Samba TV @samba_tv Twitter profile | Pikagi

Pikagi

Samba TV

@samba_tv

8,479

Followers

1,459

Following

1,557

Media

3,094

Statuses

We create data at the ❤️ of TV (panel nearly 80x legacy industry model) 📺 #SambaTVInsights ⬇️ Download our State of Viewership Report

San Francisco, CA

https://t.co/0uRsDa4ZBs

Joined September 2009

Don't wanna be here? Send us removal request.

Pinned Tweet

@samba_tv

Samba TV

6 months

Our new H2’23 US State of Viewership Report is here! Get key insights into #viewership consumption #trends , including how #streamers are bundling, the growth of live streaming #sports , and the impact of the strikes on available content. Download here👉:

1

2

6

Last Seen Profiles

@BDesniar

@OWUdnJPfis1MD3h

@NoelsInsolites

@htxdond

@itsEyeQew

@spacemagazine00

@snb___c

@Wlmel10

@DUN_392

@uzzi38

@KingdomGuardian

@stw_pdg

@alonzxpinx

@bushraiitk

@bokeplokalmalam

@sugarplums88

@RaiderRay650

@jiejie319

@AirbusDefence

@Kingfomz

@Siban_i

@PhD_FY14

@lutianyv

@ryscartt

@stwmaniax

@laopinion_col

@yyourcandy_

@FaridIsmard

@Kayyisaaaaaa

@DavidWolf777

@thisiscamco

@auxidelolmo

@bokeplokalmalam

@Fah_Fah085

@joe08111845

@Kaliodus

@samba_tv

Samba TV

2 years

720k US households watched #TheBatman on its first day streaming on #HBOMax . Who kicked off their week with a Monday night movie?

Tweet media one

57

240

2K

@samba_tv

Samba TV

3 years

Wondering about #MortalKombatMovie viewership in the UK? 61k UK households tuned in during its first weekend on #VOD . Here's how that compares to some other popular releases. #SambaTVInsights #ZackSnydersJusticeLeague #WW1984 #GodzillaVsKong

Tweet media one

119

562

2K

@samba_tv

Samba TV

3 years

3.7M US households have watched Zack Snyder's Justice League in its first 39 days on HBO Max. 🙌 #SnyderCut #ZackSnydersJusticeLeague #ZackSnyder

Tweet media one

82

432

2K

@samba_tv

Samba TV

3 years

2.0M US households watched #Eternals on #DisneyPlus in its first 5 days streaming. #MarvelStudios

Tweet media one

24

173

1K

@samba_tv

Samba TV

3 years

Bibbidi bobbidi boo 🪄 1.1M US households watched @Camila_Cabello , @idinamenzel and @theebillyporter in #CinderellaMovie during its initial release on #PrimeVideo over the long weekend (Sept. 3-6).

Tweet media one

26

297

1K

@samba_tv

Samba TV

3 years

Wondering how viewership of the sixth and final episode of #Hawkeye compared to other MCU Disney+ series? Here's how many US households tuned in for episode 6 of each series in the first five days. #HawkeyeFinale #WandaVision #Loki #TheFalconandtheWinterSoldier

Tweet media one

13

86

763

@samba_tv

Samba TV

3 years

4M US households watched #TheSuicideSquad in its first 10 days streaming on HBO Max. #HarleyQuinn #Bloodsport #Peacemaker

Tweet media one

21

99

632

@samba_tv

Samba TV

2 years

720k US households watched Robert Pattinson suit up in #TheBatman on the day of its #HBOMax release, while 389k watched Ben Affleck don the cowl in Zack Snyder’s #JusticeLeague on the first day of its premiere last March. Which begs the question – Battinson or Batfleck? 🦇

Tweet media one

401

64

528

@samba_tv

Samba TV

3 years

2.8M US households watched #TheSuicideSquad during its Thursday release and first weekend on HBO Max. The most popular day for first-time viewers was Friday (with 949k US households watching). #JamesGunn #HarleyQuinn #Peacemaker #KingShark

Tweet media one

16

93

493

@samba_tv

Samba TV

3 years

We made one. According to our data, only 36% of US households who watched #ZackSnydersJusticeLeague in its first week finished it. We imagine the experience went something like this.

Tweet media one

133

33

465

@samba_tv

Samba TV

2 years

29M US households watched the iconic #SuperBowlHalftimeShow featuring Dr. Dre, Snoop Dogg, Mary J. Blige, Eminem, Kendrick Lamar, and 50 Cent – up 19% from last year's halftime show. More stats on the #SuperBowl Halftime Show below. (1/3)

Tweet media one

2

74

457

@samba_tv

Samba TV

3 years

1.9M US households watched #Dune during its initial Thursday release and first weekend on HBO Max. #SambaTVInsights

Tweet media one

13

59

434

@samba_tv

Samba TV

3 years

Loki is burdened with glorious purpose – and high viewership. Here's a look at how #Loki stacked up with WandaVision and The Falcon and the Winter Soldier on release day and after 5 days on Disney+. #LokiWednesdays #Marvel #DisneyPlus

Tweet media one

6

77

441

@samba_tv

Samba TV

3 years

Want a closer look at how viewership stacked up for the #Loki series premiere compared to previous #Marvel series on #DisneyPlus ? Here's the breakdown of premiere day viewership:

Tweet media one

6

86

429

@samba_tv

Samba TV

3 years

Raise your hand if you want to join @SteveMartinToGo , @selenagomez , and Martin Short's murder-solving crew. 🔎 948k US households watched the premiere of #OnlyMurdersInTheBuilding during its first week on Hulu. It aired on Disney+ in the UK, where 33k households tuned in.

Tweet media one

4

110

417

@samba_tv

Samba TV

3 years

@CultureCrave Here's the breakdown:

Tweet media one

7

41

410

@samba_tv

Samba TV

3 years

@CultureCrave In the U.K., 48% of the 954k households finished it!

Tweet media one

3

13

402

@samba_tv

Samba TV

2 years

The results are in! 👀 Follow us on Instagram here 👉 #Batfleck 𓃵 #Battinson #TheBatman

Tweet media one

58

91

345

@samba_tv

Samba TV

3 years

890k US households watched the first episode of #Loki on the day of its #DisneyPlus premiere. Even though it premiered on a Wednesday, it brought in higher premiere day viewership than the first episode of #TheFalconAndTheWinterSoldier or #WandaVision .

Tweet media one

8

49

344

@samba_tv

Samba TV

2 years

Curious how #TheBatman fared compared to other #HBOMax movie releases? Here's a look at US viewership for some of the streamer's biggest films in the first week of release. #SambaTVInsights

Tweet media one

18

56

308

@samba_tv

Samba TV

2 years

627k US households watched the Season 2 premiere of #OnlyMurdersInTheBuilding in its first week on #Hulu . With @selenagomez starring - alongside @SteveMartinToGo and Martin Short - millennial viewers over-indexed the most! #OMITB

Tweet media one

3

60

288

@samba_tv

Samba TV

3 years

@WhatsOnHBOMax

Tweet media one

4

75

264

@samba_tv

Samba TV

3 years

Looking at the first full week of viewership for #JusticeLeagueTheSnyderCut , @Samba_TV found that 2.2M U.S. households and 954k U.K. households tuned in (3/18-3/24). #SambaTVInsights #SnyderCutJusticeLeague #SnyderCut #DCUniverse

Tweet media one

7

91

258

@samba_tv

Samba TV

2 years

775k US households watched the premiere of #MsMarvel . While less than other MCU series, it was a hit with #GenZ . Viewers age 20-24 watched at the highest rate of any MCU show, and it drew a more diverse audience with Black, Hispanic and Asian households watching at a higher rate.

Tweet media one

60

60

255

@samba_tv

Samba TV

3 years

979k US and 129k UK households watched the Netflix documentary Britney vs Spears in its first six days streaming on the platform. #BritneyVsSpears #BritneySpears #SambaTVInsights

Tweet media one

1

57

236

@samba_tv

Samba TV

3 years

We took a longer look at viewership of 6 HBO Max releases in their first 18 days streaming, including #TheSuicideSquad . While 5 are #HBOMax Same-Day Premieres - on the platform 31 days from the theatrical release - #ZackSnydersJusticeLeague was not limited to this window.

Tweet media one

9

52

234

@samba_tv

Samba TV

1 year

The latest new #StarWars series, #Ahsoka finally hit screens with 1.2M US households watching over its first six days. This is similar to viewership of #Andor 's premiere season and slightly lower than #TheMandalorian 's third season premiere over its first six days.

Tweet media one

189

51

248

@samba_tv

Samba TV

3 years

#ReservationDogs is the first show to feature all-Indigenous writers, directors and main cast. And the 5 states that watched the finale at the highest rate are also 5 of the states with the highest % of Native American population. Representation matters. #IndigenousPeoplesDay2021

Tweet media one

6

45

238

@samba_tv

Samba TV

2 years

HBO's @HouseofDragon delivered 2.6 million U.S. households tuning into the premiere episode in its initial six hours on both traditional linear TV and streaming. The @GameOfThrones spinoff generated the highest viewership for any premium cable or streaming premiere in 2022.

Tweet media one

7

48

226

@samba_tv

Samba TV

8 months

Almost 900k US households tuned in to the series premiere of #PercyJacksonAndTheOlympians within its first six days. The Disney+ show is already a hit with younger audiences, with Gen Z households over-indexing by double digits. #SambaTVInsights #PercyJackson #RickRiordan

Tweet media one

2

24

235

@samba_tv

Samba TV

3 years

The day-by-day breakdown 👀

Tweet media one

13

81

221

@samba_tv

Samba TV

2 years

📺 @disneyplus delivered hulk-sized viewership with the premiere of its latest @Marvel program @SheHulkOfficial , with 1.5 million U.S. households streaming in its first four days available.

Tweet media one

12

45

216

@samba_tv

Samba TV

2 years

1.6M US households watched @RebelWilson in #SeniorYear during its first weekend streaming on #Netflix . Millennial audiences over-indexed for the film, which included nostalgic callbacks – including a Britney Spears music video reenactment. #SeniorYearNetflix #SeniorYearMovie

Tweet media one

7

47

227

@samba_tv

Samba TV

3 years

The #SnyderCutJusticeLeague debuted this weekend with 1.8M U.S. households tuning in! Of the 25 largest DMAs, San Francisco (+67%), Sacramento (+33%), and Los Angeles (+32%) over-indexed the most on viewership. #SambaTVInsights #SnydersCut #SnyderCut #DCUniverse #movies

Tweet media one

7

70

213

@samba_tv

Samba TV

3 years

1.4M UK households also watched #ZackSnydersJusticeLeague over those same 39 days. 🙌

4

58

208

@samba_tv

Samba TV

2 years

2.1M US households watched #DoctorStrange in the Multiverse of Madness on #DisneyPlus in its first 5 days streaming.

Tweet media one

7

32

195

@samba_tv

Samba TV

4 years

“While a lot of folks felt like digital was the extinction of TV, we’ve seen the opposite," Samba TV's CEO @ashwinnavin talks with @martyswant from @ForbesCMO . Read the full story on @Forbes :

7

39

185

@samba_tv

Samba TV

3 years

@getFANDOM For a closer look, we broke it out by day (from release through opening weekend) here 👀

Tweet media one

17

35

184

@samba_tv

Samba TV

3 years

1.5M US households watched Clint Barton and Kate Bishop meet in the premiere of #Hawkeye on Disney+ during its first 5 days streaming. 1.3M US households watched the second episode during the same period. Are you watching? #HawkeyeSeries #KateBishop #SambaTVInsights

Tweet media one

7

31

169

@samba_tv

Samba TV

3 years

638k US households watched the premiere episode of #Peacemaker in its first 4 days streaming on #HBOMax . #JohnCena #PeacemakerParty

Tweet media one

22

26

169

@samba_tv

Samba TV

10 months

The finale of #Ahsoka landed on #DisneyPlus last week to 863k US households watching. Older millennials tuned in at the highest rate to watch whether #Thrawn made it off Peridea. #SambaTVInsights #AhsokaTano #StarWars

Tweet media one

80

24

161

@samba_tv

Samba TV

1 year

The #EmmyNoms are in, but some of the shows you can't even watch 😕. Nominated for 2 Emmys, #GreaseRiseOfThePinkLadies debuted on Paramount+ with 301k US households watching over the first few days but was canceled shortly after and all episodes wiped from the platform.

Tweet media one

1

44

159

@samba_tv

Samba TV

2 years

📺 1.8 million U.S. households watched the debut episode of @LOTRonPrime during its first four days available to stream, scoring the largest @PrimeVideo premiere of the year. #TheRingsOfPower

Tweet media one

28

31

141

@samba_tv

Samba TV

3 years

1.2M US households watched #BenedictCumberbatch in #ThePowerOfTheDog during its initial release and first 5 days streaming on Netflix. Viewership of the film, directed by #JaneCampion , skewed slightly female (+9%). #SambaTVInsights

Tweet media one

2

39

147

@samba_tv

Samba TV

5 months

Were you one of the 1.1M US households to snag a golden ticket to #Wonka 's #HBO and #Max drop over the weekend? Gen Zers over-indexed the most on viewership of the #TimotheeChalamet re-make. #SambaTVInsights #WonkaMovie

Tweet media one

6

29

148

@samba_tv

Samba TV

3 years

You heard it here first, @sylabdul_inc 😉

5

16

134

@samba_tv

Samba TV

3 years

Over the last 7 days, 954k U.K. households spent an average of 250 minutes per household watching #JusticeLeagueTheSnyderCut . In the U.S., 2.2M households spent an average of 171 minutes watching #SnydersCut . #SambaTVInsights #SnyderCut #JusticeLeagueSnyderCut

Tweet media one

5

36

142

@samba_tv

Samba TV

3 years

Our Q4'21 State of Viewership Report is HERE! 📺 From the oversaturation of a shrinking linear audience to a look at how Netflix dominated streaming... Dig into the trends that defined the quarter and score insights to guide 2022 planning. 👇

3

32

127

@samba_tv

Samba TV

4 months

Part two of @ZackSnyder 's #RebelMoon hit Netflix last week to almost 1M tune-ins! Did you watch? Black and Hispanic households were particularly likely to tune-in, each over-indexing by 16%. #SambaTVInsights #RebelMoonPart2 #Netflix #RebelMoonNetflix #RebelMoonZackSnyder

Tweet media one

27

25

139

@samba_tv

Samba TV

5 years

The #SuperBowl #PepsiHalftime with @JLo and @shakira crushed it! The @samba_tv Super Bowl Insights report () shows that the halftime show had a 23% increase in TV viewership compared to the 2019 halftime show with @maroon5 .

Tweet media one

3

39

120

@samba_tv

Samba TV

3 years

There's always next year! 🤷 #Eurovision2021

Tweet media one

11

21

115

@samba_tv

Samba TV

3 years

How it started: How it’s going:

Tweet media one

Tweet media two

2

14

132

@samba_tv

Samba TV

3 years

1.2M US households caught the #AngelinaJolie -fronted thriller #ThoseWhoWishMeDead on #HBOMax during its first weekend streaming. 🔥 Did you watch? #SambaTVInsights

Tweet media one

6

22

123

@samba_tv

Samba TV

2 years

2.5M US households watched @VancityReynolds in #FreeGuy during its first 5 days streaming on #DisneyPlus and #HBOMax . #SambaTVInsights

Tweet media one

7

7

123

@samba_tv

Samba TV

2 years

1.0M US households watched #Persuasion on Netflix in its first 4 days streaming. #PersuasionNetflix #Persuasion2022

Tweet media one

0

27

122

@samba_tv

Samba TV

2 years

1.8M US households watched the premiere of Marvel Studio's #MoonKnight in its first 5 days streaming on #DisneyPlus . What did you think of the first episode?

Tweet media one

7

15

113

@samba_tv

Samba TV

3 years

124k UK households watched the premiere of #Loki on the day of its release. Wondering how it compared to previous #MCU series? Premiere day viewership was higher than The Falcon and the Winter Soldier (117k) or WandaVision (86k).

Tweet media one

2

29

116

@samba_tv

Samba TV

3 years

With news of a potential #ZoeysPlaylist movie set to wrap up the now-cancelled series, which of these fan favorites would you most like to see saved? 🤔📺 #SaveProdigalSon #SaveGoodGirls #SaveMacGyver #SaveManifest

Tweet media one

231

23

116

@samba_tv

Samba TV

3 years

Did you watch #BlackWidow this weekend? 1.1M US households streamed Marvel's latest release on #DisneyPlus with Premier Access during its opening weekend. #BlackWidowMovie

Tweet media one

1

14

106

@samba_tv

Samba TV

3 years

2.0M US households watched #Encanto on #DisneyPlus in its first weekend streaming. Viewership skewed female (+9%) and households with Hispanic viewers over-indexed by +64%. #EncantoMovie #SambaTVInsights

Tweet media one

3

15

105

@samba_tv

Samba TV

3 years

Calling all Arconiacs! 🔎 Are you already missing #OnlyMurdersInTheBuilding ? You’re not alone. We dug into our data to find out how viewership of the first season stacked up - from how many households tuned in week-to-week to how many are already rewatching. A thread ⬇️

Tweet media one

1

31

112

@samba_tv

Samba TV

3 years

770k US households watched Zack Snyder's Army of the Dead prequel #ArmyOfThieves during its first weekend streaming on Netflix. #ZackSnyder #ArmyOfTheDead #Netflix

Tweet media one

63

15

102

@samba_tv

Samba TV

3 years

Flawless victory🔥 3.8M US households streamed #MortalKombat on HBO Max during its first weekend.

Tweet media one

4

22

102

@samba_tv

Samba TV

3 years

1.7M US households watched #ShangChi on Disney+ during its first weekend streaming. Households with Asian viewers watched at a higher rate (+47%) compared to the US overall. Did you watch this weekend? #ShangChiAndTheLegendOfTheTenRings

Tweet media one

4

18

102

@samba_tv

Samba TV

2 years

2.5M US households watched #TurningRed during its first weekend streaming on #DisneyPlus . Director Domee Shi is the first woman filmmaker with sole directing credit on a #Pixar feature film. #TurningRedMovie #WomensHistoryMonth

Tweet media one

0

22

103

@samba_tv

Samba TV

3 years

2.8M US households watched #TheMatrixResurrections during its first 5 days on HBO Max. Households in San Francisco, where much of filming took place, over-indexed by 50%. Take a closer look at viewership via @DEADLINE : #TheMatrixMovie #TheMatrix

Tweet media one

5

17

99

@samba_tv

Samba TV

4 years

1.1M U.S. households and 100k U.K. households tuned in for #Mandalorian 's Season 2 finale. #Portland (+56%) and #Seattle (+44%) over-indexed the most on viewership. In the U.K., South West (+20%) and Wales (+20%) over-indexed on viewership the most. #SambaTVInsights #DisneyPlus

Tweet media one

1

6

99

@samba_tv

Samba TV

3 years

Recently, @imdb shared their Top 10 Movies of 2021 based on user popularity. We turned to our data to see how streaming viewership of the films stacked up in the US.🍿 What was your favorite film of 2021? 🤔 #GodzillaVsKong #MortalKombat #TheSuicideSquad

Tweet media one

6

26

93

@samba_tv

Samba TV

2 years

1.2M US households watched the HBO Max debut of #BlackAdam starring @TheRock over the weekend. Gen Z households over-indexed by 6% for the new #DCEU flick. #SambaTVInsights #DCStudios #DCUniverse #DC

Tweet media one

4

14

97

@samba_tv

Samba TV

3 years

281k US households watched #CaptainCarter suit up in the first episode of Marvel’s #WhatIf on Disney+ the day of its release. #WhatIfMarvel #PeggyCarter #SambaTVInsights

Tweet media one

3

8

92

@samba_tv

Samba TV

2 years

Demand for #GameofThrones content drove more than half of all viewers to watch #HouseoftheDragon premiere within the first six hours of its initial L+3 day release window. Buzz from the premiere helped boost overall viewership to 4.8 million households in the first few days.

Tweet media one

2

25

92

@samba_tv

Samba TV

3 years

1.2M US households watched #HalloweenKills during its first weekend streaming on Peacock. Viewership peaked on Saturday and skewed slightly female (+5%). #HalloweenMovie #SambaTVInsights

Tweet media one

2

21

90

@samba_tv

Samba TV

3 years

4.2M US households watched #RedNotice starring @GalGadot , @TheRock , and @VancityReynolds during its first weekend streaming on Netflix! #RedNoticeNetflix #SambaTVInsights

Tweet media one

2

15

89

@samba_tv

Samba TV

3 years

3.6M U.S. households and 225k U.K. households watched #GodzillaVsKong between March 31-April 4! The largest amount of viewership was on the opening day for both countries. #SambaTVInsights #Godzilla #GodzillavKong #Movies #Streaming #OTT

Tweet media one

2

16

85

@samba_tv

Samba TV

1 year

The latest @JLo movie, #TheMother , on Netflix was a hit this Mother's Day weekend with 2.8M US households tuning in to watch! The movie beat out recent fan favorites, Glass Onion and Murder Mystery 2. #SambaTVInsights #Netflix

Tweet media one

2

25

84

@samba_tv

Samba TV

3 years

693k US households watched #InTheHeights on #HBOMax during its first weekend streaming on the platform. New York City over-indexed by +72% compared to the US overall, and households with Hispanic viewers over-indexed by +30%. #InTheHeightsMovie

Tweet media one

2

13

79

@samba_tv

Samba TV

1 year

#GuardiansOfTheGalaxyVol3 made a successful landing on #DisneyPlus this weekend, with over 1.3M US households watching over the first five days! This is a sizable jump from its VOD release last month where 482k US households bought or rented the movie over the first five days.

Tweet media one

1

15

81

@samba_tv

Samba TV

1 year

Bennifer squared off in movie releases in the latest #SambaTVWeeklyWrap , with @JLo scoring the #1 spot with #TheMother on #Netflix ! Elsewhere this week, the queens battled it out with #QueenCharlotte taking home a majority of the top 10: #SambaTVInsights

Tweet media one

0

23

80

@samba_tv

Samba TV

3 years

363k US households understood the assignment and watched #TheSuicideSquad on Thursday – the night of its special preview release on HBO Max. How many additional households will watch this weekend? Share your guess below and find out on Monday. 🙌 #SambaTVInsights

Tweet media one

8

11

74

@samba_tv

Samba TV

3 years

Wondering how viewership of the #LokiFinale compared to other MCU series? Here's how many US households tuned in for Episode 6 of each: #Loki - For All Time. Always. - 1.9M #TFATWS - One World, One People - 1.7M #WandaVision - All-New Halloween Spooktacular! - 1.4M

Tweet media one

3

24

74

@samba_tv

Samba TV

11 months

Last week's #SambaTVWeeklyWrap rankings here! #Ahsoka keeps its place in the top five while #OnePiece bumped up to third. Meanwhile, #WheelOfTime makes its way into the list at tenth! Any guesses to what will stay in for this week's rankings? #SambaTVInsights #virginriver

Tweet media one

7

15

78

@samba_tv

Samba TV

2 years

For comparison, here's 5-day premiere viewership for other MCU series: #Loki - 2.5M US households #MoonKnight - 1.8M US households #TheFalconAndTheWinterSoldier - 1.8M US households #WandaVision - 1.6M US households #Hawkeye - 1.5M US households

0

21

72

@samba_tv

Samba TV

2 years

584k US households watched the season finale of #Peacemaker in its first 4 days streaming on #HBOMax . What was your reaction to *that* finale? #PeacemakerParty

Tweet media one

17

16

69

@samba_tv

Samba TV

2 years

2.0M US households watched #FantasticBeasts3 : The Secrets of Dumbledore in its first week streaming on HBO Max. The film over-indexed with younger viewers (under 44).

Tweet media one

1

15

70

@samba_tv

Samba TV

2 years

277k UK households watched the premiere of #MoonKnight in its first 5 days streaming. Here's how that compares to the other MCU #DisneyPlus series. #Loki - 330k #MoonKnight - 277k #TheFalconAndTheWinterSoldier - 277k #Hawkeye - 199k #WandaVision - 174k

Tweet media one

0

10

65

@samba_tv

Samba TV

2 years

Toy Story franchise prequel #Lightyear debuted on #Disney + with 1.7 million households viewing the Pixar flik in its first five days of streaming.🎥📺The film fell short to #Encanto , Disney+'s latest animated release, which saw 1 million additional households in the same window.

Tweet media one

5

10

67

@samba_tv

Samba TV

3 years

524k US households watched the Season 2 start of #Euphoria on the night of its HBO and HBO Max premiere. Of the 25 largest DMAs, Los Angeles over-indexed the most (+60%), followed by New York, NY (+52%) and San Francisco, CA (+35%). #EuphoriaSeason2 #EuphoriaHBOMax

Tweet media one

0

9

71

@samba_tv

Samba TV

2 years

1.5M US households watched the season finale of #TheBookOfBobaFett in its first 5 days streaming on #DisneyPlus – that's 36% higher than #TheMandalorian ’s season two finale! Want more insights into viewership? @Deadline digs in using Samba TV data:

Tweet media one

1

10

67

@samba_tv

Samba TV

3 years

939k US households watched the season finale of #Loki in its first day streaming on #DisneyPlus . What did you think of the final episode? 🤯 #LokiFinale

Tweet media one

1

18

64

@samba_tv

Samba TV

2 years

1.5M US households started watching the 2022 #Oscars after the slap heard around the world – that's 13% of the total #Oscars2022 viewership. Did you catch the moment live or tune in after?

Tweet media one

8

13

60

@samba_tv

Samba TV

2 years

2.14M US households watched the series premiere of #ObiWanKenobi on Disney+ in its first 4 days streaming. For reference, 2.08M US households watched #TheMandalorian Season 2 premiere in its first 4 days, while 1.5M watched the premiere of #TheBookOfBobaFett . #ObiWan

Tweet media one

5

14

66

@samba_tv

Samba TV

1 year

#SecretInvasion is out! 994k US households tuned in to watch the first ep over its first five days, outpacing #MsMarvel 's premiere to 775k US households. Black households over-indexed the most on the #Fury -led debut. #SambaTVInsights #MCU #MarvelStudios #skrulls

Tweet media one

101

14

64

@samba_tv

Samba TV

3 years

Want more viewership insights into #CinderellaMovie and how it compares to other recent movie musicals? 🎶 @AwardsTony breaks it down in this article from @deadline sharing Samba TV data.

Tweet card media

Camila Cabello’s ‘Cinderella’ On Amazon Prime Pulls In Over 1M Households, Samba TV Says

Cinderella debuted over the four-day Labor Day weekend notching 1.1 million U.S. households, according to Samba TV.

0

18

65

@samba_tv

Samba TV

3 years

1.3M US households watched the very merry season finale of #Hawkeye in its first 5 days streaming (which included the Christmas holiday). #HawkeyeFinale #HawkeyeSeries

Tweet media one

4

6

62

@samba_tv

Samba TV

2 years

3.0M US households watched @VancityReynolds and @zoesaldana in #TheAdamProject during its first weekend on Netflix. 384k UK households also watched the sci-fi adventure during the same 3-day period. #SambaTVInsights

Tweet media one

2

5

57

@samba_tv

Samba TV

2 years

The #SuperBowlHalftimeShow brought more eyes to the game. 1.2M US households began watching the #SuperBowl during the halftime show and then stuck around to watch the second half, a number up 41% from last year. (2/3)

1

15

59

@samba_tv

Samba TV

2 years

We're on the edge of our seats waiting for tomorrow's news. While we wait, here's a look back at how some of DC's biggest movies stacked up on HBO Max. What do you want to hear from #JamesGunn ? #SambaTVInsights #DCStudios #DCUniverse #HBOMax

Tweet media one

2

9

61

@samba_tv

Samba TV

2 years

2.9M US households watched the premiere episode of #StrangerThings4 in its first 4 days on Netflix – 700k of them binge-watching all 7 episodes of Vol. I over the long weekend! #StrangerThings Season 4 viewership skewed younger, over-indexing for Millennials and Gen Z.

Tweet media one

4

8

60

@samba_tv

Samba TV

4 years

With the #DNCConvention2020 and #RNCConvention2020 wrapped, Samba TV looked at 10 key swing states and found that, in the full 3-hour broadcast of the final day of each, 6 of these states tuned in at a higher rate to the RNC. Keep an eye out for our in-depth report.

Tweet media one

0

19

49

@samba_tv

Samba TV

3 years

753k US households watched James Wan's latest horror film #Malignant in its first weekend streaming on HBO Max. #JamesWan #MalignantMovie #SambaTVInsights

Tweet media one

3

12

60