
@bfiggy_
@taygthang
These four words mean everything to me. When I outgrew the Kobe jersey my parents bought for me as a kid, I didn’t want to get rid of it. My plan was always to eventually pass it down to my own kids, so I could tell them what it was like to see him play.
Everyone who was around the team at the time remembers that Kobe had a production crew following him around and filming his every move for the entire 2015-16 season.
That 20-part docuseries in 2040 is gonna be insane.
Was hyped when I found out that we still had the artwork from the giveaway shirt from Game 7 of the 2000 WCF. No better time than the final STAPLES Center game to break this out again. This game started it all.
📸:
@abbykeenan3
It’s almost impossible to capture what 2020 has been like for our fans, and somehow fold it back into basketball, but we’re doing our best with this campaign. There’s more to come (hopefully).
The real MVPs,
🎞:
@JoshWilliams89
&
@IamDrewInLA
📝:
@taygthang