After 21 years as Mailchimp’s Co-founder and CEO, I’m stepping down as CEO and moving into a founder-advisor role. Rania Succar, who leads the QuickBooks Money team, will be Mailchimp’s new CEO. Welcome, Rania, and thanks to Mailchimp’s peeps for two amazing decades as your CEO.
The past 17 years were just a warm-up.
@Mailchimp
has grown beyond email into an always-on marketing platform for small business. It hasn’t always been easy, and there’s hard work ahead. We’ll succeed by staying focused on our customers and creativity.
I designed
@Mailchimp
’s first Freddie mascot back in 2001. We’ve come a long way since then, growing beyond email to a leading marketing platform for small business. Later today, we’re launching an updated brand and website, designed to tell that story. Here’s a sneak peek!
Today marks the beginning of
@Mailchimp
’s next chapter of growth and success. We plan to join forces with
@Intuit
, accelerating our mission to empower small businesses around the world.
This is where my mother ran her hair salon when I was a kid. I always wanted my mom to open a professional salon, but she never could. I grew up and built
@MailChimp
to give small businesses powerful marketing tools so they can grow, scale, and make it out of the kitchen.
I’ve been trying to find the right words, but silence isn’t an option. Black Lives Matter. I stand with our Black employees, customers, and community in the fight against racism and violence, and I urge us all to do the same.
Today we're marking a special milestone:
@Mailchimp
has more than 1,000 employees! We couldn’t have come this far without our customers, so we’re celebrating by giving every employee some of their coolest products. Onward to 10,000!
One year ago,
@MailChimp
made automations free for all users. This year alone more than 1.5M automations have been created, driving new growth and revenue for small businesses across the globe. (1/2)
As a lifelong Georgian, I’m disappointed that our state is one of the few in the nation without a hate crimes law. Passing HB426 is important to me, it’s important to my employees, and it should be important to every Georgian. It’s the right thing to do, and it’s long overdue.
Had a great all hands meeting and Q&A with employees today. Lots of important questions. We talked more about QuickBooks integration down the road, and how every employee will receive a cash transaction bonus from Mailchimp in addition to RSUs granted by Intuit when we close.
Today at our last all-hands meeting of 2019, we celebrated big wins and
@dkurzius
announced our annual 401k profit sharing bonus for employees - we’re contributing 19% in addition to our 6% match of total comp! Love being able to recognize and reward our people. 😊
Today we celebrated our first employee to reach 10 years with
@Mailchimp
. Liza is our Privacy & Data Protection Manager. She’s known for staying calm under pressure and her infectious laugh. One of my favorite things about her is that she’s never afraid to say no. Congrats, Liza!
WOW:
@Mailchimp
sent over 2 billion emails on Black Friday alone. We're expecting the same kind of volume for Cyber Monday. Our small biz customers are sending more email than ever - and by combining email with our other channels, they're reaching their holiday goals faster.
We were so lucky to have
@ArlanWasHere
and her crew from
@Backstage_Cap
visit our HQ today. The first VC to ever speak at
@Mailchimp
! Inspired by their game-changing approach to investment.
Over the last few weeks, we’ve been listening hard to our small business customers to learn how we can support them. Many are closed temporarily and shifting business online. We’re giving $10M in Mailchimp service to customers impacted by COVID-19.
Today marks
@Mailchimp
’s 20th anniversary. Here’s a pic of
@dkurzius
and I (far left) the Friday we got laid off. That whole night, I was focused on Monday and how it would be the start of our web design agency, and eventually Mailchimp. Thanks for all the support.
In this unscripted series co-produced with
@Vice
, we follow five people who decided to change everything about their careers and try something new. It’s Second Act—only on Mailchimp Presents.
📺:
What a year.
*Launched our marketing platform + websites
*Opened our first international office
*Recorded biggest Thanksgiving weekend ever
*Launched Mailchimp Presents
*Helped millions of small businesses grow
Thanks to all who made 2019 special. Happy New Year!
Our customers have been asking us for years to go beyond email, and we did! Now
@Mailchimp
is an all-in-one Marketing Platform, with features and packages to help our customers launch and grow their businesses. I wrote about what’s new and what’s next.
We’re thrilled to be featured by
@Forbes
magazine. We built our business on email, but now we’re ready for Act Two: we’ve launched more channels like landing pages and Postcards, and added CRM functionality. I hope you’re as excited as we are.
2019 was a transformative year for
@Mailchimp
. We launched our all-in-one marketing platform while staying true to our core business: Email. I’m so excited to be bringing back our Annual Report. We’ll share more from 2019 soon, but here's a 👀 at a stat I'm especially proud of.
We’ve long had a profit sharing program, contributing the max 25% into our employees’ 401Ks annually since 2012. As a private company without plans to sell for many years, we opted for immediate payouts. With this transaction, employees will receive both equity and cash bonuses.
I had a great time getting to know
@alexrkonrad
and telling him about how
@Mailchimp
has grown beyond email and evolved to serve our customers. My co-founder, Dan, and I invested every dollar back into
@Mailchimp
because that’s what small businesses do.
The COVID-19 crisis has left small businesses in a difficult place. Many brick and mortar stores need to move online quickly to stay afloat. We’re here to help by offering custom domains free for 5 years along with our free website builder.
.
@repjohnlewis
came to
@Mailchimp
to talk about his graphic novel, March, for Bring Your Child to Work Day in 2016. He was humble, kind, and generous with his time. His joy was infectious. I’m so thankful for that experience, for myself, our team, and their families.
These problems aren’t new, but they are urgent. As a first step, we’re offering price relief for organizations working to end social injustice in the U.S. If you’re fighting racism and you use
@Mailchimp
, let us know so we can help. More details to come.
In addition to the $1.6M we’ve already given in 2020, we’re announcing $500K in new, unrestricted grants to support 5 organizations spearheading COVID-19 response and recovery efforts and addressing immediate needs in the communities
@Mailchimp
calls home.
And to our Atlanta friends, our HQ is not going anywhere. Mailchimp is proud to be Intuit’s new hub in ATL, and we look forward to continuing to invest in the communities we call home. Exciting things to come!
Last week, we announced summer Fridays and a paid week off in July for all
@Mailchimp
employees. It’s nice to be able to give our people a chance to catch their breath after a tough year.
Just seconds before video turned on, he looked up at me as if to thank me for my heroic Dad IT work. He lovingly whispered, “Dad?”
“Yes, son?” (My heart opening wide to receive his love and admiration)
“Can you get out before they see you?”
😳
We’re partnering with
@collab_capital
on an early stage investment fund focused on Black founders. With
@Mailchimp
being Atlanta-based, this was especially important for us to be a part of. More info here:
With SXSW cancelled, independent artists missed the chance for their work to be seen. So, we built a home for their short films on the Mailchimp Presents platform. I ❤️ that the team found a creative way to empower creatives through
#SupportTheShorts
.
It’s been a year since
@Mailchimp
acquired Atlanta
@TechStars
startup, Sawa, to help us solve one of our users’ biggest roadblocks: content creation. We can’t wait to share more around our content engine later this year.
We built Mailchimp our way, privately, by staying true to ourselves and remaining laser-focused on small businesses. It’s not the right path for everyone, but I’m proud of our story and how we got to this point. The future is bright for the next wave of entrepreneurs.
In the early days of Mailchimp, our company culture was born inside the Westside
@octanecoffee
. When the entire team could still fit inside, it was a second office, a happy hour spot, and where we’d welcome new hires. A special place we’ll miss dearly.
Moments ago we announced that we plan to bring
@Mailchimp
into the
@Intuit
QuickBooks family!! We could not be more excited for
@benchestnut
and his incredible team to join our mission to fuel the growth and success of small businesses around the world!!
It's been a good week:
@Mailchimp
is one of the Top 50 Best Workplaces for Parents,
@dkurzius
and I recognized three leaders at Mailchimp with our Founders Award, and we sent another 2B emails on Cyber Monday and more than 1B on Giving Tuesday. Congrats to all.
I’ve been listening to
@HowIBuiltThis
for years and have learned a lot about how to build and grow a business from fellow founders. Thanks for letting me share my story
@guyraz
.
NEW EPISODE ALERT!
This week, on
#HowIBuiltThis
, the man behind the winking monkey, Co-Founder of Mailchimp,
@benchestnut
. 🐵 📧
Listen to how Ben’s once afterthought email marketing project turned into $800 million company.
LISTEN NOW:
MAC joined 60+ companies across Georgia urging the General Assembly to support, approve and sign into law a comprehensive, specific and clear bill against hate crimes. We stand strong and united against targeted violence and bigotry.
#PassHateCrimesGA
At
@Mailchimp
, we’re on a mission to empower all small businesses to grow, whether it’s with our marketing software or Mailchimp Presents content. I’m excited to welcome
@couriermedia
to the family to inspire our customers with more modern entrepreneurial stories.
This scholarship meant the world to me. Now I’m glad to share the same opportunity for students from my hometown while honoring my father, Henry. His military career helped inspire my love of technology and industrial design. Thanks for everything, Dad.
In 1996,
@Mailchimp
CEO
@benchestnut
entered his high school science fair & won an
#AFCEA
scholarship. Now, he's started another AFCEA scholarship in his father's name. "Pretty lucky break for a C student! I'm forever grateful." (Repost:
@TechTalkAugusta
)
Watching the news with my family. Selfish, unhinged leadership has put our democracy at risk. It’s shameful. How do I explain what’s happening to my boys?
While we’re reminiscing, I drew this version of our beloved Freddie on a Post-It Note in 2008. It marked a new chapter in Mailchimp’s design story. I’m excited to start another new chapter today.
At
@Mailchimp
, we’re prioritizing the health of our employees, and working on ways to help our customers and community. To start, we’re offering free Standard accounts to eligible groups sending critical, public health information responding to COVID-19.
Exercising your right to vote is something we take seriously at
@Mailchimp
. Election Day is a paid company holiday, and we’re encouraging our employees to volunteer as poll workers. Is your business
#VoteReady
?
Last week
@Mailchimp
held our 2019 kickoff party—the theme was "Freddie’s Prom." Teresa and I are high school sweethearts, so the events team took our old prom photo and recreated the background.
In 2001,
@dkurzius
and I launched a delightful email tool. We wanted to call it ChimpMail but the domain was taken, so we bought
@Mailchimp
.
Now, we offer domains and websites, so other future world-changing companies can start with Mailchimp, too. 😉
My iPhone’s “memories” feature gives me a chuckle just about every morning. This is 2007, so I’m guessing my wife came home from the night shift at the hospital one morning to find us conked out.
We hit a lot of milestones at
@Mailchimp
in 2019, including 10 employees who celebrated their 10-year anniversaries. On their first day, some of them had to put together their own computer 🙈. Thankfully, a lot has changed since then. Cheers to the next 10!
Small businesses have created 2 out of every 3 new jobs in the US since 2000. They’re an essential part of what makes our economy function. That’s why it’s so important to shop small and local this
#SmallBusinessSaturday
, especially if they’re a
@Mailchimp
customer. 😉
Mailchimp’s small business customers sent over 2 billion emails and generated over 1 billion dollars in orders on Black Friday! That’s twice our weekday average. On track for a big
#CyberMonday
today.
Reminder: Mailchimp is closed for Election Day in the U.S. Please allow extra time for responses to support emails, chats, and questions. We’ll see you tomorrow—don’t forget to vote!
Voting should be safe, accessible, and easy for everyone. SB202 undermines free and fair elections in our home state of Georgia, and will make it harder for people to exercise their right to vote, especially people of color. Georgians deserve better.
I was honored to accept the
@naaap
100 Award this weekend. I dedicated the award to my late mother, a Thai immigrant who taught me so much of what I know about business. Thank you, NAAAP for the recognition and opportunity to honor my Mom.
It’s important to us that our employees and neighbors across Georgia have what they need to get out to vote! We’ve already made Election Day a company holiday at
@Mailchimp
, and today we’re launching a tool to help Georgia voters vote early.
#VoteEarly
Congrats to
@tristanwalker
,
@pauljudge
,
@JewelMarie
and all the founders in this article. I’m thrilled by your success and the impact you’re having in Atlanta. There’s nowhere I’d rather be.
I've shared my feelings on this with the whole company. I support our Black employees, and want everyone to know that there's no place for racism and hatred at Mailchimp.
Last all-hands meeting of 2018! We checked in on our strategic plan, celebrated some big wins, and
@dkurzius
announced our annual 401k profit sharing for employees. Don’t you just love this time of year?
Had so much fun on
@MastersOfScale
talking with
@reidhoffman
about bootstrapping and scaling
@Mailchimp
. I also got some great, free advice! (Reid, you should charge your guests.) Listen here:
Our ecomm customers sold nearly 5 million orders and earned over $500 million through
@Mailchimp
on Black Friday. That’s 30% more orders and a 35% increase in revenue this year. Can’t wait to see their performance through Cyber Monday!
Together, we can save lives from gun violence. We join 140+ CEOs calling on the U.S. Senate to pass proven, lifesaving gun safety policies like background checks on all gun sales and a strong Red Flag law.
#BackgroundChecksNow
Today is my kids’ first day of school. I’m basically the WFH IT team, switching them from Zoom to Google Meet and back all morning. Hang in there, parents!
Last week
@dkurzius
and I accepted an award from
@AtlantaMagazine
honoring
@Mailchimp
’s community action work. Over the past five years, we’ve partnered with more than 140 different groups in Atlanta, and invested more than $6M. We’re just getting started.
We're officially part of the
@Intuit
family and we're ready to get to work! Our goal is to combine
@Mailchimp
and
@QuickBooks
to give our users better insights about how to market to their customers so they can grow. This is going to be a game changer.
.
@Mailchimp
users see 93% higher open rates and 174% higher click rates with automated email. Our new Customer Journey Builder features an updated interface and if/then branching for more flexibility and adaptability. This is just the beginning of our big plans for automations!
Excited about what this means for the marketing platform we’re building: Sawa's technology instantly turns brand assets into beautiful designs. Our brand-savvy and busy small business customers will love it. And welcome to Mailchimp, Francis!
I’m trying to focus on the camera, and not the screens in Zoom. Asked my kid to paint a creepy 👁️ on the lens flap. He charged me $5 in Robux. Now I can’t stop staring at it.
I’m excited to kick off the new year by launching Mailchimp’s 2019 Annual Report, Business Unusual: Mailchimp’s Year in Review. It’s a fun way to share highlights from 2019 with our customers, partners, and community.
Anti-Asian racism has been a familiar, ugly refrain throughout much of my life. This year’s spike in violent attacks, and last night’s murder of Asian American women here in Atlanta, is heartbreaking and scary. We must stand together to
#StopAsianHate
now.
Each quarter at an all-hands meeting, we present the Founders Award to people who drive innovation and add value to our culture. What I love about this group is that they all empower others to be independent thinkers. Congrats to Bronda, Dustin, and Jay. You’ve earned it!