SAM OCEAN @thesamocean Twitter profile | Pikagi

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SAM OCEAN

@thesamocean

8,764

Followers

388

Following

542

Media

10,507

Statuses

Founder at • Helping info brands scale revenue and grow massive audiences on YouTube 100% DFY • Building YouTube businesses in public.

Building In Public At →

https://t.co/Mdnu69vnx6

Joined December 2022

Don't wanna be here? Send us removal request.

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@thesamocean

SAM OCEAN

18 days

I ghosted from social media for 1 year. But today, I’m getting back into the game... And I’m making a massive career pivot. I want to share how this pivot will benefit you, and what you can expect from me going forward. But first, let me share what I've been up to: 1) The

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@thesamocean

SAM OCEAN

1 year

A YouTube channel I own grew from 0 to 181,967 subs in 11 months. I wrote a 50-page guide revealing exactly how I did it. Want it for FREE? 1. Like 2. Comment 'GUIDE' 3. Follow I'll personally DM it to you. (You don't have to enter your email.)

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@thesamocean

SAM OCEAN

1 year

Unpopular opinion: you can watch Netflix and still be successful.

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@thesamocean

SAM OCEAN

1 year

My #1 sleep hack: ∙ Close your eyes. ∙ Wait 8 hours. ∙ Open your eyes. Try it for 365 days.

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@thesamocean

SAM OCEAN

1 year

My #1 productivity hack: ∙ Sit down. ∙ Open laptop. ∙ Do the work. Try it for 365 days.

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@thesamocean

SAM OCEAN

1 year

My #1 hack to crush writer's block: Write.

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@thesamocean

SAM OCEAN

1 year

Imagine if Thomas Edison gave up on lightbulb 999.

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@thesamocean

SAM OCEAN

1 year

I believe batching content is the wrong move in 2023. Now I’m a huge fan of batching content. I have a YT channel with 182k+ subs. I have partners with 330k+ and 400k+ followers. Plus I’ve worked with creators between 1M-6M followers. Batching content works… until it doesn’t.

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@thesamocean

SAM OCEAN

1 year

Caleb here has 11.2 million followers. He goes around New York asking, ‘How much do you pay for rent?’ His popular series started taking off 8 months ago. But he's been creating for over 8 years. I ask him ‘when did you know this was going to blow up?’ He tells me about

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@thesamocean

SAM OCEAN

1 year

I’m talking to a guy who runs a $29M portfolio: • 5 influencer brands. • 68 team members. • 100% remote team. The guy has all the talent in the world. But he’s missing one role. It’s not copywriters… It’s not ghostwriters… It’s not even funnel builders… It’s a role

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@thesamocean

SAM OCEAN

1 year

A rich man doesn’t say he’s rich.

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@thesamocean

SAM OCEAN

1 year

My YouTube channel grew from 0 to 181,967 subs in 11 months. Here’re how I did it in 7 steps:

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@thesamocean

SAM OCEAN

1 year

Luxury brands don't sell products: ∙ Bugatti doesn't sell cars. ∙ Rolex doesn't sell watches. ∙ Gucci doesn't sell handbags. They sell one thing: Status. If you can sell status too? You’ll never worry about getting customers again.

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@thesamocean

SAM OCEAN

1 year

We might run a cohort nobody's done before: You pay a $100 deposit. We give you homework every day. If you do the work for 30 days in a row... You get your $100 back. If you miss a single day – we keep your $100. We'll coach you the whole time. Thoughts?

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@thesamocean

SAM OCEAN

1 year

I spent $75.43 on Twitter ads in 7 days to get followers. ∙ I used 11 Tweets for ads. ∙ I bought 1,002,136 impressions. ∙ I got way more followers than expected. Here are the results:

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@thesamocean

SAM OCEAN

1 year

Rich people are lurking. I meet a guy with 100k followers at $5k/mo. Then I meet a guy with 1k followers at $500k/mo. Both are: ∙ Kind. ∙ Smart. ∙ Helpful. But nobody’s DM’ing the guy with 1k. Yet he’s willing to help anyone. Don’t judge a book by its follower count.

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@thesamocean

SAM OCEAN

11 months

I was approached by a lady doing $2.5M a year. She’s been running her business for 8 years: • YouTube ads cranking. • High-ticket offer just crushing. • Healthy enough margins to feel good. Plus it’s all off the back of her personal brand. Everything looks great on the

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@thesamocean

SAM OCEAN

1 year

Want to FIRE your boss – for good? Here’s how I create $100k offers for creators who are not: ∙ Marketers ∙ Copywriters. ∙ Or salesmen. -THREAD-

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@thesamocean

SAM OCEAN

1 year

I want to shift my content to build in public: • What I work on each week. • How we generate revenue. • The painful mistakes I make. My goal is $100k/mo for each personal brand in our portfolio. What would you like to see me share publicly?

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@thesamocean

SAM OCEAN

1 year

I catch a guy copying my Tweets. He posts them on his LinkedIn. Word-for-word. I confront him about it. He blames it on a ghostwriter he just fired. He removes the posts and apologizes. I respect his action. Just be careful who you outsource your voice too.

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@thesamocean

SAM OCEAN

1 year

We launch our membership in 5 days. This is our $1 million business play. Well… That's our goal. We ran into problems. I even still have doubts. But I’ll talk about those in just a moment. We’re selling a membership that teaches one thing: How to start a 1-person

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@thesamocean

SAM OCEAN

1 year

8 insights on winning in the creator economy from the guy building Skool (Sam Ovens): 1.) Organic is king – YouTube, Podcast, Newsletters. Cut clips of long-form to distribute on short-form platforms (don't do this yourself, get a system/team in place to do it). 2.) Membership

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@thesamocean

SAM OCEAN

10 months

I advise people to build their personal brands like this: • Do something amazing. • SHOW it online. • Wash, rinse, repeat. But people fall into the trap of not showing: Personal brands who talk about personal branding... Storytellers who talk about stories...

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@thesamocean

SAM OCEAN

1 year

If you haven't offended someone by noon each day then you're not marketing hard enough. ~ Dan Kennedy

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@thesamocean

SAM OCEAN

1 year

Want to work with high-level people? Here's a little secret: ∙ Rich people want to be famous. ∙ Famous people want to be rich. This is how we position our offers.

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@thesamocean

SAM OCEAN

1 year

People will forget 100% of the Tweets you post. Just hit publish.

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@thesamocean

SAM OCEAN

11 months

I get a message like this 1-2 times a week. This came from my buddy who used to work at Agora. He’s spent over $30M… Has a waitlist of 7-figure clients… And has scaled offers to $100k/day… This guy's an animal at paid ads. Which is exactly why he sends me these. From

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@thesamocean

SAM OCEAN

1 year

You're 1 DM away from someone who can change your life.

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@thesamocean

SAM OCEAN

11 months

Big players are lurking. My buddy has 1,000 followers. He writes a 430-word story Tweet that’s not for his ideal audience. A guy with 100 followers responds. The twist? The guy runs a 9-figure portfolio – and wants to work with my buddy. You never know what’s going to hit.

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@thesamocean

SAM OCEAN

10 months

I have a buddy who’s an ‘offline’ marketer. Last week he’s telling me about the people he’s meeting… • Former CFO of NASA… • $1 billion business owner… • Pentagon defense contractor… And it's all become a normal week for him. I'm fascinated... But I'm also

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@thesamocean

SAM OCEAN

11 months

You need people who say it to your face. People who push back against your ideas. Poke holes in your strategies. Expose flaws in your thinking. Call out wrong actions. Reveal your blindspots. Tell you the truth even if it hurts. Thankful for the people who do this for me.

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@thesamocean

SAM OCEAN

1 year

I emailed 100 influencers when I was a beginner. This was over 9 years ago. I asked them all for advice on how to be successful. 99 people ignored me. But 1 person emailed back. My goal is to be like that 1 person. Even when I don't have to.

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@thesamocean

SAM OCEAN

1 year

The 7 best books I've ever read on marketing: 1. Great Leads 2. Persuasion 3. One-Sentence Persuasion 4. The Advertising Solution 5. Ready, Fire, Aim 6. Overdeliver 7. Bluefishing Anything else you would add?

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@thesamocean

SAM OCEAN

1 year

Build in public. This is my new content format. I started doing this 10 days ago. It's a style that's working well for me as a busy founder. I believe it can help anybody build a brand faster. Here are the 3 things I’m seeing that might help you: 1) People want

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@thesamocean

SAM OCEAN

1 year

3 ways to win in business: • Be the first. • Be the best. • Be the only. There's nothing else.

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@thesamocean

SAM OCEAN

1 year

I open a Twitter account 9 months ago. I’m sitting at 32 followers. My first job? Hire someone to monetize a Twitter account. Enter @TaylinSimmonds Now I'm not looking to monetize my account. I'm looking to get help for my client. My client is a relationship coach for men.

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@thesamocean

SAM OCEAN

1 year

Dan Koe hit 61,900 followers on threads in 12 hours. Of course he did right? Sure. That's because he ironically doesn't have followers. He has an audience. An audience will follow you wherever you go. Audience building > getting followers.

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@thesamocean

SAM OCEAN

1 year

My #1 hack to beat procrastination: Work.

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@thesamocean

SAM OCEAN

1 year

Twitter ads going crazy right now. May have to turn them off. Ads breakdown part 2 coming soon.

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@thesamocean

SAM OCEAN

1 year

Creators are better off with high-ticket offers Get 3 clients at $3,000/mo each. Easier than 180 product sales a month at $50 each. Especially if you have a small audience. So unless you have a big audience? Start high then go low. About to launch a biz doing this exact thing.

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@thesamocean

SAM OCEAN

1 year

If you want to network with 'bigger' accounts? Remember they aren't gods. They're people. With problems just like the rest of us. Even if you can't solve those problems... Just show you care about them. Don't ask for anything. Then watch it come back around to you.

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@thesamocean

SAM OCEAN

1 year

Building my Dream 100 list. 100 people I want to network with. My plan? • Read their books. • Fly to their events. • Buy their products. • Listen to their podcasts. • Send gifts to their address. Their goals are now my goals too. You can't go wrong with this.

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@thesamocean

SAM OCEAN

1 year

Progress from Week 8 in my business: ∙ $20,000 in sales ∙ 1 new buyer ∙ 816 new emails This is the last 7 days. I'll start to include graphs and screenshots soon. Plus I'll do a write up about what actually happened each week. Any other numbers you'd like me to share?

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@thesamocean

SAM OCEAN

1 year

Be so good that you can get 2M followers with a bad bio, photo, & banner.

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@thesamocean

SAM OCEAN

1 year

The best cheat code to gain authority? Turn yourself into your biggest case study: • Do the thing. • Demonstrate. • Show don't tell. Become your own best client.

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@thesamocean

SAM OCEAN

1 year

Rich Famous Free You can only pick 2. What's it gonna be?

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@thesamocean

SAM OCEAN

1 year

I paused round 3 of my Twitter ads experiment. My followers blew up in 7 days. You'd be surprised at how much I paid for them. But my new followers are not engaging. We expected this. I'm stopping the ads... for now. I'm publishing a full breakdown tomorrow. Stay tuned.

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@thesamocean

SAM OCEAN

1 year

I miss the 2017 young hustler days. Discovering copywriting. Feeling like I found the secret to the universe. BELIEVING I could become somebody. Every day... • Handwriting ads. • Slingin' cold DMs. • Buying all the books. Find that energy then never let it go.

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@thesamocean

SAM OCEAN

1 year

Success is cooked in a dirty kitchen. In the last 14 days, I've: ∙ Skipped gym. ∙ Avoided good sleep. ∙ Ordered unhealthy food. ∙ Rescheduled dance classes. I'm not proud of it, but I made my choices. It's okay to get messy – just don't wait too long to clean up.

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@thesamocean

SAM OCEAN

1 year

Progress from Week 9 in my business: ∙ $0 in sales ∙ 0 new buyers ∙ 1,524 new emails I fumbled a $20k+ VIP Day on Thursday. Prospect was ready to pay. I sent invoice then went to bed. Turns out? I forgot to hit send. Goal is to close deal this week.

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@thesamocean

SAM OCEAN

10 months

Secured a deal with our next micro creator. Launching her new brand and offer in 4-7 weeks. We're covering 100% of the expenses including ad spend. Plus we're handling everything else too: • Marketing • Operations • Phone sales • Offer creation • Paid advertising She's

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@thesamocean

SAM OCEAN

1 year

The 1 offer every personal brand needs: A 1-hour consult call. Charge $100... $200... $300... It doesn't matter... Put a link on your website... Spill the sauce on X every day... Then watch people pay just to talk to you. Get paid to hang out.

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@thesamocean

SAM OCEAN

11 months

I’m consulting a marketer who’s smarter than me. He used to be the ‘shadow partner’ to personal brands: He would build a business brand... Put a creator’s face on the marketing. Then cash flow it with paid ads... In fact the marketer was so good at this… He owned 70% of

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@thesamocean

SAM OCEAN

1 year

180 days ago we have an idea… 120 days ago we start a business… 90 days ago we go viral… 60 days ago we close VIP clients… 30 days ago we bring on a partner… 15 days ago we launch a membership… Today? We celebrate $100,000 in sales. Now I like to build my business

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@thesamocean

SAM OCEAN

11 months

9 things I’m seeing in the creator & info-publishing game: 1) Founders who started personal brand businesses 5-7 years ago are now looking to remove themselves. 2) It’s hard to remove themselves because they ARE the business – they’re the marketing AND fulfillment. 3) Most of

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@thesamocean

SAM OCEAN

1 year

A $100k month is very different than $100k a month.

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@thesamocean

SAM OCEAN

1 year

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@thesamocean

SAM OCEAN

1 year

I build these 3 offers to help creators hit $100,000/mo: 1. Digital product. 2. Group coaching. 3. 1-on-1. This is the easiest way to hit your income goal. But only if you follow one thing: The 1-3 Rule. -THREAD-

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@thesamocean

SAM OCEAN

11 months

Just saw a founder offer a $1 million contract to a creator. He wants to hire a creator to help grow the company. Another big account comments saying '$1M is not enough' – stating distribution is worth more. I once read about creators getting paid more than CEOs. Here it is.

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@thesamocean

SAM OCEAN

1 year

YouTube shorts are a cheat code. My friend grows a fitness channel from 0 to 700K subs in 90 days. I post about it a couple months ago... People love it. Just found out he took it from 700K to 2.5M subs in another 90 days. 0 → 2.5M in 180 days. Fastest growth in history?

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@thesamocean

SAM OCEAN

1 year

We launched our membership 7 days ago. We’re thrilled with the results. But we’re also surprised… Because certain things didn’t work so well. Here are the first 7-day launch stats: ∙ 4,023 visitors ∙ 64 buyers ∙ 1.59% conversion rate ∙ $3,200 MRR We are 3.2% our way

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@thesamocean

SAM OCEAN

1 year

Do you spend 1 day creating content for the week? I used to do this religiously. I would batch my content 7 days out. But I'm going to stop. Batching content is stopping creators from growing as fast as they could be. Sharing my new ideas tomorrow. Happy Friday.

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@thesamocean

SAM OCEAN

1 year

How I grow my personal brand: ∙ Build something. ∙ Make mistakes. ∙ Talk about it. Don't forget steps 1 & 2.

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@thesamocean

SAM OCEAN

1 year

99% done with this mini course. A breakdown on exactly how I'm building in public. Sending this to 80 awesome people for free. You know exactly who you are. I'll slide in your DMs soon.

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@thesamocean

SAM OCEAN

10 months

Just published paid ads to validate first offer. • 1 offer • 4 ad formats • $10/day per ad Funnel: Ad -> DMs -> Sales call -> Pay. The goal is to talk to 100 people over DMs. Move 5%-10% to a sales call. Then close 1 deal. Launching fast and dirty.

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@thesamocean

SAM OCEAN

1 year

If you have everything under control, you’re not moving fast enough. ~ Mario Andretti

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@thesamocean

SAM OCEAN

1 year

I tried to build a brand on social for 9 years. But it just got too challenging... Gave up 4 times. So to cross the 8,000 mark this year? It just hits different. I'll keep showing up, building in public, and sharing everything I know with you. 10,000 up next.

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@thesamocean

SAM OCEAN

1 year

‘Made $6,300 for my clients and counting…’ Saw this in a guy’s bio. It’s not a big number. But I 100% respect it. Putting himself out there. Proud of the work he’s doing. Just trying to better his life. We all start somewhere and that's okay. Every success story is like this.

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@thesamocean

SAM OCEAN

1 year

I’m using paid ads to grow followers. My 4-week experiment ends today. The results? Poor. But this is only round 1. I plan to test new things in round 2. Would you like to see the results publicly?

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@thesamocean

SAM OCEAN

1 year

I spend 25 hours a day on Twitter: ∙ Writing Tweets. ∙ Replying to DMs. ∙ Engaging with accounts. This is on top of building a business. It feels like 2 full-time jobs. But this is what 0 to 1 looks like. Start now so you can enjoy the rewards later.

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@thesamocean

SAM OCEAN

1 year

I spend 5 days in Vegas with my business partner. We deliver our VIP Day: ∙ We fly into your office for 3 days. ∙ Build a strategy to scale your brand. ∙ Then train your team to execute. Fly in. Do the work. Fly out. Price ranges from $20,000 up to $50,000. Do we crush

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@thesamocean

SAM OCEAN

1 year

A 100,000+ account replied to me when I had 20 followers. You can be 'too big' or you can win fans. Small actions speak volumes.

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@thesamocean

SAM OCEAN

1 year

I believe your attention is worth millions. Think about it... • Creators • Influencers • News media • Social media • Personal brands • Fortune 500 brands Doing anything to get you to look. This is our chance to play too. We're still early.

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@thesamocean

SAM OCEAN

11 months

Booked 2 sales calls on $85.37 in ads using a cool funnel. We only launched 12 hours ago so it’s too early. But the early data is promising. • $42.69 per call • $23.98 CPM • $1.47 CPC We have this set for $150/day in spend to start. This is for a $5,000 frontend offer –

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@thesamocean

SAM OCEAN

1 year

I went from $0 to $4,000/mo in 45 days when I was 24. I did it without an: ∙ Offer ∙ Audience ∙ Or content strategy I just sent free website copy to 50 founders over cold email. 2 of them hired me. Hustle is all you need to create your first big win.

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@thesamocean

SAM OCEAN

1 year

I've paid $100,000+ for coaching. Here's what I've learned: • Do the work. • Master the basics. • Play the long game. There's your 20-word secret to success. None of this stuff is sexy. Until it is.

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@thesamocean

SAM OCEAN

10 months

I spent $81.54 on ads and booked my first sales call. This is with a totally brand-new offer… An offer I’ve never sold before… With just 61 words of copy… While getting a few haters… All in under 48 hours… Here are the stats: •

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@thesamocean

SAM OCEAN

1 year

It takes me 2 hours a day to run my brand. It directly earns me $0. I don’t monetize my audience. I spend less time on my business because of it. That’s crazy to me. I believe we should focus on tasks that make money. But here I am writing Tweets every day. I’ve deleted my

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@thesamocean

SAM OCEAN

10 months

My 6-day test on a brand-new offer is finished. • $218.02 spent on ads • 22 leads total • 1 sales call • 0 sales Here's the few conclusions I can draw: $9.91 per DM is great. But only 3 of the leads were quality. 19 of them stopped responding after the first DM. This

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@thesamocean

SAM OCEAN

11 months

My friend wants to buy a YouTube channel. He doesn’t want to start from scratch. But he also doesn’t need to. I’ve worked with 5 major YouTube channels. I’ve even scaled a channel to 185k subs for a partner brand. I hear conversations like this more often than you’d think. We

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@thesamocean

SAM OCEAN

1 year

How I make money in 3 steps: 1) I partner with a creator. 2) I craft an offer for that creator. 3) I market that offer to the creator's audience. I charge $0 upfront. I only take a % of the profits.

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@thesamocean

SAM OCEAN

1 year

From 300 to 3,000 followers in 45 days. I'm not a Twitter growth expert. I'm just a guy who worked hard for 9 years. But I wouldn't be here without you. This is our win. So allow me to pay you back. If you have any questions about marketing then DM me. I'm happy to help.

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@thesamocean

SAM OCEAN

1 year

I’m launching a new offer with a past client. He reaches out to me 2 weeks ago with an idea. Turns out? I’m his guy. In 2019 I scale his offer from $20k/mo up to $70k/mo with 3 things: • Double the price. • Add testimonials. • Reposition his offer. In 2021 I launch a new

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@thesamocean

SAM OCEAN

1 year

This bearded guy did $100M+ for personal brands. We talk once a month about what we're building. Today he teaches me one simple idea: Layers Of Leverage. This idea says not all leverage is created equal: ∙ 1 + 1 = 2 ∙ 1 + 1 = 200 ∙ 1 + 1 = 2,000 ∙ 1 + 1 = 20,000 ∙ 1 + 1

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@thesamocean

SAM OCEAN

1 year

Closed another VIP Day deal. Flying to California for 4 days to work with the client. He runs a successful construction company. But frankly? He wants to play a new game: The personal brand game. Successful founders are underserved in this market.

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@thesamocean

SAM OCEAN

1 year

Losers race to the bottom. Winners race to the top. How can you apply this? See what everybody else is doing. Then simply do something different.

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@thesamocean

SAM OCEAN

1 year

I made $27,000/mo without an audience. I thought personal branding was a waste of time: ∙ DMs ∙ Content ∙ Engagement I made more money without social media. But if I could do it all over: I would spend 1 hour a day building an audience. Don’t overlook this opportunity.

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@thesamocean

SAM OCEAN

9 months

When we partner with a micro creator, I do 200-300 pages of what I call 80/20 Positioning. Because our goal is to find every gap in the marketplace – then position ourselves where it matters most. I look for the 20% of things that give us 80% of the positioning advantage. It

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@thesamocean

SAM OCEAN

10 months

Offer positioning is a business god skill. • Differentiation. • Category of one. • How to stand out. Do this and everything else becomes easy. But you don't create your positioning – you simply find it. Here's how I'm finding it for a new offer: Positioning doesn't exist

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@thesamocean

SAM OCEAN

1 year

Transparency is the new authenticity. I shared a post about using paid ads to get followers. Then a respected 160K+ account followed me. ∙ Authenticity = being real. ∙ Transparency = being honest. Do you see the small difference? I see the market evolving in this way.

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@thesamocean

SAM OCEAN

1 year

We just gave 30% equity to Brian. Brian runs a 7-figure VA agency in his 20s. He’s a systems, operations, and AI genius. He’s now our COO. Now things are already looking good: ∙ We launched 8 weeks ago. ∙ We might hit $70,000 in sales this month. ∙ We grew Jeff's

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@thesamocean

SAM OCEAN

11 months

The longest Tweet I published was 1,133 words. It took me 5 hours to write. Now I only had 5,000 followers back then. But the results were great: • 100+ comments • 45 retweets • 650 likes • 224 bookmarks • 200+ new followers No paid RTs. No engagement groups. No paid

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@thesamocean

SAM OCEAN

1 year

Your personal brand is not about: ∙ RTs. ∙ Likes. ∙ Followers. ∙ Comments. ∙ Impressions. It's about one thing: What people say about you when you're not around.

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@thesamocean

SAM OCEAN

1 year

I believe every copywriter should try to sell their own product: • Write your own copy. • Build your own funnel. • Generate your own traffic. If it fails? You know how it feels to run a business. But if it works? You won't need a client ever again. Start yesterday.

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@thesamocean

SAM OCEAN

1 year

The Network-First Approach To Building A Business I fly into San Fransisco at 9:32am on a Friday… I call a $70 Uber to check into the Grand Hyatt… Then I mentally prepare myself for what’s next… But the truth? I don’t know what’s next… literally. I paid $3,000 for a

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@thesamocean

SAM OCEAN

1 year

Saturday evening. A man and his Cohiba. No better way to celebrate. Thank you for the epic week. Can't wait to share what's next. Salude

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@thesamocean

SAM OCEAN

1 year

I tell people to avoid stuff that doesn't matter. You just need to do these 3 steps: • Craft an offer. • Make a payment link. • Send it to a qualified lead. Then? Do it 20 more times. This is what puts money in the bank. You got this.

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@thesamocean

SAM OCEAN

1 year

My first big deal was a $9,000 funnel for London Real. They wanted to hire a different guy named Brian. But Brian was busy – so Brian sent them to me. He sent me the client because I was the first one he thought of. Why? Because I networked with him for months. So when he

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@thesamocean

SAM OCEAN

1 year

1,000,743 others liked your reel. Digital Jeff shows me his phone during Vegas. Then opens up his IG notifications. I'm in total awe. Over 1 million people liked one video. That one video has 30 million views on it. Short-form video game unleashed.

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@thesamocean

SAM OCEAN

1 year

First it’s authenticity… Then it’s transparency… Now? It’s demonstration. Show me a case study. Or take your own advice in public. Just let me see it with my own two eyes. This beats 'free content' any day of the week.

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