It is official: the Swedish Parliament has approved a bill that see will the price of snus reduced by 20% 🚭
It is great to see Sweden continuing to be a trailblazer when it comes to tobacco harm reduction 🇸🇪
#SmokeFreeSweden
"
#Sweden
's latest public health miracle could save 3.5 million lives in the next decade if we accept their latest gift to Global Public Health."
#SmokeFreeSweden
See for yourself what
#Sweden
has to offer:
Visit our website:
“If you provide a fire escape in the form of smoke free alternative products, it will prevent tobacco-related disease and premature death”.
🔊Listen to Dr. Delon Human discuss how South Africa can learn from
#SmokeFreeSweden
.
@CapeTalk
The WHO’s call to ban e-cigarette flavours is misguided.
Take a look at Sweden, which has the lowest smoking rate in Europe, at just 5.6%. Sweden has managed this by making alternatives, such as e-cigarettes, readily available to smokers who wish to transition to alternative
⚠️ WARNING ⚠️
E-cigarettes with nicotine are highly addictive & are harmful to health. Some of their toxic substances are known to
🥴 cause cancer
🫁 increase the risk of heart & lung disorders
#TobaccoExposed
How has Sweden achieved such low smoking rates? The answer is simple. They made less harmful alternatives:
👉Accessible
👉Acceptable
👉Affordable
Check out our website for more info:
#SmokeFreeSweden
We need to promote the Swedish model to the rest of the world, because it can save lives.
Listen to
@carissaduring
from
@CPouchers
explain how exceptional
#SmokeFreeSweden
’s achievement is!
It is disappointing to see the WHO sharing misinformation about e-cigarettes.
#SmokeFreeSweden
’s success story in tobacco control is due to its harm reduction strategies, which give adult smokers access to alternative products, like e-cigarettes.
I urge governments to strictly regulate nicotine products like e-cigarettes.
@WHO
is seeing alarmingly high rates of use by children targeted by the tobacco industry. We must protect them!
#TobaccoExposed
Time to bust some myths around nicotine 🚀
Nicotine itself does not lead to cancer or chronic disease. While Swedes consume similar amounts of nicotine to their EU counterparts, the country’s tobacco-related disease and premature death rate is much lower.
Why? Because Sweden
Take a look at our brand new highlights video from our recent event in Stockholm 🇸🇪
Visit our website to find out how more countries join the
#SmokeFreeSweden
movement:
#SmokeFreeSweden
stands firmly against a move by the Spanish government to equate e-cigarettes with traditional cigarettes.
It will be depriving millions of smokers from switching to demonstrably less harmful alternatives.
Read more:
“E-cigarettes can help smokers to stop smoking. In fact, e-cigarettes have been shown to be twice as effective as the methods recommended by the Danish Health Authority.” 🇩🇰
#SmokeFreeSweden
In the last decade, Swedish smoking rates have gone down by 55%. How has Sweden managed this? By making alternative products:
👉Accessible
👉Acceptable
👉Affordable
During
#COP10FCTC
week, are calling on delegates to take note of
#SmokeFreeSweden
’s achievement.
"The report ‘No Smoke, Less Harm’ is an invitation to the world to reconsider the war on nicotine. It is a call for a global shift to harm reduction strategies that could save millions of lives."
Read more from Prof. Karl Fagerström 👇
#SmokeFreeSweden
It's great to see Ireland 🇮🇪 following
#SmokeFreeSweden
's lead!
@IRLDeptFinance
has held off on introducing a new tax on vaping, fearing that such a move might discourage cigarette smokers from breaking their habit.
What does this mean in reality? The figures speak for themselves. Compared to other EU countries, Sweden has:
👉44% fewer tobacco related deaths
👉41% lower lung cancer rates
👉38% fewer cancer deaths
The WHO’s approach ignores the
#SmokeFreeSweden
success story, and
The whole world is watching Sweden as it stands on the brink of one of the greatest public health achievements in centuries.
Our new global consultation report calls on
#COP10
policymakers to take notice of
#SmokeFreeSweden
’s achievements
It’s disappointing to see the WHO ignore the success of
#SmokeFreeSweden
.
Sweden’s successful tobacco control policies are linked to its progressive harm reduction strategies, which allow adult smokers to access alternative products, such as e-cigarettes.
Read more in our
To date, evidence on the use of e-cigarettes as a cessation aid is inconclusive.
To truly help tobacco users quit, governments need to support proven cessation methods, including:
✅Cessation counselling
✅Quitline services
✅Nicotine replacement therapies
The science is clear. Providing smokers with less harmful alternatives can be life-saving.
With the lowest tobacco-related disease and mortality rates in the EU,
#SmokeFreeSweden
is living proof of this.
Our latest report examines this in greater detail:
If other EU countries had followed the
#SmokeFreeSweden
🚭 model, 2.9 million lives could have been saved between the years 2000 and 2019.
Our new report is now available to download 👇
#SmokeFreeSweden
Our conclusion is clear: by itself, nicotine does not cause tobacco-related disease. What matters is the way nicotine is consumed. There is a clear and substantial difference in health effects between smoking and using smoke free nicotine alternatives
#SmokeFreeSweden
Ensuring that less harmful alternatives to smoking are accessible is key to reducing smoking rates.
Just look at
#SmokeFreeSweden
!
Listen to Dr. Karl Fagerström explain how nicotine pouches can help countries achieve their smoke free goals.
#DidYouKnow
that over 3,400 lives in Sweden are saved each year thanks to its low smoking levels? 🇸🇪
Follow us to find out how more countries can follow the
#SmokeFreeSweden
model!
“It is no coincidence that the lowest smoking rate in Europe is in Sweden, where it’s down to 5% of the population.”
Great to see
#SmokeFreeSweden
getting the recognition it deserves.
@eureporter
#Didyouknow
smoking rates in NZ have plummeted in recent years?
Just like
#SmokeFreeSweden
, authorities in NZ have taken steps to ensure alternative products are accessible to all smokers 👏
Read our brand new report to see how other countries can follow suit!
36% of vapers in Quebec have turned to smoking, following a ban on flavoured e-cigarettes.
Policymakers around the world need to take note of
#SmokeFreeSweden
🇸🇪
By making alternative products more acceptable and accessible, Sweden is on the cusp of becoming smoke free.
Earlier this week, we launched our newest report, No Smoke Less Harm, which debunks the myth that nicotine causes disease.
Here are some of our key findings 👇
#SmokeFreeSweden
While Sweden and New Zealand are more than 17,000km apart, they share one thing in common…
Countries are set to become
#SmokeFree
🚭
How has New Zealand managed this?
Read our brand new report to find out more ⬇️
Despite similar nicotine consumption, Sweden's rates of smoking-related diseases are much lower than in other EU countries 🇪🇺
Why? In Sweden, nicotine is primarily consumed through safer alternatives.
Tobacco Harm Reduction works.
#SmokeFreeSweden
is a prime example.
By giving smokers a choice of genuine alternatives, alongside education and tobacco control measures, the country is set to record the lowest smoking levels in the EU.
While there are widespread misconceptions, nicotine itself does not lead to cancer or chronic disease.
Despite similar levels of nicotine use, Sweden’s tobacco-related disease and premature death rate is much lower compared to its EU counterparts.
Why?
Because Sweden has
#SmokeFreeSweden
should have been a blueprint for policymakers at
#COP10FCTC
. The Swedish experience has shown that sensible tobacco control measures can save millions of lives.
Read our latest press release 👇
Just imagine how quickly
#Canada
could reduce smoking rates by following New Zealand’s lead.
The numbers speak for themselves. Vaping works 🇨🇦🇳🇿
Read more:
New research from
@TheLancet
has shown that e-cigarette users are more likely to be smoke free after one year compared to those using nicotine-replacement products.
More evidence that harm reduction works 🚭
#SmokeFreeSweden
"Sweden’s combined tobacco control and harm minimisation strategies could save 3.5 million lives in the next decade if adopted by other EU countries."
Great to see Sweden's tobacco harm reduction efforts being showcased in India 🇸🇪🇮🇳
#SmokeFreeSweden
While smoking rates in
#France
have stalled, New Zealand has managed to halve its smoking rates.
How? By encouraging smokers to use vapes 🇫🇷🇳🇿
More info:
New research published in
@NEJM
has found that the addition of e-cigarettes to standard smoking-cessation counselling resulted in greater abstinence from tobacco use among smokers 🚭
Read the full study 👇
#SmokeFreeSweden
🧵
Throughout 2023, the
#SmokeFreeSweden
campaign published a series of reports which show policymakers how the Swedish approach can be replicated around the world 🌍
Here is a list of key documents that
#COP10
delegates should have on hand next week 👇
#SmokeFreeSweden
is continuing to make headlines, this time in
@business
🌍
As we approach
#COP10
, we are urging policymakers to embrace the Swedish success story by making less harmful alternatives more accessible to smokers.
As we usher in the New Year, we are calling on Danish policymakers to include THR in their New Year’s resolutions!
Over 116,000 lives could be saved if the Danish government followed the
#SmokeFreeSweden
approach.
@DKsundhed
@sophieloehde
2.9 million deaths could have been averted between 2000 and 2019 if the EU had adopted the
#SmokeFreeSweden
approach to tobacco harm reduction.
Read our latest report 👇
On
#WorldCancer
, we celebrate the achievements of
#SmokeFreeSweden
.
Compared to other EU countries, Sweden has:
👉41% lower lung cancer rates
👉38% fewer cancer death rates
Ahead of #
#COP10FCTC
, read our latest report:
Imagine how fast
#Poland
could reduce smoking rates by following New Zealand’s lead.
The numbers speak for themselves. Harm reduction works 🇵🇱🇳🇿
More info:
Although
#SmokeFreeSweden
is top of the class when it comes to THR,
@WHO
rarely cites it as an example.
This is despite the fact that compared to its EU counterparts, Sweden has:
👉44% fewer tobacco related deaths
👉41% lower lung cancer rates
👉38% fewer cancer deaths
As we prepare for the upcoming
#COP10
in Panama, we must not lose sight of one of the greatest tobacco control success stories in recent years:
#SmokeFreeSweden
.
On our website,
@HumanDelon
explains why COP10 delegates should champion Sweden’s achievements.
A potential ban on nicotine pouches would defy data-driven public health strategies.
Nicotine pouches are
#harmreduction
products that have helped to drive down smoking levels in Sweden.
Read our press release:
#SmokeFreeSweden
The WHO should embrace tobacco harm reduction to save lives.
Just look at Sweden, which is on the cusp of becoming smoke free.
Read more 👇
#SmokeFreeSweden
Through progressive harm reduction measures, New Zealand has halved its smoking rates over the past 5 years.
Now it is time for
#Romania
to follow their lead 🇷🇴🇳🇿
More info:
The Swedish approach starts at the top, with key politicians acknowledging the importance of alternative products in bringing down smoking levels.
As we approach
#COP10
, we call on countries to follow Sweden's lead.
#SmokeFreeSweden
Imagine how fast
#Czechia
could reduce smoking rates by following New Zealand’s lead
The numbers speak for themselves. Harm reduction works 🇨🇿🇳🇿
Read more:
Reduced risk products, such as nicotine pouches, have been key in reducing Sweden’s smoking rates.
A proposal to ban nicotine pouches would be reckless, and its results will be seen in our public health system for decades to come.
#SmokeFreeSweden
The evidence is clear 💡
E-cigarette users are more likely to give up cigarettes, compared to those using nicotine replacement products.
Read our series of reports to see how policymakers can make tobacco harm reduction a reality:
#SmokeFreeSweden
Good morning, we’re live from Stockholm to launch our report "The Swedish Experience: A Roadmap to a Smoke Free Society".
Watch online here:
Follow this thread for more insights into the
#SmokeFreeSweden
model 👇
🚨Next week we're launching something big!
#SmokeFreeSweden
led the way, but other countries have had a exceptional journey towards becoming smoke free.
Stay tuned for our next landmark report on
#NewZealand
.
⏰12 June
Over the past decade, Sweden’s smoking rates have plummeted by 55%.
How? By giving smokers access to safer alternative products.
At
#COP10
next week, we are calling on delegates to get on board with Sweden's Tobacco Harm Reduction strategy.
#SmokeFreeSweden
Insights from our latest report 💡
Just like Sweden, New Zealand has become a
#smokefree
trailblazer.
What can other countries learn from New Zealand?
Read the report to find out more 👇
#SmokeFreeSweden
As reported in
@business
, Sweden is on the cusp of becoming smoke free.
During
#COP10FCTC
we are urging delegates to follow the example of
#SmokeFreeSweden
.
👉Read the full article:
The
#SmokeFreeSweden
approach starts at the top, with key politicians acknowledging the importance of less harmful products.
We urge policymakers around the globe 🌍 follow suit!
@SwedishPM
Imagine how fast
#Australia
could reduce smoking rates by following New Zealand’s lead.
The numbers speak for themselves. Harm reduction works 🇦🇺🇳🇿
Read more:
#DidYouKnow
that over 3,400 lives in Sweden are saved each year thanks to its low smoking levels? 🇸🇪
Follow us to find out how more countries can follow the
#SmokeFreeSweden
model!
How has New Zealand managed to follow in Sweden’s
#smokefree
journey?
👉 The answer is simple.
Through sensible and tobacco harm reduction measures.
Read our latest report for more info ⬇️
#SmokeFreeSweden
has the potential to save millions of lives, across the EU and beyond 🇪🇺🌍
As we enter a new chapter in tobacco harm reduction, it's time to look to Sweden not just as a model but as a call to action.
#COP10FCTC
By encouraging smokers to switch to less harmful alternatives, New Zealand has managed to halve its smoking rates in the past five years.
It is time for
#Korea
to follow suit 🇰🇷🇳🇿
Read our latest report:
Since 2009, authorities in New Zealand have taken steps to ensure alternative products are more acceptable, accessible and affordable for smokers
The result? New Zealand is now on a journey to becoming
#smokefree
Read our newest report for more info👇
Nicotine does not cause cancer. Countries such as the UK, France, Germany and Ireland have similar rates of nicotine consumption to Sweden, but because Swedes use smoke free alternatives instead of smoking, fewer people have and die from tobacco-related cancers
#SmokeFreeSweden
Things that New Zealand is good at:
Rugby 🏉
Cricket 🏏
….. Achieving a smoke free society 🚭
Want more info on New Zealand’s smoke free journey?
Read our newest report 👇
A new research paper is challenging a long-standing belief in the tobacco control community. For too long, potentially less harmful alternatives like e-cigarettes have been dismissed due to "lack of evidence."
#FollowTheEvidence
#QuitLikeSweden
Breakthrough research offers a contemporary approach to assessing safer tobacco alternatives.
#Webinar
registration:
A new research paper is challenging a long-standing belief in the tobacco control community that there is a "lack of evidence".
Why is the smoking rate in New Zealand so much lower compared to
#Ireland
?
New Zealand has encouraged smokers to use less harmful alternatives, like vapes.
Harm reduction works 🇳🇿🇮🇪
Read more:
Why is the smoking rate so much lower in New Zealand compared to
#Spain
?
Because New Zealand has embraced tobacco harm reduction.
Time for Spain to follow suit 🇪🇸🇳🇿
Read more:
New Zealand continues to be a smoke free trailblazer 🇳🇿
Associate Health Minister Casey Costello has cut the excise rate on HTPs by 50%, ensuring smokers have access to a variety of affordable alternative nicotine products to help them switch 👏
In Romania, over 251,000 lives could be saved if the authorities introduced sensible tobacco harm reduction policies like Sweden.
In 2024,
@AlexandruRafila
should look at
#SmokeFreeSweden
and include THR in its New Year's resolutions.
Check out !
Like Sweden, the UK is also reaping the benefits of alternative products.
New research from
@ONS
has found that the number of cigarette smokers continues to decline to record lows 🚭
Read our latest
#SmokeFreeSweden
report here:
12.9% of people (18 years+) smoked cigarettes (6.4 million people) in 2022, according to our latest data on adult smoking habits in the UK 🚬
This is the lowest proportion of current smokers since records started in 2011 (Annual Population Survey).
➡️
#DidYouKnow
that smoke free is defined as less than 5% of adults smoking?
Sweden is well on its way to achieving this.
Read our latest report to find out more:
#SmokeFreeSweden
Combustible cigarettes can cause widespread harm in the body - from an increased risk of stroke, to premature skin ageing.
Find out how harm reduction can save lives 💡
Great to see this from Czechia 🇨🇿
The Czech government is encouraging Tobacco Harm Reduction by taxing heated tobacco products less than traditional cigarettes 🚭
#SmokeFreeSweden
As we usher in the New Year, we are calling on Danish policymakers to include THR in their New Year’s resolutions!
Over 116,000 lives could be saved if the Danish government followed the
#SmokeFreeSweden
approach.
@DKsundhed
@sophieloehde
Much like caffeine, nicotine can improve mood and enhance cognition ☕
Nicotine itself does not cause tobacco-related disease.
Read more ⬇️
#SmokeFreeSweden
The Swedish approach has shown us that sensible Tobacco Harm Reduction policies can be life saving.
Read our latest report to find out how other countries can learn from
#SmokeFreeSweden
It is great to see
#SmokeFreeSweden
continuing to make headlines around the world 🌍
“Nigeria inarguably needs to emulate Sweden to become smoke-free in the shortest possible time” 🇸🇪🇳🇬
Other countries can take several steps to follow Sweden and New Zealand’s
#smokefree
journey.
Take a look at the slides from our recent report launch to find out more 👇