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L'Oréal USA Profile
L'Oréal USA

@LOrealUSA

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307
Following
2,312
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6,676
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Based in #NYC , L'Oréal USA is the largest subsidiary of the L'Oréal Groupe, the worldwide leader in beauty. Follow our innovative pursuit of #BeautyforAll .

USA
Joined July 2009
Don't wanna be here? Send us removal request.
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@LOrealUSA
L'Oréal USA
3 years
BEAUTY IS A POWERFUL FORCE THAT MOVES US. Beauty is a universal aspiration that transcends time, borders, and cultures. #Beauty gives us confidence in who we are, in who we want to be. So, let's discover the aspirations which have inspired L'Oréal for over 100 years. 👇
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@LOrealUSA
L'Oréal USA
5 years
This Pride, we’re bringing people together on a global scale. Stay tuned on Monday to see how you can be a part of it. 🏳️‍🌈 #MarchForMe
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@LOrealUSA
L'Oréal USA
7 years
L’Oréal Paris announces Deepika Padukone as global brand ambassador via @globalcosmetics
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@LOrealUSA
L'Oréal USA
6 years
Beauty defies labels. @mobaby and @loreal marketer Billy captured their message in an incredible illustration at @nycpride . See the story behind the sign:
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@LOrealUSA
L'Oréal USA
5 years
This June, millions will march at WorldPride in NYC. But millions more won't be able to, so we're marching for all those who can't. Want to be featured on the L'Oréal Pride float? Find out how:
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@LOrealUSA
L'Oréal USA
5 years
"Pride Doesn’t Begin to Describe It: Out at Work, and OUT @L ’Oreal" by Xavier Vey 🏳️‍🌈  #LOrealProud
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@LOrealUSA
L'Oréal USA
9 years
Meet five seriously inspiring #womeninscience :
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@LOrealUSA
L'Oréal USA
5 years
"Pride Doesn’t Begin to Describe It: Out at Work, and OUT @L ’Oreal" by Xavier Vey 🏳️‍🌈 #LOrealProud
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@LOrealUSA
L'Oréal USA
5 years
Be a part of #WorldPrideNYC even if you can’t attend! Tweet a photo with #MarchForMe for a chance to see your picture projected on screens atop the L’Oréal Pride float.
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@LOrealUSA
L'Oréal USA
5 years
At L'Oréal, we strive to support our pregnant and parenting employees every day. 🤱 We are proud supporters of the Pregnant Workers Fairness Act, an important step toward ensuring the health, safety and productivity of our modern workforce. 🤝 #PWFA
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@LOrealUSA
L'Oréal USA
6 years
. @LOrealParisUSA just debuted its collaboration with @Camila_Cabello and it's absolutely everything we need for summer! 🔥 @Makeupdotcom has the scoop on when and where you can find it:
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@LOrealUSA
L'Oréal USA
7 years
ICYMI: Latin American singer @Camila_Cabello signs as new face of @lorealparis via @globalcosmetics
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@LOrealUSA
L'Oréal USA
6 years
Artist @adamjk teamed up with our sales director Shauna to let the world know what #Pride means to them. Watch #SignsOfPride come to life:
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@LOrealUSA
L'Oréal USA
8 years
Female scientists, apply now for our For Women in Science fellowship program and a $60k grant:
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@LOrealUSA
L'Oréal USA
6 years
Out here. Without fear. We paired 4 LGBTQ+ artists with 4 @Loreal employees to bring their #SignsOfPride to life. See how beautiful #Pride can be: . 🎨 by @_byisabel
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@LOrealUSA
L'Oréal USA
6 years
La-Roche Posay Unveils My Skin Track pH, the First Wearable Sensor That Measures Skin's pH Levels #CES2019 Read more in @Allure_magazine :
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@LOrealUSA
L'Oréal USA
5 years
L’Oréal’s New At-Home Device Makes Personalized Beauty Products, Signaling the Democratization of Cosmetics. 📰: @FortuneMagazine #CES2020
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@LOrealUSA
L'Oréal USA
5 years
We're committed to ensuring that our supply chain does not contribute to deforestation.
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@LOrealUSA
L'Oréal USA
3 years
"Basically, the idea behind the device is you could simply turn it on, brush it through your hair, and get perfect color." This is Colorsonic. At-home haircolor, reinvented. #CES2022
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@LOrealUSA
L'Oréal USA
3 years
In response to the rise of antisemitism happening across the country, we are proud to partner with @ADL on a new education initiative to bring Holocaust education to thousands of students across the U.S. ▫️ Learn more:
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@LOrealUSA
L'Oréal USA
5 years
Personalized beauty comes home. Introducing Perso, a 3-in-1 device that creates personalized skincare, liquid lipstick, and foundation on demand. #CES2020
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@LOrealUSA
L'Oréal USA
8 years
Applications for the L'Oréal USA For Women in Science fellowship program close Feb 3rd! Apply for a $60k grant:
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@LOrealUSA
L'Oréal USA
5 years
Women are disproportionately affected by climate change and they must be at the heart of the solution. That's why we're empowering independent female farmers across the globe to be agents of change. #ChangeTheWorld
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@LOrealUSA
L'Oréal USA
5 years
Congratulations to our 2019 For Women in Science fellowship winners! These scientists are making significant contributions in fields ranging from climate science and RNA biology to biomedical engineering. #NationalSTEMDay
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@LOrealUSA
L'Oréal USA
5 years
Of the 43 million low literate adults in the U.S., two thirds are women. @LancomeUSA and @ProLiteracy are teaming up to change that, providing the tools and opportunities to empower women and their families through literacy. 📚💪 #WriteHerFuture
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@LOrealUSA
L'Oréal USA
5 years
Perso is the newest launch from the L’Oréal Tech Incubator. Now that we don’t have to keep it under wraps anymore, let’s talk. Are you ready for a smarter beauty routine? #CES2020
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@LOrealUSA
L'Oréal USA
4 years
Read the learnings that L'Oréal USA President & CEO Stéphane Rinderknech recently shared with students @HarvardHBS —including how to approach leadership during change and crisis:
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@LOrealUSA
L'Oréal USA
9 years
We have installed almost 35 miles of #solar panels across our U.S. facilities! #EarthWeek2015 http://t.co/jXa512Lfox
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@LOrealUSA
L'Oréal USA
5 years
“Women are defined by so much more than just their age or background, and we want this to come across in everything we do." Meet a @glamourmag Woman of The Year who's changing the beauty industry from the inside out.
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@LOrealUSA
L'Oréal USA
4 years
Today our L'Oréal USA Operations teams packed and shipped hand sanitizer (in all sizes!) to healthcare workers across the country -- including 30 tons for NY and NJ. Our local plant team in North Little Rock, AR, produced and shipped sanitizer for their state in 5 gallon buckets.
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@LOrealUSA
L'Oréal USA
8 years
Kérastase Is Launching the First-Ever Smart Hair Brush via @POPSUGARBeauty
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@LOrealUSA
L'Oréal USA
5 years
“It doesn't matter who you love. Love is love.” -Terry, Artwork Project Manager @Loreal_makeup shared what marching in #WorldPride meant to him. ❤️🏳️‍🌈 Hear more heartfelt stories from L’Oréal LGBTQ+ employees and allies:
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@LOrealUSA
L'Oréal USA
7 years
"Why Design Is Critical To Innovation At L'Oréal's Technology Incubator" via @Forbes #CES2018
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@LOrealUSA
L'Oréal USA
7 years
🌞➡️💡
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@LOrealUSA
L'Oréal USA
8 years
What does hair sound like...and why does it matter? #CES2017
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@LOrealUSA
L'Oréal USA
7 years
Women’s Crucial Role in Combating Climate Change via @nytimes #Women4Climate
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@LOrealUSA
L'Oréal USA
5 years
"L’Oréal is continuing to advance into the tech space with its announcement of Perso — a gadget that’ll mix up lipstick, foundation, or a skincare regimen that’s customized to whoever owns it." Read more: via @TheVerge #CES2020
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@LOrealUSA
L'Oréal USA
5 years
We're proud of the work that OUT @L 'Oréal, one of our employee advocacy groups, is doing to make sure our community of LGBTQ+ employees feel supported, welcomed and safe at work. Learn more:
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@LOrealUSA
L'Oréal USA
7 years
Bags packed ✔️ Wheels up ✔️ and we’re bringing something extra special with us to #CES2018 . Stay tuned. ✈️ 😄
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@LOrealUSA
L'Oréal USA
6 years
As we mourn the loss of @UrbanDecay 's original Naked Palette, let's celebrate the impact of a classic beauty staple -- one that revolutionized neutral eyeshadows and cemented the brand's success:
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@LOrealUSA
L'Oréal USA
9 years
When putting it together is just as exciting as putting it on #beautyinmotion
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@LOrealUSA
L'Oréal USA
5 years
This Sunday at WorldPride, 860 of our LGBTQ+ employees and allies will be marching for everyone who can’t. If you can’t attend, your photo can still be featured on giant screens atop our #Pride float. Just tweet a selfie and tag it #MarchForMe to participate.
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@LOrealUSA
L'Oréal USA
5 years
We heard from thousands of people who couldn't be at #WorldPride this year. They sent us their photos and we showed the world who we were marching for. Watch the story of #MarchForMe :
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@LOrealUSA
L'Oréal USA
6 years
Introducing My Skin Track pH, the first-ever wearable sensor to measure your skin's pH levels using only a micro droplet of sweat, in under 15 minutes. Based on your personal pH reading, the sensor + companion app provide recommendations for optimal skin health. #CES2019
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@LOrealUSA
L'Oréal USA
5 years
The latest in beauty tech? An AI-powered gadget that dispenses personalized foundation, lipstick, and moisturizer. #CES2020
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@LOrealUSA
L'Oréal USA
6 years
Beauty guru @alissa_ashleyy collaborated with @NyxCosmetics to create 45 shades of Can't Stop Won't Stop Full Coverage Foundation. 🙌🏻🙌🏽🙌🏿 Now available online at @ultabeauty , here's what you can expect from the launch: .
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@LOrealUSA
L'Oréal USA
5 years
“Take advantage of every opportunity that presents itself, and if opportunities are not presenting themselves, then be proactive and ask for opportunities." #Wordsofwisdom from 2017 L'Oréal USA @4womeninscience fellow Kellie Ann Jurado 🙌
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@LOrealUSA
L'Oréal USA
5 years
"Scouting skincare tech at [CES] every year has become a not-so-secret hobby of mine, and on that front, L’Oréal usually brings the goods. This year is no exception..." via @gizmodo @vicmsong
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@LOrealUSA
L'Oréal USA
7 years
"L’Oréal’s Technology Incubator: Creating the Future of Beauty" via @nytimes
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@LOrealUSA
L'Oréal USA
7 years
"This Tiny Device Looks Like Nail Art but Tracks Your UV Exposure" via @Cosmopolitan
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@LOrealUSA
L'Oréal USA
10 years
See how @MichellePhan became a make-up guru and "SELF-Made" woman! http://t.co/PvCB5Z2uTQ via @SELFmagazine http://t.co/CXm3qEradW
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@LOrealUSA
L'Oréal USA
10 years
. @_juliannemoore joined CEO Frederic Roze to present the awards for our internal innovation competition! http://t.co/Z7IT5qChMo
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@LOrealUSA
L'Oréal USA
7 years
. @Yale Scientist Serves As Mentor, Launches HPV Vaccine Campaign
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@LOrealUSA
L'Oréal USA
3 years
"L'Oréal is drawing on its hair coloration leadership by transforming the industry with breakthrough innovations powered by cutting-edge #tech alongside precise formulation." Learn more about Colorsonic, for at-home color, & Coloright, for salon stylists:
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@LOrealUSA
L'Oréal USA
5 years
We're proud to be recognized by @_workingmother_ in the top 10 Best Companies for Multicultural Women in 2019! ➡️
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@LOrealUSA
L'Oréal USA
8 years
Introducing the world's first smart hairbrush: the Kérastase Hair Coach Powered by Withings! #CES2017
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@LOrealUSA
L'Oréal USA
6 years
When it comes to sustainability, our mission is personal. 🌱 See why everything we do is designed to make the world more beautiful.
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@LOrealUSA
L'Oréal USA
6 years
L’Oréal’s newest prototype detects wearers’ skin pH levels #CES2019
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@LOrealUSA
L'Oréal USA
6 years
What do you get when you combine five For Women in Science Fellows, buckets of slime, catapults and 50 middle school #STEM stars? An amazing afternoon of science, fun and experimentation 🔬 with thanks to the @NYAsciences .
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@LOrealUSA
L'Oréal USA
9 years
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@LOrealUSA
L'Oréal USA
8 years
“With each baby a new skin tone is born.” Discover the science behind #BeautyForAll
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@LOrealUSA
L'Oréal USA
7 years
Banish sunburns thanks to UV Sense, a battery-free electronic that's smaller than your thumbnail and tells you exactly how much UV exposure you've had. ☀️💅 Now showing at #CES2018 .
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@LOrealUSA
L'Oréal USA
8 years
"Top Female Scientists Pave the Way for Future Generations" via @usnews #FWIS2016
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@LOrealUSA
L'Oréal USA
5 years
Excited to see Perso, our 3-in-1, AI-enabled beauty device included in the @WSJ 's roundup of the "Best of CES 2020" #CES2020
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@LOrealUSA
L'Oréal USA
5 years
Tonight, we honored five incredible #womeninscience that we’re proud to support through our @4womeninscience program. Congratulations to Christine, Lisa, Laurie, Samantha and Aparna - our 2019 fellows! 👏
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@LOrealUSA
L'Oréal USA
6 years
No one celebrates #NationalTakeYourDogToWorkDay quite like @UrbanDecay , where employees bring their furry friends to work every day. 🐶🐕
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@LOrealUSA
L'Oréal USA
6 years
A good chapstick is easy to find, but hard to keep. It's no wonder one @Maybelline Baby Lips balm is sold worldwide every three seconds!
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@LOrealUSA
L'Oréal USA
5 years
We’re at #CES2020 where our Tech Incubator team is dropping something new. The future of beauty is here. Stay tuned tomorrow to learn more. 💧💄🏽
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@LOrealUSA
L'Oréal USA
8 years
"L’Oreal’s ‘Smart’ Hairbrush Wants to Help Solve a Huge Beauty Problem" via @FortuneMagazine #CES2017
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@LOrealUSA
L'Oréal USA
5 years
Not all workspaces are created equal. @UrbanDecay ’s Orange County digs were designed to get the creative juices flowing and are every bit as edgy as the brand itself. #UDHQ features collaged walls, graffiti art, and even an Alice In Wonderland-themed bathroom.
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@LOrealUSA
L'Oréal USA
7 years
We’re proud to stand with 1000+ leaders to say #WeAreStillIn and will do our part to #ActOnClimate .
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@LOrealUSA
L'Oréal USA
9 years
#TBT to our Year End Business Review when @EvaLongoria joined CEO Frédéric Rozé on stage!
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@LOrealUSA
L'Oréal USA
7 years
Fabulous night honoring this year's @4womeninscience fellowship winners! Thank you to everyone who came out to help celebrate. 🎉
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@LOrealUSA
L'Oréal USA
6 years
. @UrbanDecay co-founder Wende Zomnir takes some time out of her day to say hello to Mochi, one of the many adorable dogs at #UDHQ . 🐕
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@LOrealUSA
L'Oréal USA
9 years
By decreasing water consumption & encouraging recycling, we’re working to conserve this precious resource #EarthWeek http://t.co/46PB4zmwsy
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@LOrealUSA
L'Oréal USA
5 years
. @LOreal is committed to making a profound transformation toward a #lowcarbon business model through an ambitious global strategy to reduce CO2 emissions. To learn more 👉
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@LOrealUSA
L'Oréal USA
6 years
Every year, we celebrate five exceptional women impacting their fields of science. From mechanical engineering to synthetic biology, these scientists are changing the game in #STEM . Stay tuned to meet them all! #FWIS #womeninscience
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@LOrealUSA
L'Oréal USA
9 years
Sustainable growth makes business more beautiful. #EarthWeek http://t.co/BpXW6Jd3kP
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@LOrealUSA
L'Oréal USA
8 years
We've partnered w/ @8iReality to create a new virtual reality training program for salon stylists
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@LOrealUSA
L'Oréal USA
8 years
The world needs science and science needs women!
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@LOrealUSA
L'Oréal USA
6 years
Thanks to the research conducted in our Multicultural Beauty Lab, L'Oréal brands like @LancomeUSA and @Maybelline have developed wider shade ranges to meet the needs of every skin type. #beautyforall 🙌🏼 🙌🏿
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@LOrealUSA
L'Oréal USA
3 years
✅ Select 1 of 40 vibrant shades ✅ Insert cartridge into device ✅ Brush Colorsonic through hair from roots to tip ✅ Wait 30 minutes ✅ Rinse. Style. And go. Designed to address real-life feedback, this is the future of at-home haircolor.
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@LOrealUSA
L'Oréal USA
9 years
We'll be announcing the 2015 L’Oréal USA For Women in Science Fellows tomorrow. Stay tuned! #womeninscience http://t.co/MnLJ8nU9N9
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@LOrealUSA
L'Oréal USA
4 years
Tonight at 8 PM ET/PT, @lorealparis celebrates 10 women who understand the true meaning of giving back, with the first-ever broadcast special #LorealWomenofWorth on @NBC . Tune in to hear their inspiring stories of personal triumph and selfless devotion to others.
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@LOrealUSA
L'Oréal USA
6 years
You've been hooked for years. Now, it's time to dive into the history of our beloved @UrbanDecay Naked Palettes.
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@LOrealUSA
L'Oréal USA
3 years
We're excited to introduce you to the 2021 L’Oréal USA For Women in Science fellows. ✨ These five outstanding postdoctoral scientists work in neurobiology, microbiology and biogeochemistry, physics, and materials chemistry.
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@LOrealUSA
L'Oréal USA
6 years
This @Maybelline mascara is so good it's making people emotional.
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@LOrealUSA
L'Oréal USA
7 years
. @Maybelline Great Lash has sold more than a quarter billion tubes worldwide! #lorealbythenumbers
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@LOrealUSA
L'Oréal USA
8 years
A marketer at work. A cook at home. Julie is always looking for inspiration. #lifework
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@LOrealUSA
L'Oréal USA
7 years
Why walk around the office when you could skateboard? 🏄 @UrbanDecay #UDHQ #LifeAtLoreal
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@LOrealUSA
L'Oréal USA
8 years
We're giving new life to recycled plastics, like water bottles, by incorporating them into our product packaging!
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@LOrealUSA
L'Oréal USA
8 years
#FWIS2016 Fellow Dr. Moriel Zelikowsky studies how the brain processes traumatic experiences
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@LOrealUSA
L'Oréal USA
5 years
#DidYouKnow that @Maybelline is the #1 makeup brand in the eye, face and lip categories? Major win for a few of our favorites. ⬇️
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@LOrealUSA
L'Oréal USA
8 years
How wearable tech could empower consumers to make smarter sun protection choices:
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@LOrealUSA
L'Oréal USA
4 years
If you're celebrating #NationalLipstickDay , thank a scientist too. Roselin is one of the brilliant minds behind @Maybelline 's SuperStay Matte Ink lipstick - a worldwide best-seller! 🏆 Read what Roselin had to say about being an inventor of its game-changing formula.
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@LOrealUSA
L'Oréal USA
5 years
What can citizens do to help combat #climatechange ? According to @ecodanielle , calling your utilities provider and creating mass demand for renewable energy is a good start. Learn more about what we can do on a daily basis:
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@LOrealUSA
L'Oréal USA
10 years
“Just when you thought there was nothing new to watch, along came @UrbanDecay ,” now @WWD ’s Prestige Brand of the Year http://t.co/EgamEyfiMd
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