The market needs to move on from reliance on Cookies - embracing the having a logged in audience needs a platform that is compliant for handling PII
#notadmp
The amazing
@LandoNorris
had a look around my new
@customerracing
GT3 ahead of 2022 campaign in
@BritishGT
and may have left behind something special that will be visible for any in-car footage.
If that's not worth 0.1s a lap I don't know what is!
#mclaren
#landonorris
This weekend we are holding a very special Crazy Cart Championship with New and Old
@BTCC
drivers - including
@PaulONeill29
commentating (and racing) + The Public get to have a go! ๐ช Donington Park 30th March -
.
@chloeredbud
asks the most important question for the industry, how do you make it simple to buy an audience at scale outside of Facebook + Google. Cannot happen without removal of data silo's
#infosum
#rampup19
Diagram to help you think about 1st -> 3rd party data in publishers / this is the future of bringing the PII data stack together but needs real privacy governance
#ATSL19
Great job
@British_Airways
- you leak my data and then offer me 'free' ProtectMyID service from Experian that then allows them to resell my personal data
#notcool
cc
@BBCRoryCJ
Great to do a podcast with
@cpokane
at
@exchangewire
- covering the weeks news and good discussion on the future of data sharing within publishers and advertisers -
Creating a 1st party centralised store of Identity (
#hashed
or not) to combat loss of
#3rdparty
cookies is never going to be a compliant solution
#ATSL19
@mckaywrigley
Having programmed for 40 years - Language, code style, methodologies, debugging - none of it matters, two rules - think 5 steps ahead of what this solves, accept it wonโt be right until 3rd attempt
I said I had two bits of news - and the second one is even bigger!
@LandoNorris
snuck out of the MTC to come look at the car and talk about the season ahead.
I tried to get him to take
@jsrworld
seat but he seemed to think he had a packed schedule ๐
#f1
#landonorris
#McLaren
drives me crazy that people attribute some god like โverificationโ based upon โjournalistโ saying something rather than just โnormalโ people