Gregg Carey @greggcarey Twitter profile | Pikagi

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Gregg Carey

@greggcarey

2,497

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1,005

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Building 8-fig ecommerce companies and 7-fig businesses that service them. Ecom: apparel, ornaments Service: staffing, supply chain, creative

Hudson, NY

https://t.co/AXNcYnITBj

Joined November 2008

Don't wanna be here? Send us removal request.

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@greggcarey

Gregg Carey

8 months

Managing supply chain sub $10M revenue is a real challenge for most DTC. Unlocking the pain points is a major turning point. The issue: - not enough revenue to hire for all the competencies (sourcing, inventory planning, logistics, tech pack) - owner is often doing a

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@greggcarey

Gregg Carey

8 months

When I was on Survivor in 2005, I witness a NYC firefighter run into the ocean with a machete and come out with a shark. Wild.

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@greggcarey

Gregg Carey

8 months

My dream eCom product: 85% product margin profitable on first purchase high repurchase rate and fits in an envelope!

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@greggcarey

Gregg Carey

8 months

You're not Amazon. Stop offering free shipping. This is checkout from an e-commerce brand doing over $3B. Scrutinize your unit economics. Every dollar matters.

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@greggcarey

Gregg Carey

7 months

Lately, there's been some buzz about "Profit First” by Mike Michalowicz since Andrew Wilkinson’s appearance on the My First Million podcast. I read it a few months back when Andrew recommended it to his X subscribers. Simple and effective which is good for me. Here’s what it's

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@greggcarey

Gregg Carey

8 months

I have been deeply influenced by @TaylorHoliday and his contribution margin drumbeat for a year now. Revenue has been ~10%, but I've engineered significantly more contribution margin by doing the following:

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@greggcarey

Gregg Carey

3 months

@Jason Go to the concierge and drop them a $20.

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@greggcarey

Gregg Carey

7 months

@ncsh @duolingo Duolingo is a good business, but not good for actually learning a language. Breaks a core principle of how the mind learns a language by using translation. Millions just having fun but wasting time.

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@greggcarey

Gregg Carey

8 months

@austin_rief @MorningBrew Def poor way to say it, but: The heart of his issue is protecting journalism and free speech. Does @MorningBrew influence their editorial based on advertiser input? How hard do you fight on behalf of free speech?

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@greggcarey

Gregg Carey

1 year

@PrivatEquityGuy C’mon man. Are you serious? Give it back to her in exchange for your self respect.

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@greggcarey

Gregg Carey

8 months

My favorite business book: Shoe Dog by Phil Knight. Here’s why: • ZERO KNOWLEDGE Knight's journey with Nike began with zero manufacturing knowledge. He proved that sometimes, the will to succeed trumps technical know-how. • SIDE HUSTLE For the first five years, Nike

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@greggcarey

Gregg Carey

5 months

@c_gro Not quite. $20M Total sales (includes shipping is $15/order) minus shipping of $4.4M, gives you $15.3M Net sales minus COGS (let's say 30%) of 4.59M minus processing fees (0.4%) of $1M minus advertising of $7M contribution margin is: $2.71M Still worth it - ESPECIALLY

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@greggcarey

Gregg Carey

9 months

“You wanna know the truth? I can’t sleep at night because I’m thinking about how I’m going to spend this million dollars” This is a quote from me just a few hours before I was blindsided and voted off the island on Survivor: Palau on Day 33. My private hubris created

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@greggcarey

Gregg Carey

3 months

Was asked today if we are past the "glory days" of DTC. I was asked today if we were past the "glory days" of DTC. Past? They haven't started yet. The glory days will be defined by widespread operational excellence delivering reliable profits via loved products. While

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@greggcarey

Gregg Carey

8 months

An important reminder for founders, from Van Halen: Small details can reveal (and prevent) big problems. Take the Brown M&M’s Principle. The rock band Van Halen used to have a “brown M&M’s clause” in their contracts, stipulating that event organizers provide M&M’s backstage,

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@greggcarey

Gregg Carey

5 months

@ShaanVP Mounted frosted glass.

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@greggcarey

Gregg Carey

7 months

Too often, I see e-commerce owners doing sub $10M managing their supply chain solo. Talk about overwhelming. Sourcing, inventory planning, logistics, tech pack design, oh my! You can and should build this team overseas. It will pay for itself, help you get out of the details

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@greggcarey

Gregg Carey

8 months

E-comm friends: this will sound familiar to you. You have a ton of inventory on the balance sheet and need the cash because sales are low and Nov/Dec expenses are due. You are forced to offer major discounts, hammering your profitability on P&L. You now have cash to survive,

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@greggcarey

Gregg Carey

8 months

Your most important partner in e-commerce: Your third-party logistics (3PL). Logistics is incredibly hard. A great 3PL can elevate your brand with consistent and reliable shipping. But a poor one can be catastrophic. Watch out for these red flags: 🚩Inexperience: Your 3PL

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@greggcarey

Gregg Carey

8 months

You can save 10-15% on shipping expenses with a quarterly audit of your 3PL. Disclaimer: Logistics is incredibly hard. Finding errors with your 3PL does not mean anything suspicious is going on. It’s hard, and human make mistakes. A good partner will have no issue with this

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@greggcarey

Gregg Carey

3 months

@ShaanVP i recurring heartfelt note that recognizing the sacrafices they made as parents alongside my own experience of being a parent.

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@greggcarey

Gregg Carey

10 years

Know any brilliant conversion marketers / growth hackers? We're hiring @voxy : http://t.co/GrJamIxbMm #marketing #growthhacking

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@greggcarey

Gregg Carey

8 months

As a Direct-to-Consumer (DTC) owner, I know what it means to juggle roles. You’ve had your hands on every link along the supply chain, from sourcing materials to shipping finished products. Knowing when to delegate those roles is crucial to the growth of your business. But how

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@greggcarey

Gregg Carey

7 months

@zzyzx Going to the mall to wait in line at the kiosk!

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@greggcarey

Gregg Carey

7 months

In college, on occasion, I would find myself, umm, “mesmerized” by Bob Ross. I’d watch without any intention to actually paint. Never got any supplies together or even picked up a brush. Still, like many others, I only watched and was captivated. And, by the end, I was in awe

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@greggcarey

Gregg Carey

8 months

If you’re in DTC and experiencing flat growth, licensing may be an opportunity to reach new audiences. The artwork of some of the most popular music, sports and movies can breathe new life into your acquisition strategy. Here’s a primer on what you need to know:

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@greggcarey

Gregg Carey

3 years

All I want for my 45th birthday is reading glasses.

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@greggcarey

Gregg Carey

7 months

We all know The 13-week cash flow is critical in e-com. But, the 12-month is just as important to navigate your inventory forecast. So, you must connect 13-week to 12-month & have a feel for any ripple effects beyond 13-weeks. 13-week alone doesn’t get the job done.

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@greggcarey

Gregg Carey

8 months

A troubling trend I’ve seen in remote work: Employees working multiple jobs. According to Human Resources Director, 79% of remote employees have worked multiple jobs over the past year. 36% have at least 2 full-time jobs. This isn't just about multitasking. It's a question

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@greggcarey

Gregg Carey

7 months

I just finished listening to the Lex Fridman Podcast with Jeff Bezos. Here’s what resonated with me most: • 𝗧𝘄𝗼 𝗗𝗼𝗼𝗿 𝗗𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀 Two door decisions are decisions that are reversible. Make these swiftly, as you can always course correct. One door decisions -

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@greggcarey

Gregg Carey

8 months

Onboarding is more than an initial orientation for new employees. It's a blueprint for long-term success. The first week at a new company can be disorienting or empowering. Your onboarding process determines which way things go. Here are the critical points that your

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@greggcarey

Gregg Carey

7 months

@STLChrisH Universal health care is business owner friendly.

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@greggcarey

Gregg Carey

8 months

@TaylorHoliday - Switching 3PL to Mexico for Section 321 - Negotiated with all variable expense partners - Push product team to get further head of schedule - Implemented @getfondue - Optimized the hell out of email flows

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@greggcarey

Gregg Carey

8 months

Licensing isn’t just for the Disney's of the world. It's a smart play for any brand aiming to expand its reach. Let’s look at how brands parlay their IP into bigger business. Consider these examples: 1. Marvel Marvel didn’t just create superheroes. They mastered the art

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@greggcarey

Gregg Carey

3 years

As an ecomm owner, I was struggling to get a real time snapshot of the business on my iPhone. Shopify, GoogleAds, FB ads, cogs…was toggling to piece it together. Until I found @trytriplewhale . Best product hands down that solves this problem. Great analysis tools included!

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@greggcarey

Gregg Carey

9 months

@NRO @3xchair Sad take.

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@greggcarey

Gregg Carey

4 months

If manufacturing were closer to your warehouse, you could: - keep less inventory on hand - tight coupling of POs with sales - collapse your cash conversion cycle - eliminate freight costs

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@greggcarey

Gregg Carey

4 months

My dream eCom biz 85% product margin profitable on first purchase high repurchase rate saves the world and fits in an envelope!

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@greggcarey

Gregg Carey

8 months

@dvassallo Most brands when spending big bucks don’t really know if it makes them money.

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@greggcarey

Gregg Carey

1 year

@brianbeers Explain that your role is to treat people fairly. Giving him an extra paid week requires you to give everyone an extra paid week - that's fair, but... Since the business cannot do that, you give him the option: one week of unpaid vacation or he can quit.

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@greggcarey

Gregg Carey

9 months

@tyromper The ultimate dad hack is waking up early in the morning and rewarding yourself before serving your family. What time do you go to bed?

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@greggcarey

Gregg Carey

8 months

You're not Amazon. Stop offering free returns.

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@greggcarey

Gregg Carey

7 months

@STLChrisH Depends on the role and stage of company for me. A has accelerating potential and usually my preference, but there have been times when I need immediate experience to address a competency gap that is becoming costly.

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@greggcarey

Gregg Carey

8 months

@chrisxmunn Lawyers aren't good at placing business value on a decision or strategy. I would certainly try to scare the seller. I would even go as far to inform the customers (over phone) that seller is breaking contract & they may have to get involved in the conflict if they engage.

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@greggcarey

Gregg Carey

8 months

A job description doesn’t deliver results. Yet, it remains the core agreement between most hires and their employers. So, how can you proactively manage expectations and outcomes, before an employee starts? The answers can be found in Reid Hoffman’s concept of the “Tour of

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@greggcarey

Gregg Carey

8 months

Outsourcing is not just a cost-cutting move. It's the secret to tapping the planet’s best on a budget. Let’s talk about it. 𝗧𝗵𝗲 𝗚𝗹𝗼𝗯𝗮𝗹 𝗧𝗮𝗹𝗲𝗻𝘁 𝗟𝗮𝗻𝗱𝘀𝗰𝗮𝗽𝗲: 𝗔 𝗠𝗶𝗻𝗱𝘀𝗲𝘁 𝗦𝗵𝗶𝗳𝘁 The game has changed. Talent was once thought to be clustered in

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@greggcarey

Gregg Carey

7 months

Early stage e-commerce companies can quickly choke their progress with poor supply chain management. It’s so common. A client of our went through this common evolution of their supply chain which may resonate. First, the owners were managing all aspects od the supply chain.

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@greggcarey

Gregg Carey

7 months

Each episode of Survivor is 44 minutes. Remove challenges and tribal council and there is about 20 minutes left of story telling remaining. These 20 minutes cover 3 days (4,320 minutes), or 0.05% of what happened. What you see really happened. But the editing process

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@greggcarey

Gregg Carey

9 months

As a business owner, I’m constantly trying to simplify things. A clear mission and vision is a critical north star, but can I get more tangible for my team? I’ll often ask: is there one question that can automate consistent decisions in my businesses? For Southwest Airlines,

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@greggcarey

Gregg Carey

7 months

I'm ok with you taking that SBA loan. As long as you've had a conversation with yourself about eating sh*t for a while.

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@greggcarey

Gregg Carey

8 months

Good luck today ecom friends. May Americans continue to add to their credit card debt for our temporary survival!

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@greggcarey

Gregg Carey

9 months

I’m partnering with a friend of mine, who is one of the more talented creative directors-turned-entrepreneurs I know. We are running an experiment to test a hypothesis we have: That some of the most creative people are locked in an agency, giving their mindshare to the best

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@greggcarey

Gregg Carey

9 months

The first dollar is the hardest dollar. So much has to happen for it to hit your account. But, the learnings from making your first dollar are worth a million. You’ve already done a big part of the heavy lifting and finally have some wind behind you. Assuming your product or

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@greggcarey

Gregg Carey

3 years

@Codie_Sanchez Roughly…Find a $1M saas business that has an experienced and proven GM in place and 25% net profit, put down 10% on an SBA loan.

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@greggcarey

Gregg Carey

8 years

@JuddLegum that seems like a very low estimate.

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@greggcarey

Gregg Carey

7 months

Fully agree w @SeanEcom Remote work wins every time. No question - better for business. - better talent pool - less distraction > more deep work - lower cost for talent - no rent - better positioned for AI Of course, need a great team & need to know what you’re doing.

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@greggcarey

Gregg Carey

9 months

Slack can be a powerful tool for any remote team and business owner. But, if left untethered, it easily becomes a confusing mess distracting everyone from the real and important work. Here’s what I do to make it a source of information and order that feeds my daily thinking

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@greggcarey

Gregg Carey

8 months

Most e-commerce owners are too tentative about sending a lot emails. If this resonates, send 2x what you planned this week. Report back.

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@greggcarey

Gregg Carey

9 months

Ecomm friends - There could be up to 10pts saving in gross margin by tackling these: 1. Use Section 321 to bypass duties and tariffs from China 2. Source alternate vendors to negotiate with current vendors 3. Bump prices by a couple bucks 4. Increase shipping cost to customer

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@greggcarey

Gregg Carey

5 months

@businessbarista Surrounded by people you loved and loved you.

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@greggcarey

Gregg Carey

8 months

Bootstrapping your way to making money is more fun than raising money and figuring out how to make money.

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@greggcarey

Gregg Carey

7 months

Rookie: I'm hiring in the Phillippines because of the cost savings. Pro: I'm hiring in the Phillippines for the outstanding talent.

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@greggcarey

Gregg Carey

8 months

@Gesso_Singh You got any data that supports this. I think customers are starting to come around and indifferent - assuming you have something they want and not a cheap imitation.

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@greggcarey

Gregg Carey

8 months

@AmandaMGoetz I've always thought it to be because time is relative. A week to a newborn is its entire life. A week to a 1 year old is 1/52 of their life. A week to a 10 year old is 1/520 of their life. And so on... The experience of time accelerates.

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@greggcarey

Gregg Carey

9 months

My recruiting company @hirewithmore is relentless when it comes to employee retention. We do everything in our power to ensure we’ve placed a new teammate that is committed for the long term. This is how we support that: 𝗥𝗶𝗴𝗼𝗿𝗼𝘂𝘀 𝗶𝗻𝘁𝗲𝗿𝘃𝗶𝗲𝘄 𝗮𝗻𝗱

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@greggcarey

Gregg Carey

7 years

@RepJerryNadler @NydiaVelazquez thank you!

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@greggcarey

Gregg Carey

7 months

Ways Amazon attacks your margin even if you're not selling on Amazon - Sets customer expectation for free shipping - Sets customer expectation for free returns - Sets customer expectation for fast shipping - Leverages volume for price expectation DO NOT follow these.

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@greggcarey

Gregg Carey

5 months

This is worth a serious look for many companies.

@c_gro

Connor Gross

5 months

Genuinely convinced the best way to build teams is to: 1) Overpay on U.S. talent to find the All-Star you need. 2) Support them with as many overseas employees as you can You'll have more output and a lower payroll.

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@greggcarey

Gregg Carey

3 months

The ironic thing about the saas pricing convo is that the strong operators who are going to survive will negotiate you down or leave. You will be left with the poor operators that won’t last long.

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@greggcarey

Gregg Carey

3 months

@MatznerJon The challenge with influencer led service businesses is ease of filling the top of the funnels softens the operations. You need to adjust so quickly that the client suffers bc people based service businesses do not scale quickly. Something breaks. Client suffers.

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@greggcarey

Gregg Carey

1 year

@c_gro Michelin is interesting because the guidebook was supposed to get people used to the idea of road trips and using your car to go dining. Brilliant. So, a tweak to the model is what company started another company to drive its original business.

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@greggcarey

Gregg Carey

8 months

@ShaanVP @thesamparr What a typical day/week looks like for you both

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@greggcarey

Gregg Carey

8 months

Ecom friends: if you're not getting the results you expect/need, adjust. - Send another email - Send another SMS - Express urgency (supplies limited)

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@greggcarey

Gregg Carey

5 months

@austin_rief Big fan of Zuck and Meta, however, the impact on our youngest and most vulnerable takes him out of the running. Musk is doing more for humanity: environment, free speech, connectivity and transportation.

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@greggcarey

Gregg Carey

8 months

@moizali @elonmusk @RobertIger And yet here he is... still determining what speech is right/hateful by opting out.

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@greggcarey

Gregg Carey

4 months

If you're a ecom business owner and managing your own supply chain, may i ask you one question: why?

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@greggcarey

Gregg Carey

7 months

@TomMarshall111 @phish @andygadiel @SphereVegas You should post the image and have us guess!

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@greggcarey

Gregg Carey

3 years

Virtual assistants are usually the gateway to the Philippines. While an easy decision, not the right one. Instead hire a director/manager to establish expertise & build a team / competency from there. You can have full team for price of 1 US person. W/o comprising talent either.

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@greggcarey

Gregg Carey

3 years

@johnplumstead Yep - The hunger to provide for our families erases what people think about you and that is huge leverage in life.

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@greggcarey

Gregg Carey

5 months

Your most threatening competition is yourself and your limiting beliefs.

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@greggcarey

Gregg Carey

8 months

I asked my most successful friend what his secret was. He said: "I just do what I say I'm going to do" Don't overcomplicate it. Integrity with yourself and others is all you need.

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@greggcarey

Gregg Carey

7 months

E-commerce owners STOP doing these: - WeChatting w/ vendors in China at all hours. - Managing inventory w/ apps hoping to get it right - Extending production timelines due to poor specs - Managing freight, customs & receiving These are jobs for experts. Bring them in.

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@greggcarey

Gregg Carey

10 months

Very grateful to work alongside Lara in building and our partnership with @andrewjfaris who I have admired for his wisdom, vulnerability and genuine desire to see others do well. Cheers to Lara and Andrew!

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More Staffing LP - More Staffing

Tap into a pool of high-caliber talent who can efficiently manage your operations remotely and cost up to 80% less than US-based staff. -More Staffing

morestaffing.co

@andrewjfaris

Andrew Faris

10 months

Honestly just the best to get to have a drink with Lara, the CEO of the Filipino staffing agency (More Staffing) that's been my main podcast sponsor for awhile. Lara and her team are awesome and are in town from the Philippines. What a cool world we live in.

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@greggcarey

Gregg Carey

8 months

My first foray into entrepreneurship was when I was 12. I dropped flyers in every mailbox in the neighborhood for lawn mowing. Nobody called me. I cried and never did it again.

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@greggcarey

Gregg Carey

8 months

This is the holy order. 1. Find product market fit. 2. Stabilize company to prepare for growth. 3. Invest in profitable growth. Go from 1 to 3 and there will be consequences. This is the lesson of the tortoise and the hare.

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@greggcarey

Gregg Carey

9 months

How I accelerated growth by removing myself ASAP and leaning on a global talent Has your e-commerce revenue flatlined? It may be because YOU are the bottleneck in your business. As your company grows, it requires more resources, predominantly people. Owners transition from

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@greggcarey

Gregg Carey

7 years

Phish is the best band to roam this planet.

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@greggcarey

Gregg Carey

8 months

@TaylorHoliday @GetFondue I'm run my e-commerce companies with extreme focus on contribution margin, give me a follow if you want to follow my journey @greggcarey .

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@greggcarey

Gregg Carey

10 months

There are many ways to play the offshore game. Let me break down two of them: A virtual ASSISTANT versus a virtual PROFESSIONAL. A virtual ASSISTANT is good when: - you have tasks that you'd like to offload - you have SOPs in place to properly integrate them into your system

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@greggcarey

Gregg Carey

10 months

If you approach life like this kid approaches the tambourine, you gonna be alright.

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@greggcarey

Gregg Carey

6 months

@SeanEcom People say "ah, two Gs" I say, "no, three Gs" Then they say, "what's the extra G for?" To which I respond, "how do you spell egg, my friend"

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@greggcarey

Gregg Carey

5 months

A first-time parent and first-time business owner is very similar. As soon as you get comfortable with a particular stage, your newly developed skill becomes outdated. The child and the company have grown and you need to again as well.

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@greggcarey

Gregg Carey

4 months

There's only one app that can make you a better husband, father, friend, and business owner. A better anything and that is: Opal Lock yourself out and get in the deep work and connection.

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@greggcarey

Gregg Carey

1 year

@chrisxmunn The better idea is a organic store grocer on the edge of campus with pricing 25-40% above normal. Crushes.

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@greggcarey

Gregg Carey

8 years

Want to learn about #exponentialtech #startups #abundance from @PeterDiamandis #RayKurzweil & other leaders? #GSP16

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@greggcarey

Gregg Carey

3 months

Yesterday, @TaylorHoliday and @RichardGaffin spoke about "5 Questions to Ask When You're Hiring an Agency" in the Ecommerce Playbook podcast. At the beginning, they elaborate on how rapid agency growth can impact the service quality. The risk being that an organization with

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@greggcarey

Gregg Carey

6 months

I started using Opal in 2024. Great app for blocking access. A real block - like no work around to get back in. My phone screen time is down 70%. Highly recommend.

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@greggcarey

Gregg Carey

8 months

What gives me courage? Knowing that my kids will love me regardless of how successful or unsuccessful my businesses are. Losing "everything" is actually losing nothing when you have family. Ask @huntercdurham . He gets it.

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@greggcarey

Gregg Carey

8 months

PSA: update your 13-week cash flow diligently over the new few weeks. You'll feel safe from the influx in cash, but you cannot be surprised when fulfillment, ad spend etc comes due in Jan / Feb. Small misses in sales can have huge impact. The unprepared will break.

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@greggcarey

Gregg Carey

7 months

@Karanjassar @bchesky @Airbnb @AirbnbHelp Airbnb is way too risky nowadays. This is another example.

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