Ricky Profile Banner
Ricky Profile
Ricky

@rickyshq

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• twin dad, building @joinpixels , @pondererco • weekly newsletter design tips : • hire a world-class newsletter designer :

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Joined February 2011
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@rickyshq
Ricky
3 months
Thank you for mentioning @joinpixels . I appreciate you. 🫡
@businessbarista
Alex Lieberman
3 months
WARNING: this is a long ass post (pt 2.) I condensed 10 years of work on @MorningBrew into a 6-step process to build a successful newsletter business from scratch. Let's hop in...
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@rickyshq
Ricky
1 year
@agazdecki When employers hunt for sheep but got a lion instead.
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@rickyshq
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1 year
@patrickbetdavid Jim Caviezel
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@rickyshq
Ricky
8 years
If information was the answer, then we'd all be billionaires with perfect abs. It's not what you know, it's what you do consistently.
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@rickyshq
Ricky
1 year
Sneak peek of what's coming up this week. Exclusive newsletter (and motion) design training for @beehiiv creators by yours truly, Ponderer style. Send me a DM if you want in.
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@rickyshq
Ricky
1 year
The Beehiiv Newsletter Design Training is available for $149 (50% off) while in the pre-order phase. Learn more and grab it here: p.s. Shoutout to @denk_tweets and the @beehiiv team for all the love and support. 🙏
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@rickyshq
Ricky
10 months
This is my latest (perhaps, my last) @beehiiv newsletter design work, in collaboration with the great Tyler Denk. A unique Windows 98 retro style. It was really fun to design it. Go check it out and subscribe here: p.s. You can truly design amazing,
@denk_tweets
Tyler Denk 🐝
10 months
introducing big desk energy (the newsletter) startup stories, trends, strategies, behind the scenes building beehiiv.. mixed with music, vibes, art, and more first post drops at 1,000 subscribers help me launch this thing and signup for free 👇🏽
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@rickyshq
Ricky
1 year
@gregisenberg Shoutout to everyone who added "Prompt Engineer" to their bio (and resumés). 😅
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@rickyshq
Ricky
1 year
I've been quietly working on productizing my newsletter (and motion) design services, and it is ready. Introducing Pixels by Ponderer: ↳ I built, designed, and wrote the copy. Let the iteration game begin. For the curious cats: Built it on WP.
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@rickyshq
Ricky
1 year
3 Quick Updates: Currently, head down... [1] Designing @beehiiv 🐝 newsletters. After some internal debate, I decided to niche down even more with Pixels [the agency]. [2] Building the beehiiv design course. Can't wait to share what I know with my @pondererco fam and
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@rickyshq
Ricky
7 months
In January, I reached $20k in revenue for the month... with @joinpixels (my @beehiiv design agency side of it) without ads and without "hunting." However, it did create something people describe as "a good problem to have." What most don't know is that such problems can destroy
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@rickyshq
Ricky
1 year
So many good SaaS startups but I rarely see one building a community for their product. Why? Community is the future.
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@rickyshq
Ricky
1 year
I'm bullish. The speed of implementation @Beehiiv is 🔥 I’ve never seen a team ship so much in such a short period of time.
@beehiiv
beehiiv 🐝
1 year
your newsletter 🤝 quality sponsors enter: the built in ad network
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@rickyshq
Ricky
10 months
Did a breakdown on creating a newsletter design that stands out. Check it out at the @beehiiv blog:
@beehiiv
beehiiv 🐝
10 months
there are few things in this world that will always catch your attention: a cherry red Ferrari, a sizzling plate of fajitas...and an AMAZING newsletter design here's the breakdown on creating a standout newsletter design that captures attention in any inbox:
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@rickyshq
Ricky
1 year
We're now 500+ ponderers at . Thank you! 🙏 In other news: Here is my new referral program... Refer 1 = get free access to our Notion doc with 1000+ tools to boost your anxiety and overwhelm. Refer 3 = get a personal happy birthday video message from
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@rickyshq
Ricky
1 year
I asked to become TwitterGPT and craft a plan to get me to 1 million Twitter followers in 90 days. Here is the prompt and the plan: 🧵↓ Shout out to @gregisenberg for letting me borrow this idea. He just doesn't know it yet. 😁
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@rickyshq
Ricky
1 year
Since yesterday, we've had a steep pool slide type of growth. The kind that'll give you a wedgie 😄
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@rickyshq
Ricky
1 year
I'm on the hunt for a sidekick to join @pondererco and help me build it to the level I originally envisioned. Here is the TLDR: 1. A clone of me or a clone of @jrdnmix . 2. You can do at least 50% of what I do. 3. This is a remote opportunity. 4. I don't care about your CV
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@rickyshq
Ricky
8 years
EVERYTHING takes longer than you think. #BePatient 😎
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@rickyshq
Ricky
8 years
Once upon a time, I was a handsome boy 😜👶🏻 It's been one hell of a ride! #sundayvibes 🤓
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@rickyshq
Ricky
1 year
If you are broke and are trying to figure out how to get started online... do not try to build a website. Do this instead: 1. Identify one or more big problems you want to fix within your own life. 2. Decide you'll commit to learning how to solve those problems. 3. Get a free
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@rickyshq
Ricky
1 year
Experimenting (designing) with 's home page on @beehiiv . Still on the fence. Might change it back to how it was.
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@rickyshq
Ricky
1 year
I don't give a damn if you have a big or small audience. I want to build meaningful things with good people. People I can trust. People with honor, integrity, and a good sense of humor.
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@rickyshq
Ricky
1 year
@denk_tweets @ConvertKit [1] As if "deliverability" issues are exclusive to @Beehiiv . Anyone that has been in the game long enough, knows that happens to every email marketing/newsletter platform at some point. [2] I remember @ConvertKit sending an email not too long ago, trying to use Beehiiv's
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@rickyshq
Ricky
1 year
The Merge: ↳ good content + great design = remarkable experience.
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@rickyshq
Ricky
10 months
Who @beehiiv is responsible for turning @denk_tweets ’ face into a meme? You need a raise 😁
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@rickyshq
Ricky
1 year
Ultra-fast BTS of me creating a simple motion design with Keynote @pondererco 's newsletter on @beehiiv . {Work-Finish-Publish}
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@rickyshq
Ricky
2 years
@pauldm Platform: @Beehiiv Newsletter:
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@rickyshq
Ricky
1 year
Me, today, breaking down 's secret sauce to a student of the @Beehiiv Design course. Had to put my pondering hat and glasses on for this one.
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@rickyshq
Ricky
1 year
DMs are so funny. Twitter DM: "Ricky, I love so much what you are doing with @ponderer ! I think you'll love what we've done with similar companies." The person is not following Ponderer nor is subscribed to the newsletter. 🤔 Linkedin DM: "Hey Ricky... I noticed we
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@rickyshq
Ricky
1 year
gm🫡 curiosity in motion. inspired by the opepen movement. cc: @jackbutcher , @opepenai
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@rickyshq
Ricky
1 year
When I launched , offering newsletter design as a service or a newsletter design course... ...wasn't part of my vision. It's funny how the market works. Me: "We're going to build @pondererco as an AI newsletter..." The Market: "That's cool, and we
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@rickyshq
Ricky
9 months
Regarding newsletter design, I've been called... - the goat - a magician - a legend - the go-to guy - the bee's knees - the best - and a guru ...yet, it doesn't feel that way for me. Grateful for these external perceptions of me and my capacity to produce a certain result. 🙏
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@rickyshq
Ricky
1 year
3 things are driving 's 27%+ CTR: I. The Vehicle 🚘 →Relevancy (relevant resources) II. The Engine ⚙️ →Simple, strategic framework. →Trains readers (conditioning). →Makes the vehicle run. III. The Fuel 🔥 →Simple yet unique design (stands
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@rickyshq
Ricky
10 months
My sons: the reason I keep going.
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@rickyshq
Ricky
1 year
Is your newsletter the best at what it does compared to others? I often get asked about what tools I use to create my motion designs and how I create them for my newsletter, @pondererco . A better question is this: Why did I decide to leverage motion design for my newsletter?
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@rickyshq
Ricky
1 year
Newsletter creators are forfeiting their own unfair advantage. I talked about this in my latest edition:
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@rickyshq
Ricky
9 months
Can you find the very handsome man in that thumbnail? I can finally put on my website: "As seen on @beehiiv ."
@beehiiv
beehiiv 🐝
9 months
we've created the 2024 State of Email Newsletters to give you an in-depth look at what's shaping the future of the newsletter industry 📈 data driven insights + trends 🤝 industry specific stats 📧 best newsletter practices and so much more
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@rickyshq
Ricky
1 year
GM everyone building a newsletter with @beehiiv (or any other platform). Have a meaningful day. 👊
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@rickyshq
Ricky
7 months
My baby boy, Max, isn’t a baby anymore. Super energetic and happy 🫠 It reminds me of how much we stress over things that seem important but insignificant in comparison to what this image represents for me… which is: Everything.
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@rickyshq
Ricky
1 year
@gregisenberg @boringmarketer @youneedarobot A long time ago, a mentor in the affiliate marketing space told me: "Give away the house, sell the backyard." That was about how he strategically positioned his affiliate offers.
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@rickyshq
Ricky
1 year
What thoughtful design can do for your newsletter: - Increases click-through rate - Improves your reader's experience - Makes information easier to understand and consume - Inspires readers to share the newsletter with others - Creates consistency and a recognizable brand.
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@rickyshq
Ricky
1 year
For some reason: $150 course sales hit differently (>) compared to $3k+ client projects. The course sales excite me the most. Does anyone else feel the same way?
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@rickyshq
Ricky
2 years
@thejustinwelsh Warrior Book by Garret J. White
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@rickyshq
Ricky
1 year
I can feel the wind of change. We're about to pivot with @pondererco . When you know, you know.
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@rickyshq
Ricky
9 months
Who creates the best "how-to" AI-related content? (How to build LLM, AI, No-code AI, etc., to useful automation and more? For beginners or advanced) Please, tag them below.
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@rickyshq
Ricky
1 year
A child is freer than a king. A walk with my twin son, Cali.
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@rickyshq
Ricky
9 months
A question I'm pondering: Of all the many things you’re pursuing and wanting, how many of them really matter?
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@rickyshq
Ricky
1 year
I was asked by a newsletter operator who runs a fast-growing and highly successful AI newsletter: "What percent of Ponderer's growth would you attribute to design?" It took me a minute to think about it. My answer was this: "All of it. You guys would not have given me a big
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@rickyshq
Ricky
1 year
Here with my wife @PatynkaFig . If we can raise twins while building @pondererco , a design agency, her FB video biz, and now, a course business... And we are still alive... We can do anything. 🙏 LFG 🫡
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@rickyshq
Ricky
1 year
Transparency time: We're getting better, one week at a time. Latest Edition: - 57% open rate - 40.2% click-through rate As of today: - 466 sexy people have joined Gratitude 🙏
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@rickyshq
Ricky
1 year
I've been pondering this: “Not everyone you fight is your enemy. Not everyone who helps you is your friend.” -Mike Tyson
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@rickyshq
Ricky
1 year
Best pop-up (by @Alx_zoo_ ) I've seen in a while. 🤣 Kinda an "in your face" yet funny attitude. Not something you see every day. Not for everyone.
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@rickyshq
Ricky
1 year
To thrive in the creator economy, what skills do you think creators will need in an AI-assisted future?
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@rickyshq
Ricky
1 year
Shoutout to @jrdnmix from @latecheckoutplz and @youneedarobot . We just had a great conversation. We'll be collaborating on something special for the AI community. I appreciate you, brother.
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@rickyshq
Ricky
1 year
Pondering a few changes for @pondererco .
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@rickyshq
Ricky
9 months
Some say, “What you do the first day of the new year will set the pace for the rest of the year.” Me: Day 1 🏝️ + my kids
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@rickyshq
Ricky
1 year
We’re super happy to welcome Candy ( @candytoyboxyt1 ) to Ponderer! 💙 She'll take on the role of researcher, curator, writer, and community builder for PondererAI. We're on the hunt for Sidekicks to join the team.
@rickyshq
Ricky
1 year
I'm on the hunt for a sidekick to join @pondererco and help me build it to the level I originally envisioned. Here is the TLDR: 1. A clone of me or a clone of @jrdnmix . 2. You can do at least 50% of what I do. 3. This is a remote opportunity. 4. I don't care about your CV
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@rickyshq
Ricky
1 year
If I could only ask one question to anyone in the world, I'd ask my kids, 25 years from now... "How did I do?"
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@rickyshq
Ricky
1 year
The Building Block. An animated divider I created for @thevirgilbrew 's newsletter. What ya think? p.s. He hasn't seen it yet... (probably sleeping in beautiful Bali) You are seeing it first. 😉
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@rickyshq
Ricky
8 months
My apologies to my clients. I’ve been on Daddy duties, catching sunsets plus celebrating my wife’s birthday. Back to business on Tuesday. 🙏🏼
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@rickyshq
Ricky
1 year
Testing, testing. An idea for @pondererco . Motion + Music (volume up!) instead of silent motion designs. It takes it to a new level of experience, interpretation, and perspective. I originally called this one "Lead by Example." What y'all think?
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@rickyshq
Ricky
1 year
An animated header I created for The Building Block newsletter by Virgil Brewster.
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@rickyshq
Ricky
2 years
@brookswatson @beehiiv @denk_tweets @ej_beehiiv @schwartz6694 I have used Ghost. Today, I use Beehiiv for @pondererco . I can't speak highly enough about them. They are building something special.
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@rickyshq
Ricky
2 years
I've received many questions about how I created @pondererco 's animated logo, newsletter divider, other animated visuals, and even newsletter design. Which one of the following you'd like to learn: [1] Newsletter Design [2] Motion Design [3] Both Let me know :-)
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@rickyshq
Ricky
1 year
Every company I genuinely wanted to work for rejected or ignored me. Rejection is redirection. Often, a blessing in disguise. Now, I run . The exact reasons they turned me down are why they want to work with me now. Be faithful to your craft.
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@rickyshq
Ricky
1 year
Know the difference between someone who is truly interested in your work and someone who wants to get something from you (disguised as someone who is interested in your work).
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@rickyshq
Ricky
10 months
🐝🐝🐝
@beehiiv
beehiiv 🐝
10 months
introducing the hiiv 🐝 the official beehiiv community — home to thousands of the top newsletter operators in the world
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@rickyshq
Ricky
1 year
@marcosluis2186 @tomaldertweets @beehiiv Thank you for the love 🙏🫡
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@rickyshq
Ricky
1 year
Highly underrated skill: Motion design to communicate complex ideas, concepts, or principles.
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@rickyshq
Ricky
1 year
Lately, I've been obsessed with listening to Japanese zen instrumentals when working on @pondererco or for anything else: relaxing, reading, designing. It really resonates deeply. A great place to start is The Last Samurai soundtrack. Is anyone else on a similar vibe?
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@rickyshq
Ricky
2 years
Somebody subscribed to @pondererco with an AOL email address. Should I be worried? 😅
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@rickyshq
Ricky
1 year
I greatly respect how @TheoTabah (criminally under-followed) and @gregisenberg have built LateCheckout. This episode of Where It Happens was 🔥 Watch, subscribe, and stay for the wisdom from the Theoism. Onwards 🚀
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@rickyshq
Ricky
1 year
@EspreeDevora I'm glad you think so 😊
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@rickyshq
Ricky
1 year
A MISTAKE I made a couple of times when I started getting attention from newsletter creators about how I designed my newsletter, : Bartering. I redesigned newsletters or created customized animated headers and dividers in exchange for a promise👇
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@rickyshq
Ricky
1 year
@nathanbaugh27 It is why I always need to write and draw (almost) everything by hand before I type or design digitally. It is also why I have two working stations: 1. digital (production, publishing) 2. analog (creative thinking, mental space)
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@rickyshq
Ricky
3 years
@garrytan This is absolutely unacceptable.
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@rickyshq
Ricky
1 year
We are now on IG! If by any chance, you hang out there too, give Ponderer a follow
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@rickyshq
Ricky
11 years
Perfect is boring, your imperfections are what make you truly beautiful.
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@rickyshq
Ricky
2 years
Your word is everything. Without it, you've got nothing. NOTHING. Do what you say you will do, or better yet... Say what you will do after you've done it. Apply it in life, relationships, business, and career. Your future self will thank you for it.
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@rickyshq
Ricky
1 year
@cashflowalain @pauldm Strategic, well-done design: - improves user/reader's experience - increases engagement with the content - increases click-through-rate - increases credibility and trust - creates a recognizable brand - sets you and your brand apart (stand out) ...and if positioned uniquely, it
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@rickyshq
Ricky
3 years
@_rchase_ @hostifi_net @ghostifi_net Love to see that after 2.5 years... your post aged pretty well. Nothing better than seeing people win, especially after getting fired from a job.
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@rickyshq
Ricky
1 year
Man, when your kids (and your spouse) are sick... And, you're the only one who can care for them... It creates a different type of fire within you. It also puts everything into perspective. What was considered "urgent" becomes irrelevant.
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@rickyshq
Ricky
2 years
It's wild how a couple of hours of [fun] on Twitter outperformed 2-3 months of hard work on Linkedin. Measuring Stick: newsletter subscribers.
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@rickyshq
Ricky
1 year
@gregisenberg I hear you. A child is freer than a king. Something to ponder.
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@rickyshq
Ricky
1 year
Thank you all for your patience. We're good to go now. 👍 DM me if you have any questions. Here is the link:
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@rickyshq
Ricky
1 year
Every time I tried to fit in, in business and life, it never worked for me, and frankly, it didn't feel right. So, I'm back to good ol' me. Not like I had any other options. 😏
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@rickyshq
Ricky
12 years
NEVER APOLOGIZE for having high standards. People who really want to be in your life will RISE UP to MEET THEM.
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@rickyshq
Ricky
1 year
I can NOT relate to people who get jealous of other people's success while expecting the same for themselves WITHOUT doing what's necessary to achieve the same results.
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@rickyshq
Ricky
1 year
Would your business be okay without you if you took a month off? *be honest*
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@rickyshq
Ricky
1 year
My most challenging design project: As a newsletter designer, one of the most challenging projects for me has been designing a newsletter where the client (intentionally and deliberately) wants the colors to not make sense and to look "ugly." I cringe in every section. 🤣 Do
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@rickyshq
Ricky
8 years
@martin_roskruge Agreed. Not easy, but worth it, if done the smart way 🙏🏻😉
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@rickyshq
Ricky
1 year
If you send an email trying to leverage a competitor's "deliverability issues," please ensure your email doesn't land in my spam folder. 😄
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@rickyshq
Ricky
1 year
@MinHustler I recommend: [1] by @jrdnmix [2] by @HabitExamples [3] The SaaS bootstrapper by @saasmakermac [4] by @YawnHQ [5] by @JMatthewMcGarry [6] by
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@rickyshq
Ricky
1 year
Me: Launched AI newsletter @pondererco People: Your AI Newsletter is so cool but… 1. How do you create the animated designs?! 2. I want an animated divider like yours! 3. I want my newsletter to look like that! Me: Am I building an AI or Design business, or both? 😅
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