Terry Smith @terry__smith Twitter profile

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Terry Smith

2 years

Thanks @MITSloan @mitsmr @mitsmrmx for this fantastic report on the need for purpose-driven brand strategy. Your followers might be interested in my own in-depth 600pp textbook on this very subject. Available here at: #PurposeDriven #BrandStrategy

Brand Fusion

Finalist in the Business: Marketing & Advertising category of the Best Book Awards 2023 awarded by American Book Fest and also in the Marketing - Branding category of the Goody Business Book Awards...

www.degruyter.com

MIT Sloan Management Review

@mitsmr

2 years

Implementing a corporate purpose begins with two requisites: top management commitment and a purpose-based business strategy:

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Last Seen Profiles

@CaminoIndio

@ZainMoh24491212

@J3APcvcuRtr910

@aladbanii

@stw_pdg

@prince_of_fakes

@fniadva

@okhotoo

@shakirasykes

@Settlerin

@silvia_royshita

@Nick_Brews

@gorditobonit0

@MBJ_01

@stw_pdg

@mrbriankendrick

@pinkheepie

@ChaoticAddy

@mrbriankendrick

@mrbracd

@bokeplokalmalam

@carigurusejati

@mrbracd

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@bokeplokalmalam

@mrbracd

@saikyo_inidao

@F1naBand

@stw_pdg

@Esther_K6192

@sugusleunda

@galery_basah10

Terry Smith

@terry__smith

3 years

Now who will stand up with @DawnButlerBrent and @PeterStefanovi2 ? All they are doing is telling the truth.

Peter Stefanovic

@PeterStefanovi2

3 years

Breaking: Courageous Labour MP @DawnButlerBrent has just been told to leave the Chamber by Deputy Speaker for raising my film which public have sent to 27 MILLION VIEWS in protest at Prime Ministers rampant lying in Parliament & calling PM a lier Thank you for your courage Dawn

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Terry Smith

@terry__smith

2 years

#KopitesAreGobshites

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Terry Smith

@terry__smith

3 years

Don't count me in on this. Irrespective of what he's done or not done, confronting a 76 year-old man is not the way to sort our problems out. Lousy behaviour imho.

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Terry Smith

@terry__smith

1 year

Don’t know who to credit for this, but …………..

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Terry Smith

@terry__smith

5 years

For those who are unable to self-isolate away from a radio....

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Terry Smith

@terry__smith

8 years

I was at Goodison when we signed Phil Neville from Man United and straight away I thought: "He's a Barnsley player".

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@qwertyi79

8 years

Phil Neville on John Stones: "I was at Everton when he signed from Barnsley and straight away I thought, 'he's a Man United player.'"

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Terry Smith

@terry__smith

5 years

Come On You Blues.

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Terry Smith

@terry__smith

6 years

In the shadow of Moshiri Towers, crowds flock to see the new statue of Gylfi Sighurdsson.......

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Terry Smith

@terry__smith

2 years

Demarai Gray's composure, concentration, and perfect delivery for THE most vital free kick of last season doesn't get enough credit. The release of tension is palpable in his solitary collapse into the Goodison turf. 💙

🍃

@RCGT4_

2 years

The PL won’t see scenes like this ever again imo.

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Terry Smith

@terry__smith

5 years

Charlie Nicholas has just said Everton will get beaten on Monday.

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Terry Smith

@terry__smith

2 years

@jrschlosberg On a day when our democracy reached a new low, @VictoriaCoren on 'Heresy' @BBCRADIO4 opened with an Anti-Semitism slur spread about Jeremy Corbyn. It's just normalised 'funny' behaviour.

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Terry Smith

@terry__smith

5 years

Champions League winners and on the verge of an historic PL Title, but Gareth Hale is still obsessed with the building of Everton's 3rd stadium. 💙

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Terry Smith

@terry__smith

2 years

You should apologise @Carra23 You said the same at Goodison when the lad had to go off. It's getting disgraceful now.

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Terry Smith

@terry__smith

5 years

One for an @Everton Christmas Wishlist: Every time any Away fans sing "Feed the Scousers", can you put a free ad for @SFoodbanks on the big screens?

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Terry Smith

@terry__smith

3 years

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Terry Smith

@terry__smith

2 years

Arl Arse shout I know, but in the 80s instead of constantly referring to Alan Harper & Kevin Richardson as being "not good enough for the First Eleven", they were seen as vital cogs in our success. Can we encourage taking the same view of Tom Davies please?

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Terry Smith

@terry__smith

5 years

@TimesSport @matthewsyed They've won hearts and minds and endless dubious decisions.

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Terry Smith

@terry__smith

2 years

Demarai Gray, isolated from the piley-on pack, falling to the ground in relief, having delivered the most crucial cross of the season, deserves huge credit, as does Lampard for the substitution.

Everton

@Everton

2 years

A goal that meant 𝙨𝙤 much to 𝙨𝙤 many... 4m43s of @CalvertLewin14 's late, vital winner - from ALL angles! 💉 Quote this with your favourite screenshot! 🎥

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Terry Smith

@terry__smith

4 years

Steadfast Stefanovic. 👏👏👏

Peter Stefanovic

@PeterStefanovi2

4 years

Your daily reminder @BorisJohnson . The public have not forgotten how you ignored the rule of law, shut down journalists & experts & put lives at risk to keep your adviser Dominic Cummings in a job. We have not #MovedOn . NO WAY!

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Terry Smith

@terry__smith

2 years

How beautiful was this? The marvellous Paul Stratton being honoured for his charity work. 👏👏👏👏👏💙💙💙

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Terry Smith

@terry__smith

4 years

And who will be the Man of the Match tomorrow?

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Terry Smith

@terry__smith

5 months

Mick Ord

@Mickordmedia

5 months

Billboard opposite Lime St station today.

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Terry Smith

@terry__smith

7 years

Farhad Moshiri is living the Evertonian Dream. "If I won the lottery I'd build an F*** Off stadium on the Docks and buy the Liver Building".

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Terry Smith

@terry__smith

7 months

Do you shite!!!

The Extreme Football Enthusiast

@ExtremeFootbal4

7 months

You have to feel so so sorry for Jurgen Klopp.

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Terry Smith

@terry__smith

1 year

I honestly do think the endless “We’re going down” shouts is one of the worst traits to develop in our fanbase. The copycat defeatism is appalling. There were things to build on there.

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Terry Smith

@terry__smith

5 years

We are living in a parallel universe. Imagine if Liverpool were unjustly prevented from claiming their title and Everton fans perpetually waved a 'Corona 2020' flag in the Gwladys Street.

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Terry Smith

@terry__smith

2 years

Possible tactics for Everton against Man City on NYE: 1 Park the bus. 2 Don't get out of the bus.

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Terry Smith

@terry__smith

5 months

Strength of character these last few weeks. Fully deserved your goal. Well done. 👏👏💙

Everton

@Everton

5 months

🫡 📲 @dwightmcneil

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Terry Smith

@terry__smith

1 year

Everton players give response to Demarai Gray’s Instagram post……

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Terry Smith

@terry__smith

7 years

Rooney goal (in a friendly) featured on BBC News. Amazing the impact he has. Just the start he/we needed.

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Terry Smith

@terry__smith

3 years

Richarlison still an Everton player. Brilliant. 💙

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Terry Smith

@terry__smith

2 years

In a matter of months, Mykolenko has scored the type of goal we were waiting for Digne to score.

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Terry Smith

@terry__smith

1 year

Support the Blues as much as we can on Sunday but don't forget to give this hero a massive cheer!

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Terry Smith

@terry__smith

2 years

Good start for Dyche. 👍💙

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Terry Smith

@terry__smith

10 months

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Terry Smith

@terry__smith

10 months

The shadow of Leitch. @Meisarch

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Terry Smith

@terry__smith

7 years

I used to shudder with embarrassment when idiots shouted abuse through the railings at Kenwright. But it's nothing compared to the people who tweet abuse directly to Koeman. Classless.

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Terry Smith

@terry__smith

1 month

For his own mental health I hope Mason Holgate doesn’t read Twitter. Some right little shit’ouses on here. Some people just never get out of the playground.

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Terry Smith

@terry__smith

10 months

Well done, Bill. 👏👏

Bill Esterson

@Bill_Esterson

10 months

@willhanrahan Shadow ministers don’t generally sign EDMs but I’ve written to the Premier League. Here’s a copy

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Terry Smith

@terry__smith

1 year

As long as both us and Southampton win, and this lad turns up again, we'll go to 16th just two points behind Bournemouth.

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Terry Smith

@terry__smith

4 years

BREAKING NEWS: Jordan Pickford documentary 'The Making of a Murderer' to be screened on @SkySports @btsportfootball and @BBCSport

Sky Sports

@SkySports

4 years

Southampton manager Ralph Hasenhuttl thinks Jordan Pickford should have been banned for his tackle that injured Virgil van Dijk. More:

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Terry Smith

@terry__smith

3 months

ManUsplaining: a condescending, self-promoting, explanation of football food chain dynamics by a privileged ‘elite’ club, typically to a ‘smaller’ or even ‘medium-sized’ club, and often reinforced by sycophantic client journalists.

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Terry Smith

@terry__smith

9 months

Even major brands are laughing at you @FA_PGMOL and @itvfootball are openly highlighting the inconsistency of VAR and refereeing decisions against @Everton

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Terry Smith

@terry__smith

8 months

Media Darling. No eye contact. Entitled. Deluded. Graceless when ‘small team’ prevents a win. He’ll be a perfect replacement for Klopp.

Football Confidential 🌐

@footballconfid1

8 months

“We’re disappointed.” Big Ange Postecoglou reflects upon the game at Everton, where title challengers Tottenham were robbed of 2pts, in what will now be known as the “The Goodison Grift”. #THFC #COYS 🤍💙❤️‍🩹 #EVETOT

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Terry Smith

@terry__smith

2 years

The chant of The Paddock : "Linesman, do yer fuckin' job!"

🍃

@RCGT4_

2 years

Hahahaha how’ve I only jus seen this 😂

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Terry Smith

@terry__smith

3 months

Keown showing his ignorance once again: “Mykolenko more aggressive than he has been for Everton.” Just lazy.

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Terry Smith

@terry__smith

7 years

Just one request Blues: leave off belittling Ross Barkley. If he leaves, he leaves. He's not abused us. There's too many cheap digs at him.

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Terry Smith

@terry__smith

1 year

Liverpool’s ‘Fourth Grace’.

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Terry Smith

@terry__smith

8 months

Picking my son up from Lime Street this morning. 🤔

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Terry Smith

@terry__smith

2 years

Best tackle I've seen at Goodison for years. At just 21, this lad already looks the part.

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Terry Smith

@terry__smith

24 days

Just a thought on the South Stand moans. The gap in the seats to accommodate the Safe Standing sight lines/concourse access could be a perfect spot for permanent blue banners helping the illusion of a continuous blue wall.

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Terry Smith

@terry__smith

6 years

@richardajkeys Unlike you, he works for Sky Sports.

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Terry Smith

@terry__smith

8 months

Why haven’t you openly supported your ex-Club @everton in our fight against the @premierleague machine?

Gary Lineker

@GaryLineker

8 months

A little request for questions for our next @RestIsFootball Q&A. We’ll endeavour to answer as many as possible. Just reply to this with your question. Cheers 🙌🏻

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Terry Smith

@terry__smith

11 months

Well done Anfield. Exceptional. 💙❤️

EFC DAILY

@EFCdaily_

11 months

Liverpool pay tribute to Bill Kenwright at Anfield tonight. 💙❤️

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Terry Smith

@terry__smith

9 months

@Meisarch I went down Regent Road about an hour ago, Dan. Even in the rain, on a dim, grim Liverpool night, it rises out of the Dock Road like a futuristic encounter with the past. It’s incredible.

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Terry Smith

@terry__smith

1 month

One thing @nealmaupay_ is absolutely correct about is the word “normalised”. On a continuum of podcast ‘rants’ at one end of the scale & this moron at Euston at the other, there’s a lot of unacceptable behaviour in our fan culture which is normalised. We must keep calling it out.

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Terry Smith

@terry__smith

2 years

Guess who's back?

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Terry Smith

@terry__smith

4 years

@adaedophiles Kentucky Fried Shipman.

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Terry Smith

@terry__smith

7 years

Utter utter rubbish. Please don't quote a few knuckle draggers and use it as representative. It really isn't. The lad will be class.

Everton FC News

@LivEchoEFC

7 years

Klaassen is becoming a concern for many #EFC

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Terry Smith

@terry__smith

2 months

So privileged to be an Evertonian. Honestly. One of the best things that ever happened to me. Seriously.

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Terry Smith

@terry__smith

1 year

File this under 'Did they shite'.

𝗧𝗵𝗲 𝗧𝗼𝗳𝗳𝗲𝗲 𝗕𝗹𝘂𝗲𝘀

@EvertonNewsFeed

1 year

🗞️Everton made a late move to try and sign Liverpool Midfielder, James Milner. The 37 year old rejected Everton’s offer in favour of Brighton (Source - @SportsPeteO )

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Terry Smith

@terry__smith

4 years

Biden swears to pursue peace in bringing Jordan Pickford to justice for his undemocratic treatment of Virgil van Dijk. #YMCAUSA

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Terry Smith

@terry__smith

1 year

Harry Kane signing off with a bang at Leeds. Declan Rice signing off with a bang at Leicester. Richarlison pushing Spurs at Leeds. Moyes pushing West Ham at Leicester. Maupay does a Barry Horne against Bournemouth. 🤔

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Terry Smith

@terry__smith

6 months

@bluekippercom Unfairly viewed in comparison to Kendall, and suffered from being in Shankly’s media shadow, but Catterick produced two of the best Everton League-winning teams ever. Surely he deserves recognition at the new stadium?

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Terry Smith

@terry__smith

1 year

Build a team around Jimmy Garner. Absolutely superb today. 👏👏💙

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Terry Smith

@terry__smith

7 years

Do you remember Rojo's tackle on Gueye or Ibrahimovic's on Coleman? Did they apologise? Did you over-report it? Do you think you're fair?

Sky Sports Premier League

@SkySportsPL

7 years

Dejan Lovren says Ross Barkley should have apologised for his tackle in Merseyside derby

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Terry Smith

@terry__smith

2 years

Hope Michael Keane, scorer of one of the most important goal in our history, has a great game tonight.

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Terry Smith

@terry__smith

2 years

One of my favourite 'Joy of Everton' moments. Old fella in The Paddock. #JoyOfEverton22

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Terry Smith

@terry__smith

7 years

The accuracy of Pickford's kicks the best I've ever seen. No wastage of distribution. Players will gain confidence through his consistency.

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Terry Smith

@terry__smith

1 year

He's obviously wounded by some of the abuse, but it's reactive, ill-advised, confused communication from Bill Kenwright. The timing is really appalling (he's not alone in that respect!!) but his failure to focus only on the team AT THIS TIME is yet another own goal.

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Terry Smith

@terry__smith

5 years

@mainstandred @FalconBlues1878 Have you kept your food and petrol receipts?

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Terry Smith

@terry__smith

2 years

Song requests for the Arsenal game @Everton ? 'It Ain't Over Till It's Over' Lenny Kravitz 'Don't Give Up' Peter Gabriel 'Don't Dream It's Over' Crowded House 'Don't Stop Believin' Journey 'All Together Now' Farm 'Survivor' Destiny's Child 'Headlock Holiday' 10CC Any others?

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Terry Smith

@terry__smith

2 years

@efc_fanservices @AK4INSURANCE Can you co-ordinate with the advertising displays and put up a free ad for @SFoodbanks every time the Away fans sing 'Feed The Scousers'?

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Terry Smith

@terry__smith

4 years

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Terry Smith

@terry__smith

1 year

@theesk As previously stated, this sets a dangerous precedent imho. I reiterated this in a posted question at last night’s official communication conduit, the FAB Meeting. My worry is that some independent podcasters & fan groups have become the unelected de facto voice of Evertonians.

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Terry Smith

@terry__smith

4 years

That's wrong on so many levels.

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Terry Smith

@terry__smith

7 years

Niasse's 'Jelavić' moment masked poor team selection, ridiculous tactics, Baines' increasing inadequacy & Schneiderlin killing momentum.

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Terry Smith

@terry__smith

12 days

@lukeWilko1878 I thought he played well last night, assisted the goal, helped O’Brien who was dodgy at times, and, as you say, had the balls to step up when it mattered.

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Terry Smith

@terry__smith

2 years

Any chance on Sunday @Everton that you could organise free advertising for @SFoodbanks on the displays inside the ground when the inevitable "Feed The Scousers" chant starts? This will highlight the great work @SFoodbanks does & act as a positive response to the Away fans' jibes.

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Terry Smith

@terry__smith

3 years

Losing out to clubs offering CL football or being blocked by Arteta may have scuppered the end to this TW, but we've demonstrated that we won’t be ripped off, have retained Richarlison, have spent VERY wisely this time round, & have good money in the bank from a negative misfit.

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Terry Smith

@terry__smith

10 months

Following her tweet (over 3k likes!) about ⁦ @Everton ⁩’s ‘Foodbanks’ ad reaction to the ‘Feed The Scousers’ nonsense, my daughter, Natalie, was asked to give her views as a fan to ⁦ @BBCNewsbeat ⁩ So proud. 💙

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Terry Smith

@terry__smith

8 months

Morning @premierleague @SkySportsPL @Everton ’s state-of-the-art stadium, host to Euros 2028. Imagine this drone shot in the introduction to each game held here. Imagine the global audience.

Mark Thomas

@dixiedeansboots

9 months

A fan plaza, a stadium, a river and a hydraulic engine house. Our new place 🏡⚽️💙

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Terry Smith

@terry__smith

2 years

Thanks so much to Danny @grandoldteam for publishing this. It is long but hopefully worth it. 💙 "What's that rising in the Pheonix flame? The Spirit of the Blues - What's our name?!" The Resurrection of the Spirit of the Blues - via @grandoldteam

The Resurrection of the Spirit of the Blues - GrandOldTeam

Stop all the clocks, cut off the telephone,Prevent the Twitter dogs from barking their endless moan.Silence the podcast and with Z Car drum,Bring out the coffin, let the mourners come.Let aeroplanes...

www.grandoldteam.com

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Terry Smith

@terry__smith

1 year

Just one month later Everton were crowned 1st Division Champions beating Fulham 4-1. What a time that must have been. On Saturday @Everton will be celebrating 60th Anniversary. 💙

The Beatles - It Was 60 Years Ago Today

@60YearsAgoToday

1 year

12 April 1963 – The Beatles headline an 8-hour ‘Shot of Rhythm and Blues Marathon’ at the Cavern Club, which begins at 4pm and ends at midnight, with nine acts taking to the stage during the course of the show. It’s the band’s 291st and penultimate show at this venue. #TheBeatles

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Terry Smith

@terry__smith

10 months

29!!! Yes, I’ve watched it 29 times this morning.

Everton

@Everton

10 months

Olé x29

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Terry Smith

@terry__smith

5 months

Same points as Brighton in 12th and 4pts behind West Ham in 9th represents some sort of progress under Dyche, and shows the minimum target for next season.

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Terry Smith

@terry__smith

2 years

What did old Will Shakespeare say? "Cowards die many times before their death". What a great challenge these next few weeks will bring. Embrace it. Got to have dark to appreciate the light. UTFT. 💙

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Terry Smith

@terry__smith

2 years

@sav4efc @Carra23 Dominance of the media. No one can argue with that.

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Terry Smith

@terry__smith

2 years

Bloody 'ell. 👏👏👏

Stoke City FC

@stokecity

2 years

800 appearances in an extraordinary career 👊

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Terry Smith

@terry__smith

3 years

A Kormarant.

No Context Brits

@NoContextBrits

3 years

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Terry Smith

@terry__smith

2 years

@tortured_toffee No offence, but that's a lousy thing to tweet.

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Terry Smith

@terry__smith

4 years

Everton Twitter is an odd mix of neophilia and nostalgia: yearning for ruthlessness and change, but anchored in a romanticised fiction of the past. Getting supporters to accept a proper blend of churn and catalyst - evolution - would be one of Carlo's greatest ever achievements.

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Terry Smith

@terry__smith

4 years

BREAKING NEWS: New anti-firework security installed ahead of expected Everton victory.

John Merro

@johnmerro1

4 years

#Everton FC Club Head Quarters

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Terry Smith

@terry__smith

4 years

Watching the Planning Meeting and it's the 2nd time in 3 days that I've had tears in my eyes. "Design evolution through engagement", "Respect and invest", and "People-centric story". What a narrative. This is the stuff of dreams. We are inside our own history here. @Everton

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Terry Smith

@terry__smith

5 years

Schneiderlin a 5? Behave yerself. What match were you at? He was excellent last night.

Everton FC News

@LivEchoEFC

5 years

Agree with these for last night?

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Terry Smith

@terry__smith

2 years

@p_longfootphoto @angiesliverpool @LiverpoolTweeta @YOLiverpool @Liverpool1207 @hiddenliverpool @scousescene Everton Water Tower, like an Escher drawing.

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Terry Smith

@terry__smith

3 years

I can't see anybody recognising Kean's performance today. I thought he was solid. Delph was superb at times too.

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Terry Smith

@terry__smith

8 years

IF Idrissa Gueye signs & IF it is Steve Walsh's recommendation & IF his stats improve in an infinitely better team, he's just saved us £20m+

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Terry Smith

@terry__smith

4 years

Ancelotti as Manager. Elite players in the squad. The Everton brand lighting up North and South America. Dreams of a class new Bramley-Moore stadium. What a great time to be a Blue. 💙

The People's Project

@PeoplesProject_

4 years

An amendment to the planning application for a new stadium at Bramley-Moore Dock has been submitted to Liverpool City Council. The design changes are exactly as outlined in Colin Chong’s blog last month. Read more here 👇

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Terry Smith

@terry__smith

2 years

I'm getting all my shit puns out of the way.... Do Or Dyche Dyche Dogs Last Throw of the Dyche Dychin' With Death Dyche to see you, to see you.. Dyche Another Day Sean of the Dead Sean Gonery

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