The sight of young kids crushing it with Supliful is a major motivation boost. It's like witnessing an unrealized dream come true, cuz it took me many years to get to the same level.
A business loan with personal guarantees is the best motivator.
That's what me and my business partner did with our previous venture. Not a financial advice (seriously)
@maria_drutska
@nexta_tv
They themselves believe it. And if they believe it they will be tempted to try. And when they try and fail miserably (like now in Ukraine) they will again threaten nuclear bombs. And if no one reacts to that threat they might use them just to prove the point. That's worrying.
I'll take the opportunity to brag a bit - Supliful is one of the fastest-growing apps on
@Shopify
It's not too late to launch your D2C brand in the booming CPG segment.
100s of new products coming soon!
@nexta_tv
This reform was already planned long ago. It's supposed to improve the labor situation cuz ppl who don't know the local language simply cannot find a qualified job.
Many consumers buy "the look" and are ready to pay a premium.
With Grafomap we realized this early on.
We outperformed the competition & scaled to 7-figures by selling premium posters.
Here's a quick breakdown:
After showing good initial traction, we invested some more time into FlowState and did a CRO session.
There's a good chance we can scale this thing and make it the world's first CPG store built on top of on-demand fulfillment
@supliful
Too many people are convinced to dropship only to learn later it's not so easy.
Finding a product: easy
Building a store: easy
Getting customers: not easy
At least not at a breakeven cost.
Supliful took the dropshipping world by storm and ranked among Shopify's top apps in just under 2 years.
Join over 100,000 savvy store owners who are fueling their coffee, protein, and functional food brands with us.
I bootstrapped Myprotein to become the
#1
sports nutrition brand in Europe.
Later it became
#1
in the world.
Here's a breakdown of the high-level marketing and brand strategy (from the beginning):
What we
@supliful
have achieved within 1yr is amazing! Multiple sellers are already on track to 7 figures. It would take them years without the infrastructure we've built
Supliful's dropshipping app on TikTok Shop is LIVE!
Shoppers can seamlessly shop your CPG products via TikTok post 🚀🚀🚀
This is a massive dropshipping opportunity:
@RechargePayment
Product pages are long due to social proof, product features, product benefits, benefits of benefits, and a comparison table etc.
People who are interested after the first fold will continue scrolling. Here's an example by
@obviceo
It took us less than a day to create this Shopify store.
In the pre-Supliful world, it would take months and $20-30k.
- sourcing
- sampling
- designing
- mockuping
- photo shooting
- order dropshipping
All taken care of by
@supliful
A week ago I shared my frustration reg
@inetrcom
Fin pricing. Big shout out to
@darraghcurran
for their amazing customer service and explaining how this thing actually can help our business. 180-degree change in opinion
@RechargePayment
@obviceo
The website doesn't have to be beautiful.
It just has to pack a lot of info in an easy-to-read format and convert visitors into subscribers.
I built a custom Shopify theme that does that:
RT, follow, and DM me your email to get it for FREE ($500 value)
Pareto Law in ecom:
- most revenue comes from a single product
- one channel outperforms the rest
- a small customer group make most of the complaints
- key tasks make the biggest impact
What did I miss?
Incentivize subscriptions with discounts. Increased LTV will recoup the unrealized profit.
Give details and let them opt out easily.
@RechargePayment
is my go-to solution
Wow , the energy strips have taken a major leap forward! The improved
#packaging
has transformed it into a super hot product in the CPG space. This pocket-sized box is designed for people on the go.
A consistent look can serve as context to a product. Something IKEA is employing well.
Without context, this is just cheap furniture.
But with a consistent context, it turns into a dream about a morning coffee in a beautiful backyard.
Instead of wasting energy on a new "viral" product and jumping on the next opportunity, you need a long-term winning strategy to take it home.
In other words, you need to build a brand. A brand will be much more profitable once you develop your business flywheel.
@RechargePayment
Make it super readable. Use images to illustrate the features. Use badges and icons to highlight benefits. Use charts to show effect over time, etc.
The attention span is very narrow nowadays. Use it to outperform your competitors.
I spend about $3k monthly hiring global talent
@Upwork
, eliminating idle time and reducing overhead.
Here's when & how to hire freelancers like a boss:
👇thread
How I designed this store in 1 hour? I used to spend hours twisting & tweaking websites for hours to create the 'perfect" look.
Now I follow a simple workflow.
"From mom's basement to millionaire in just 12 months?" That's what they all say to sell you some bogus scheme.
But here at Supliful, we actually have a real-life success story like this. Believe it or not, it IS possible!
Liquid IV has entered the top 10 TikTok Shop seller rankings with $1.39m in the last week.
It's a masterclass in product drop strategy.
Here's how they did it:
@RechargePayment
There's never too much social proof. Start with review stars even before the product title. Continue with text reviews below the first fold. Then UGC, video testimonial, celebrity endorsement, etc.
To align with consumer worldview, use concepts that are already established in people's minds (such as a location):
Ever wondered why every second perfume is from Paris?
They are not. It's just that in people's minds, Paris is where a good perfume should be from.
Supliful is looking for TikTok UGC creators 📸 We will need simple videos (premade scripts and recipes) regularly. Up to $1000 per multiple videos📷
Apply here:
We launched in Oct 2021 and
@supliful
already has two creators who are on track to 7-figure revenue in the next 12 months.
I'm proud that our platform has made this possible.
I get a lot of new tweet ideas while taking walks. But then I forget them. So today, I set up a new automated workflow:
Audio -> Transcript -> Notion tweet pipeline
I'll share it here tomorrow. Stay tuned!
I'm having second thoughts on
@Upwork
. Their messaging tool is glitching so bad lately. At the same time, they're scaring freelancers not to use external communication apps with contractors.
I guess this is another case where equity funds take over -> merge competitors ->
I spend about $3k monthly hiring global talent
@Upwork
, eliminating idle time and reducing overhead.
Here's when & how to hire freelancers like a boss:
👇thread
Creatine is one of the market's most researched, tested, and effective supplements.
Studies have reported 10% to 20% performance gains for weightlifting and sprinting.
Here are 7 things you need to know about it when you're 35+ 🧵 :
@_Katty_McBowie
Also, without US lend lease USSR would have been crushed by Nazis. Google how many vehicles and weapons were shipped from from US to Murmansk. Now is the same, except Russia is Nazi.
If you own a CPG brand that can withstand refrigeration here is a tip for you...
Recommend to keep it refrigerated.
Put it on the packaging. Make it part of the product.
Consumers open their fridge 10X more than the pantry. Eyes on your product = More consumption = Higher
Revenue = Traffic x Conv. Rate x AVG Cart Value
This is THE basics of e-com. Behind every variable, there's a list of things you can do to improve it and increase the Revenue.