Lalit Keshre Profile
Lalit Keshre

@lkeshre

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Founder and CEO @_groww

Bangalore
Joined April 2009
Don't wanna be here? Send us removal request.
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@lkeshre
Lalit Keshre
4 years
A lot of new investors are entering the stock markets. That’s good. But a lot will burn their fingers too. If you are a new investor, here are a few mental models I have learnt and re-learnt over the last 15+ years of investing. 1/n
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@lkeshre
Lalit Keshre
3 years
Groww gets one of the world’s best CEOs as an investor and advisor. Thrilled to have @satyanadella join us in our mission to make financial services accessible in India.
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@lkeshre
Lalit Keshre
3 years
Yes.
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@lkeshre
Lalit Keshre
9 months
On Jan 23rd, many customers could not open the Groww app in the morning for around an hour. Technical issues happen in our industry, and we have also faced them in the past; the last major one was on April 6, 2023. And each one of them still hurts and remains like a scar.
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@lkeshre
Lalit Keshre
4 years
I learnt product management the hard way. 15+ years. 10+ products across 4 startups. A few successful ones and many failures. And still learning. Here are a few mental models. 1/
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@lkeshre
Lalit Keshre
1 year
Groww Mutual Fund got approval for its first NFO - Groww Nifty Total Market Index Fund.
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@lkeshre
Lalit Keshre
2 years
We converted our road trip to train trip, thanks to Vande Bharat.
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@lkeshre
Lalit Keshre
4 years
More fuel to Groww 🙏
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@lkeshre
Lalit Keshre
1 year
Our broking arm became number one in terms of active customers. 3 things: Firstly and most importantly, we are grateful to all our customers who trusted a young company - our focus will always be to provide you the best experience. Secondly, we are grateful for the digital
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@lkeshre
Lalit Keshre
1 year
Discovering India: Through the eyes of Groww. Over the last few years, the Groww team visited 100+ cities across India. It taught us a lot about our country and our people. We put these stories in a book. Today we released the book on Amazon.
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@lkeshre
Lalit Keshre
5 months
As of March 2024, Groww has completed its domicile transition back to India. For our customers, we have always been an India-based organisation for all practical purposes since day 1. With this update, the Groww group and its subsidiaries are completely based in India.  By the
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@lkeshre
Lalit Keshre
2 years
Why an extra ‘w’ in Groww? We wanted to name something that signifies financial services. Domains with Grow were very expensive so we put an extra w (Ishan’s idea). Later our customers, we (and google) started liking the way it is and we never bothered to change.
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@lkeshre
Lalit Keshre
3 months
50!
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@lkeshre
Lalit Keshre
7 months
Groww customers manage nearly $22B of wealth through MF and Stocks. However, we never thought so many customers would trade in derivatives. Around 15% of customers trade in F&O on Groww. Most customers across the industry lose money on F&O. To help customers mitigate the risk of
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@lkeshre
Lalit Keshre
2 years
Coming soon.
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@lkeshre
Lalit Keshre
3 years
A pair of shoes worth Rs 2 lakh isn’t exactly a necessity. By any measure, it won’t make rational sense to buy shoes that cost that much. There’s this over 150-year-old brand named John Lobb - their shoes usually start at this price. <🧵>
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@lkeshre
Lalit Keshre
4 years
Wealth is about accumulating for a better future Credit is a promise of a better future Insurance is downside protection of future "Financial services" is actually "future services."
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@lkeshre
Lalit Keshre
4 years
My cousin, who is just starting with first job, is already thinking about long term investing! He is now my favourite cousin.
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@lkeshre
Lalit Keshre
2 months
Our EV ETF went live today!
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@lkeshre
Lalit Keshre
10 months
2023 was great for India, and hence for Groww, which tracks India’s growth. We are grateful that millions of customers across India trust us. As we move to 2024, one of the most frequently asked questions is - will the growth continue? While it is impossible to predict, think
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@lkeshre
Lalit Keshre
2 years
🙏
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@lkeshre
Lalit Keshre
3 years
The bull market ends. The bear market starts. Then it ends. The bull market starts again. The cycle goes on. We never know the timings. But only in hindsight.
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@lkeshre
Lalit Keshre
2 years
Where are we today? @_groww
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@lkeshre
Lalit Keshre
3 years
"Making things simple" can probably create trillions of dollars of value. But it is very complicated.
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@lkeshre
Lalit Keshre
4 years
We get more fuel for our rocketship by partnering with YC Continuity, along with existing partners Sequoia, Ribbit and Propel. It is still a Day One towards our mission to make financial services simple and transparent for millions in India.
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@lkeshre
Lalit Keshre
4 years
Hello Twitter, what should Groww do to enable more women to invest?
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@lkeshre
Lalit Keshre
2 years
Groww spotted on moon yesterday by a team member.
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@lkeshre
Lalit Keshre
2 years
2022 was about travel. Visited many cities across India, met 1000s of customers. Grateful for the warmth and love. Ending with this one. Guess this beautiful place.
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@lkeshre
Lalit Keshre
3 years
Stories are one of the best ways to learn. We started adding stories to our Groww Digest sometime back. In this thread, I will collate some of these stories.
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@lkeshre
Lalit Keshre
4 years
Should one invest in IPOs?
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@lkeshre
Lalit Keshre
4 years
n/n So, continue learning, and that is the best thing about investing. It is helping me learn about business (without b-school). Learn from others, avoid tips. And, do read this book - Psychology of Money by @morganhousel - a lot of wisdom in one simple book. I am still learning.
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@lkeshre
Lalit Keshre
3 years
Today we meet customers in Indore. Every city we visit has something special and welcomes us with so much warmth. Indore is special because I grew up in a small city close to it. 16 cities done so far! Many more to go.
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@lkeshre
Lalit Keshre
3 years
Bhopal. City of lakes. Also a city with eagerness to learn. Humbled by the quality of interactions with customers. This is what we work for.
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@lkeshre
Lalit Keshre
2 years
We start our UP trip with a smile. @_groww
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@lkeshre
Lalit Keshre
2 years
One big advantage of visiting home in rural is being able to see the world in two very different ways. And appreciate all the things we take for granted in each. Internet speed, healthcare, education in one. Fresh air, clean sky, slowness in another.
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@lkeshre
Lalit Keshre
3 years
One of the reasons why people do not donate: what will my small contribution change? It WILL. Please donate and encourage others. A few good folks have listed veriefied institutions you can donate: Please donate! Now.
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@lkeshre
Lalit Keshre
4 years
2/n Investing in stocks is exciting. It also generates wealth. However, excitement and wealth-building rarely happen together. So the first question is: what are you in it for? For the readers of Daniel Kahneman - excitement is System 1 thinking and building wealth is system 2.
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@lkeshre
Lalit Keshre
1 year
100 @Mumbai !
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@lkeshre
Lalit Keshre
4 years
Product updates from Groww. Here is a quick summary of investing tools we launched in the last three months. 1/
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@lkeshre
Lalit Keshre
4 years
6/n One trick question to ask an advisor. Will the markets go up or down? Any answer other than “don't know” or “can't say” is a red flag. Nobody can predict the markets.
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@lkeshre
Lalit Keshre
4 years
Build something people want. Products can be thought of as solving for Intent by reducing friction. For every intent that users have, they are ready to bear a certain level of friction — not more than that. 3/
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@lkeshre
Lalit Keshre
7 months
Startups have started contributing to India’s growth, which will continue to get better. Groww @StartupMahakumbh
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@lkeshre
Lalit Keshre
3 years
Why do tech companies make losses? 1/n
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@lkeshre
Lalit Keshre
4 years
Account maintenance charges (AMC) are charged by brokers to maintain your Demat account. On 23 November, we removed this AMC on Groww — with the basic premise that it will lower the barrier to stock investing.
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@lkeshre
Lalit Keshre
4 years
Product management is a specific skill (in @naval 's words). It cannot be taught, but can only be learnt. 2/
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@lkeshre
Lalit Keshre
3 years
Hunting was considered cool in the past. Slavery was acceptable. Men had more privileges than women by law. Hard to believe. But a lot of practices that are acceptable today might not be so in the next 100 years. What do you think those are?
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@lkeshre
Lalit Keshre
8 months
Last month, we visited the beautiful state of Gujarat and met our customers. Fun trip + loving customers + great food. On every trip, we realize how vast and diverse India is.
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@lkeshre
Lalit Keshre
2 months
In 2020, we launched AIKG, which gave us an opportunity to visit 150+ cities across India. We got a lot of love from customers, and we feel that AIKG contributed significantly to our growth. Now, we are taking another step. While in AIKG, we went out and met customers; now, we
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@lkeshre
Lalit Keshre
2 years
Why do predictions go wrong?
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@lkeshre
Lalit Keshre
4 years
7/n Picking stocks yourself? This gets interesting. First, curb your excitement. If you are like me, excitement is what would have got you started. Separate it from building wealth. If needed, allocate some money for excitement (play money). Building wealth should be boring.
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@lkeshre
Lalit Keshre
5 months
150th AIKG. Special because the place is close to where we started Groww. Grateful to all the customers!
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@lkeshre
Lalit Keshre
4 years
Found this startup t-shirt, more than 9 years old. The startup did not work out, but still donning the t-shirt with pride.
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@lkeshre
Lalit Keshre
4 years
14/n Common sense understanding was that as India gets rich, AC penetration should go up. Read research reports and annual reports, understood more. Built a circle of competence over a year (On the circle of competence - )
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@lkeshre
Lalit Keshre
4 years
Leverage. That's one of my favourite words. Leverage enables us to do more than what we can normally do. Archimedes famously stated, "Give me a lever long enough and a fulcrum on which to place it, and I shall move the world." Some learnings 🧵
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@lkeshre
Lalit Keshre
4 years
3/n If it is for excitement or even learning, limit yourself to smaller amounts. Say less than 5% of your net worth or even lesser. Be aware of the fact that it is for fun/learning. If it is for building wealth, there are two options: do it yourself or hire an advisor.
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@lkeshre
Lalit Keshre
4 years
Good PMs write. A lot. Writing doesn't just help in communicating with your team. It helps in clarifying your own thoughts. At an early stage, whiteboards are good enough. At a larger scale, writing becomes a superpower. 13/
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@lkeshre
Lalit Keshre
4 years
When investing, the first priority is to not lose money. From Groww Digest this week:
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@lkeshre
Lalit Keshre
2 years
Our largest event so far! Full of energy.
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@_groww
Groww
2 years
We are ready Pune! Are you? #AbIndiaKaregaInvest
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@lkeshre
Lalit Keshre
4 years
That's all for now. We are hiring product folks (product, design, analytics, engineering). If you have read so far and resonated with this, and if you have built something in the past, do write to us on future @groww .in Tell us what you have built, we would love to talk.
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@lkeshre
Lalit Keshre
2 years
Passive funds are larger than active in the US. Why are passive funds yet to be popular in India?
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@lkeshre
Lalit Keshre
2 months
While we continue making investing simple, we have also been building tools for responsible trading among our customers. F&O has grown significantly in recent years, and there is a need for robust risk management tools. Earlier, we launched Anti-nudges, including Safe Exit.
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@lkeshre
Lalit Keshre
4 years
The best product managers start with a NO - that your users don't need what you are building. And then build conviction from insights and find a YES to finding things that users really want. 6/
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@lkeshre
Lalit Keshre
4 years
4/n On advisor: first things first. Your bank/broker/distributor/investment platform is not your advisor. If they are the same, check if there is a conflict of interest. (disclosure: Groww does not provide personal advice, not yet).
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@lkeshre
Lalit Keshre
4 years
We started sending Groww Digest more than 4 years back to simplify finance news & concepts. No advice. No promotions. Today we have more than 3.3M active monthly readers. This week we share an interesting story on Hindsight bias. Do share feedback
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@lkeshre
Lalit Keshre
4 years
Starting a SIP is like a Ulysses contract! 1/n
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@lkeshre
Lalit Keshre
4 years
How do you find what users want? One way is to be curious and observant of what is happening around you. What is changing in the world? A safer strategy is to bet on things that do not change. 5/
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@lkeshre
Lalit Keshre
4 years
20/n In investing, your biases kill you (). For every share that is traded - there is a buyer and a seller and both think they are smart. On that note, don’t forget to read Atul Gawande’s checklist manifesto. Checklists can reduce your error rates.
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@lkeshre
Lalit Keshre
4 years
Bad product managers keep engineers busy with building feature after feature. Good Product managers work hard to find out what users really want. 19/
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@lkeshre
Lalit Keshre
4 years
5/n Consider MFs if you can't hire a good stock advisor. Can also explore indexing if you don’t believe fund managers can generate alpha. Plug: Index funds and ETFs are available on Groww. They are available almost everywhere but very few will sell you (guess why?)
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@lkeshre
Lalit Keshre
4 years
They don't focus on cool ideas and things that are trending. They focus on things that help users get users' jobs done. They don't focus on things that they want to do, but on things that users want. 7/
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@lkeshre
Lalit Keshre
4 years
The best way to build a consumer product is to build one for yourself. You will have at least one user that way. 9/
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@lkeshre
Lalit Keshre
3 years
Beautiful words from A Book of Simple Living by Ruskin Bond.
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@lkeshre
Lalit Keshre
2 years
From July 1, because of MF non-pool circular, how you pay for Mutual funds has changed. Instead of Groww, money goes directly to AMCs through BSE’s clearing corporation, and settlements and refunds are managed by the clearing corporation.
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@lkeshre
Lalit Keshre
3 years
The best para I found in "The Archer" by Paulo Coelho. "Elegance is achieved when everything superfluous has been discarded."
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@lkeshre
Lalit Keshre
4 years
Investing - The Last Liberal Art A delightful book summarizing various mental-models and how multi-disciplinary thinking can make us a better investor. Here are some highlights.
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@lkeshre
Lalit Keshre
4 years
8/n Before picking stocks, I am assuming you have done your asset allocation exercise - your age, risk etc and diversification across asset classes like equity, debt, gold. If not, do that first. We will go directly into stocks.
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@lkeshre
Lalit Keshre
4 years
Surveys don't work most of the time. They are biased in multiple ways. Also, they tell what users tell, and not what they think or feel or will actually do. 8/
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@lkeshre
Lalit Keshre
4 years
10/n You can make money in two ways - you think the company you invest in will groww or you think that the price that is offered in the market is cheap compared to what it's worth and someday the markets will re-evaluate it. Or both.
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@lkeshre
Lalit Keshre
4 years
11/n Please note, traders view markets very differently from investors, and I will cover that viewpoint separately. For now, just take it that the trading mindset is different. If you are looking at the price every hour or every day - you are most likely trading.
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@lkeshre
Lalit Keshre
2 years
F&O is risky. A lot of investors are getting lured because of excitement. But unless you are putting in a crazy amount of time and have money that you can afford to lose, you should stick to long-term investing.
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@lkeshre
Lalit Keshre
4 years
Mother, wife and daughter - all three on twitter. Now I will have to think thrice before tweeting anything.
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@lkeshre
Lalit Keshre
3 years
Charlie Munger has this famous quote: the first rule of fishing is fish where the fish are. No matter how good you’re at something, the results will still be dependent on the size of the opportunity.
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@lkeshre
Lalit Keshre
4 years
12/n Coming back to investing. Let’s look at the first point, finding the company that will grow. You cannot discover that company unless you really understand the sector - there comes your circle of competence. The deeper the understanding - the easier it gets.
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@lkeshre
Lalit Keshre
4 years
9/n Buying a stock is like buying a tiny share in the real company. Because these shares are traded on exchanges - prices fluctuate.
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@lkeshre
Lalit Keshre
2 years
Most retail investors should not do intraday or F&O trading. For those who do, this edition of @_groww Thrive is for you.
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@lkeshre
Lalit Keshre
4 years
Jim Rohn said - we are the average of the 5 people we spend the most time with. Well, this Saturday, we are bringing you 10 folks - some of the best minds of our times. For 7 hours.
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@lkeshre
Lalit Keshre
4 years
So are you reducing friction for known intent or have you found a secret or contrarian insight on what users want? Even better, is it a mix of both? 4/
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@lkeshre
Lalit Keshre
4 years
What are the top books you loved reading? Share. Here are mine.
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@lkeshre
Lalit Keshre
3 years
We see what we want to see. It is difficult to change our opinion when we already believe in something. Everything we see just validates our opinion further. This is called confirmation bias.
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@lkeshre
Lalit Keshre
3 years
Always invest where the possible growth is very to extremely high. <end>
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@lkeshre
Lalit Keshre
4 years
Some books are worth reading twice— few are worth 100 times. The Prophet by Kahlil Gibran is one of those.
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@lkeshre
Lalit Keshre
2 years
How much money is “enough” for you?
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@lkeshre
Lalit Keshre
4 years
Good PMs are optimistic but always doubtful. Bad PMs don't realize they are bad PMs. 15/
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@lkeshre
Lalit Keshre
4 years
16/n One red flag nullifies all good about the company. Yours truly learnt this the hard way by losing all the profits ever made by investing in two companies that went the fraud way.
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@lkeshre
Lalit Keshre
4 years
Recap of the year. We got into 2020 starry-eyed with big goals... A few hits, few misses. Here are 5 things I would remember from this year.
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@lkeshre
Lalit Keshre
4 years
18/n Usually, the less you understand, the more you should diversify. And if you are Jon Snow about stocks, just buy MFs or ETFs. OTOH, excess diversification can impact your returns. Imagine getting a 100 bagger with just 1% allocation vs 10% allocation from your portfolio.
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@lkeshre
Lalit Keshre
4 years
21/n In spite of doing all these things, you will still make mistakes. And it’s okay. It is good to make a record of mistakes. Limit the losses and move on. It’s okay to have smaller losses and a few big wins.
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@lkeshre
Lalit Keshre
2 years
Why do pessimists sound smarter?
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@lkeshre
Lalit Keshre
4 years
Product solutioning also involves building an ecosystem. Whatever it takes to get the user's "Job" get done. Operations, compliances, and many more things. Electric cars -> charging stations. Online shopping -> logistics 12/
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