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Sairam Krishnan Profile
Sairam Krishnan

@_sairamkrishnan

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500
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993
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Founding team, @atomicworkhq . Prev: @Accel , @FreshworksInc . Literature, place, identity, history. Latest essay - .

Pondicherry/Bangalore, India
Joined October 2010
Don't wanna be here? Send us removal request.
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@_sairamkrishnan
Sairam Krishnan
1 year
So this happened last night at @SaaStrAnnual . In @mrgirish 's keynote, he spoke of me as an example of how Freshworks had hired fresh, unproven talent, and how that paid off. ๐Ÿ˜ฎ๐Ÿ˜ญ What made this even sweeter was that @amnigos and @AparnaChugh were also right there!
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@_sairamkrishnan
Sairam Krishnan
1 year
A young woman dies in the middle of India's startup city because an underpass floods up. She paid her taxes, didn't she? Who's accountable? Who answers to her family? The planners, the corporation? No one, that's who. And we just move on, until it happens to us. What a society.
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@_sairamkrishnan
Sairam Krishnan
3 years
Folks in their early 20s on here talking about side hustles and investing and learning hacks and career claptrap, WHAT ARE YOU DOING? Go fall in love and read books and walk along the beach and be emo and do stuff you'll not get to do again, man. What's wrong with all of you?
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@_sairamkrishnan
Sairam Krishnan
1 year
Tax terrorism from this govt, that's all this new 20% TCS rule is. Pay when you buy, pay when you sell, pay to use highways, pay cops, pay fines, run from pillar to post for compliance. After all of this, get treated like a common criminal. Getting more and more tired of this.
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@_sairamkrishnan
Sairam Krishnan
3 years
In a Bangalore bar a few months ago, a friend told me that the problem with life as we grow older is that it is both overwhelming and underwhelming at the same time. I've thought about that line everyday since.
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@_sairamkrishnan
Sairam Krishnan
3 years
Musk astounds me. Man runs 3 ambitious companies, actually delivers the stuff he says he will, dates actresses and musicians, and still has time to do things like fuck around with Twitter. Just thinking about all this makes me tired.
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@_sairamkrishnan
Sairam Krishnan
3 years
I know people who have turned down job offers because the company used Teams.
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@_sairamkrishnan
Sairam Krishnan
11 months
"Here's what I think is happening at Open AI..." Dei you were drunk and eating 99 variety dosa with me in HSR layout yesterday night, please stfu
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@_sairamkrishnan
Sairam Krishnan
2 months
Born to chill in Pondicherry with beer and a book, forced to hustle in Bangalore with a laptop in a nook.
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@_sairamkrishnan
Sairam Krishnan
4 months
The new Apple ad features music from Tamil rapper Paal Dabba! So good!
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@_sairamkrishnan
Sairam Krishnan
4 months
Other cities: Wow, optional holiday, we can stay at home and work! Bangalore: Wow, optional holiday, less traffic! Best day to go to office!
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@_sairamkrishnan
Sairam Krishnan
1 year
Something I miss about living in Chennai is that you could decide to go for ice cream at 10 pm, and just get up and go. In Bangalore, a trip to an ice cream shop has to be planned like an expedition.
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@_sairamkrishnan
Sairam Krishnan
8 months
No roads, no water, skyrocketing rent, and now hot and polluted too. We've ruined Bangalore, haven't we?
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@_sairamkrishnan
Sairam Krishnan
3 years
Invest in that large monitor. Even if you have no real use for it, at least the family will start thinking you must be doing something important.
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@_sairamkrishnan
Sairam Krishnan
4 months
I once had an Afghan soldier driving my Uber in the US. He had bad PTSD from fighting the Taliban, and took pills and therapy. He sent all the money he made to his children in Kabul. When we talked about Afghan cricket was when he smiled. I wish joy to him and his people today.
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@_sairamkrishnan
Sairam Krishnan
7 months
Shoe people, help? I walk a lot (10K steps everyday is the norm), and also play cricket on weekends. I'm a big guy and my feet are taking a battering, mainly (I think) because of my footwear. What should I do/get?
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@_sairamkrishnan
Sairam Krishnan
1 year
In the wake of that Ashwin interview, I'll say again what I've been saying for years: There's no way he would be treated this way if he was from, say, Bombay or Delhi.
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@_sairamkrishnan
Sairam Krishnan
1 year
Some folks having a meltdown that Indians want to watch Oppenheimer and not Barbie. Maybe it's because Nolan is a bigger draw than a doll? Maybe it's because Barbie had little to no marketing? And maybe you don't have to drag your half baked socio-cultural analysis into it?
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@_sairamkrishnan
Sairam Krishnan
2 years
In 2017, Amit colleagues planned Ooty trip from Pune. Flew to Bangalore, then took a bus. On return, when I asked the exhausted lot why they didnโ€™t fly to Coimbatore, I realised some didnโ€™t know Coimbatore existed. They also asked a local for weed, so he took them to his house.
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@_sairamkrishnan
Sairam Krishnan
2 years
That partnership with Vihari in Sydney, that leave to take a wide off Nawaz, and today again, hunkering down with Shreyas to take India home. Only the greatest can do this consistently under pressure. Ravichandran Ashwin, legend.
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@_sairamkrishnan
Sairam Krishnan
1 year
Thoughts on a yellow dawn. One day, maybe, when my son is older, if he likes cricket, I'll tell him stories of this team and what it meant to his old man. I'll tell him the legend of MS and why we call him Thala, the leader. I'll tell him stories of Suresh Raina's lofted sixes..
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@_sairamkrishnan
Sairam Krishnan
3 years
Two roommates are now legit startup founders. One is bootstrapped and already profitable, and the other, who I also went to school with, is funded and moving at incredible speed. You'll hear a lot about both of them very soon, and I'm going to be a rather proud friend.
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@_sairamkrishnan
Sairam Krishnan
2 years
Ullathai Alli Tha is a Tamil pop-culture cornerstone that needs to be celebrated more. Absolutely nothing original in the movie, every song was stolen, yet all of it was super fun! Made Sundar C's career, and gave us Gounder's legendary 'yov millitary' line. GOAT.
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@_sairamkrishnan
Sairam Krishnan
3 years
You know which company I want to see stage a comeback? Cafe Coffee Day. There's brand recognition, prime locations, millennial nostalgia. So much can be done. And the market only seems to be booming, with Third Wave doing so well. Worse brands have returned from the dead.
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@_sairamkrishnan
Sairam Krishnan
2 years
I hate it when people invite you to parties and then say it's board game night or dumb charades or some other similar fuckery. No, just no. Why is it so difficult to do nothing? I don't want to play, I don't even want to think. Let me please just sit in a corner and drink.
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@_sairamkrishnan
Sairam Krishnan
3 years
Better writers and journalists will analyse the decisions, document the journey, and add to the legend of Girish and Freshworks. I donโ€™t need to. But I did write about something they can't: the kickass early team that Freshworks is built on.
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@_sairamkrishnan
Sairam Krishnan
3 years
Enna da birth date 2001 nu irruku CV laam annupringa
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@_sairamkrishnan
Sairam Krishnan
2 months
There is always going to be friction between the life you are leading and the life you want. That friction will make you uncomfortable, fidgety, restless. And that's fine. Know that navigating this, your own feelings about who you are and who you want to be, is your life's work.
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@_sairamkrishnan
Sairam Krishnan
4 months
Something I've realised as I have grown older is that people are busy. If someone doesn't respond to something you asked or said, it's not out of spite or because they don't like you: They are just busy doing other things. Follow up.
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@_sairamkrishnan
Sairam Krishnan
3 months
Coffee shop in HSR, meeting a friend. At the next table comes and sits a celebrated founder/CEO whose company is headed for IPO. Then my friend's old mate, a VC, turns for a meeting with a founder about a pre-Series A. Bangalore is beyond parody.
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@_sairamkrishnan
Sairam Krishnan
3 years
Have to get something off my chest. This is definitely a rant, so proceed with caution. Here's a mind blowing idea: Don't shit on things to show off. Stop being stupid what people create. Don't like something? Great, go and create something better, make your own audience.
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@_sairamkrishnan
Sairam Krishnan
3 years
Since a lot of y'all are back at college or are moving to Bangalore or other cities, here's some random tips for male specimens of our species who are living by themselves for the first time. Also because you've been home too long. Trust me, just read and do the things you can.
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@_sairamkrishnan
Sairam Krishnan
2 years
Once upon a time, if the best friend and I met in Bangalore, it would only have been to get absolutely shitfaced. Today, we arranged to get health screenings done, and then discussed life and careers over lunch. I do not recommend adulthood.
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@_sairamkrishnan
Sairam Krishnan
2 years
How the fuck do I get out of my own head, from the pressure I created, with a deadline I thought up, and an unnamed anxiety about achieving a vague goal I don't know if I care about or not?
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@_sairamkrishnan
Sairam Krishnan
3 years
Why do I have to be Ethan fucking Hunt to be able to successfully sign in to my own damn SBI account? Every single time.
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@_sairamkrishnan
Sairam Krishnan
3 years
I absolutely love how glamourous the other teams are, with smart analysts and gorgeous owners and legendary coaches, and how right in the middle is CSK: 5 mamas with phones. Never change, beloved team of mine, never change.
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@_sairamkrishnan
Sairam Krishnan
2 years
In school, I asked my old man for a motorcycle. He said okay, but instead of the Yamaha I wanted, got me a TVS XL. I shrugged, printed 'Sai' in a ridiculous speed font on the backlight, filled it up (33 Rs/litre), and terrorised my town. Never was stupider, cringier, or happier.
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@_sairamkrishnan
Sairam Krishnan
3 years
I didn't think this would affect me so much. But hey, what do I even say? :)
@FreshworksInc
Freshworks Inc
3 years
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@_sairamkrishnan
Sairam Krishnan
4 years
As everyone's been obsessing about Kamala Harris, I've actually been more excited about news of another Madras girl's rise. University of Madras grad Dhivya Suryadevara will be taking charge as CFO of Stripe. What a career!
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@_sairamkrishnan
Sairam Krishnan
2 years
Always ask for more money. In job interviews, in consulting conversations, in appraisals, anywhere. Don't ever think that my manager/leader knows my work, they will figure this out and be fair. If they can pay, they will. If they can't, they'll tell you. You do your job. Ask.
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@_sairamkrishnan
Sairam Krishnan
9 months
I hate how true this is. Just yesterday I was telling someone why I was putting myself through the stress of 0 to 1 again. Because it's a drug. You build something that didn't exist, people buy it, use it, a company rises. Imagine that! It's bloody hard, but it's also fulfilling.
@ritika_agarwaah
Ritika Agarwal
10 months
once you have worked at a 0-1 startup, everything in life seems less exciting compared to that
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@_sairamkrishnan
Sairam Krishnan
3 years
I could start a rather successful side business in Swiggy Instamart bags.
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@_sairamkrishnan
Sairam Krishnan
2 years
Cringe is a superpower. There's just no arguing with this. Anyone willing to look silly and put themselves in situations where they may end up looking foolish has a huge advantage over everyone else. This applies to a lot more contexts than we think.
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@_sairamkrishnan
Sairam Krishnan
3 years
Adulting is basically just being overwhelmed all the time, then working yourself up to finish one thing which then exhausts you so much that you have to switch off, but you can't because you have other things to do so you are overwhelmed all over again. It's a scam.
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@_sairamkrishnan
Sairam Krishnan
3 years
I know and understand the tremendous positives that remote work brings to the world. But God knows I miss the office man. I'm not saying I loved it, just that I miss it. I miss the coffee, the banter, the meeting rooms, everything. I miss the stupid familiarity of that routine.
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@_sairamkrishnan
Sairam Krishnan
2 years
So @atomicworkhq is now officially part of the HSR startup crowd. Took some time to get our first office exactly how we wanted it to be, but it's done now, and we love it! :)
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@_sairamkrishnan
Sairam Krishnan
1 year
Malayalis should not be allowed in hair-health conversations. You'll be crying about losing hair and going bald, and if you ask them what they use, with their full hairline and black-as-death manes, they'll say Boroline or something. So unfair.
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@_sairamkrishnan
Sairam Krishnan
3 months
The hon'ble minister of minority affairs is visiting Kargil. Walking alongside him in this video, in uniform, is SSP Kargil Shreeraam Raghavan, my younger brother.
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@_sairamkrishnan
Sairam Krishnan
3 years
Received some clear, specific feedback from my boss this morning, and I'm sure he was confused by how happy I sounded. I was delighted because feedback that immediately helps you improve is so rare and so useful. Usually all we get are vague fillers that confuse us even more.
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@_sairamkrishnan
Sairam Krishnan
2 years
Confused my Uber driver thoroughly by telling directions in Hindi, talking to my mother in Tamil, and then loudly singing along to Huttidare Kannada Nadalli Huttabeku.
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@_sairamkrishnan
Sairam Krishnan
3 months
If I could write a note to my cocky 25 year old self, these two sentences would be up there: 1. Don't confuse your knowledge for experience, and your intelligence for wisdom. 2. Shut the hell up, you don't know anything.
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@_sairamkrishnan
Sairam Krishnan
6 months
Annoyed about how the way we work these days, and the pace of it all, leave no time for learning and reflection. We have to steal time away for this, find pockets and in-between places, and sometimes take away from life. Can't help but think this is unsustainable.
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@_sairamkrishnan
Sairam Krishnan
1 year
I've worked in startups/tech all my life, and if there's anything I believe, it's this: Founders deserve respect. By default. The courage to dream, to create, to wager it all, is a remarkable thing to possess and wield. It is on the founder, the builder, that the world runs.
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@_sairamkrishnan
Sairam Krishnan
3 years
A rule I followed in 2021: Be ruthless. It wasn't about work or ambition. It was just a simple, constant reminder to put myself first. For someone who has always put his needs/goals second, this was an important mental shift. And I want to keep doing this in 2022: Be ruthless.
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@_sairamkrishnan
Sairam Krishnan
3 years
At times I feel there's just too much life-improvement shit on, pressuring folks to be better, cooler, more efficient. Let people be mediocre if they want to, man. Not all of us have to chess grandmasters. Some of us just want to work, have a family, drink a beer, and go to bed.
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@_sairamkrishnan
Sairam Krishnan
2 years
An ongoing list of things I miss, in no real order or importance: I miss laughter. Like at school when your teacher couldn't say the word journey and when he did it left you and your friends in splits, ending in the lot being thrown out of class.
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@_sairamkrishnan
Sairam Krishnan
1 year
And maybe, one day, he takes out my old yellow shirt from a closet somewhere, and remembers that to be loved, you have to give. That to get respect, you have to earn it. And that to become who he is meant to be, he should never forget where he came from. CSK, Champions 2023.
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@_sairamkrishnan
Sairam Krishnan
3 years
My sprint on Content Marketing just went live for the current @StoaHQ batch. The course took me about a month to think about and plan, plus a week to write the original essays I will be using. Looking forward to teaching and learning!
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@_sairamkrishnan
Sairam Krishnan
1 year
If you are producing B2B content, either a podcast or videos, or even blogs, please don't put out teasers or social posts saying 'coming soon'. No one cares. B2B content is 'work'. Give it to your audience immediately. Don't make them wait. They'll forget, and won't come back.
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@_sairamkrishnan
Sairam Krishnan
7 months
This man is a national embarrassment.
@mufaddal_vohra
Mufaddal Vohra
7 months
Sanjay Manjrekar talking about women empowerment initiative by Rajasthan Royals. - He ends with 'now back to serious business'.
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@_sairamkrishnan
Sairam Krishnan
3 years
Here's something I learnt the hard way, after fucking up too many important things: Have the hard conversations early. In your career, relationships, anywhere. Confront your own bullshit, and have those conversations. Indecision is a disastrous trait.
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@_sairamkrishnan
Sairam Krishnan
3 years
Something I've noticed working at a VC firm is the sheer number of startups born and sustained from deep friendships made at work. Chai breaks, offsites, and informal discussions come up again and again. I wonder if such connections are still being forged. I hope they are.
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@_sairamkrishnan
Sairam Krishnan
8 months
Putting together a small workshop for marketing folks early in their careers looking to break into startups. Details here.
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@_sairamkrishnan
Sairam Krishnan
3 years
It astounds me how tired everyone in tech is. Everyone I speak to tells me the same thing. Founders are tired, engineers are tired, marketers are tired. And yet everyone also seems to be on the hamster wheel all the time, 'building' or 'hustling' even on weekends. Fascinating.
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@_sairamkrishnan
Sairam Krishnan
2 years
I've been realising how little time I've had in the last half-decade to just think. The head has been so full of something or the other. This has to change. I need to make for myself spaces and places to dwell, be still, listen, think, write. There's only so much life left.
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@_sairamkrishnan
Sairam Krishnan
5 months
Execution at work, even at a startup, is at times slow and boring. That's the job. It won't be exciting, new, and 'innovative' every single day: It's surprising to me how even experienced folks forget this.
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@_sairamkrishnan
Sairam Krishnan
3 years
I'm glad someone like him is saying this.
@kunalb11
Kunal Shah
3 years
While Indian startups are busy celebrating exponential growth of unicorns, per capita income of the country is down. Without growth in per capita income or jump of female participation in labor force, unicorns will disappear at high speed too.
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@_sairamkrishnan
Sairam Krishnan
3 years
Literally every important Tamil Hindu festival involves eating meat. Deepavali is for idly and mutton curry. The Tamil new year is for kari urundai and chicken. Ancestral rites are done with meat on the leaf. I could go on. My culture, my inheritance. Matha peru mooditu pogalaam.
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@_sairamkrishnan
Sairam Krishnan
1 year
So we at @atomicworkhq just announced our $11 million seed round. :) It's been a whirlwind month, trying to get our story right and take it to the world, but it's been worth it. Thanks, @catherineshu for the @TechCrunch coverage - .
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@_sairamkrishnan
Sairam Krishnan
2 years
Utterly enthralled by founders who want the same marketer to do SEO, paid, email, social, AND content, but also want to pay for only one of these roles.
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@_sairamkrishnan
Sairam Krishnan
3 years
We need to keep repeating this to ourselves, especially us folks in the startup bubble, even if just as reminders to keep our feet on the ground: We are a poor country, and we are a minority living privileged lives in a poor country.
@rbkuldeep
Kuldeep Dantewadia
3 years
Let this sink in. If you are earning more than 25000 per month you are earning more than 90% of India.
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@_sairamkrishnan
Sairam Krishnan
3 years
Surprised how hiring managers think they have the luxury of insisting on detailed, painstaking assignments. Want a demonstration of capability? Interview better, use that time. Candidates usually have a full time role, they can't do more work! The good ones just won't bother.
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@_sairamkrishnan
Sairam Krishnan
2 years
Personal update, as they say: I'm part of the founding team of @atomicworkhq . Read.
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@_sairamkrishnan
Sairam Krishnan
3 years
As I told the @StoaHQ batch last weekend, content marketing is the easiest non-tech way to break into startups and do well early. Why? Ability is instantly demonstrable. The work is tangible, visible. Impact is measurable. Very few roles have this kind of clarity.
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@_sairamkrishnan
Sairam Krishnan
4 years
Any social media managers on here looking for full time roles? Great opportunity for a well known, well funded brand. DM for details. Please RT, folks.
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@_sairamkrishnan
Sairam Krishnan
11 months
He's not wrong.
@dubeji18
Mitesh Dube
11 months
"If I were hiring for marketing and there was a kid who could take an Instagram page from 0 to 10k followers, that kid is awesome. Most CMOs don't know how to do this." @thetanmay
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@_sairamkrishnan
Sairam Krishnan
3 years
My first cousin, the little kid who used to follow me around at school, became a big boy today. So proud! Third from left, Shreeraam Raghavan IPS, 73rd batch of the Indian Police Service.
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@_sairamkrishnan
Sairam Krishnan
3 years
Some startups are confusing LinkedIn/Twitter cred for culture. I'm absolutely an advocate for making noise about new hires/the swanky office, but please pair that with great employee onboarding, role clarity, fair pay, and solid insurance. That's the real work, not social media.
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@_sairamkrishnan
Sairam Krishnan
2 years
"Karan Bajaj sold his company for $300 million to Byjuโ€™s. But he sent his own children to a school that taught the opposite, giving them a screentime-barred childhood. Sorry to borrow the name of Ashneer Groverโ€™s recent book, but this is classic Doglapan."
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@_sairamkrishnan
Sairam Krishnan
3 years
The first marketing hire in a startup should almost always be a content marketer. Why? One, it's ridiculous how much there is to write at an early stage startup, or any startup for that matter, and two, having someone trying to write all this down forces founders to clarity.
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@_sairamkrishnan
Sairam Krishnan
3 years
Sahil is right. I come from a small town, didn't know much, didn't know how important where you went to school was. And believe it or not, getting to a good school for my master's was when my career began. I found my way, but constantly see how a big degree opens doors. Get it.
@sahilk
Sahil Khan
3 years
I've never been asked for my degree. I didn't go to IIT/IIM. I was super lucky to have figured a path that worked out for me. There are many like me, but in the larger picture, we're a one-off, and not the norm. The big name institutes/companies open doors. Get your education.
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@_sairamkrishnan
Sairam Krishnan
1 year
Okay. I can't believe this. I was walking on the other side of Silver County Road in Haralur as TWO WHEELS CAME OFF A RUNNING SCHOOL BUS, and the bus just tanked on its side! It's a miracle no one was injured. The kids are fine, but WHAT THE FUCK?
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@_sairamkrishnan
Sairam Krishnan
3 years
What. The. Fuck.
@WisdenCricket
Wisden
3 years
Yash Dhull is 19 years old, led India to the Under-19 Cricket World Cup title earlier this year, has a first-class average of 119.75, and can play shots like this. Terrifying. #IPL2022
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@_sairamkrishnan
Sairam Krishnan
3 years
My introduction to the content marketing sprint for the new @StoaHQ cohort. Looking forward to this!
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@_sairamkrishnan
Sairam Krishnan
1 year
..and how Bravo's slower delivery dipped. Maybe I'll be telling him about Pathirana and Deshpande and Rutu. And maybe, I hope, he supports the Chennai Super Kings. I hope he understands how much joy this team gave to his father and his people...
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@_sairamkrishnan
Sairam Krishnan
1 year
..of Matthew Hayden's walk-down-and-smash, of Michael Hussey's calculated, clinical assaults. I'll tell him how Ravi Ashwin made his name, I'll tell him how Jadeja became Indiaโ€™s greatest all-rounder. I'll tell him why Faf was always at the boundary..
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@_sairamkrishnan
Sairam Krishnan
3 years
For the millionth time, B2B copywriting is about clarity, not cleverness.
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@_sairamkrishnan
Sairam Krishnan
2 years
Marketing teams across the world as their CEO plays with ChatGPT and shows them how cool it is.
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@_sairamkrishnan
Sairam Krishnan
3 years
Founders, managers, please look around you, read the damn room. Your employees are tired, burnt out, and have a million other options. If you are giving them silly appraisals, stupid feedback, and a bad experience, they will leave. You'll be stuck, not them.
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@_sairamkrishnan
Sairam Krishnan
3 years
The Freshworks mafia are starting to make their presence felt, and I'm totally here for it!
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@_sairamkrishnan
Sairam Krishnan
3 years
You stay in certain WhatsApp groups not because you need them or because you want to communicate, but because it reminds you of something - a friendship, a project, a plan - from long ago that you can't bear to let go of just yet.
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@_sairamkrishnan
Sairam Krishnan
3 years
Something I hate about adulting is the need to understand and accept being constantly overwhelmed and anxious. I don't do this well. I have a need for certainty, to have no loose ends anywhere. So I struggle. I need to get better at being a grown-up.
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@_sairamkrishnan
Sairam Krishnan
4 years
First time at the @Accel_India office as part of the team! Been here several times as a Freshworks employee, and I know it well. But this feels different, feels good. :) We are still a few months away from opening up the office, though. Can't wait!
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@_sairamkrishnan
Sairam Krishnan
11 months
Here's a hot fucking take: Not everyone has to care about everything. It's their choice what they care about, not yours.
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@_sairamkrishnan
Sairam Krishnan
1 year
One of the surprises of this season and the last is the emergence of Hardik Pandya as a leader in the Dhoni mould. Calm, supportive, eloquent, sincere. He's not acting the part, this seems to be who he is. India's LOI captaincy will open soon, and he's putting up a worthy hand.
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@_sairamkrishnan
Sairam Krishnan
3 years
From time to time, I send a note on WhatsApp to my boss with what Iโ€™m working on, or what I got done. Easy to do, keeps my manager up to speed without meetings, helps him make decisions. Most times your manager doesnโ€™t know how busy you are or how much you are doing. Help them.
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@_sairamkrishnan
Sairam Krishnan
3 years
Rant. I understand fools, I understand mischief-mongers, and I understand cowards. But there's a particular kind of cretin I don't understand at all: these out-of-touch positivity shills.
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@_sairamkrishnan
Sairam Krishnan
3 months
5 mistakes I made in my career that I want you to avoid. Thread from the newsletter. 1. Not playing the long game - Your career compounds game. Stick with roles, companies, and let yourself grow.
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