Highlights from Setu's recent fintech mixer, The F-word, 4th edition! 🚀
Check out the after-movie capturing the energy and connections.
Watch now and relive the experience!
A few moments ago, we partnered with
@PineLabs
as a fully owned subsidiary. The alliance effectively opens up a whole new chapter for all of us
@Setu_API
while it takes us multiple steps closer to making financial services affordable to all of India. (1/n)
The Account Aggregator ecosystem is going live tomorrow!
Be sure to follow our Twitter Handle
@Setu_API
as we live-tweet the whole launch!
It’s going to be an exciting event and you don’t want to miss it.
In case you haven’t registered yet, sign up—.
We are excited to launch Setu Account Aggregator with Insights!
Fintechs can handle multiple use-cases like-
📲 Income verification
💰 Credit monitoring
💸 Spend analysis
🏦 Personal finance management
And several more—with Setu’s Account Aggregator + Insights.
Sign up below!
We’re excited to announce the launch of India’s 1st Large Language Model for the BFSI sector, Sesame.
Sesame- India’s first LLM is designed for the BFSI sector. Developed in collaboration with AI firm
@SarvamAI
, this breakthrough marks a "ChatGPT moment" in financial services.🧵
🚨 Setu is officially live with Account Aggregator! 🚨
How are you collecting financial data from your customers? 💰
Are you still asking them to share net banking passwords? 🔑
Or are you asking them to upload PDF copies of their bank statements? 📜
Bills, like death and taxes, are inevitable.
Don't let your customers wander off to any other app just to pay their bills. Get them to pay those exact same bills on your app.
Setu BBPS COU - Embedded bill payments –
It’s time to Free Your Data!
@Setu_API
×
@Devfolioco
is pleased to announce a two-week-long hackathon filled with exciting workshops, panel discussions, mentorship, giveaways, cash prizes, community engagement and the chance to work at Setu!
A 🧵👇
Fireside chat reminder! 🔥
We have the popular founder
@Nithin0dha
of
@zerodhaonline
in discussion with
@nikhilkumarks
of
@Setu_API
about his past, how he built Zerodha, and his thoughts on AA!
This starts in half an hour, so make sure to tune in —
Announcement post! 🔥🚀🥳
We’ve officially launched on
@ProductHunt
and are super pumped! Do swing by our page and show us some love, and share your thoughts — !
Share this with your friends & family! We need your upvotes!
@sahilkini
@nikhilkumarks
Struggling to make sense of bank statements? We hear you.
80% of statements are UPI txns. Decoding them is tough. With Setu's Insights, fintechs can categorise them with near 100% accuracy.
The most accurate categorisation engine is here.
Almost 68% of 🇮🇳 households own a smartphone and only
32% do digital payments
32% have a mobile app for bank
14% use mobile phones for banking-related activities.
The upside potential of digital banking is just 🤯
Still reeling from the buzz at
#SAMVAAD
, an incredible event by
@sahamati
. Thrilled to see so many exciting use cases for AA! 🚀
And the icing on the cake? Winning the 'Easy access to Short term credit' category for our work with Snapmint. Here's to more innovation in
#AA
We at Setu, aim to be a developer-first company. And trust us when we say — that we are aggressively working towards it.
We take our engineering culture and engagement seriously at Setu and invite you to join us.
We’re hiring across the board! Check out .
The idea was simple: 15-20 million SMEs use WhatsApp monthly to conduct their regular business, why not enable a basic loan offering there as well?
Read how
@Setu_API
and
@IIFL_Finance
launched an end-to-end loan journey on WhatsApp.
The west monetised with ad-tech. India will monetise with fin-tech. This is our core thesis. So, we're launching a new way for app developers to engage and monetise their user base!
Here’s a 🧵 on how Setu’s latest product BillPay can help you do this! 👇
Thread🧵 Alert: Understanding the UPI Ecosystem
The UPI ecosystem has three main participants: Banks, Payment Apps and NPCI. Banks hold your money and are known as Issuing Banks. They use CBS (Core Banking System) to manage user accounts.
Among all the things (music, filter coffee, memes, cinema, literature, art, design, tech, product, engineering and so on) we are all 'oh-so-nerdy' about at
@Setu_API
, a podcast is a frontrunner.
Today, we launch The F-Word, our very own in-house podcast!
Today, we are proud to play a small part in this historic moment. Our team, in collaboration with
@BharatBillPay
,
@TheOfficialSBI
&
@AxisBank
has successfully enabled online donations for the
@ShriRamTeerth
through all UPI apps.
Check it out—
We are excited to announce our partnership with
@foldmoney_
. With Fold, you can sync bank accounts effortlessly for a clear view of your finances.
Now live on Setu’s Insights, Fold derives rich, actionable data from their customer’s bank statements & categorise every single txn
You’ve probably heard about “Account Aggregators” in the news lately, touting it as the “next big thing” in finance.
But we’re not writing this today on what an AA does.
Today, we’re going to talk about the various myths that we have seen floating around the world about AAs 🧵
After almost a year in the making—we’ve finally launched our Fixed Deposit APIs!
Want to be a part of how new India saves? Book a fixed deposit as easily as you would a pizza!
Go through the images below to book an FD in four easy steps!
Atty Eleti, an OpenAI engineer, who has worked on Stripe banking products is now excited to build AI-enabled products & human-computer interaction.
Join
@nikhilkumarks
's chat with him on AGI, language models, ChatGPT, APIs, plugins, and AI's intersections with Fintech.
In the pilot episode of Setu’s new webinar series—Plumbing For Money, come watch as we discuss the challenges of building onboarding journeys in India. We’ll be spilling the beans on different data blocks like eSign, OKYC and PAN.
Register here—
Our CTO
@irfn
is all things platforms, distributed systems, functional
#programming
and theory of constraints.
He spent 18 years (and counting) in
#technology
and now he is looking for some DevOps
#engineers
for his
#engineering
team at Setu.
Check out these openings!🚀🧵
Exciting news! Setu has partnered with India's popular investment platform
@_groww
. We're thrilled to team up with a like-minded company that shares our values.
Setu ships UI twice as fast—because our designers write production-ready code. We encourage designers to learn UI engineering, saving time and enhancing dev understanding.🧵
Lenders spend around 1.5-2% of their repayments as the cost of the collection. Our very own
@nikhilkumarks
will discuss, how to bring down the cost by over 50%
Psst! Also if you want to know what is Setu working on?
Get a sneak peek 😉
Register 👉
Atty Eleti, an OpenAI engineer, who has worked on Stripe banking products is now excited to build AI-enabled products & human-computer interaction.
Join
@nikhilkumarks
's chat with him on AGI, language models, ChatGPT, APIs, plugins, and AI's intersections with Fintech.
Today, as we step on to this very crucial milestone in our journey, here’s
@NandanNilekani
sending his heartfelt wishes over to us
@Setu_API
and
@PineLabs
!
I’m Nihaal, the founder of Setu, a health and wellness brand. I've been meaning to tell the story of what changed for me as we grew the business 6x in the last 12 months.
Here goes -
🧵
We’ve got something exciting to share.
The first Account Aggregator (AA) playbook is here. This playbook will help fintechs understand several possible use cases that can be achieved with AA. We have included use cases for Banks, NBFCs, Brokers, InsureTechs, PPI, & several more.
We’re looking for smart interns to join our engineering team!
If you want to get some hands-on experience solving a serious problem, write to us at sujan
@setu
.co.
A month ago, we launched Sesame—India's first LLM for financial services.
We've received a ton of messages since then!
To dive deeper, we recorded a video podcast with
@pratykumar
(co-founder of
@SarvamAI
) and
@nikhilkumarks
.
Here’s a sneak peek into our conversation!
Just wrapped up at the Global Fintech Fest 2023! 🎉 A massive shoutout to the organizers. The innovations we witnessed speak volumes about fintech's promising future.
#GFF2023
Oh, we were also recognised as The Express Achiever by NPCI Bharat BillPay Ltd.
Hot off the press! 📷
Our new whitepaper is a deep dive into India's Account Aggregator Ecosystem. 'Breaking Barriers, Building Bridges' explores how we can transform fintech in India. Link below!
Join our team as a Full Stack Engineer! 🚀
We're seeking talented individuals who are passionate about building exceptional web applications. If you have a knack for front-end and back-end development, this is the perfect opportunity for you.
Apply here-
Our evangelist
@AmruthaJalihal
writes about women and tech, and all the thoughtful initiatives we’ve put together for the women at Setu.
Read all about it here —
A 🧵👇
Introducing Setu DigiLocker.
DigiLocker allows businesses to verify customer identity quickly and safely, directly from government databases. This is a game-changer for KYC, making it faster, paperless, and much more efficient.
Check it out—
We're is hosting a meet-up in our gorgeous office patio in Central Bangalore for product folks from fintech startups at 7 PM today. We will be conducting an interesting quiz (optional) on fintech along with live BBQ and delicious cocktails!
Meet,
@KhyaalFamily
, India’s No.
#1
app for senior citizens. With Setu’s BBPS COU, Khyaal seamlessly integrated a fully-customised bill payment product on their platform, resulting in a rapid boost in user engagement within a month.
Dive into the success story now! 🧵
@IIFL_Finance
, one of India's largest NBFCs has one mission—keep loans simple.
Check out how
@IIFL_Finance
onboarded itself on all UPI apps through
@Setu_API
's BBPS and the incredible impact it had.
Seedhi Baat.
1 billion UPI transactions a day.
This is the audacious mission that UPI's creators have set for themselves.
Learn more about how UPI is set to flip the switch and scale to new heights.
The fundamental difference that makes software business so successful, compared with physical counterparts, is the speed of change.
Learn from
@realmeson10
, CTO
@last9inc
as he talks about 'services and not servers for reliability'!
Register here—
The list of entrepreneurs from Setuzens only keeps increasing! 🚀
All the best
@yszanwar
, with your next endeavour as a founder. Good luck and godspeed! 🤗✨
Is building killer APIs your thing? Would you enjoy building products that seamlessly integrate into any financial application? We are looking for you!
Apply now as we go on to build superior API bundles for Open Network for Digital Commerce (ONDC).
#hiring
#backend
#careers
By the way, we are also looking to hire a Talent Partner, a Talent Acquisition Lead and a People Ops intern.
Check out the People Ops section and apply away:
Hiring alert 🚨
We are on the lookout for an Automation and QA Engineer who can help us design automation and tests from scratch—the candidate will have complete ownership of product delivery.
We need role-shapers, not role-takers.
If that's you, apply away. Link in comments!
Merchants far and wide,
Listen to what we provide,
With Setu by your side,
Your business will surely thrive.
UPI is the key,
To unlock payment freedom,
With our digital onboarding,
Your transactions will be quick, and easy.
This week in Setuzen spotlight ✨ ,
Meet Aayush Malhotra, Engineering– Payments, as he talks about his role, understanding of the fintech space and his favourite fintech apps –
@GooglePayIndia
,
@CoinByZerodha
, and
@foldmoney_
.
As we become a part of the
@PineLabs
group today, here are a few reflections that showcase some highlights of our magical journey over the last 4 years. (1/n)
Indians paid around 26.22M bills through
@BharatBillPay
network.
Psst! A business that collects money through BBPS saves over 50% of the cost of the collection compared to the payment gateway links. 🤨
Curious how? Open for surprise Eyes
We're glad Nikhil was there
@carrycooldude
to show you what's behind UPI's scene!
And we appreciate that you tried tagging us too, except that we are not the Aarogya Setu app.😉
We're hosting an Account Aggregator Masterclass on April 6th for fintech Product Managers, Product Designers, Business Managers, and Engineers
Register away -
This will be a virtual session where we break down all aspects of AA like—
We as India come together when we break free beyond expectations and shatter ceilings. The journey to building a prosperous India is a long and audacious mission. But its our mission. We are proud to work towards financial inclusion. Happy 75th Independence Day from Team Setu!🇮🇳
In the second episode of Setu’s new webinar series—Plumbing For Money, come watch as we discuss everything around Account Aggregators. Learn how building financial products are going to change forever!
Register here: .
In Part 1, we covered the background and basics of UPI as an ecosystem. In Part 2 (this article), we do a deep-dive– tracing a UPI transaction from the beginning to the end. So, let's swoop right in
Join Setu's fintech meet-up in B'lore! Focus: AA- the hottest topic in Indian fintech. Network with other operators, jam on AA framework, and test your skills with a crossword puzzle. Enjoy engaging activities, BBQ, cocktails, and like-minded networking. Register in the comments.
Are you the return statement to our function call?
If yes, then what are you waiting for? We’re looking for full-stack, developer support, and integration engineers!
Apply at .
Collecting online payments is a critical aspect for any e-commerce company. Having the right payment partner can help supercharge online sales.
@Pickrr
, one of India's leading logistics-tech startups built their own one-click checkout, translating to 'Fastrr' checkouts.
Find me a Product!
Finding the exact solutions in the Fintech industry today can be a bit confusing. Multiple nomenclatures used by several players, unique use cases and different product names are just some of the challenges. So, this one’s for you! 🧵
Setu is hiring Sales leaders.
Sales is not sexy. Sales is process. Sales is accurate forecasting.
Sales is training. Sales is drive. Sales is relentless. Sales is discipline.
If you resonate with this description, apply at
Introducing SetuBot, your ultimate Setu knowledge companion! 🤖
SetuBot is trained on our documentation and knowledge base, making it your go-to resource for everything Setu-related.
Live on our docs, coming soon to the website and bridge!
Check out -
Indians and their love for fixed deposits is a tale as old as time.💰
Buying gold is easier but not booking FDs. It should be as simple to get a fixed deposit as it is to make a UPI transaction. That’s what our plug-and-play APIs aim to do.💱
Read more:
“If it’s not documented, it doesn't exist!”
~ Louise Fried.
Setu is back with phase 2 in the Lightyear series - Our API references are now public and accessible on GitHub.
Know more at
Introducing Setu API Playground - a one-stop portal for testing
@Setu_API
.
With pre-filled mock data and the ability to use your own data, make API calls, get code snippets, & view response data for each endpoint.
Check out
@aditya67_
's article below—
This week in Setuzen spotlight ✨
Meet, Swaraj Kausik, Engineering— Integrations, as he talks about his role, understanding of the fintech space and his favourite fintech app
@foldmoney_
.
Webinar announcement! 🚨
Learn how you can automate collections by enabling payments on WhatsApp messages with 1-click Bill Pay, an AI-powered message!
Hear from Setu's founder
@sahilkini
&
@gupshup
's CPO
@gauravka
as they delve into all this!
Sign up:
Sumit Gwalani,
@Bank_on_Fi
added on to say that AA is a huge step to a connected financial ecosystem. Young customers have huge fragmentation - in their accounts and investments - and AA brings unification. This can enable hyper-personalization for customers.
#AccountAggregator
While Indian Startups often cater to tech-savvy audiences, one group largely overlooked is senior citizens. Enter
@KhyaalFamily
- a platform designed to engage, educate, and empower them.
It is extremely hard to offer precise and real-time insights into a user's finances. In most cases, the data is either incorrect or incomplete.
Until now.
We’re hiring for a mission-critical role! 🚀🦾
We are a diverse, agile, and high-performance team looking for versatile QA and Automation engineers who’ll be responsible for end-to-end testing and delivery of products.
We need role shapers, not role takers.
RT for good karma✨
One of the fastest-growing investment platforms with 7 million users, ETMoney, used Setu’s eSign APIs to create a whole new meaning in their user journeys.
Learn how the platform reinstated its user drop-offs seamlessly.
#fintech
#blog
#userexperience
We at Setu, aim to be a developer-first company. And trust us when we say — that we are aggressively working towards it. Our engineering culture and engagement is a piece that we take seriously here!
Read all about it here:
A 🧵👇
India needs robust payment infra if she is to realise the audacious mission of 1 bn daily UPI txns.
To that end, introducing UPI Switch.
Setu's next-gen UPI merchant acquiring platform enables banks to deliver a world-class payment experience to merchants like never before.
Account Aggregators are the next big thing in fintech.
As tempted as we are to call it the ‘UPI moment for data’, we’re going to hold off.
It’s time someone stepped in and cleared the air. 🧵
We’re super kicked to be partnering with
@GitHubIndia
for this hackathon!
If you’re a developer —this is your chance to ideate alongside the home for innovation.
Go on and build, iterate, and learn from them! We have really cool
@github
SWAG, fireside chats, and more!
Our Director of People Operations is looking to build an entire 'talent' team from the ground up.
Check out the links below to apply and join this 'awesome pawsome' team (in Ruby's own words).
RT for good karma!✨🤗
Our latest article is ‘The great Setu experiment’ by
@d91labs
’ Senior Research Fellow
@neetib2
. 🖋️
Read on to know what makes Setu a unique experiment in empathy at the intersection of tech and finance in practice. 🦾✨
Artwork:
@geetika_shukla
🎨
The hottest feature in the lending space!
India's digital lending industry underwent major regulatory changes over the past few months. That, however, didn't stop lending fintechs from launching features. Interesting features that drive engagement and monetisation.
Yesterday’s
#AccountAggregator
launch was a watershed moment in the history of data empowerment and consent!
We thought it fitting to give you developers in the ecosystem something exciting to look forward to.
Any guesses? Reply to this post!
#AccountAggregator
#FreeyourData