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Hansa Customer Equity Pvt. Ltd. Profile
Hansa Customer Equity Pvt. Ltd.

@hansa_cequity

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94
Following
447
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Mumbai, India
Joined August 2012
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 months
@TheSquind We will look into the matter and take appropriate action.
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
India Stack is a unique digital Infrastructure that has been radically transforming the countryโ€™s growth trajectory. Register For CCW - #ConnectedMarketing #ccw2018 #hansacequity
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
It was 72nd Independence Day of India Celebrations at Hansa Cequity Office. #IndependenceDay #celebrations #hansacequity #Tricolor #ProudIndians
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Here's an interesting article by @Nishad Ramachandran - Vice-President and Head, Digital Experience of Hansa Cequity on Influencer marketing - From short-term influence to long-term impact. Link - #influencermarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
What a fantastic start to this decade. @cequity won a silver award at #ETDigiPlus awards @ETBrandEquity Category: Best Use of AI/ML Campaign: Festive Bonanza Campaign FY20 @MahindraRise Result: We got significantly low CPR and bought a noteworthy amount of lift in sales.
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Marketing of the future is about leveraging data, leveraging technology and creating content, building innovative services that engage customers directly using an ecosystem of collaboration and platform-driven thinking. Full Article: #forbesindia #martech
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
"To be effective, marketers need to stitch together a tapestry of math men and madmen" - S. Swaminathan, CEO, Hansa Cequity. Read the entire blog here -
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
7 years
Arpita Datta, Strategic People Director, Hansa Cequity explains how flexible work hours and work from home options have increased the productivity for Hansa Cequity. Read the entire article -
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Today's @EconomicTimes has a comprehensive coverage of Hansa Cequity's 'Customer Centricity World 2018 Conference.' Do read the 'Top Strategic CX Trends for 2019' and download report. Link - | ET Coverage - (Page - 13) #ccw2018
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
3 years
Heartiest congratulations to our new CEO, @NeerajSangani ! We are certain that his domain knowledge & experience across industries, will take us to heights as we consolidate our leadership position in the market and scale new heights!
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
'Tata Cliq' is one of the key experience maker using Adobe's Marketing Cloud Platform to be present and provide relevant customer experiences. #AdobeSummit #AdobeSymp
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
4 years
Some More Awards for our Analytics & Marketing Solutions. Congrats to the Team.
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
"Personalisation isn't driven solely by user information. External & environmental information can be married with customer information to drive hyperpersonalised marketing" - @Nishad #Dr_RLBhatia #WMCongress @cequity
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
4 years
Hansa Cequity is the only company in the list with an extensive experience and in-depth understanding of the Indian market. #Datasciencevendors #Analytics #bfsi #retail #fmcg #automobileindustry #topdatasciencevendor #martech #datascience
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
7 years
We are very happy to announce that two of our esteemed customers have won awards across multiple categories in 'Customer Fest Show 2018.'
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Prof Rajeev Kumra, Dean Noida Campus (2018-20) & Professor of Marketing, Indian Institute of Management, Lucknow, talks about marketing strategies to increase customer loyalty at @ET_Edge #ETCXSummit #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
Brands should be open to accept AI, IOT and ML capabilities to gain insights and drive efficiencies in their business processes for better ROI #aiandiotsummit2019 #ArtificialIntelligence #InternetOfThings # #MachineLearning
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Join #HansaCequity as it is all set to host you at 'India's Biggest Customer Centricity Conference'. Register Now -
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Panellists @_ArjunMohan_ , @Gangulyabhishek , @pen5ta , Kavinder Singh, Naveen Soni, @marathe123 , @Lav_Chaturvedi at @ET_Edge decoding "Why CEOs focusing on customers are more profitable than their competitors?" #ETCXSummit2022 #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
7 years
Good to see us in this group. Thanks @Analyticsindiam
10 leading analytics providers in India that've grabbed a spot for themselves and are helping customers take data-driven decisions cc: @BlueoceanMI , @BRIDGEi2i , @CartesianConsul , @datalicious , @fractalites , @cequity , @IBM , @WeAreManthan , @wnsholdingshttp ://owl.li/5XMm30haF6H
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Customer experience expert @NeerajSangani , CEO, Hansa Cequity talking about why it is necessary to stop trying to delight our customers at @ET_Edge #ETCXSummit2022 . #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Vinay Bhartia, Country Director of @MessageBird talks at @ET_Edge #ETCXSummit , about One Customer, One Experience. #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Modern marketing needs to focus on interactions not transactions @oracle #cloudworld
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Stay tuned to know more about 'The Third Age Of Marketing Technology - How #IoT Gives Products A Voice'
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Don't miss out on our Webinar : Social CRM on 19th June, 2:30 pm - 3:30 pm! Register now! http://t.co/zzuU9b4YgL http://t.co/U8Kc7ydzuW
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Top 10 Marketing technology trends that will shape 2016. An article by @ajaykelkar #martech
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
@cequity Hansa Cequity's Chief Digital Officer @Nishad took an interactive session on 'Customer Experience Improvement as a Catalyst for Digital Transformation' in a recent @Oracle event on #CustomerExperience . #customerexpereince #digitaltransformation #thoughtleadership
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Here is an interesting read about 'The all new 4P's of Data Driven Marketing.' It is our belief that taking this new 4Ps approach can break the siloed thinking chains of our minds, the brands and the customers can do a tango to the beat of data. Link -
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
On this auspicious day, Hansa Cequity's family wishes that may your life be filled with joyful, wholesome and peaceful days. Happy Dussehra to you & your family! #HappyDussehra2022 #HansaCequity
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Presenting India's first #omnichannel Shopper Study in association with @rai_india , Download: http://t.co/GkwRPksKtt http://t.co/Sw97pOxN4j
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
3 years
Team Hansa Cequity is proud to share that we have won two gold medals at the 10th ACEF Global Customer Engagement Awards for Data Driven Marketing for Effectiveness and for Mobile Marketing for Successful use of Technology! @NeerajSangani #Datadrivenmarketing #CustomerEngagement
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Speaking from deep expertise in the field of CX, @NeerajSangani , our CEO, says "Make CX future proof. The future does not fit the containers of the past." - at @ET_Edge . To know more: #ETCXSummit #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
Hansa Cequity's Chief Analytics Officer - Mr. Maheswaran Mahalingam spoke today at 'The Machine Conference 2019'. He highlighted the importance of 'Analytics beyond Data Science and CoEs' #machinecon2019
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Register here for our webinar on Customer-Side Digital Transformation on 29th July http://t.co/tEGYOgDaf1 http://t.co/4mAhLeVn4A
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
"Use new tools to efficiently redesign experiences." - @NeerajSangani , our CEO, giving tips to create a connected CX, at @ET_Edge . To know more: #ETCXSummit #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
"Do not leave the CX team on its own island. It is easier to integrate technology than to integrate people". - @NeerajSangani , our CEO, talking about the right CX strategy, at @ET_Edge . To know more: #ETCXSummit #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Presenting a #webinar with Roy Wollen- President, Hansa Marketing Services Register here: http://t.co/18mh3QQF5W http://t.co/abRgBMJHME
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Our COO, @ajaykelkar speaks at IBM Amplify, 2015 in San Diego via @YouTube
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Hansa Cequity has been certified as one of the best Data Scientist firms to work for by @Analyticsindiam . We strive to provide connected customer experiences for our clients using data analytics as the pivot for better business outcomes. Proud of our Data Analytics team.
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
Over $4.7 trillion has been invested in digital transformation initiatives around the world. Shockingly, only 19% of consumers could report any significant improvement in the experiences that their banking, retail, or healthcare provider offered them. #digitaltransformation
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
1 year
Did you know? #CustomerExperience extends beyond your products, customer service, technology, procedures, and marketing strategies! It's also about the impression you make on every other client that matters. Stay tuned for more interesting updates! #Techunplug
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Why do stories work when hard data doesnโ€™t? Indranil Chakraborthy #CCW #connectedmarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
7 years
โ€˜Open banking ushering in a new world of opportunityโ€™ highlights how the retail sector is facing the severest competition from the online segment, with the latter causing a dramatic impact on footfall and sales. Read the full coverage on this link - .
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
4 years
In the BE Martech series this week, we look at the importance of investing in CDPs to create a unified and comprehensive customer behavioural database- Part IV of the MX Report Series. #martech #tech #marketing #customerdataplatform #mx #technology
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
In a recent research on Open Banking by Cequity, it was found that 62% of the respondents want their banks to manage their finances. In addition, they want the banks to help them monitor their expenses and notify them in case they exceeded their budget,โ€
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Mapping your 'Customer's Journey' will help you improve the 'Experiences for Your Customers.' #AdobeSummit #AdobeSymp
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Hansa Cequity is featured as one of the most desired Analytics Firms in India to work for
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Here is data to prove that deaths are declining Ignaz Semmelweis. Indranil Chakraborthy #CCW #connectedmarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
8 years
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
"Talking of the simplest use case metrics, open rates of bank account statements have gone up from a single digit rate to 40-50% solely using e-mail personalisation" - @Nishad @cequity #dr_rlbhatia #wmcongress
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
"Move fast. The shelf life of ideas has never been shorter!" - @NeerajSangani , our CEO, sharing some useful insights at at @ET_Edge . To know more: #ETCXSummit #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
SMS/ Email campaigns emerge as one of the cheapest and most effective ways to communicate with the customers, given the level of #personalized #targeting that can be achieved through these. Read the entire whitepaper here -
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
We have launched Marketing Technologies Centre of Excellence (MTCoE) in Mumbai with IBM cloud solutions. http://t.co/loues7H7wW #CMO #CIO
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Get ready to transform your marketing in the age of the customer. Listen to the experts at #ccw2018 . Keynote Address By Dr. V Kumar - CLTV & Engagement Marketing Thought Leader. #connectedmarketing @cequity @timesofindia @EconomicTimes
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
From all of us at Hansa Cequity, wishing you and your family a very Happy and blessed Diwali. #HappyDiwali2022 #FestivalOfLights
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
According to @Analyticsindiam 's annual report on data science and analytics service providers 2019, @cequity is in the 'Challengers' quadrant and one of the 'Top Data Science Service Providers in India 2019.' #Analytics #DataScience @swamicrm @NeerajSangani
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
#ETDigiPlus Moment Marketing is chamging from Interruption Marketing to Interaction Marketing. #momentmarketing #customerexperience #customermarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
4 years
We are deeply honoured and extremely excited to announce that we have won ET DigiPlus GOLD award for Best Use of Data Analytics/Insights. @ETBrandEquity #ETDigiplus @NeerajSangani @TataCLiQ
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
"Customers are telling us what they want. Why arenโ€™t we listening?" - @NeerajSangani , our CEO, addressing the audience at @ET_Edge . To know more: #ETCXSummit #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
3 years
Does including an emoji in your subject line help or hinder your email campaign? Do they make your email stand out among the others? Or do they just annoy your subscribers? Make an informed decision. #WorldEmojiDay Ref:
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
"Curate the experience strategy to the customersโ€™ mindset." - @NeerajSangani , our CEO, sharing his ideas around CX at @ET_Edge . To know more: #ETCXSummit #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
After 20/20 what? Age of Data, Intelligence, and Experience By @deepalinaair @NASSCOM_West @nasscomMarTech Summit 2019
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
How safe is your PASSWORD? On this #WorldPasswordDay , pledge to protect your data with a strong, unique password that's hard to crack. #WorldPasswordDay2022 #Passwordprotection #Cybersecurity
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Our panellists @beingmanasi , Arvind RP, Milind Pathak; along with moderator Deepali Shukla will now discuss "Evolving CX โ€“ The omnichannel experience" at @ET_Edge #ETCXSummit2022 #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
"There is currently an empathy deficit in customer experience design" - @NeerajSangani , our CEO, speaking at the @ET_Edge . To know more: #ETCXSummit #WeMakeCXHappen
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Mr Swaminathan S., CEO of Hansa Cequity, express his views on Growth in Mobile-wallet transactions, despite the KYC hurdle. Read the full article on
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Move with your customers as they switch between screens and interactions, both virtually and physically. #SocialCRMTalk #CRM #salestips
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
In a recent coverage by Forbes, Hansa Cequity's CEO - S. Swaminathan explains why #dataconfidentiality and privacy should be a primary right which Indian consumer needs to demand, as the economy becomes more and more digitally driven.
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
Happy to be a part of #nasscomMarTech Summit 2019. Looking forward to a superb line of speakers and insightful session planned through the day. @deepalinaair @NeerajSangani @swamicrm @NASSCOM_West
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
With an estimated $250-300 million opportunity in India and a projected CAGR of 44% for the next five years, MarTech is creating a storm in industry dynamics. #marketingtechnology #customerdataplatforms #customerrelations #omnichannelmarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
How we remember events. The peak-end effect Arvind Iyengar #CCW #connectedmarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
The great online/offline conundrum. The Multiplier Effect #retail Cequity at #RLS2016
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
I took over an industrial company, now it will be known as an analytics company. โ€“ @JeffImmelt , reiterates, @anishshah21 #DataDrivenCMO
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
8 years
Meet Nagesh B.S. for a Special Keynote at Customer Centricity World on 6th April at Taj Land's End, Mumbai. !
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Building an 'Unified Customer Profile' is the most important step in providing lifetime experiences for your customers. #AdobeSummit #AdobeSymp
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Apurva Chamaria of @RateGain takes the stage next
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
8 years
The coming age of analytics will be one where you don't worry about doing analytics Abhinanda Sarkar #ccw2016
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
3 years
Hansa Cequity firmly believes that while data is a critical input to analyse, behavioural science plays a significant role in the study of customer experiences.. The study would juxtapose behavioural science against data analytics. Click to participate:
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Brands need to find real stories not just feature lists Indranil Chakraborthy #CCW #connectedmarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
4 years
"Companies that deliver memorable experiences to customers keep gaining market share". Know more! - The India MX report 2020 #Hansacequity #Martech #MXreport #Marketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
#momentmarketing is an opportunity for any brand to show their uniqueness and grab attention. However, timing does play an important role. #ETdigiplus
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
70% of business leaders expect marketing AI to be critical for the future success of their businesses. In addition, 69% of early adopters have seen moderate-to-significant value as a direct result of AIโ€™s implementation. #artificalintelligence
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Building a strong successful marketing landscape requires a well-planned strategy and the right resources. And we've got the perfect solution for you! โ€‹To get all your marketing questions answered, click: #MarTech #ConnectedCustomerExperience @MMA_APAC
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
Serious bird lovers living at BlueBell A near Powai Market @powaiinfo
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
4 months
Hansa Cequityโ€™s commitment towards delivering Integrated CX has been recognised at the ACEF Global Customer Engagement Awards. Kudos to the team for their unwavering dedication. #awards #awards2024 #milestones #teamwork #achievement #marketing #hansacequity
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
3 years
Presenting our 2nd Speaker speaker, Sandeep Verma who will be talking about "Sailing through the changing customer behaviors & preparing better strategies" for CX Leaderโ€™s perspective" at the 2nd edition of The ET CX Virtual Summit. Join in to catch this insightful session!
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
How to move engagement from indifference to true love Dr VK #CCW #connectedmarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Dr John Snowโ€™s map of Cholera 1854. Data reveals a pattern in the story Indranil Chakraborthy #CCW #connectedmarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
5 years
#AdvertisingIsDead an interesting #podcast by @varunduggi with @Nishad - CDO, @cequity Do take the time out to listen & share. Podcast available on IVM Podcasts, Spotify, Jio Saavn, Apple podcasts - #customerexperience #personalisation #DataScience
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
6 years
Managing employee and customer engagement Dr VK #CCW #connectedmarketing
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
1 year
#GenerativeAI has gained widespread attention, but its implementation in organizational systems remains a challenge. To unravel this, AIM Research organized a roundtable discussion with #AI experts. Want to know more? Simply click on this link:
This will serve as a vital tool helping stakeholders to assess the potential costs and benefits associated with different implementation strategies, whether it be through API or open-source pathways. Read more- @hansa_cequity #ai #llm #generativeai
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Discover privacy updates on the regional front with our expert at @CDPInstitute 's Privacy to Market Conference on April 26th, 2022! To register visit: โ€‹ #Privacy2Mkt #privacymanagement #HansaCequity #CDPI
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
2 years
Introducing Cequity Genius โ€“ an intelligent image analytics model that uses AI/ML to create effective campaigns. The model extracts several meta-data points from the image including facial expressions, colour combinations, brand name & more! #CequityGenius
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
3 years
Jerry Wind, Lauder Professor Emeritus, University of Pennsylvania, has received 4 major marketing awards for his exceptional work in the industry. He will be delivering the Valedictory Note at the @nasscom MarTech Summit 2022. Register here
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
9 years
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
3 years
Wishing you and your family a happy and prosperous #NewYear2022
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@hansa_cequity
Hansa Customer Equity Pvt. Ltd.
4 years
Connected and orchestrated Marketing Experiences (MX) can impact EBITDA growth by over 30% for firms. - The Final part of the India MX Report 2020 is out. #martech #marketers #tech #marketing #mx #mxreport2020
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