Johnluke @hijohnluke Twitter profile

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Johnluke

@hijohnluke

1 year

@ilyamiskov “We’ll give you $20 bucks otherwise we’re just taking it. Your call chief.”

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Johnluke

@hijohnluke

3 years

How you can generate $100k in 90 days with TikTok A thread on scaling FAST ⚡️

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Johnluke

@hijohnluke

2 years

Landing pages are essential to every brand's testing strategy in 2023. I put together a swipe file of 25+ conversion-focused landing pages for free Comment “Lander” & make sure you’re following and I’ll send it to you

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Johnluke

@hijohnluke

3 years

How I scaled a SaaS using Facebook Ads to 24k in MRR within 6 weeks A Thread 🧵

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Johnluke

@hijohnluke

2 years

I spent the last 30 days collecting my favorite ad creative inspiration into a massive swipe file. ✅ 200+ High-Performing Ad Creatives ✅ 50+ DTC Brands ✅ UGC, Animations, etc Want me to send it to you? ⚡️ Retweet this & I'll DM you the link!

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 8: Muddy Bites🍫🍦 An innovative, tasty snack by @jarodsteffes x @tyler_devos If you like the design, retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 30: Supply x @soundslikecanoe The home of the single blade razor 🪒 Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

3 years

I am making static Facebook Ads for cool brands I come across & documenting it as something to do for fun! First up: Jack Henry’s Hair Kit Final results are at the end. Drop any thoughts & what brand you want to see next in the comments! 👇

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Johnluke

@hijohnluke

3 months

Designing an ad for a random brand every day ⚡️ Todays brand: @drinkbrez Final ad in next post 👇

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Johnluke

@hijohnluke

3 years

I grew a SaaS to $28k in MRR in less than 90 days using only Facebook Ads. That was the end of 2020. Here's what I'd do today 👇

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 13: @usehuron x @MattMullenax Being handsome isn't hard with Hurons award winning products. If you like the designs, retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

2 years

Want to make better ad creatives? Let's break down this ad from Heights 👇

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 9: @vibebodycare x @timmymorris_ a whole new vibe for mens body care 🚿 If you like the designs, retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 20: @jonesroadbeauty x @justbobbibrown Award winning, high-grade formulations that work on every skin type. Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 10: @CoupletCoffee x @chiefgayofficer An eye catching brand & coffee that makes everyday brighter ☀️☕️ If you like the designs, retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 3: @duradry x @jackybh A brand that stops excessive sweating 💦 RT if you like the design & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

2 years

Designing ads for a different brand every week ⚡️ This week: @AthleticGreens No more taking vitamins, just drink this! RT if you like the design & comment which brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 7: A block party classic @happydad Like the designs? Retweet & tag @KyleForgeard @stevewilldoit @john See the final ads in next tweet 👀

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Johnluke

@hijohnluke

8 months

a work in progress coming soon 🙂

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Johnluke

@hijohnluke

2 years

Introducing Creative OS ⚡️ Start building better ad creatives in minutes with interactive templates. ✅ 50+ Ad Templates ✅ 250+ Components ✅ Lifetime access to new templates Want early access? Reply to this tweet & I'll DM you a discount 🔥

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Johnluke

@hijohnluke

3 years

About to launch a new product? Here's your pre-launch strategy to collect 10,000+ emails FAST⚡️👇

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Johnluke

@hijohnluke

2 years

Want to make better ad creatives? A step-by-step breakdown👇

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Johnluke

@hijohnluke

3 years

Jot is taking the ☕️ industry by storm Here is exactly how they structure a landing page, and WHY 👀 A THREAD 🧵

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Johnluke

@hijohnluke

1 year

Landing Page design for Ridge 🤓

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Johnluke

@hijohnluke

3 years

Content is king. One 30 min video can turn into multiple - TikToks - IG Reels - Blog post - Twitter threads You can reverse engineer this with writing first, then record, etc... Do this consistently for a few months & have loads of content ready for scheduling.

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 6: a quickie with @tabschocolate An exciting 💦 product by @oliver__b1 x @jkelwn RT if you like the design & comment which brand I should do next! See the final ad in next tweet 👀

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Johnluke

@hijohnluke

3 years

Hey! I'm Johnluke 🧩 Co-Founder at We build conversion optimized creative assets for DTC brands that balance brand & performance. Wanna see some of our work? Watch me build them live on Twitter 👇

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Johnluke

@hijohnluke

3 years

I’m making static FB Ads for a random brand every day for the next 30 days! Day 2: @dorsalbracelets 🌊🦈 A brand with a great mission & awesome products! Drop your feedback below & what brand you want to see next! 👇

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Johnluke

@hijohnluke

1 year

@eurofootcom Will never be the same.

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Johnluke

@hijohnluke

2 months

pov you’re building a brand & starting to document it mini ep 1

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Johnluke

@hijohnluke

3 years

And that’s how the 30 day challenge ends… LOL

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Johnluke

@hijohnluke

1 year

Great example of taking elements of a winning creative & creating variations

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Johnluke

@hijohnluke

1 year

A few creatives we made for brands using Each of these took < 10 minutes to make & you don't really need any design experience.

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Johnluke

@hijohnluke

3 months

Some recent statics made on livestream 🫡

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Johnluke

@hijohnluke

3 months

Designing an ad for a random brand every day ⚡️ Todays brand: The Protein Pancake 🥞 Final ad in next post!

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday ⚡️ Day 17: @ShopThreeShips Clean skincare that works. ( It really does, I use it) Founded by @itsconnielo x @Laura_A_Burget Retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

3 months

Designing ads for a random brand every day ⚡️ Todays brand: Modern Code Drop a brand you want to see next in the comments! 👇

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Johnluke

@hijohnluke

13 days

@mikemajlak @LacyHimself Well, they call them wash clothes for a reason But those are bad for your body anyways Hands it is.

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 22: @ugmonk Home to the simplest productivity system: Analog Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

2 years

Recent landing page work for @damccormick13 & @trycreate_co 💡

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Johnluke

@hijohnluke

1 year

@SolBrah Erling definitely been listening for years 😅

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 5: @drinkjas x @ceciriosm Their upcoming N/A Paloma cocktail brings the vibe to any function. RT if you like the design & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

1 year

Here's a good creative test 👇 A: Headline directed at comparison B: List out direct comparisons Each put emphasis on different things, but circle back to comparing to generic multi-vitamins. You can replicate these for almost any industry.

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Johnluke

@hijohnluke

2 years

After building a combined 25,000+ ad creatives... @sourfraser @ImChaseMohseni & myself put our top 50 templates into an easy to edit system that will help you launch new ads in minutes. Check out 👈

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 28: @herocosmetics x @jurhyu Empowering acne-prone skin. Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

2 years

I think too many people are sleeping on IG reels. It takes 3 minutes to download your TikTok & upload it straight to your IG. Don't miss out on free eyeballs.

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 4: @wunderkeks Such fun colors to work with & they sell the best chocolate chip cookies ever, like for real. RT if you like the design & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday ⚡️ Day 16: @italic x @jjeremycai High quality essentials. Unparalleled prices. Retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

2 years

Ad creative hack 💡 Take clips from UGC videos & run them as statics It's great for achieving a super organic look & feel Here's an example of a testimonial, but you could also write your own text over it too!

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Johnluke

@hijohnluke

2 years

Designing ads for random brands ⚡️ @nuggetcomfort : The best thing to happen to playtime since, well, ever. If you life these, comment which brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 25: @TrySourse x @RemlingerAndrew More than a vitamin, better than a treat. Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

2 months

Designing ads for a random brand every day⚡️ Todays brand: Riven Final ad in next post 👇

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Johnluke

@hijohnluke

2 years

Vintage ad inspiration 🤌 Which is your favorite?

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Johnluke

@hijohnluke

2 months

@SxrgioSZN Kane fans are in shambles

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Johnluke

@hijohnluke

1 month

I like. U like?

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Johnluke

@hijohnluke

3 years

The 5 biggest lessons I've learned doing over 7 figures on eCommerce brands & the secrets guru's won't tell you 👇

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Johnluke

@hijohnluke

6 months

I almost quit designing… A few years ago I decided to go all in on brand design, working with tons of wonderful brands But to be honest… I did it all wrong. Story time 👇 As I started design work a few years ago, I decided to go solo vs building an agency with designers,

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Johnluke

@hijohnluke

3 years

You'll need 2 things 1. TikTok Ad Account 2. TikTok Brand Profile This is what will allow you to get your brand in front of thousands of eyeballs faster than anything else. Below is a look at what $50 can get you. Now lets dive into how to make your ads actually convert

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Johnluke

@hijohnluke

2 years

Today @LoganPaul & @KSI dropped @PrimeHydrate energy. But their pre-launch landing page... Was UNDERWHELMING 😅 So I redesigned it... ✅ Email capture all over page ✅ Hype product up more ✅ More cohesive experience What do you think?

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Johnluke

@hijohnluke

3 years

📣 Your Structure Now that you have your creatives, its time to build your campaigns. Here is the structure we follow to test 2 Campaigns - 1 Broad - 1 Interest Based (3 ad groups) - 5-10 DIFFERENT Ad Creatives - Optimize for ATC

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 11: @doozypots x @kschimoler A fresh take on functional ice cream 🍦 If you like the designs, retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

2 years

Can confirm: best flavor yet @drinkjuvee @slkeene

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Johnluke

@hijohnluke

3 years

📷 Content The creatives you use are what is going to determine your success. Here's what you can't miss: - Attention Grab ( 1st sec) - Benefit Display - Native Content Your ad should appear as a normal TikTok that just so happens to conveniently have a link to the product

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday ⚡️ Day 14: @cometeer x @zrueda The next generation of coffee ☕️ Retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

3 years

Love this from @AthleticGreens 1st card of carousel: Graphic - Attention grabber - Benefits 2nd card: Add copy into card - What’s in it - CTA Would love to see more brands utilize this.

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Johnluke

@hijohnluke

8 months

Offline is the new luxury 🚨 Launching 4.1.24 - DM me if you want to pre-order! Join the waitlist:

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Johnluke

@hijohnluke

3 months

Should I start making ads for a random brand everyday again like this? 🤷‍♂️

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Johnluke

@hijohnluke

9 months

starting with what got me into design in the first space the linear capsule

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Johnluke

@hijohnluke

3 years

For years @ImSamThompson and I struggled to find a solution for high-performing ad creatives. Most ads were: ❌ Pretty but didn't convert ❌ Converted but hurt brand ❌ Way too expensive So we started making our own creatives and sharing our process on Twitter. The story👇

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Johnluke

@hijohnluke

3 months

Some statics I designed on livestream today 🔥

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 21: @Stryx_Official x @JonShanny The ultimate confidence booster for men. Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

3 years

YO!! I'm doing FREE audits of eCom landing pages through the end of the month! If you want to increase your brands conversion rate I'll shoot a video going over your: - Offer landing pages - Product pages - Checkout Experience Reply to this tweet & I'll shoot you a DM 🚀

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 29: @mosh_life x @PSchwarzenegger The protein bars made for your brain 🧠 Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

2 months

Running a sale? You don't need to get fancy with it in your ads. Take the elements of an evergreen asset (Left) Iteration & add a callout for the sale (Right) Don't overcomplicate it!

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Johnluke

@hijohnluke

2 months

Got my 2nd celeb purchase on influenceless today. Sub 6figs in rev still & never thought either of these people would have a CHANCE of seeing us while this small No DM’s or anything, just cold purchase Something is clicking 🧐😶‍🌫️

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Johnluke

@hijohnluke

3 years

Top notch

Tejas Rane

@tejas3732

3 years

Nice ad haha!

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 23: @feat_clothing x @TaylorOffer The most comfortable athleisure clothing in the world. Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

3 years

Consumers don't want products, they want outcomes. In your ad creatives, emails & landing pages, show what your product WILL DO, not how you made it.

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 27: @wearesuitshop x @dianaeganz High quality suits at a price that’s **actually affordable** Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday ⚡️ Day 15: @MrBeastBurger x @MrBeast The best creator built an even better burger company🍔 Retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

3 years

Spoiler alert: Your ads don’t need to “look the best” They need to PERFORM the best. The market will give you this information through creative testing.

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Johnluke

@hijohnluke

3 years

Dropshipping is by far the easiest way to get into eCommerce But don't get caught up in the rat race that it can become: - Searching for "winning products" constantly - Constantly building & not scaling - No brand/community Think bigger & build something that lasts.

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Johnluke

@hijohnluke

1 year

Lets create an ad for Huron using @creativeos_io ⚡️ This ad took me less than 2 minutes to build... See the final ad below 👇

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Johnluke

@hijohnluke

3 years

📷 Content How should you get this content? Order a few samples of your product and: - Shoot content with phone - Give to friends & help create content - Use Billo Just find ways. Its a 15-30 sec video with plenty of examples out there for inspiration.

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Johnluke

@hijohnluke

1 year

Some ad creatives I designed for AG1 a while back. Would you click?

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Johnluke

@hijohnluke

3 years

Final Results 🔓 Come back tomorrow for the next brands! Daily ad inspo 👉 @jlnahorski

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Johnluke

@hijohnluke

1 year

@JoePompliano Let’s not kid ourselves, Joe. He turned it into the *best* team in the MLS the moment he signed. He makes the MLS look like 10x more of a Sunday League than it was. He’ll be running laps for years around these guys

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Johnluke

@hijohnluke

2 years

I NEED to meet the paid ads team over @Tinder 🤣🤣🤣

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Johnluke

@hijohnluke

2 months

mind of my own is available today inspired by the ones who think for themselves & move on their own accord without any outside influence. live your dream life, not theirs.

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday⚡️ Day 24: @getGRINDS x @ppezet The healthy tobacco alternative & energy pouch Retweet if you like the designs & comment what brand I should do next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

3 months

By the end of next year I will have a flourishing ecosystem of clothing brands & design services + products Timing + patience + craft All gas no breaks

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Johnluke

@hijohnluke

7 months

@macastel3 $29 is a steal!

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Johnluke

@hijohnluke

2 months

Vintage ad inspiration 🤌 Which is your favorite?

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Johnluke

@hijohnluke

1 year

Running a sale? You don't need to get fancy with it in your ads. Take the elements of an evergreen asset (Image 1) Make an iteration & add a callout in the ad for the sale (Image 2) Don't overcomplicate it!

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Johnluke

@hijohnluke

3 years

Making ads for a new brand everyday ⚡️ Day 19: @endurapparel x @robbfraser Socks that bring high performance & lifestyle into one 🧦 Comment below which brand you want to see next! See the final ads in the next tweet 👀

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Johnluke

@hijohnluke

3 months

Doing something fun today I'll be creating static ads for random brands all day long. Comment a brand you want to see & i'll reply with a static ad 👇

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Johnluke

@hijohnluke

3 years

I'm making ads for a random brand every day for 30 days ⚡️ Day 12: CAMSKNS by @ColinDougherty_ Make your gear stand out from the crowd with FRESH designs If you like the designs, retweet & comment which brand I should do next! See the final ads in next tweet 👀

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Johnluke

@hijohnluke

7 months

offline is the new luxury

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Johnluke

@hijohnluke

3 years

📣 Your Structure Test the 2 separate campaigns to see what structure is working best for your brand We optimize for ATC in the beginning because TikTok struggles to spend budget optimizing for purchase in the beginning.

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