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@swellai

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@swellai
Swell AI
2 years
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@swellai
Swell AI
1 year
We're doing a podcast roundup & handing out five-star reviews on Apple Podcasts to EVERYONE who joins 🤩 To join just... 🐦 Follow us @swellai 🔁 Retweet this post 🏷 Tag other podcasters 💬 Comment your podcast URL ✨ Get five stars from us
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@swellai
Swell AI
1 year
Podcasting amplifies brand visibility, credibility, and influence, leading to long-term success in the competitive business landscape.
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@swellai
Swell AI
1 year
Podcasts don't just capture culture, they influence it.
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@swellai
Swell AI
1 year
Every early stage company, especially in B2B, should consider incorporating podcasting into their marketing strategy. Podcasting helps reach and engage the target audience, enhance sales efforts, and build a strong brand image.
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@swellai
Swell AI
1 year
Podcasting allows startups to position themselves as thought leaders and establish credibility in the industry.
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@swellai
Swell AI
1 year
Podcasters should make their podcasts available on as many platforms as possible to reach a wider audience.
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@swellai
Swell AI
1 year
In 2023, the number of global podcast listeners reached 464.7 million, and it is predicted to grow to 504.9 million by the end of 2024.
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@swellai
Swell AI
1 year
Selling products can offer more flexibility than other revenue streams. Podcasters can sell physical or digital products, offer one-time purchases or subscriptions, and experiment with pricing and bundling strategies to find what works best for their audience.
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@swellai
Swell AI
1 year
Podcasters are among the creators that have become popular among brands for influencer marketing.
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@swellai
Swell AI
1 year
TikTok is officially moving into the podcasting game because video podcasts and mini podcasts are rising in popularity and every platform is getting into podcasting these days.
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@swellai
Swell AI
1 year
Podcasters are often known for their authenticity and transparency with their audience. This can help brands build trust with potential customers, as listeners are more likely to believe a recommendation from a podcaster they trust than a traditional advertisement.
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@swellai
Swell AI
1 year
Podcast listening is highest in the morning, and most of the podcasts are listened to on a mobile phone.
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@swellai
Swell AI
1 year
Apple hosts over 1.96 million podcasts, which means that 70% of podcast listeners are on iTunes. If you want to get your podcast noticed, you need to implement Audio SEO strategies.
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@swellai
Swell AI
1 year
@francistogram @businessbarista @assemblymktg We'll ship this with assembly in less that 14 days
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@swellai
Swell AI
1 year
Having fun with it If you're having fun and enjoying yourself while creating your podcast, it can translate to a more engaging and enjoyable experience for your listeners.
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@swellai
Swell AI
2 years
Audience targeting: AI-powered tools can help producers identify and target specific audience segments based on their interests, demographics, and listening habits. This can help them create more personalized content and improve their marketing efforts.
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@swellai
Swell AI
1 year
Email marketing is an effective way to promote your podcast, build an audience engage with listeners gather feedback, & drive fans to your new episodes. It is an important component of your overall marketing strategy whether you are a veteran podcaster or just starting your show.
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@swellai
Swell AI
1 year
The history of podcasting includes the phrase "subscribe, rate and review us on iTunes," which was used in every outro because iTunes was where most people got their podcasts.
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@swellai
Swell AI
1 year
Publishing articles about every podcast increases organic traffic, which increase downloads, which increases podcast SEO, which create a bigger audience to monetize.
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@swellai
Swell AI
1 year
When it comes to podcast marketing, passion is the secret sauce. Let your enthusiasm for your show shine through in your marketing efforts and you'll attract listeners who are just as fired up as you are.
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@swellai
Swell AI
1 year
Apple Podcasts’ 16.2 update has introduced the question of whether to use "follow" or "subscribe" in a podcast.
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@swellai
Swell AI
1 year
The three big factors that determine whether you'll be able to make money from your podcast are content, presentation, delivery, and performance, and building relationships and community.
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@swellai
Swell AI
1 year
All the ways to monetize your podcast: courses one-on-one coaching sponsorships writing eBooks selling products or services affiliate marketing offering premium and exclusive content making money from podcasting skills crowdfunding donations
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@swellai
Swell AI
2 years
Don't be discouraged by slow growth, remember that building a successful podcast takes time and persistence. #podcasting
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@swellai
Swell AI
1 year
Before you pitch a podcast network, focus on your goals by separating your horizon, project, and personal goals. Think about SMART goals (specific, measurable, achievable, realistic, and time-based) to determine what tools you need to craft your pitch.
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@swellai
Swell AI
1 year
The first step to growing an audience is to create good content and make it easy to find and share.
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@swellai
Swell AI
1 year
Podcasts often feature unscripted conversations between hosts and guests, which creates a sense of authenticity that can be hard to achieve through other forms of media. Listeners feel like they are getting an honest, unfiltered look into the minds of their favorite hosts.
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@swellai
Swell AI
1 year
Using personal stories in your podcast can help you connect with listeners on a more emotional level, creating a powerful bond that can keep them coming back for more.
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@swellai
Swell AI
1 year
Having guests with unique perspectives are more valuable than having guests who tell the same story on every podcast they're on.
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@swellai
Swell AI
1 year
When you pitch, make sure you pitch to the right network that aligns with your podcast's niche and genre.
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@swellai
Swell AI
2 years
ideas to repurpose your podcast content Articles Instagram posts YouTube shorts LinkedIn posts YouTube clips (5-10 minutes) Facebook posts Twitter threads Make infographics Email newsletter Write ebook Use AI for as much of this as possible. #podcasting
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@swellai
Swell AI
1 year
Cast a Wide Net By making your podcast available on multiple platforms, you can increase your chances of reaching a larger audience.
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@swellai
Swell AI
1 year
Incorporating personal anecdotes and stories into your podcast can help you build a deeper connection with your audience, and make your content more engaging and relatable.
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@swellai
Swell AI
1 year
TikTok has become a legit channel for building communities and promoting brands, and it is currently the most downloaded app in the world.
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@swellai
Swell AI
1 year
Podcasters often have more creative freedom than traditional media outlets, which allows brands to work with them to create unique and engaging content that resonates with their audience.
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@swellai
Swell AI
2 years
@iamjeremyenns Good show notes.
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@swellai
Swell AI
1 year
Podcasts have the ability to inspire, educate, and entertain, shaping the way we think and feel about the world around us.
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@swellai
Swell AI
1 year
⏰ Consistency is crucial in podcasting success. Stick to a regular release schedule to keep your audience eagerly awaiting your episodes. Building anticipation and trust leads to devoted fans.
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@swellai
Swell AI
1 year
Although 50 million people consider themselves to be creators online, the vast bulk still believes themselves to be amateurs. Only the dedicated few can yet claim that being a creator is their full-time job.
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@swellai
Swell AI
1 year
Jumpers Jump is a podcast hosted by Carlos Juico and Gavin Ruta, who edit one of the theories into short-form video content for TikTok that gets to the juicy bits quickly. Their whole strategy is video-first, which makes their content easily TikTok translatable.
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@swellai
Swell AI
1 year
Want to expand your reach and impress your followers? Partner up with other businesses or influencers in your industry. It's like a power couple, but for social media.
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@swellai
Swell AI
1 year
Why waste your time churning out content that nobody wants to see? Focus on building relationships instead, you know, the whole point of social media in the first place.
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@swellai
Swell AI
1 year
Podcasters should be selling products they own to their audience. It is the best way to monetize.
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@swellai
Swell AI
1 year
Don't worry about limiting your audience with a niche because it's almost impossible to go too niche, and you can always branch out later.
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@swellai
Swell AI
1 year
Collaboration is key in podcasting, and working with podcasters can not only help brands reach new audiences but also build meaningful relationships within the podcasting community.
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@swellai
Swell AI
1 year
A well-produced podcast can create the perception of a larger and more established company.
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@swellai
Swell AI
1 year
Did you know there are over 5 million podcasts with 70 million episodes between them as of February 2023?
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@swellai
Swell AI
1 year
A network can give you some brand recognition and credibility, but this depends on the network and its reputation.
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@swellai
Swell AI
1 year
Podcast listeners tend to be highly engaged and committed to the content they listen to. They often listen to entire episodes and follow their favorite podcasts regularly, creating a loyal audience that is attractive to advertisers.
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@swellai
Swell AI
1 year
78% of people listen to podcasts to learn new things, making it the most popular reason for tuning in.
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@swellai
Swell AI
1 year
Consistency Consistently releasing new episodes can help build a loyal following and establish a sense of reliability with your audience.
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@swellai
Swell AI
1 year
Podcasters often have a dedicated and engaged audience that trusts their recommendations and values their opinions. This makes them ideal for influencer marketing, as their audience is likely to be receptive to brand partnerships.
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@swellai
Swell AI
1 year
When a podcaster sells a product they own, it shows their audience that they genuinely believe in the product and use it themselves. This can increase their credibility and authenticity in the eyes of their audience.
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@swellai
Swell AI
1 year
Want to really spice things up with your marketing? Try out new formats like live events or video content to keep things fresh and exciting.
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@swellai
Swell AI
1 year
According to a forecast, 67.9% of US marketers from companies with 100 or more employees used influencer marketing in 2021, up from 62.3% last year.
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@swellai
Swell AI
1 year
Being part of a podcast network can provide structure, support, cross-promotion opportunities, and legal help.
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@swellai
Swell AI
2 years
Repurposing your podcasts into social media content such as tweets or Facebook posts can help you expand your reach and attract a wider audience to your website. #podcasting
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@swellai
Swell AI
1 year
Starting with a catchy intro A strong intro can hook your listeners and make them excited for the rest of the episode.
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@swellai
Swell AI
2 years
In addition to podcasts, you can also consider repurposing other types of content such as videos, webinars, or live streams into written articles. This can help you reach a wider audience and provide them with multiple formats to consume your content. #podcasting
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@swellai
Swell AI
1 year
Podcasts are often longer than other forms of content, allowing podcasters to go in-depth and provide a more detailed review or endorsement of a product or service. This can be particularly effective for brands with complex offerings or niche products.
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@swellai
Swell AI
1 year
Creators are now leading their own media companies, which can put them at the same level as established industries.
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@swellai
Swell AI
1 year
There is a burgeoning podcasting community on TikTok, and experts predict it is set to become even bigger as TikTok is launching a dedicated podcasting feature soon.
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@swellai
Swell AI
2 years
Generic interview shows are a dime a dozen. Want to stand out? Create something that truly adds value and gives listeners a reason to tune in. #podcasting
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@swellai
Swell AI
1 year
According to Voxnest's study, Chile is the fastest-growing nation in the podcasting scene, with an 84% growth rate.
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@swellai
Swell AI
1 year
Authenticity is key to developing a personal connection with your audience. Being honest and transparent about your experiences and emotions can help you build a relatable and personable brand.
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@swellai
Swell AI
2 years
The best podcasts are the ones with the most authentic hosts. #podcasting
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@swellai
Swell AI
2 years
Making content is not a content growth strategy. You have to do marketing. Full stop.
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@swellai
Swell AI
1 year
Encouraging listener feedback and engagement can help you create a sense of community around your podcast, which can strengthen the personal connection between you and your audience.
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@swellai
Swell AI
2 years
Timing is key in podcasting. Use analytics and data to discover the best day to publish your episodes and reach your audience when they're most engaged. #podcasting
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@swellai
Swell AI
1 year
Think of your pitch as a first date. The goal of a first date is to have it be good and get a second date. Similarly, a pitch meeting gets you the next meeting and an advocate.
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@swellai
Swell AI
1 year
Monetizing a podcast is a long game, and it takes time to earn a decent income. However, with the right approach, it's possible to start making money within the first six months and build it up to something more significant over time.
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@swellai
Swell AI
1 year
Podcasting humanizes a brand and gives businesses a huge advantage over those who simply rely on social media platforms to connect and engage with clients and customers.
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@swellai
Swell AI
1 year
Sweden has the highest podcast penetration rate, with 47% of its people claiming to have listened to at least one podcast in the previous year.
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@swellai
Swell AI
1 year
Brands are expected to become more sophisticated in how they measure the effectiveness of podcast ads, moving beyond traditional metrics such as downloads and impressions to focus on metrics that measure brand lift and sales impact.
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@swellai
Swell AI
2 years
AI-powered content analysis: AI algorithms can help producers analyze their podcast content and identify relevant keywords and phrases. This can help them optimize their podcast titles, descriptions, and tags for better search engine visibility.
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@swellai
Swell AI
2 years
Repurpose your podcast episodes into YouTube videos. Best practices: - 5 to 10 minute length - Focus on the most interesting sections - Make attention grabbing thumbnails and titles - Have call to action to sub to your channel What are we missing? #podcasting
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@swellai
Swell AI
1 year
Diversify Your Reach By diversifying your reach, you can tap into new audiences and expand your podcast's reach.
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@swellai
Swell AI
1 year
Audio SEO is the latest trend in search engine optimization, and with Google displaying podcasts in the search results, the demand for Audio SEO services is skyrocketing.
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@swellai
Swell AI
1 year
Podcasts are extremely cost-effective to produce, making it a viable option for brands and individuals looking to market themselves without breaking the bank.
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@swellai
Swell AI
1 year
Podcasting is more than just a trend, it's a cultural phenomenon that has the power to shape the future of our society.
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@swellai
Swell AI
1 year
Working with podcasters allows brands to tap into the growing popularity of the podcasting medium and reach a new generation of consumers who are increasingly turning to podcasts for entertainment and information.
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@swellai
Swell AI
1 year
How creators are making media companies Podcasts Newsletters YouTube Channels Clips on TikTok, IG Reels, and YT Shorts Blogs What am I missing?
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@swellai
Swell AI
1 year
Podcasters are the new influencers. Except they have an even deeper relationship with their audience.
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@swellai
Swell AI
1 year
The trend of brands sponsoring podcast content is expected to continue growing, with more brands likely to invest in their own branded podcast series.
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@swellai
Swell AI
1 year
Podcasts are often focused on specific niche topics, which means that they attract listeners who are already interested in the subject matter. This can create a sense of community among listeners who share common interests, andmake it easier for hosts to build trust.
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@swellai
Swell AI
2 years
AI is helping podcasters write questions for guests by: Gathering the guest's background and expertise Sharing this data with an AI tool Having AI generate questions Curating the best the questions Then hosts have a list of questions to use on their pods
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@swellai
Swell AI
1 year
Podcasts can be downloaded and listened to on-the-go, which makes them a convenient way for listeners to consume content. This convenience can create a sense of loyalty among listeners who appreciate being able to access their favorite shows whenever and wherever they want.
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@swellai
Swell AI
2 years
Episode descriptions are what your listeners see when they scroll through their favorite podcast player. Make it interesting and informative to encourage more listens. #podcasting
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@swellai
Swell AI
2 years
Don't be afraid to collaborate with other podcasters or influencers to reach new audiences and bring fresh perspectives to your content. #podcasting
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@swellai
Swell AI
1 year
In a world of information overload, podcasts offer a curated perspective on culture, influencing our beliefs and attitudes towards a variety of topics.
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@swellai
Swell AI
2 years
Make as many different ways for your listeners to engage with your podcast content as possible. Social media, blog posts, and chat create deeper engagement and trust. #podcasting
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@swellai
Swell AI
1 year
Podcasters have a unique advantage of having a dedicated and engaged audience who trust and value their opinions. This makes it easier to sell products that align with their audience's interests and needs.
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@swellai
Swell AI
1 year
Many podcasts feature hosts who are relatable and personable, which can make listeners feel like they are part of a conversation with a friend. This personal connection can create a sense of trust and loyalty among listeners who feel like they have a relationship with the hosts.
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@swellai
Swell AI
2 years
Want to make a lasting impact with your podcast? Create something that truly adds value and gives listeners a reason to keep coming back. #podcasting
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@swellai
Swell AI
1 year
@wildwestxtra @smashleyhamer @ListenerPods For every 45 minutes of pod we write about 1200 words 🙏
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@swellai
Swell AI
2 years
Recommendation engines: AI-powered recommendation engines can help producers suggest relevant podcast episodes to listeners based on their past listening behavior. This can improve listener engagement and retention.
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@swellai
Swell AI
1 year
In 2023, the podcast industry is valued at $2 billion, and it's predicted to reach $4 billion in 2024.
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@swellai
Swell AI
1 year
The intimacy of the podcasting medium allows for a deeper connection with listeners, making it a powerful tool for cultural influence.
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