Introducing Meta Prosper, a new community and initiative dedicated to empowering and amplifying Asian and Pacific Islander business owners and professionals. Learn more here:
We’re aware that some people are having trouble accessing our apps and products. We’re working to get things back to normal as quickly as possible, and we apologize for any inconvenience.
Announcing
@Meta
— the Facebook company’s new name. Meta is helping to build the metaverse, a place where we’ll play and connect in 3D. Welcome to the next chapter of social connection.
We’re investing $100 million in Black-owned small businesses, Black creators and nonprofits that serve the Black community in the US. Click the link for more details:
Mark D’Arcy, Facebook's VP, Global Business Marketing and Chief Creative Officer, talks about the rapid transformation the world is undergoing that he calls “The Big Leap".
Today’s brands are built on mobile. ⭐️📲
Take notes from Facebook’s Will Platt-Higgins to learn how businesses can create more effective campaigns by focusing on interaction, feedback, culture and experience.
Loved working with the
@MetaforBusiness
team on this video and incredibly proud of the work we are doing
@MGMResortsIntl
!
But also really hate watching myself on camera 😬
We're launching a $100M grants program to help the small business community weather the challenges related to the COVID-19 outbreak. We'll post more information over the next few weeks. Please go to for more details to come.
#DYK
60% of SMBs have changed the way they do business in the last year?
Learn how businesses around the world are navigating the effects of COVID-19 in the full Global State of Small Business Report:
I’m celebrating! I passed this exam this afternoon! It was hard and I nearly cried. But I passed! I really recommend learning via Blueprint and taking the exams / getting certified!
@FBBusiness
includes loads of great resources for getting skilled and training in digital.
During one of our routine maintenance operations, we triggered an issue that is making it difficult for some people to upload or send photos and videos. We’re working to get things back to normal as quickly as possible and we apologize for any inconvenience.
Check out the 5th episode of Boost My Business with David Fischer, where you’ll hear Ryan Cobbins, owner of
@Coffee_ThePoint
in Denver, get real about the ups and downs of entrepreneurship with TV personality
@tanfrance
: .
#boostmybusiness
#entrepreneur
Today,
@sherylsandberg
, COO of Facebook, answers questions about the Small Business Grant, ways to connect with your customers and other resources for running your business during these times. Head to our Facebook Stories to hear Sheryl's insights:
Earlier today, some people and businesses experienced trouble uploading or sending images, videos and other files on our apps. The issue has since been resolved and we should be back at 100% for everyone. We're sorry for any inconvenience.
There’s a new leadership strategy on the horizon, and it’s driving real results.
Read
@FortuneMagazine
's article written by our very own Carolyn Everson to learn how businesses and their employees can thrive under an enlightened leadership model.
Check out the 4th episode of podcast Boost My Business with David Fischer, where you’ll hear Rich Barnard, owner of Tio Chuy’s Auto Sales, discuss the power of diverse leadership with Ann Mukherjee, CEO of
@PernodRicardUSA
#diversity
#inclusion
#leadership
A new season of
#BoostMyBusiness
The Power of Connection podcast is here, and we can’t wait for you to meet
@ArianSimone
, VC investor/philanthropist/author. Tune in to hear her story of leading with resilience during this challenging time: .
#podcast
We partnered with The Drum to bring together teams from brands and agencies across the globe to rethink how minority-owned small-to-medium size enterprises operate.
📲 New marketing funnels
💬 Mass-scale conversations
✨ Emerging technologies
Today’s CMOs are in huge demand—and for a good reason. Read the article below by Facebook VP Will Platt-Higgins to learn why marketing leadership is more coveted than ever.
3 in 4 expectant parents are open to engaging with brands on social media. To capture their attention, brands need to understand their behaviours and needs online. Learn how to authentically connect with them.
It's so important to ensure small businesses are at the center of our recover efforts. Read the takeaways from the virtual discussion by
@SmBizRoundtable
and our own
@sherylsandberg
.
State of
#SmallBiz
Report
@Facebook
&
@SmBizRoundtable
.
@KarenKerrigan
: "...small businesses continue to face formidable challenges due COVID-19..At the same time, their resiliency & optimism serves as a ray of hope during the early stages of re-openings."
Join us in celebrating
#WomensHistoryMonth
with Forward Together, a free video content series dedicated to raising the bar on
#inclusion
in advertising. Register here:
Check out the 2nd episode of Boost My Business with David Fischer, where you’ll hear how two home and gardening experts are cultivating new strategies for navigating work and home life during uncertain times. Listen now:
Check out the 3rd episode of Boost My Business with David Fischer to hear
@MagicFingers84
, owner of Magic Fingers Studio, discuss the power of online community with
@Garymarella
, CEO of Mono Music Group & co-founder of
@verzuzonline
. Listen here:
#podcast
Consumers expect a 1:1 relationship with businesses. Read more about conversational commerce (c-commerce) and how to include it in your strategy.
#CES2020
#CCommerce
We're updating how Page posts appear on mobile.
What's changing:
1) Fewer lines of primary text will show.
2) Maximum media height for photos and videos will be reduced to 4:5.
Learn more:
More than 2 in 3 people surveyed said they use Stories on 3 or more apps at least once a week. And 63% of those people plan to use more Stories in the future. Learn some story skills for your brand here!
63% of parents connect to groups and communities via social media on a weekly basis. There’s a huge opportunity for brands to be part of their conversations. Learn how to start talking to them.
25% of UK parents have purchased a parenting-related product they’d discovered on Facebook in the last month. Your brand could be connecting with this highly engaged audience. Learn how to reach them.
The majority of Stories are viewed with sound on, so consider adding music, sound effects or voiceover to your Stories ads to drive relevancy. View more creative insights.
Explore how Gen Zers and Millennials interact with brands across media channels, the importance of brand values and the types of brand engagements these younger generations value most.
2X NBA Hall of Famer and entrepreneur Magic Johnson has a knack for building successful businesses and strong communities. Tune in to Facebook Watch to hear Magic’s 5 insights applicable for small businesses:
Storytelling is more important than ever for building community, connections, and growth. Today at
#DMEXCO2019
Facebook’s Mark D’Arcy sat down with Isabelle Schnellbügel, CSO of Ogilvy Germany, for a conversation on finding your purpose as a brand.
Having timely communication is important, especially when it comes to platform outages that affect your ability to manage campaigns on Ads Manager. So, we’re introducing the Ads Status Page to keep you informed about any disruptions to our services:
Our job as leaders is to be able to create the space for change to happen. If you don’t have leaders who take risks, destroying that wall will be very hard. We have a responsibility.
@ajlucio5
@Facebook
#CES2020
Facebook & Instagram can help you get TV-size results from digital ads. Tropicana tested this strategy and achieved a whopping 45% higher return on ad spend!
While conversions happen on Facebook year-round, they can accelerate in the later months given the highly promotional period when retailers are driving holiday sales. Here are a few tips to help you maximize holiday sales this season.
Find out how today’s audiences are choosing video streaming services, and explore the role of mobile, social channels and communities in the discovery of new shows.
Excited to host hundreds of partners, including agencies, technology companies and consulting firms in New York City for our annual Global Partner Summit
#FacebookGPS
Welcome to the first week of Summer of Support. Over the next six weeks, we'll be posting new resources and free training sessions to help you get back to business.
Explore how food consumers are turning to mobile devices for instant satisfaction, while relying on social platforms to guide them through the consumer journey.
"Customers would ask me how women from Pakistan and India owned their own business as they thought women in that part of the world were oppressed.” Learn how Sabaa Kamal is challenging norms about Eastern women in business.
#BigStoriesSmallBusiness
After losing his job during the Great Recession, Manuel Bucio wanted to pursue something that he felt connected to. Watch his story to see how Mexican frozen treats helped Manuel go from unemployed to employing a dozen Chicagoans.
#BigStoriesSmallBusiness
Last year, we launched the Video Creation Kit, a tool that makes it easy to create video ads by converting static images into engaging video ads optimized for mobile. Now, we're introducing more ways to customize and improve your workflow in the kit.
Ads Manager is an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing. Try our course "How to Get Started with Facebook Ads Manager."
Blueprint Certification is the ultimate expression of ad expertise. Take our free assessment, see where you stand and we can help you step up your skills.
To continue to meet the brand safety preferences of advertisers, we're announcing a new trusted third-party partner with
@integralads
(IAS). Read more:
.
@pulpandpress
shifted creative focus from exclusively driving sales to telling the brand story. The team achieved a 25-point lift in awareness & 67-point lift in purchases by combining brand awareness with direct response in a single campaign. Learn more:
When you’ve finished running an experiment, it’s important to keep testing and learning. Our newest course teaches you how to think critically about testing and learning, and when to retest a hypothesis or test a new hypothesis.
Video ads are a great opportunity for your business to capture attention and drive brand awareness as well as conversions. Check out our tips on how you can easily adapt your existing assets for mobile.