Rukari Austin Profile Banner
Rukari Austin Profile
Rukari Austin

@rukizzel

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1,494
Following
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94,086
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Freelance host of all things gaming. Business Inquiries: management @casualprosproductions .com

Seattle, WA
Joined May 2009
Don't wanna be here? Send us removal request.
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@rukizzel
Rukari Austin
3 months
My son has entered the 45-minute shower phase. I try to be the nice millennial dad but there are triggers where that old, southern, black up bringing comes out. Like today. When I come downstairs and blurt out “I know your narrow little black ass is not still in this MF shower!”
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@rukizzel
Rukari Austin
3 years
We made it to @GameStop HQ!
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@rukizzel
Rukari Austin
3 years
Another box came in today and 🙌🏾🔥🙌🏾 My baby, Chief.
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@rukizzel
Rukari Austin
5 years
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@rukizzel
Rukari Austin
2 years
Years of gaming have prepared me for this very moment. I know what I have to do but I don’t know if I have the strength to do it.
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@rukizzel
Rukari Austin
4 years
Jimmy shoulda kept his mask on. You should too.
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@rukizzel
Rukari Austin
3 years
A single tear is rolling down my cheek. It’s so beautiful. Now if only it were Friday. I need me some H A L O I N F I N I T E.
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@rukizzel
Rukari Austin
2 years
Am here 🙌🏾🔥🙌🏾
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@rukizzel
Rukari Austin
5 years
It's been a helluva run at Microsoft & Xbox - nearly 8 years - but sadly it looks as if that time is coming to an end. I was caught up in a lay-off, the first in my career (Achievement unlocked). So, it's time for me to start looking for my next gig.
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@rukizzel
Rukari Austin
3 years
BIG truth
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@rukizzel
Rukari Austin
4 years
Sneaky buggers had the new Xbox Headset in the Power Your Dreams commercial all those months ago...
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@rukizzel
Rukari Austin
3 years
Well, part of my job with @gamestop is to expand our social content - videos and the like. So we headed down to a local store to grab some test items. 👀👀👀 Not gonna lie, I saw the sleeping bag and called dibs INSTANTLY.
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@rukizzel
Rukari Austin
4 years
I managed to preorder the Gen 9 controllers today. Gonna add them to the collection, too!
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@rukizzel
Rukari Austin
2 years
Gotta work in a GameStop today, and I don't mean film... I mean I am working retail again for the first time in more than 15 years.
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@rukizzel
Rukari Austin
2 years
Y'all... I am SOOOOOO HAPPY right now. WE BACK!
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@rukizzel
Rukari Austin
3 years
They’re absolutely beautiful OMG 😱😮‍💨
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@rukizzel
Rukari Austin
2 years
I promise I will give you the story later...but I think I broke it? IDK. We are still working on it. Unjack anything that is jacked. This is nothing but a pain in my Friday butt,
@aroflip
aroflip
2 years
There’s only one person I can ask what’s going on. Hey @rukizzel what’s going on with the @GameStop Twitter profile?
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@rukizzel
Rukari Austin
2 years
Exciting day. Get to start interviewing some of our NFT creators.
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@rukizzel
Rukari Austin
3 years
Definitely having one of those “This is what I do for work?!…” moments. I feel like a kid in a candy store. Except…I work at that candy store. And I have to make content about the candy at the store in which I work. And the candy store is @GameStop . Still. This is a dope job.
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@rukizzel
Rukari Austin
2 years
We did it! Managed to get through a build, live, without any MAJOR issues. Shout out to the couple thousand of you @GameStop Community who popped by the unannounced stream to assist ya boy & make those few hours fly by. Couldn't have done it (and wouldn't want to) without y'all!
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@rukizzel
Rukari Austin
2 years
(I really did not know we were about to announce that stuff today. Lemme go set up a new wallet.)
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@rukizzel
Rukari Austin
2 years
My quest to visit a @GameStop in every state continues. Florida has been checked off the list.
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@rukizzel
Rukari Austin
2 years
Me: “man, there are parts of the business of which I’m unaware, and probably need to learn to field inquiries about our tactics. These things impact people. I may lean into our retail side but I should understand the whole business.” 5 minutes later:
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@rukizzel
Rukari Austin
3 years
Working @GameStop is fun, but dangerous. Every time we have to go into a store to shoot some footage, I know I’m coming back out with SOMETHING. 👋🏾 hello Goldar. I definitely didn’t need you. But. I definitely did. (I almost bought a Shredder, too. Next time.)
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@rukizzel
Rukari Austin
2 years
How in the world do I convince my boss that the @GameStop Social Team needs to attend the Star Wars Celebration next month?! What should I pitch?!
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@rukizzel
Rukari Austin
3 years
Since you all are here because of a tweet about apparel, let’s give you the boring backstory on how it came to be: GameStop made new merch. Merch that had astronauts on sweatshirts and rockets on a button up. About a month ago we got the ask to do a video on apparel, so…
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@rukizzel
Rukari Austin
3 years
Nah. My job is Social. My job is NOT to navigate the minefield you all have unjustly created with ridiculous strawman arguments about what platform is used to distribute. We have a team of people who work on social, but cut the BS. Y'all situation is not MY situation.
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@rukizzel
Rukari Austin
3 years
Walking through a hallway and OH NOOOOOOOO. That means anything our team puts out is on display. All the time. 💀
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@rukizzel
Rukari Austin
3 years
So for those of you waiting for “that one line” as I saw in a reddit post sent my way. Eh. Got nothing for you. I don’t see a world where that ever comes from our mouths. The best we could do is that ONE cryptic post we sent in summer (Orders came from the top but I hit send).
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@rukizzel
Rukari Austin
3 years
Definitely was sweating bullets when I hit send. Thankfully my boss enjoyed it. 🤣
@gamestop
GameStop
3 years
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@rukizzel
Rukari Austin
3 years
🔥🖤💚
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@rukizzel
Rukari Austin
3 years
Hi, new followers. Gonna throw this reminder out again: I tweet a lot about shoes, games, and sports. No particular order. That said, of course I tweet about GameStop stuff, BUT we do not touch the land of you know what. We see you, and acknowledge you, but from a distance.
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@rukizzel
Rukari Austin
3 years
Time to go to Vegas. My first CES (thanks @GameStop ).
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@rukizzel
Rukari Austin
4 years
Tomorrow
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@rukizzel
Rukari Austin
4 years
4 years ago today... what a rush. #E32016 (Bring it back!)
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@rukizzel
Rukari Austin
3 years
Someone talk some sense into me and tell me I don't need a Master Chief cutout standee that's my height.
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@rukizzel
Rukari Austin
3 years
Hey all! We ( @GameStop ) are looking for a Video Production Coordinator to join @NuclearIsLonely & me, to support all aspects of video production & distribution. If you're an editor, have a knack for social media, and want to know more, check the JD out:
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@rukizzel
Rukari Austin
3 years
No one warned me the boot animation on this @Hyperkin Duke looked THIS BEAUTIFUL! I might as well include the @GameStop link because we know y’all are gonna need one, too.
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@rukizzel
Rukari Austin
3 years
Look I’d feel weird sharing a TikTok on Twitter on @GameStop ’s account (brand voice and all that), but I have zero shame sharing it on my channel. 🤣
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@rukizzel
Rukari Austin
3 years
🔥 😤😮‍💨🤯
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@rukizzel
Rukari Austin
4 years
I had a hair-brained idea to create a space that not only allowed me to stream, but let me do all sorts of other creative things like interviews, to-camera pieces, and the like. Now that hair-brained idea is a full, hair-brained reality! 😍 (My TMNT cabinet comes Friday!)
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@rukizzel
Rukari Austin
3 years
Oh I’m a buyer?! Does that mean I have permission to run up a tab on my corp card?!
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@rukizzel
Rukari Austin
3 years
👋🏾
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@rukizzel
Rukari Austin
3 years
Doing some product feature work for @GameStop and was sent a box of samples. The box was BIIIIIG…and there’s good reason for it. A ton of @Pok émon stuff for @NuclearIsLonely & I to check out!
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@rukizzel
Rukari Austin
3 years
Preorder secured. Signed. Sealed. Now just need to have it in my hands. Let’s goooooo #PokemonLEGENDS
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@rukizzel
Rukari Austin
4 years
Best reddit post I have seen in a long, long time.
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@rukizzel
Rukari Austin
10 months
4 years, 11 months, and 23 days later, Emily is still rolling with the punches and now she’s got her 💍.
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@rukizzel
Rukari Austin
3 years
Ladies and gentleman. We got ‘em.
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@rukizzel
Rukari Austin
3 years
This was the most wholesome thing I've seen all day, and I was not prepped for it. Got me over here nodding my head in approval but no one asked me a thing.
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@rukizzel
Rukari Austin
2 years
Exploring Rome, having lunch, and wouldn’t you know it, @rensole came up to me and said hello. And here we are, hours later, still shooting the breeze and enjoying dinner together.
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@rukizzel
Rukari Austin
3 years
Miss me with this bullshit fam. It’s almost like we’re a corp that has different roles & responsibilities. I focus on social & content. There are others who focus on Community & Education in this space. Next you’re gonna be in my DM’s for a shipping delay like that’s on me.
@GunMetalSteak
GunMetalSteak
3 years
@rukizzel The fact that you already dont know anything about it is pretty dissapointing to be honest. Maybe they should hire a community manager who actually knows about the core centre of gamestops pivot to a tech company.
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@rukizzel
Rukari Austin
3 years
Good morning. What’s the buzz, tell me what’s a happening.
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@rukizzel
Rukari Austin
3 years
We started out with NFTs and I felt comfortable enough getting the basics and now 5 minutes in i hear mentions of Web3 and Metaverse and I’m lost 🤯. I’m turning into the old person who doesn’t know the new stuff. Now I know why my dad called everything a Gameboy.
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@rukizzel
Rukari Austin
3 years
I was having a nice, enjoyable time streaming on @GameStop ’s Twitch channel, playing some @Back4Blood when an Ogre took it upon itself to incapacitate me with a celebratory crouch! 😤 😤 😤
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@rukizzel
Rukari Austin
5 years
Speaking of...this is probably the perfect time to let y’all know (if you hadn’t figured it out) that I joined the @ASTROGaming family, working with the esports community team. Last day of PAX, but I’ll be at the booth all day. Come say hi before the show closes!
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@rukizzel
Rukari Austin
2 years
👀
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@rukizzel
Rukari Austin
3 years
Well, @NuclearIsLonely and I got to unbox the Tauntaun sleeping bag we picked up from @GameStop ...and...I cannot believe I am saying this, but it fits! I also fit on the table. Do with that info what you will.
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@rukizzel
Rukari Austin
2 years
Today marked 1 year at @GameStop ! 🎉🥳
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@rukizzel
Rukari Austin
3 years
The joke is that we know we can’t touch certain things. Legally. Our social team treads very carefully - we’ve just learned to ignore a lot of the vernacular used online. We see it. Just can’t really interact. BUT WE HAVE A DAMN SHIRT WITH ROCKETS ON IT. We can’t ignore it.
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@rukizzel
Rukari Austin
2 years
Nerds are the fuckin’ best!
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@rukizzel
Rukari Austin
3 years
So I said “chuck it in the fuck it bucket. Let’s send this bad boy.” Immediately called my boss like FYI this happened. Sorry not sorry but lord please don’t kill me. And you all jumped all over it. Engagement was amazing. Love you for it. But that’s it.
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@rukizzel
Rukari Austin
8 months
What game ignited your passion for gaming? GIF only.
@vicious696
Parris
8 months
What game ignited your passion for gaming? Gif only
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@rukizzel
Rukari Austin
3 years
Went by a local @GameStop looking for inspiration for this week’s unboxing content. @NuclearIsLonely might be traveling the country, but I’m not getting left behind!
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@rukizzel
Rukari Austin
7 years
Best costume of all time.
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@rukizzel
Rukari Austin
4 years
Long day was long, but it was oh, so fun. Can’t wait to unbox one of these on my own. How long now, 13 days?!
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@rukizzel
Rukari Austin
3 years
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@rukizzel
Rukari Austin
7 years
Ok there it is. Got the official photos from the Make A Wish event with @TheRock yesterday. This was him catching hands in @KillerInstinct !
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@rukizzel
Rukari Austin
3 years
Before y’all go nuts wondering WHO is tweeting from an Android 🤣 Android or iPhone content this week = Rukari @ CES. Sprout content is Joe, Justin or our plethora of SMRT folks. The more you know.
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@rukizzel
Rukari Austin
2 years
This goes on the wall 🤣
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@rukizzel
Rukari Austin
2 years
I can finally hit my buttons.
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@rukizzel
Rukari Austin
2 years
Welp.
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@rukizzel
Rukari Austin
2 years
Well, I FINALLY did the thing. Appreciate @ds0uz for walking me through everything, and providing me with something to hold in my wallet. <3
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@rukizzel
Rukari Austin
1 year
This kid is a fucking L-E-G-E-N-D
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@rukizzel
Rukari Austin
3 years
I say “my dumb ass” because I was far too excited to do this. Get up on stage in front of thousands of people?! I was made for it. I loved the experience. I was giddy as could be. To this day I’m I think that if they knew how pumped I was to do this, they wouldn’t have let me.
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@rukizzel
Rukari Austin
2 years
Here’s how my weekend is shaping up. Thank goodness for @GameStop ’s same day delivery. I was NOT trying to battle traffic. Also, I know I’m late on Live A Live but my boss said I he was enjoying it and I had to check it out. 🤷🏾‍♂️ How’s YOUR weekend looking?
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@rukizzel
Rukari Austin
3 years
Calendar block: “Rukari headed to @GameStop to pick up New Game Day Social Fodder” Need to add another calendar block: “gameplay capture session” Happy New Game Day!
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@rukizzel
Rukari Austin
3 years
Hot tip: if you’re a @GameStop PUR Pro and looking to get your hands on today’s Pokémon drop, check your local stores. A sizable amount in the couple of stores we filmed in.
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@rukizzel
Rukari Austin
3 years
Starting to think that maybe Thanos was right. This is horrendous. Where exactly is this booth so I can stay away from it? Which floor?
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@rukizzel
Rukari Austin
4 years
Expectations time - no 'business' means we are not seeing news about studio acquisitions, nor are we seeing a price. No 'devices' means we are not here to talk hardware - specs or even rumors of new hardware. An hour of...wait for it...GAMES. Not a game? Probably won't see it!
@aarongreenberg
Aaron Greenberg 🙅🏼‍♂️💚U
4 years
I know everyone is excited for Xbox Games Showcase next Thursday. Seen some wild expectations so if helpful this show has one focus, games. No business, devices or similar news, just games. A whole show about hour long focused on games. Hope you enjoy it!
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@rukizzel
Rukari Austin
4 years
Favorite part of that new Xbox commercial: Anyone could be Master Chief, and considering how long the franchise has rolled on without seeing his face, to turn his helmet (dope shot, btw) and to see yourself in his visor is just ACE.
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@rukizzel
Rukari Austin
4 years
Can you guess which one of us had the bright idea to drive an hour and a half to Bellingham to pick some goddamn apples off a tree, knowing good and hell well the grocery store a block away got the same selection?!
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@rukizzel
Rukari Austin
4 years
Oh I cannot wait to get my hands on this #XboxSeriesX controller. Look at that texturized bumper and redesigned dpad. 😩😩😩 Too damn slick.
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@rukizzel
Rukari Austin
3 years
First CES panel coming up, and I think it’ll be perfect for me lol. (I need to learn…a lot…and fast.)
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@rukizzel
Rukari Austin
3 years
At the airport. Ready to head to @GameStop HQ for the first time with @NuclearIsLonely as my guide. Boarding in 20. AMA.
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@rukizzel
Rukari Austin
2 years
Today’s fun project: $1,500 PC build. Gonna distill it into a YT vid for @GameStop . TBH I’m scared shitless. Not because I don’t know how to build my own PC, rather, teaching is tough, and I’m looking to speak to the semi-informed without pissing off those with a mastery of it.
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@rukizzel
Rukari Austin
3 years
After E3 I ran into @XboxP3 on campus. This man STOPPED HIS MEETING to say “that’s Rukari. He was on stage at E3, he’s FAMOUS!” The goddamn nerve of this troll! I froze so damn hard because I didn’t know what to do. I wasn’t ready for that level of troll.
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@rukizzel
Rukari Austin
4 years
Just a friendly reminder that Rukari needs a job, and wouldn't you know it, #G4NeedsTalent . Well, shoot, seems like this would be a dope match, so let me take this moment and show everyone what I'm working with! Enjoy my work? Do me a solid, let G4 know that I am on the hunt.
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@rukizzel
Rukari Austin
3 years
Oh this is exactly why I rarely order food online. My ass will just starve.
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@rukizzel
Rukari Austin
3 years
Answered this in the replies but I’ll do it here, too. We sell a lot of different things in addition to games. We work with brands like Samsung, LG, & more. Our business teams are there to talk with brands. I’m there to cover from a social aspect because tech is DOPE.
@Gonzalo90479569
AMCtoMOONorZERO!!
3 years
@rukizzel @GameStop What is GAMESTOP doing at CES? Interesting
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@rukizzel
Rukari Austin
2 years
If you fancy a deeper, more talkative style unboxing (read: me running my mouth) - might I point you to the Top Gun: Maverick // Xbox Series S unboxing here:
@gamestop
GameStop
2 years
Top Gun: Maverick has soared into theaters, and @Xbox has partnered with Paramount to create a custom Xbox Series S in celebration. Check out @rukizzel unboxing the care package, & keep it locked here for more details as we prepare to give away this very console bundle...SOON!
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@rukizzel
Rukari Austin
3 years
Oh and now I’m reminded that 5 years ago today my dumb ass was on the E3 stage presenting for Killer Instinct.
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@rukizzel
Rukari Austin
3 years
Rewind a sec. I got the shorts in the mail on Saturday & immediately tried them on. There’s a joke about the squeeze of the shorts’ fabric but y’all would go too crazy. The shorts didn’t fit and I was worried we couldn’t use them. Bought them for nothing. Wasted (company) money.
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@rukizzel
Rukari Austin
3 years
Pick a favorite.
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@rukizzel
Rukari Austin
4 years
Someone on my Fireteam “oh shit I got an Exotic!” First goddamn completion lol.
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@rukizzel
Rukari Austin
2 years
I'm still waiting for the job rec to be finalized (it's in signoff) but I definitely am in the market for a Community Coordinator to join my team at @GameStop . Seattle area. Content Creation focus. Feel free to ask me for all the details. I'll post a link when it is ready.
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@rukizzel
Rukari Austin
3 years
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@rukizzel
Rukari Austin
2 years
That's all. I just knew this was coming this morning... Back to business as usual for me.
@GameStopNFT
GameStopNFT
2 years
gm!
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@rukizzel
Rukari Austin
3 years
Oh let’s friggin go! I need that purple PlayStation cover ASAP!
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@rukizzel
Rukari Austin
2 years
This where my pops kept his stash 🤣
@IL0VEthe80s
I❤️80s𝕏
2 years
Admit you’re old......Retweet if you know what this is..
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@rukizzel
Rukari Austin
2 years
@Kevin06921121 Yeah I think they want to make sure we - as corporate employees - understand the employees on the retail side, our customers, their needs, and the general experience. Great overall for the company.
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@rukizzel
Rukari Austin
3 years
...soon... Gimme my Halo Xbox.
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