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Ben Billups Profile
Ben Billups

@BenBillups

20,474
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988
Following
494
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Self-proclaimed Action Bronson of email marketing Scaling newsletters like nobody's business @fwdnewsletters

$0.75/subscriber 👉
Joined November 2023
Don't wanna be here? Send us removal request.
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@BenBillups
Ben Billups
1 month
We started working with this newsletter a month ago and it's been a complete turnaround in 30 days. 30 days ago: - 4,356 subscribers - 13% open rate - 1.1% CTOR Now: - 8,850 subscribers - 44.1% open rate - 5.4% CTOR That's the power of @fwdnewsletters
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@BenBillups
Ben Billups
3 months
The Holy Trinity of Email Marketing: 1. Net-New List Growth. 2. Engagement (especially CTR). 3. Conversions.
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@BenBillups
Ben Billups
8 months
8 reasons why growing a newsletter is the best decision a personal brand or business is the most important move of 2024:
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@BenBillups
Ben Billups
6 months
@realBrookNash "unfortunately that's not in alignment with our objectives"
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@BenBillups
Ben Billups
7 months
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@BenBillups
Ben Billups
8 months
One thing all successful entrepreneurs know: You don’t have to be better. You have to be *different*. 3 life hacks for new entrepreneurs:
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@BenBillups
Ben Billups
10 months
4.8x revenue in 12 months: How We Grew an 8-figure ecommerce brand from $250k/mo in email/SMS revenue to $1.2M/mo
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@BenBillups
Ben Billups
3 months
Beyond stoked to be joining @HamptonFounders
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@BenBillups
Ben Billups
2 months
This is the power of growing with @fwdnewsletters
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@BenBillups
Ben Billups
9 months
Why is communication SO IMPORTANT?  Feedback-loops.
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@BenBillups
Ben Billups
8 months
Killer email marketing is extremely creative and extremely technical. 3 innovative ways your email marketing can blend them:
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@BenBillups
Ben Billups
8 months
How to Design Your Emails For Deliverability: (3min crash course to get your emails SEEN)
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@BenBillups
Ben Billups
8 months
10 DEAD-SIMPLE Rules for Quality Email Marketing:
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@BenBillups
Ben Billups
9 months
Emails don’t do much good if they don’t get opened. 7 SIMPLE ways to increase your email open rate:
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@BenBillups
Ben Billups
8 months
The VAST Majority of users are on their Phones: So how do you design your emails for mobile? 4 tips:
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@BenBillups
Ben Billups
6 months
When to send emails? And how often? Let’s find out what databox found out from interviewing 75 Email Marketers:
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@BenBillups
Ben Billups
8 months
2024 UPDATES: Starting February, email senders will be required to implement the latest authentication standards. The main reason is to combat phishing and spoofing attempts. But…
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@BenBillups
Ben Billups
6 months
If your readers don’t open the email… You failed.
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@BenBillups
Ben Billups
7 months
Nobody’s perfect. But that probably won’t make you feel better after you realize you’ve just sent an email to 100,000 people with a typo. 3 things I‘ve learned from the rare occasions this has happened:
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@BenBillups
Ben Billups
9 months
The climax of your email: The call to action. 7 hacks for writing a CTA people respond to:
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@BenBillups
Ben Billups
8 months
SMS campaigns—Not the place to write your novel. 5 tips for creating engaging SMS content:
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@BenBillups
Ben Billups
9 months
How we DOUBLED email & SMS revenue for this supplement brand in just 4 months.
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@BenBillups
Ben Billups
6 months
7 KILLER Subject Line Templates for Your Email Campaigns:
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@BenBillups
Ben Billups
8 months
This might rub some email marketers the wrong way but: Unsubscribes are not the enemy. 3 reasons why:
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@BenBillups
Ben Billups
8 months
Let’s elevate your email game from seen it to can’t unsee it. 5 highly-effective ways to immediately optimize email split testing:
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@BenBillups
Ben Billups
9 months
Brands think they understand KPIs. Many of them are wrong. 5 massive mistakes people make with KPIs:
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@BenBillups
Ben Billups
1 month
@tobi @MParakhin No profile picture and 18k followers makes this guy an immediate guru in my eyes
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@BenBillups
Ben Billups
7 months
Stop split testing email campaigns.* Here’s why (and what you should do about it): *before you‘re ready
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@BenBillups
Ben Billups
4 months
we just sent his first newsletter this morning and he's already got a hot lead in his inbox newsletters or bust - newsletters for agencies - newsletters for SaaS - newsletters for creators - newsletters for podcasts - newsletters for media brands newsletters for everyone.
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@BenBillups
Ben Billups
6 months
this is 90% of my DMs
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@BenBillups
Ben Billups
6 months
A powerful move for email marketers is to introduce Behavior-Triggered Automations. They simplify and streamline flows. But they can be confusing… Here’s a 3 min crash course:
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@BenBillups
Ben Billups
8 months
Quick Wins are a Great Way to Kickoff Working With a New Client Here’s my go-to for gaining needed conversions and feedback:
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@BenBillups
Ben Billups
8 months
If an email falls in the forest and goes directly to Spam... Did you even send it? 3 reasons your emails are landing in Spam—and what to do about it:
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@BenBillups
Ben Billups
9 months
5 underrated benefits of email & SMS marketing: (2min crash course)
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@BenBillups
Ben Billups
7 months
You want sales? I’ll give you sales. 5 Pro-Tips to boost conversions in email marketing campaigns:
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@BenBillups
Ben Billups
6 months
It’s obvious that newsletter growth is CRITICAL. But once you’ve grown your newsletter, what is next? What KPI’s are the right ones to zero-in on? Here are the 4 that matter most:
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@BenBillups
Ben Billups
10 months
8 simple, often-overlooked email campaigns for e-commerce brands: (stop leaving money on the table)
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@BenBillups
Ben Billups
9 months
One thing you don’t want to be doing in 2024: Marketing without email software. 9 crucial features to look for in email marketing software:
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@BenBillups
Ben Billups
7 months
Are you an eComm brand just starting out with your newsletter? Here are 4 campaigns to kickstart your journey and drive sales:
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@BenBillups
Ben Billups
9 months
Your email campaign won’t work if nobody reads your messages. 6 reasons why people open emails:
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@BenBillups
Ben Billups
4 months
@andrewdsouza If you're starting a protein bar brand, you should probably take Sam's "bad advice" If you're creating a product that's going to define 100 years of human life, 99.999999% of advice will not apply If Sam launched a protein bar, he wouldn't have raised $1B
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@BenBillups
Ben Billups
10 months
# M2 W1 - Klaviyo v. Sendlane [Lead-gen]
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@BenBillups
Ben Billups
7 months
You might have heard this one before: “Nurture your list pre-launch” What does that mean, though? It means adding VALUE and BUILDING ANTICIPATION. Here are 3 Campaigns that do just that:
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@BenBillups
Ben Billups
7 months
Hot off the Press: Email Marketing for Beginners 5 Moves to Elevate your Email Marketing Game From Day 1:
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@BenBillups
Ben Billups
10 months
How We Grew a Major News Publisher from 20k emails to 5M+ in just over 12 months  (while staying out of spam):
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@BenBillups
Ben Billups
10 months
Let’s unpack a modern myth: “Email is outdated marketing”. It’s dead wrong. Tragic, even…
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@BenBillups
Ben Billups
10 months
One of the most prolific modern marketers: Sabri Suby. His marketing business, KING KONG has generated more than $7.8 billion in sales for clients. One of his superpowers? Subject lines. Here are 8 of his BEST:
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@BenBillups
Ben Billups
3 months
@anothercohen Here's a venn diagram of a Deloitte consultant's love for venn diagrams and the impact of their ideas 🔴🔵
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@BenBillups
Ben Billups
7 months
LinkedIn has finally acknowledged my greatness
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@BenBillups
Ben Billups
10 months
Automations can LITERALLY make or break your team. But 95% of email marketers use them wrong… Here are 5 Ways to Use Marketing Automation to Improve Team Efficiencies:
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@BenBillups
Ben Billups
6 months
25 Ways to SEGMENT your email list: 1 Geographic Location 2 Demographics 3 Industry or Sector 4 Company Size 5 Job Title 6 Interest 7 Purchase History (continued)
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@BenBillups
Ben Billups
6 months
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@BenBillups
Ben Billups
3 months
Me 🤝 @beehiiv
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@BenBillups
Ben Billups
2 months
We've turned 40+ newsletters into B2B sales engines. Here's how. h/t to @productizeguy and @beehiiv for making this happen.
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@BenBillups
Ben Billups
7 months
@decimablack If you get paid to do it, you're a pro If you're really good at it, then you're an expert If you're bad at it but really good at convincing people you're good at it, then you're a guru
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@BenBillups
Ben Billups
8 months
@seyitaylor Human creativity will always be the point of origin for anything based on machine learning We are the training data AI can only "completely take over" if we've already made everything that can be made Humanity hasn't even started
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@BenBillups
Ben Billups
6 months
Lots of new faces recently, so here are 4 things about me for those who are just joining (welcome!): I’m Ben.
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@BenBillups
Ben Billups
7 months
4 DEAD-SIMPLE QA steps for every email:
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@BenBillups
Ben Billups
9 months
RESULTS ARE IN: Top 5 performing subject lines from BFCM:
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@BenBillups
Ben Billups
6 months
Happy Saturday
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@BenBillups
Ben Billups
6 months
Sending thoughts and prayers and good vibes to all of the bolts on this plane
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@BenBillups
Ben Billups
6 months
Happy Friday
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@BenBillups
Ben Billups
6 months
Maybe WW3 is looming but there are emails that need to be sent today
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@BenBillups
Ben Billups
6 months
The “I’ll figure it out” frame of mind is undefeated. You can’t know everything. Even the most seasoned and successful of us are always learning.
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@BenBillups
Ben Billups
2 months
Hired someone on Tuesday and fired them on Friday. We can't afford B players right now.
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@BenBillups
Ben Billups
2 months
Nothing like growing a list by 20k subscribers in just over 30 days and seeing this result @fwdnewsletters is undefeated
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@BenBillups
Ben Billups
6 months
Boost Your Email List Growth:
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@BenBillups
Ben Billups
9 months
If your emails aren’t performing, what’s the point? 5 insider tips for performance-mindset email marketing:
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@BenBillups
Ben Billups
6 months
Happy Wednesday
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@BenBillups
Ben Billups
9 months
3 CRITICAL Gmail & Yahoo updates Email Marketers Need to Know About: Change is the only constant, right?
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@BenBillups
Ben Billups
8 months
EMAIL MARKETER’S STACK: Laptop. Cold brew. Smooth Zyn 3’s. Noise-cancelling headphones.
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@BenBillups
Ben Billups
9 months
Read this article and the main take-aways hit home for me: Here’s a quick breakdown: How AI is Transforming Email as a Customer Service Channel.
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@BenBillups
Ben Billups
7 months
Creativity is the opposite of conformity.
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@BenBillups
Ben Billups
8 months
gm
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@BenBillups
Ben Billups
4 months
We shall email them on the beaches We shall email them on the landing grounds We shall email them in the fields and in the streets We shall never stop emailing
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@BenBillups
Ben Billups
8 months
Underrated perk of doing what I do: I LIKE who I work with. I get to choose clients and collaborators. It makes my work much more enjoyable, and at the end of the day, makes me much more efficient.
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@BenBillups
Ben Billups
8 months
Almost all marketing strategies "work" -- the disconnect often comes when strategies are selected that don't match the ROI time horizon you need. Indirect approaches like investing in "the brand" DOES work on a long enough time horizon. But if that's 50% of your spend and you
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@BenBillups
Ben Billups
11 months
Simple messages drive the most engagement. It’s definitely true for subject lines. An easy win for email marketing is to review your subject lines and make them MUCH simpler.
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@BenBillups
Ben Billups
6 months
no survivors
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@BenBillups
Ben Billups
7 months
Cheat code for selling products online: Sell Products You Believe In. It’s hard to win long-term if the products you’re pushing aren’t actually solving a problem. Can you do it? Yes.
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@BenBillups
Ben Billups
6 months
Happy Tuesday
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@BenBillups
Ben Billups
6 months
Just because something stands out to you as marketing Doesn't mean it's good marketing In fact, the opposite is more true often than not A lot of great marketing is - Boring - Direct - Invisible There's effective marketing, and then there's the marketing you notice AS A
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@BenBillups
Ben Billups
6 months
The Holy Trinity of Email Marketing: 1. Net-New List Growth. 2. Engagement (especially CTR). 3. Conversions.
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@BenBillups
Ben Billups
2 months
3 fresh hires all hitting Slack at the same time 🔨🔨🔨
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@BenBillups
Ben Billups
3 months
We back with the badge
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@BenBillups
Ben Billups
8 months
Unlocking the Power of Email & SMS Marketing for Enhanced Customer Acquisition:
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@BenBillups
Ben Billups
6 months
Conversion Rate: Beyond clicks, it's about action. How many readers are taking the desired step—be it a purchase, a download, or a signup? Tailor your content to guide them towards these actions.
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@BenBillups
Ben Billups
7 months
gm
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@BenBillups
Ben Billups
7 months
Happy Friday
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@BenBillups
Ben Billups
7 months
Fantastic point by Chase Dimond, had to share: Marketing isn't about selling — it's about building relationships.
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@BenBillups
Ben Billups
1 month
Happy Tuesday
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@BenBillups
Ben Billups
6 months
Results talk. As I grow my email marketing agency, there are growing pains along the way. Hiring decisions. Strategic choices about offers & expectations. Challenges...
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@BenBillups
Ben Billups
7 months
Happy Saturday
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@BenBillups
Ben Billups
6 months
two ex convict pot heads unite to endorse consumer products tale as old as time
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@BenBillups
Ben Billups
7 months
ECOMMERCE EMAIL & SMS MARKETERS: Make $1 per subscriber in 90 days or less. Guaranteed. Or we'll work for free until you do...
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@BenBillups
Ben Billups
7 months
iF i CoUlD bOoK yOu 10,000,000 QuAlIfIeD aPpOiNtMeNtS eVeRy DaY wOuLdN't ThAt ChAnGe YoUr LiFe? WoUlDn'T iT bE a LiViNg HeLl??? ThIs Is ThE sErViCe We PrOvIdE
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@BenBillups
Ben Billups
7 months
good evening
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@BenBillups
Ben Billups
6 months
This is the wework equivalent of double parking
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@BenBillups
Ben Billups
2 months
Happy Friday
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@BenBillups
Ben Billups
6 months
Total eclipse in NYC
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