Gustavo Alcalde @gus_alcalde Twitter profile

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Gustavo Alcalde

@gus_alcalde

1 year

This was my beauty brand's biggest month last year. Here's what I'm doing to make sure I beat it this Q4: >>🧵THREAD<<

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Gustavo Alcalde

@gus_alcalde

9 months

My brand 2.5 years later 🦍 2024 will be STOOPID 🔭

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Gustavo Alcalde

@gus_alcalde

1 year

$500k in 1 month using Ai only 📈. Here's how I did it: More E-com Ai content otw...

How I made $507,659 dropshipping using fake A.I voices

The infinite UGC glitch is here - I've been able to generate $500k+ per MONTH with just 1 brand - using ONLY Ai voices. If you haven't integrated Ai into you...

www.youtube.com

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Gustavo Alcalde

@gus_alcalde

1 year

How have dropshippers not figured this out yet? If you sell a product someone is already scaling, YOU WON'T SUCCEED You're fighting for crumbs, sell a product with a NEW unique selling point that solves the same problem.

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Gustavo Alcalde

@gus_alcalde

1 year

Life is more than money bastards... Set self improvement/awareness goals

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Gustavo Alcalde

@gus_alcalde

1 year

is it gay to sell gay products? Or is it more gay if you're not? you're helping them by not taking their money 🤔 asking for a friend...

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Gustavo Alcalde

@gus_alcalde

1 year

1. Hired a Full Time Creative Director 📈 He streamlines my marketing process by conceptualizing ads, managing video editors & graphic designers, and organizing our organic content. If you are serious about building an 8 figure brand you can't do it alone.

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Gustavo Alcalde

@gus_alcalde

1 year

ROI isn't just about money. Your time is invaluable. Automate where you can – Conceptualizing ads (GPT), ad script writing (VA + GPT), and Ai Voiceovers (VA). The more you automate, the more you can focus on growth strategies.

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Gustavo Alcalde

@gus_alcalde

1 year

Staring at metrics, isn't going to tell you why your ad isn't working. Find similarities in failed & winning ads: - messaging - visuals - creators - setting

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Gustavo Alcalde

@gus_alcalde

1 year

"What's your campaign strategy??" doesn't matter. Product, offer and creative. If those 3 are on point, it will get sales no matter what campaign strat you use. I use fully broad, no targeting, single scaling CBO.

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Gustavo Alcalde

@gus_alcalde

1 year

Perfectionism is procrastination in disguise

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Gustavo Alcalde

@gus_alcalde

1 year

EXAMPLE Frameworks 📌 Hook > demo > feature > benefit > testimonial > CTA Hook > problem > solution > demo > benefit > testimonial > cta Results > Demo > problem > solution > benefits > cta

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Gustavo Alcalde

@gus_alcalde

1 year

You see the clip of @MrBeast saying YouTube intros w/ dimmer lighting perform worse?! 👉We tested this theory on my beauty brand! 🧪Comparison: indoor lighting vs bright natural lighting ✅He was right. Regardless of mid-day lighting or golden hour > OUTDOOR performed better!

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Gustavo Alcalde

@gus_alcalde

1 year

If you're selling a couples gifting product... use a hot female UGC creator, regardless of whose receiving the gift. fine women, get women and men's attention.

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Gustavo Alcalde

@gus_alcalde

1 year

How I systemize ads for efficiency and A/B testing? Let's dive into the potency of ad frameworks and how they revolutionized my ad game! 🚀 >>VALUE THREAD 🧵<<

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Gustavo Alcalde

@gus_alcalde

10 months

@umzrs Fk college on 4 nem

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Gustavo Alcalde

@gus_alcalde

1 year

3. Product Drops 🔥 Product Drops are an EASY way to add an extra 5-6 figures of PROFIT to your pocket. I have several new variants in production and ready to drop during Q4. Make sure to hype the product drops with emails, sms, and paid ads!

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Gustavo Alcalde

@gus_alcalde

1 year

"What niche should I start a brand in?" 1. niche you have a lot of knowledge in 2. niche with a problem that continues to grow I built multi-million $ brands with #1 . Starting on #2 now.

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Gustavo Alcalde

@gus_alcalde

10 months

Anyone have experience scaling their brand on TikTok shop? 👀 just got approved

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Gustavo Alcalde

@gus_alcalde

1 year

I exponentially scaled my business when I realized: My team was a reflection of me... I had weak management, weak training, weak teamwork, lack of care If you're not on top of your shit, your team won't be.

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Gustavo Alcalde

@gus_alcalde

1 year

Went from bagging groceries & sheeping in a classroom with $-1.00 in my bank account to an 8 fig e-commerce business in 4 years... shits stoopid ✍️Sheeping: the act of being a sheep

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Gustavo Alcalde

@gus_alcalde

1 year

Someone needs to create a course for training & hiring creative directors. This shit is not easy😂

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Gustavo Alcalde

@gus_alcalde

1 year

@sebesqueda OPAL has been a game changer for me this year. I wanted to limit my phone usage in & outside of work. It forces my daily app usage & locks them until the next day. No bypasses

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Gustavo Alcalde

@gus_alcalde

1 year

Do you think organic reach on social media is still impactful for e-commerce, or are paid ads the only way to truly scale?

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Gustavo Alcalde

@gus_alcalde

1 year

Me: "can't let social anxiety control me" Also me: "This pussy probably uses cost caps"

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Gustavo Alcalde

@gus_alcalde

1 year

2. Increase Creative Output 🧪 Since Q3 has started we have tripled our creative testing. You want to stack as many winning ads as possible BEFORE going into Q4. I will hire an additional video editor going into Q4 to make countless iterations of our winning ads.

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Gustavo Alcalde

@gus_alcalde

1 year

I Shut Down My $700k Dropshipping Store... Here's Why:

I Shut Down My $700k Dropshipping Store... Here's Why

📈 Free Market Sophistication Breakdown: https://c889kcnqqt9.typeform.com/EcomValue👉Subscribe for more E-commerce content 📸 Follow me on IG (@gus_alcalde)h...

www.youtube.com

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Gustavo Alcalde

@gus_alcalde

1 year

Have you tested Value-Add ads? ✍️Value-Add: Ad's story focuses on educating your customers Our best performing ad of the year has been running for 6+ months now & its a Value-Add format🚀

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Gustavo Alcalde

@gus_alcalde

1 year

@jappleby AirPod Max > Bose. They’re way more comfortable and the sound is not much different. Haven’t tried Sonys.

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Gustavo Alcalde

@gus_alcalde

2 years

@rokhladnik @Meta @MetaforBusiness I got an email from my meta marketing pro saying it has something to do with “recent privacy policy changes”

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Gustavo Alcalde

@gus_alcalde

1 year

Headline testing is a game changer! Even a slight tweak can elevate click-through rates. If you're not using Dynamic Ad testing... why not?

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Gustavo Alcalde

@gus_alcalde

1 year

Use spy tools, to see what problems are hot. Not what products are hot.

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Gustavo Alcalde

@gus_alcalde

1 year

What was the first product you ever profited with in ecom? I was scaling a mini neck massager until @cbassg16 made a YT video about it and killed my profits.

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Gustavo Alcalde

@gus_alcalde

7 months

@dustinvarano Sum light

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Gustavo Alcalde

@gus_alcalde

1 year

@nouhdavis I have Ugc opportunity for u 😏

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Gustavo Alcalde

@gus_alcalde

1 year

@sebesqueda Air mattress = less distractions 🦍

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Gustavo Alcalde

@gus_alcalde

1 year

"I can't find a winning product" 1. You're a crybaby pussy, that wants a million dollar product to fall in your lap after 2 days of research. 2. Go on a Alibaba and SCOUR. Go through company profiles, tradeshows, manufacturers, and click every fuckin button there is to press

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Gustavo Alcalde

@gus_alcalde

1 year

@pierre_koutani “Everything you’ve ever wanted is on the other side of fear”

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Gustavo Alcalde

@gus_alcalde

7 months

@dustinvarano Is the white truffle better than the original? 👀

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Gustavo Alcalde

@gus_alcalde

1 year

No growth in your comfort zone, no comfort in your growth zone

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Gustavo Alcalde

@gus_alcalde

1 year

@ashvinmelwani Nahhhh... this was fire > I'm not even fat and I was watching

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Gustavo Alcalde

@gus_alcalde

9 months

When’s @SexyyRed314_ gonna make a Christmas album? I’m sick of Mariah 🥱

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Gustavo Alcalde

@gus_alcalde

1 year

3D video ads: Fad or trending? 🎥 What's your take on them? @BlendJet & @FarmacyBeauty animations are entertaining af. If you know a good 3D animator refer me.

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Gustavo Alcalde

@gus_alcalde

1 year

@DevanGockenbach @dustinvarano Bro thinks he’s Discord Iron Man 🤖

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Gustavo Alcalde

@gus_alcalde

1 year

@zachmstuck SellersFi but rates are like 10% for 1 year

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Gustavo Alcalde

@gus_alcalde

10 months

@Joshdoesecom RNS

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Gustavo Alcalde

@gus_alcalde

11 months

@nicktheriot_ OKAY MY BOIII😂 talk to em ‼️💪

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Gustavo Alcalde

@gus_alcalde

1 year

What software are you using for price testing offers? I'm currently w/ Intelligems

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Gustavo Alcalde

@gus_alcalde

11 months

No one can tell you what’s wrong with your store with metrics alone. E-commerce is mostly intuition and psychology. Please stop sending me your FB or store metrics and thinking I can fix your shit 🙏

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Gustavo Alcalde

@gus_alcalde

10 months

@FrederikFeldt_ We couldn't charge MonkeWorld, too much clout 😎

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Gustavo Alcalde

@gus_alcalde

1 year

@nicktheriot_ Add KeyGlock to the mix

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Gustavo Alcalde

@gus_alcalde

1 year

Thoughts on influencer collabs vs. traditional FB ads for product launches? Which is yielding better ROI for you?

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Gustavo Alcalde

@gus_alcalde

2 years

@umzrs Selling candy in school. I let them play me in rock paper scissors, if I won they had to buy a piece at $0.25 and if I lost I gave them one free

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Gustavo Alcalde

@gus_alcalde

1 year

@umzrs Steelcase Leap > any HM

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Gustavo Alcalde

@gus_alcalde

10 months

@Joshdoesecom Coffee is the actual “hack that made me a millionaire”

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Gustavo Alcalde

@gus_alcalde

1 year

@dustinvarano 💯😭

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Gustavo Alcalde

@gus_alcalde

1 year

👀In e-commerce, not every trend is your friend. Stay informed, but always align strategies with your brand and audience. **My beauty brand posted memes on IG when Will Smith smacked Chris Rock.... Apparently more women were on Will Smith's side > who wuda known

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Gustavo Alcalde

@gus_alcalde

1 year

2D Animations vs. Image Ads: Which is better?

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Gustavo Alcalde

@gus_alcalde

8 months

@sufianszn @thebizsultan Legends never die

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