Tanvi Raut Dessai @trdessai Twitter profile

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Tanvi Raut Dessai

@trdessai

3 years

Biggest disadvantage of coming from a no name college is the lack of enthusiasm in your peers. You're conditioned to think small. It weighs folks down over time. There are outliers. But the average of “what I can achieve” is low. Thats the core value-add of tier 1 colleges.

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Tanvi Raut Dessai

@trdessai

3 years

College has now become the side hustle, and the side hustle is becoming the main hustle.

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Tanvi Raut Dessai

@trdessai

3 years

Saying no is hard, so GenZ invented the phrase “I don’t like the vibe”.

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Tanvi Raut Dessai

@trdessai

3 years

Goa is going to be an increasingly important part of core startup culture in India. Trips, vacays, working from here, 2nd offices, work-homes. Somebody will figure this out and make a shit ton of money building around this.

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Tanvi Raut Dessai

@trdessai

2 years

💙💙💙

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Tanvi Raut Dessai

@trdessai

3 years

How is crypto decentralised if one tweet from a billionaire boomer is all it takes to make it go to shit 🤷🏻‍♀️

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Tanvi Raut Dessai

@trdessai

3 years

Idea of a shitcoin was first invented on streets of India when shopkeepers gave you Mango Bite for no change.

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Tanvi Raut Dessai

@trdessai

3 years

Folks currently in their 20s, losing 1-2 valuable years of their peak social life is the real freaking pandemic!

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Tanvi Raut Dessai

@trdessai

3 years

Twitter is like the chai-sutta spot for tech/startup junta. Not everything is meant to be taken seriously. Nothing counts. But every once in a while you get some worthy lessons that change your perspective.

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Tanvi Raut Dessai

@trdessai

3 years

Once you make a dollar on the internet, there is no going back to normal.

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Tanvi Raut Dessai

@trdessai

3 years

Biggest mindfuck about entrepreneurship is that you constantly second guess yourself, yet nothing will move unless you act as though you know it all. Total emotional warfare.

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Tanvi Raut Dessai

@trdessai

3 years

Adulting is mostly randomly realizing just how freaking dumb you were barely 6 months ago, and then repeat.

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Tanvi Raut Dessai

@trdessai

3 years

Idea: form some sort of a collective and buy a cute resort in Goa. Turn it into a coworking joint or a base for startup folks to visit, work, meet, hire, hang. Sell X days a year subscriptions. Can a DAO do this lol

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Tanvi Raut Dessai

@trdessai

3 years

People who have made it to the top are a lot more friendly and approachable than you realize. Constantly looking to throw the ladder down for others. All you have to do is ask.

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Tanvi Raut Dessai

@trdessai

3 years

Finally kicked off my investing journey yesterday buying a grand total of 2 shares, of you know which company 😂

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Tanvi Raut Dessai

@trdessai

3 years

If crypto was taught in school, we’d fall asleep in 3 mins. But here we are understanding things only because memes made it so easy.

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Tanvi Raut Dessai

@trdessai

3 years

Seed stage founders in India 🤷🏻‍♀️

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Tanvi Raut Dessai

@trdessai

4 years

Man the weekend lasted like 20 mins 😭

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Tanvi Raut Dessai

@trdessai

3 years

There is no replacement for feedback like this 🙏🏻

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Tanvi Raut Dessai

@trdessai

3 years

Middle class Indian entrepreneurs’ biggest blessing — stay with parents for as long as you love ❤️

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Tanvi Raut Dessai

@trdessai

4 years

Read this somewhere a few days back and it’s stuck with me since- “You can’t accomplish much in life if you only work on the days you feel good.”

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Tanvi Raut Dessai

@trdessai

3 years

Going from 0 to 1,000 users is excruciatingly hard, especially for first time builders 💪 Here's how I did it starting from scratch with Filter Coffee, and you can too...

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Tanvi Raut Dessai

@trdessai

3 years

We're at a point where leaders at top Indian news companies are reading Filter Coffee every day.

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Tanvi Raut Dessai

@trdessai

3 years

If you’re ever in the mood to criticize creators, try making a reel by yourself lol

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Tanvi Raut Dessai

@trdessai

3 years

Working from the office is fun as long as its “optional”. Same applies to work from home. Stops being fun when its forced without choice. Hybrid or the freedom to choose between the two, without consequences, is the sweet spot.

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Tanvi Raut Dessai

@trdessai

3 years

The mental stress of lockdowns this time feels far lot more worse than before. Hard to stay focused and productive.

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Tanvi Raut Dessai

@trdessai

3 years

Average people are now cheering the success of companies and their founders. No jealousy, just plain excitement and hope that everyone is equally equipped to do it. The dream feels accessible. That’s a big shift in mentality, and certainly not an India our parents knew.

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Tanvi Raut Dessai

@trdessai

3 years

23 done ✨

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Tanvi Raut Dessai

@trdessai

3 years

Normalize taking crazy-high legitimate salaries from insanely profitable companies people build out of nothing but sweat. Reject all the news media that makes it sound like thievery to maximize clicks.

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Tanvi Raut Dessai

@trdessai

3 years

Finished reading Invested by Schwab - such a thoughtful biography. If you’re building in fintech, 10/10 recommend. What should I pick next? What Indian business book is a must read?

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Tanvi Raut Dessai

@trdessai

3 years

I’ve worked remote for most part but feel like I’m craving an office environment. Brainstorming ideas, randomly talking to people, casual lunches and chai breaks. Slack got nothing on in person energy.

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Tanvi Raut Dessai

@trdessai

3 years

Want to hang out with cool people? Start an interesting project. Relentlessly promote it. Leverage the project as a hook to expand your network.

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Tanvi Raut Dessai

@trdessai

4 years

Side projects should be a part of college curriculum. Teach brand building, basics of growth, messaging, strategy etc. Whether you start a company or end up working in an office, these skills are so essential everywhere.

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Tanvi Raut Dessai

@trdessai

4 years

We now get more than 50,000 monthly views — tiny milestone but feels like a huge achievement.

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Tanvi Raut Dessai

@trdessai

4 years

Took me some time to learn that most people are willing to help you get ahead. People help because they see signs of promise or hardwork very similar to their own journey. All you gotta do is ask! What’s the worst that could happen?

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Tanvi Raut Dessai

@trdessai

2 years

You can’t make progress in business without hurting a few egos and upsetting people. It’s just the nature of things. You’re always acting to protect your interests. Our conflict-averse middle class upbringing does not prepare us for this.

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Tanvi Raut Dessai

@trdessai

4 years

Fear of rejection stops so many of us from putting our work out there. Don’t overthink it. Rejection of your work is not a rejection of you 🙌🏻

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Tanvi Raut Dessai

@trdessai

3 years

Investing is still largely a business of elites in India, which makes the opportunity to bring change so exciting.

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Tanvi Raut Dessai

@trdessai

4 years

Asked @warikoo how to best build audience online: “Authenticity—If you see me at the mall, I’d be the same person there as I am online. Not pretending saves time. People admire honesty. Consistency—relentlessly keep putting content out for years!” Lessons for life. @StoaHQ

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Tanvi Raut Dessai

@trdessai

2 years

I’m out shopping for a close relative’s wedding and all I can tell you is that we’re all in the wrong business.

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Tanvi Raut Dessai

@trdessai

3 years

Is it still exciting to leave your hometown and go try to make a life in a big city, or has COVID changed the appeal of that for you?

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Tanvi Raut Dessai

@trdessai

3 years

Young people start their investing journey with crypto because it is more easier to understand memes than stocks. Less options, less jargon, less confusion.

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Tanvi Raut Dessai

@trdessai

4 years

👋🏻 Ayeeo college peeps So I’m looking to work with student partners to help grow Filter Coffee. If you’re interested in growth or startups or even starting your own company someday, this could be a really cool way to test your interest out!

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Tanvi Raut Dessai

@trdessai

2 years

It's funny that I have lasted through a global pandemic but an email asking to jump on a QUICK 15 min call on a SUNDAY is what's going to make me cry

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Tanvi Raut Dessai

@trdessai

3 years

If I’d applied for a startup job, with a Bsc and a half assed law degree, I’d probably never even get a call back. But I was lucky to start when tools to kick off your own career on the internet were easily available. Point being, understand your hand, and flip the game.

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Tanvi Raut Dessai

@trdessai

3 years

So you’re telling me people with 9-5 jobs in the pre-pandemic life used to get through the day without any naps?

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Tanvi Raut Dessai

@trdessai

2 years

Working out of a cafe and somebody looked at the sticker on my laptop and asked filter coffee banate hai kya.

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Tanvi Raut Dessai

@trdessai

3 years

Writing a newsletter EVERYDAY is intellectually rewarding. But it's obviously exhausting, and you need a process to make work manageable. Here's how we do it everyday 👇

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Tanvi Raut Dessai

@trdessai

4 years

Was just thinking, a billion dollar company will be built on top of WhatsApp one day and chances are it will come out of India 🇮🇳

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Tanvi Raut Dessai

@trdessai

4 years

Weekly news summary (Oct 12, 2020) ☕️— 🦄Razorpay becomes unicorn 🤝Twilio buys Segment 📱 Apple launched 5G phones 📉 IMF est. 10.3% GDP contraction 📈 Wipro, INFY, HCL, TCS beat earnings 🛑 Vedanta delist fails 👏 Disney to focus on streaming 🤯 Jio hits 400M subs contd...

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Tanvi Raut Dessai

@trdessai

4 years

Today’s news summary (Dec 4, 2020) ☕️ 📊Sensex at 45K 💰Salesforce buying Slack for $28B 💳CRED raises $80M 🛒Tatas looking to buy 80% of BigBasket 💰Burger King India IPO 🗣️Facebook acquires Kustomer for $1B 📱PhonePe spun off Contd...

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Tanvi Raut Dessai

@trdessai

3 years

If we could buy fractional shares with 500 rupees, probably more young people would responsibly invest in stocks.

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Tanvi Raut Dessai

@trdessai

4 years

This week’s summary (Sep 7, 2020) ☕️— 👏Citibank gets first female CEO 💊AstraZeneca stops COVID trials 📱Vodafone rebrands to VI 📉Slack earnings disappoint 💰1MG to raise $100M 💰Byju’s raises $500M 📈Zomato eyeing 2021 IPO 💰Reliance Retail gets $1B from Silver Lake contd...

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Tanvi Raut Dessai

@trdessai

3 years

Consistency is the friend of the inexperienced.

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Tanvi Raut Dessai

@trdessai

3 years

In startups frugality is not always a good thing. Middle class upbringing teaches you to penny pinch. And we bring this penny pinching to company building. At the early stage it works magic.

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Tanvi Raut Dessai

@trdessai

3 years

We've been very frugal in running Filter Coffee to date. The next big test for me is to figure out some basic monetization so we can hire more writers and more growth people and amp up our game. Fingers crossed.

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Tanvi Raut Dessai

@trdessai

3 years

Goa never ceases to amaze you ✨🏝

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Tanvi Raut Dessai

@trdessai

3 years

There is so much good talent everywhere around us that just doesn't know how to sell themselves, or are just out of sync with the market.

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Tanvi Raut Dessai

@trdessai

4 years

Every direct to consumer company will eventually become a media company.

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Tanvi Raut Dessai

@trdessai

3 years

I had made some notes for my discussion with Stoa. If you're building something online, may be some of these points help you 💪🏻

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Tanvi Raut Dessai

@trdessai

3 years

Risk, especially early in life, always helps you — you’ll either end up with more money, credibility, skills, or a hard lesson that could’ve been a lot more expensive to learn later in life.

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Tanvi Raut Dessai

@trdessai

3 years

Anyone selling “education” without entertainment is screwed.

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Tanvi Raut Dessai

@trdessai

3 years

Saturdays are for rolling in bed and watching The Office 💃🏻

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Tanvi Raut Dessai

@trdessai

3 years

“mereko aisa dhak dhak horela hai” is the only correct way to explain feels when you put a new product out there for people to check out

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Tanvi Raut Dessai

@trdessai

4 years

This week’s summary (Aug 17, 2020) ☕️ 📲 Oracle bids for TikTok 📈 Airbnb files for IPO 💰Unacademy raising $150M 🙌 FB rolls out paid events 🇮🇳 PMO proposes health registry 🔥Reliance eyeing Urban Ladder & Milkbasket purchases 🍺 Ryan Reynolds’ $610M alcohol deal contd...

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Tanvi Raut Dessai

@trdessai

3 years

Business media in India never made a serious attempt to simplify things for the average guy. The assumption was: average people either don’t care or are not smart enough to understand. This apathy from old-companies is becoming the opportunity for so many of us now.

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Tanvi Raut Dessai

@trdessai

3 years

The internet is like this big equalizer of opportunity for India, something we never had in the past. No matter what college you went to, or what circumstances you came from pre-digitization, now you have an opportunity to get started on a field where everyone starts equal.

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Tanvi Raut Dessai

@trdessai

3 years

One reason investing penetration is so low in young people is because there’s basically no business media to help beginners

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Tanvi Raut Dessai

@trdessai

3 years

David Dobrik: Followers: 50 million Annual income: $15 million Views to date: 8.2 billion Then launches a photo-sharing app—raises $20 million at a $200 million valuation from Spark Capital. Media-led products are just getting started.

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Tanvi Raut Dessai

@trdessai

3 years

Thousands of our readers open their emails within an hour from sending, with >75% open rates, over and over again. Just an observation that fascinates me but I think such predictable, repeat consumption behavior is a powerful signal for any product.

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Tanvi Raut Dessai

@trdessai

3 years

There’s a goddamned guy selling chicken in the middle of a coup. This is the level of entrepreneurial hustle I aspire to have in life 😂😂

Norbert Elekes

@NorbertElekes

4 years

Someone started selling chicken and fries during protest at US Capitol

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Tanvi Raut Dessai

@trdessai

2 years

Everytime I try making any sort of video content, my respect for the insta influencers goes 100X. It’s incredibly hard.

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Tanvi Raut Dessai

@trdessai

3 years

How GenZ will invest, as they enter their peak earning time in 5 years, is going to be completely different from how the current generations do!

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Tanvi Raut Dessai

@trdessai

3 years

Feel like people 2-3 years ahead of you make the best intellectual peers. You admire their paths, but at the same time you see evidence to make the best choices for yourself.

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Tanvi Raut Dessai

@trdessai

3 years

Social media ads are a turn off. Your product becomes “just another” in an endless list. Some brands do a good job, but most with cut paste graphics and text simply suck. Raw emotion, flaws, and founder’s story remain the best marketing levers especially for early stages.

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Tanvi Raut Dessai

@trdessai

4 years

I’d be lying if I say running a newsletter isn’t exhausting. I have no idea how founders of high growth startups manage to maintain a social life, get work done, read, workout and NOT LOSE THEIR MINDS. The process can be really trying.

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Tanvi Raut Dessai

@trdessai

3 years

Nothing can replace good story telling. Content can be stolen, Ideas will be copied, but a good story that is unique to you will always elevate you above your competition.

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Tanvi Raut Dessai

@trdessai

3 years

Founder biographies are so much more fun to read than business books. Nothing is romanticized. Everything told as it is. Slog and the glory all. You've got to be a business nerd to appreciate that dry thrill.

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Tanvi Raut Dessai

@trdessai

4 years

Me when the newsletter ends up in Gmail’s promotions after spending hours writing it 👀

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Tanvi Raut Dessai

@trdessai

3 years

6,000 to 7,000 was fast. Hang in there creators🎉

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Tanvi Raut Dessai

@trdessai

3 years

Emergency press conference 👻

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Tanvi Raut Dessai

@trdessai

2 years

In a few years, video content creator will be a legitimate job position in most companies.

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Tanvi Raut Dessai

@trdessai

3 years

Everything is about momentum — when you’ve stopped, its hard to get started. When you’ve started, it’s harder to stop you.

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Tanvi Raut Dessai

@trdessai

4 years

Whoever wants to hear this again, an effective way to build an audience: 1. Pick any topic 2. Consistently share stuff around that topic 3. Stick with what you know and engage 4. Don’t overthink

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Tanvi Raut Dessai

@trdessai

4 years

Weekly news summary (Dec 14, 2020) ☕ 🙁Bectors IPO oversubscribed 🐦Twitter buys Squad 💉US starts vaccinations 💰Reddit acquires Dubsmash 🛵Ola to invest ₹2.4K crores on EV plant 🤖Hyundai buys Boston Dynamics 🦄Zenoti joins unicorn club contd...

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Tanvi Raut Dessai

@trdessai

2 years

Creating hype is the easiest part. Making money is excruciatingly hard.

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Tanvi Raut Dessai

@trdessai

3 years

Pulled off an all nighter for a test, made some blunder on a newsletter that goes out to 14,000 people, and now about to rush into an exam where I pretend to be a lawyer, how’s your Thursday morning going 🤡

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Tanvi Raut Dessai

@trdessai

4 years

2020 somehow ended up being the best year of my life 🙌 Grateful for each one of you for carrying us through and spreading word so fast. A snapshot of how we stack up. Hoping for at the least a 10x 2021🚀 PS: 2021 resolution is to share more BTS around growing this project.

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Tanvi Raut Dessai

@trdessai

4 years

It doesn’t matter if your side project succeeds or fails. Getting started and learning by doing should be the real objectives so keep pushing. All big wins started somewhere small.

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Tanvi Raut Dessai

@trdessai

4 years

Every creator has to be a living breathing marketing machine.

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Tanvi Raut Dessai

@trdessai

4 years

It’s easy to get overwhelmed when we compare ourselves with others. I tell myself no matter what there will be someone smarter, more effective, more hardworking than I am, literally always. Better to stick to your zone instead and focus on getting things done.

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Tanvi Raut Dessai

@trdessai

3 years

Party on, BYOB 💃🏻

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Tanvi Raut Dessai

@trdessai

3 years

I’ve literally learnt how to think about startup building, customer discovery, prioritization from tweets of other founders (you know who you are). If you’re experienced, or a repeat founder, keep the brutal advice and lessons coming, it helps many of us stay in the lane 🙏🏻

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Tanvi Raut Dessai

@trdessai

3 years

Relying too much on startup advice we randomly come across on Twitter/Blogs/Podcasts could be suicidal I think. People suggest great things, but even if you agree, they may be 100% wrong for the stage you’re in or resources you have.

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Tanvi Raut Dessai

@trdessai

3 years

Everyone within fintech agrees on one thing - the regulations and fine print in India is just too complicated for founders to understand. Access to information becomes a competitive advantage, and not product or partnerships, but legal costs become your biggest barrier.

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Tanvi Raut Dessai

@trdessai

3 years

Cool thing you observe with founder biographies — its the friendships between the first few people that mostly ends up changing the whole trajectory of the company.

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Tanvi Raut Dessai

@trdessai

3 years

Building something people want, and monetizing something people want are two different things. You could build stuff, and still struggle to make a penny.

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Tanvi Raut Dessai

@trdessai

3 years

Some gaps for niche curation plays for India • Curate top sports news for busy people • Curate top Indian creators, share with startup marketing teams • Regional news about your city/town, delivered to expats who miss home • Layout top designs in Indian startups, weekly

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Tanvi Raut Dessai

@trdessai

4 years

I do not sell coffee. I repeat I DO NOT SELL COFFEE!

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Tanvi Raut Dessai

@trdessai

1 year

Blue Tokia raised $30 million, Whole truth raised $15 million, ITC acquired Yoga Bars. All in the last month. Consumer and DTC brands seem to be doing better than just okay in this downturn.

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