Dylan Bridger Profile Banner
Dylan Bridger Profile
Dylan Bridger

@dylan_bridger

3,650
Followers
670
Following
281
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16,585
Statuses

Reporting on what's actually working in email marketing in 2024. Insights based on 3.5+ years as an email marketing consultant for 7- & 8-figure brands. Nerd.

Toronto, Canada
Joined March 2022
Don't wanna be here? Send us removal request.
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@dylan_bridger
Dylan Bridger
7 months
I p*ssed off a client this week: "Dylan," they wrote me, "we need to make some changes around here effective immediately." Yikes. My mind started racing. What could have possibly gone wrong...? "Of course," I said, "how can I help you?" "Well, we need you to start sending
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@dylan_bridger
Dylan Bridger
1 year
I added $7,600.00 to a client's business with one email automation. It only took a few mins to build. Wanna steal my 3-step strategy? And use it to multiply the income of ALL your offers? Just like + reply "EMAIL" I'll DM you a 9-page case study for FREE! (Must be following.)
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@dylan_bridger
Dylan Bridger
1 year
I sent 11 emails to my list for a product launch. But ONE email produced 43% of the campaign’s total sales. Wanna see the email + a copy breakdown? And use it to make more income from your list? Just like + reply “Monetize” I’ll DM you the link for FREE! (Must be following.)
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@dylan_bridger
Dylan Bridger
2 years
we got engaged! 💍😃❤️
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@dylan_bridger
Dylan Bridger
15 days
i'm officially a husband!!!!
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@dylan_bridger
Dylan Bridger
9 months
Today is my birthday!
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@dylan_bridger
Dylan Bridger
2 years
Email marketing THREAD OF THREADS for coaches and course creators. Discover how I: • Produced $148,200 in 90 days for a coach • Used a launch sequence to help a creator make $19,000 in 5 days • Made $3,400 in 7 days with a 1-step funnel you can build in 10 mins And more…🧵
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@dylan_bridger
Dylan Bridger
2 years
How to write good story-based emails: Read more children’s books. Children’s stories are: • Short. • Simple. • Emotional. Just like your email copy should be!
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@dylan_bridger
Dylan Bridger
2 years
How I helped @justinmooretfam make $19k in 5 days. By sending 18 emails (and 5 things I learned from it). /// a case study 🧵 ///
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@dylan_bridger
Dylan Bridger
1 year
Rejection Rejection Rejection SALE! Rejection Rejection Rejection Rejection SALE! Rejection SALE! Get comfortable with rejection… …or get out of entrepreneurship.
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@dylan_bridger
Dylan Bridger
2 years
How I helped a high-ticket coach land 130 qualified sales calls in 90 days by sending one email per week. /// a case study 🧵 ///
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@dylan_bridger
Dylan Bridger
2 years
Urgency. ⏳ If you don't create urgency when selling, Then your prospects will say, "maybe later," ... ...until later becomes NEVER - and you lose the sale. Give me 30 seconds and I'll show you 6 ways to create urgency and get someone to buy NOW (versus never):
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@dylan_bridger
Dylan Bridger
2 years
My face when I realized I crossed 2,000 followers. 😀 Thanks for the support, y'all!! 🙌
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@dylan_bridger
Dylan Bridger
2 years
3 SIMPLE email first lines that'll glue your reader in the first 3 seconds: /// thread 🧵 ///
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@dylan_bridger
Dylan Bridger
2 years
Today is my 30th birthday. 🎉 🥳 To celebrate. here's a self-indulgent list of 30 sales and marketing lessons you can use to make more money in your business starting today: /// THREAD 🧵 ///
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@dylan_bridger
Dylan Bridger
1 month
I don't want a massive audience. I want a massive amount of trust from enough of the right people.
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@dylan_bridger
Dylan Bridger
4 months
Just signed a new client with a 20,000-person email list 🥳🎉 Starting with a welcome sequence to convert more of their leads into clients, then exploring other work from there Happy Friday, fam!!
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@dylan_bridger
Dylan Bridger
2 years
How I made my client $3.4K in 7 days with a one-step email funnel that took me 10 minutes to build. The best part? This funnel will produce sales on auto-pilot for YEARS to come. Applies to e-commerce AND info businesses. /// a case study 🧵 ///
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@dylan_bridger
Dylan Bridger
11 months
Currently negotiating a deal via email. The client's sending me question after question... Meanwhile I'm taking notes on the questions they're asking, and the sequence in which they're asking them. Why? Cause now I can write copy that mirrors this sequence of questioning to
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@dylan_bridger
Dylan Bridger
2 years
I get rejected CONSTANTLY. But the tiny minority of clients who say “yes”... Allow me to make a healthy income. Keep getting rejected. It’s worth it.
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@dylan_bridger
Dylan Bridger
2 years
January 1, 2021. That’s when I had my last hangover. Celebrating 2 years of sobriety today. I'm grateful for: • My amazingly supportive fiancé, Nat. • You and the Twitter community. • Budweiser Zero. Happy New Year! :)
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@dylan_bridger
Dylan Bridger
2 years
Friendly reminder that perfectionism is in fact procrastination.
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@dylan_bridger
Dylan Bridger
1 year
Flashback to a year and a half ago. ‣ I had a modest income. ‣ I had faith in the process. ‣ I had some funky ass socks. I adore this journey. 🥰
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@dylan_bridger
Dylan Bridger
2 years
Email marketing tip: Ask for replies. Replies have two main benefits: 1) They open up conversations with your audience. 2) They signal to the likes of gmail you’re a legit sender (which helps deliverability).
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@dylan_bridger
Dylan Bridger
2 years
BREAKING: Toronto man takes weekend off; instantly rejuvenates sense of purpose and creativity
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@dylan_bridger
Dylan Bridger
5 months
Wow. I went quiet on my email list for 3 months. Last night I sent out a short 8-sentence email. It basically said: "Hi, I'm back, [here's my lead magnet] if you forgot who I am... are you still alive?" The stats: • 1,592 recipients • 92 replies • 5.8% reply rate •
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@dylan_bridger
Dylan Bridger
1 year
Just booked a Zoom call with a potential high-ticket coaching client this week. Here's how I generated the lead: 1. Bought an ad that pointed to my opt-in page. (See my bio link for reference.) 2. Waited a few days for the person to read my lead magnet and go through my
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@dylan_bridger
Dylan Bridger
2 years
Hey coaches and course sellers: Instead of offering a limited-time discount… Have you considered offering a limited-time bonus?
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@dylan_bridger
Dylan Bridger
2 years
I crossed 1,000 followers!!! 🎉🥰 I'm here to help you wake up every morning a little bit richer. And with more free time on your calendar. How? By teaching you how to send emails that help your fans get what THEY want. Thx so much for your attention. 🙏 Love, Dyl
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@dylan_bridger
Dylan Bridger
2 years
Last week, I felt: • Sad. • Insecure. • Unmotivated. Being an entrepreneur is an emotional rollercoaster. The ups and downs come with the territory. I’m feeling better now. But it’s okay to feel bad sometimes. Remember to be kind to yourself.
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@dylan_bridger
Dylan Bridger
2 years
I got back to Toronto last night. When I arrived home at midnight, Nat had set up a ribbon cutting ceremony for my arrival. 🤩 Be still, my heart! I love her so much. I’m so grateful.
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@dylan_bridger
Dylan Bridger
2 years
Plot twist: Email is not dead!
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@dylan_bridger
Dylan Bridger
2 years
Email marketing tip: Study the emails that cause YOU to buy.
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@dylan_bridger
Dylan Bridger
1 year
Gonna be quiet on Twitter/X this week... Camping till Monday. Brb. Talk soon! ✌️🏕️
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@dylan_bridger
Dylan Bridger
2 years
Crossed 800 followers this week. That's pretty cool!!! Thx y'all 😀
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@dylan_bridger
Dylan Bridger
2 years
Do you own Facebook? Me neither. That's why you need to build an email list.
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@dylan_bridger
Dylan Bridger
2 years
I might get booed off Twitter for saying this but… Giving value doesn’t pay the bills. You also need to sell.
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@dylan_bridger
Dylan Bridger
2 years
I’m looking to sponsor more newsletters in 2023. Target audience: coaches / course creators Which newsletters should I sponsor? 👀
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@dylan_bridger
Dylan Bridger
2 years
How to get in touch with hard-to-reach people: 1. Listen to a podcast interview of them. 2. Send them an email about one specific detail of the interview. I did this last week. Got a reply from someone 10 steps ahead of me.
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@dylan_bridger
Dylan Bridger
6 months
Ok screw it, let's do this... THE PROBLEM: My personal brand and all associated assets (e.g., website, email sequences, organic social strategy, 𝕏 bio, LinkedIn headline, etc.) are out-of-date. I would like to update them so that I can… THE GOALS: • Stand out vs every
@dylan_bridger
Dylan Bridger
7 months
I desparately need to: 1. Update my 𝕏 bio. 2. Update my 𝕏 banner. 3. Update my 𝕏 bio link. 4. Update my LinkedIn headline. 5. Overhaul my email welcome sequence. 6. Update my 𝕏 auto-plugs. 7. Overhaul my website. Yet I've been saying this for months so clearly I need some
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@dylan_bridger
Dylan Bridger
6 months
Saw this $1 book stand outside a used bookstore. A reminder that lead magnets are NOT limited to online businesses!
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@dylan_bridger
Dylan Bridger
2 years
Hey freelancers and consultants, Practice what you preach. Sell paid ads services? Promote your services via paid ads. Sell copywriting services? Promote your services via a sales letter. Sell email marketing services? Promote your services via email marketing.
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@dylan_bridger
Dylan Bridger
10 months
Email marketing mistake: Fearing unsubscribes.
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@dylan_bridger
Dylan Bridger
1 year
You can’t control when your prospect will be ready to buy. But you CAN control whether you show up in their inbox often enough to be top-of-mind when they ARE ready to buy. Email your list often.
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@dylan_bridger
Dylan Bridger
2 years
I started learning marketing in 2010. Since then, I’ve: • Spent over $250K on ads • Written hundreds of emails • Made over $2M in sales for clients But if I could go back in time, here are 17 tips I’d give my 17-year-old self to get better at marketing, faster: THREAD 🧵👇
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@dylan_bridger
Dylan Bridger
2 years
Writing emails from scratch is HARD. But there’s one type of email that’s easy to write, and profitable. (TBH it requires almost no writing or thought...) Give me 20 seconds and I’ll show you an email template I use to make THOUSANDS for myself and my clients every month:
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@dylan_bridger
Dylan Bridger
1 year
Super underrated marketing book!
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@dylan_bridger
Dylan Bridger
1 year
Maybe there is something to be said for this whole “consistency” thing after all… 👀
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@dylan_bridger
Dylan Bridger
1 year
Last night, while I was asleep, someone from Spain paid me $100. I have no idea who this person is. All I know is this: • They joined my email list on Dec 8, 2022. • They must have liked my email yesterday because... • They opened it, clicked over to my $1 course, bought
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@dylan_bridger
Dylan Bridger
2 years
@HeyJimBurgess Changing my default phone setting to Vibration: OFF. I still check my phone regularly and don't miss any notifications. The difference is that the buzzing isn't pestering me constantly and distracting me from other stuff.
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@dylan_bridger
Dylan Bridger
2 years
Dropping a new sales page soon. 👀
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@dylan_bridger
Dylan Bridger
4 months
Just hired @AndrewWriteCopy to help me level up my research game. All great copywriters stress the importance of research. Research is what fuels my biggest client wins. If Andrew shares just ONE useful tip, it'll improve my clients' results for years to come. No-brainer.
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@dylan_bridger
Dylan Bridger
10 months
Rejection Rejection Rejection SALE! Rejection Rejection Rejection Rejection SALE! Rejection SALE! Get comfortable with rejection… …or get out of entrepreneurship.
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@dylan_bridger
Dylan Bridger
2 years
Not sure how to start a story-based email? State the story’s location and date at the top. Examples: • Las Vegas. June 1972. • Toronto. 2022. • My mom's house. Friday night. 9:03pm. It plants the reader into the scene.
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@dylan_bridger
Dylan Bridger
2 years
Email marketing tip: If you’re sending lots of great emails but not getting sales… It might have NOTHING to do with your emails. And everything to do with: • Who is on your list. • The offer(s) you’re promoting. Bookmark this.
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@dylan_bridger
Dylan Bridger
1 year
Urgency. ⏳ If you don't create urgency when selling, Then your prospects will say, "maybe later," ... ...until later becomes NEVER - and you lose the sale. Give me 30 seconds and I'll show you 6 ways to create urgency and get someone to buy NOW (versus never):
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@dylan_bridger
Dylan Bridger
9 months
A client once said: “I thought my emails gave a lot of value. But they never led to sales.” This can happen because: ✖️You forgot to ASK for the sale ✖️You overwhelmed your reader with TOO MUCH info ✖️Your email was too LONG so your CTA got buried When troubleshooting your
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@dylan_bridger
Dylan Bridger
2 years
You can pull big numbers out of small lists. Proof below. • 27 people opened. • 7 people clicked. • 4 transactions. ...producing $30,698.09 in sales. From one email. Want to learn how I do it? Shoot me a DM. Let's chat!
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@dylan_bridger
Dylan Bridger
2 years
Dear overwhelmed solopreneur, 80% of what’s on your plate right now is noise versus the 20% that will actually move the needle.
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@dylan_bridger
Dylan Bridger
2 years
Selling high-ticket? Don't reveal the price too soon on your sales page. You haven’t had a chance to build up perceived value yet.
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@dylan_bridger
Dylan Bridger
2 years
500 followers today! Wow. ♥️ This account exists to help you build a thriving, email-driven "expert" business. But on a deeper level: I want to help you feel empowered. And fulfilled by your work. And free. All while making great money. Thanks for your love. ✌️ -Dyl
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@dylan_bridger
Dylan Bridger
2 years
Getting traffic but no sales? Here's a dead-simple email strategy I used to instantly boost a client's conversion rate (proof inside): /// a case study 🧵 ///
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@dylan_bridger
Dylan Bridger
2 years
In ONE word, what separates successful creators from unsuccessful ones?
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@dylan_bridger
Dylan Bridger
2 years
Over the past ~2 years, I’ve created and launched 6 lead magnets for my solopreneur business. These lead magnets have attracted 100's of subscribers who buy from my emails each week. Here are 5 things I learned about what makes a quality lead magnet that can help you today:
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@dylan_bridger
Dylan Bridger
8 months
Just got off a call with a potential client. "How did you discover me?" I asked. "I'm on your email list," he said. "I received about 30 emails before I inquired. But I always looked forward to opening and reading them so I figured you could help me achieve that effect with my
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@dylan_bridger
Dylan Bridger
2 years
5 ways to grow your email list: 1. Run paid ads. 2. Do “list swaps” with other creators. 3. Sponsor other creators’ newsletters. 4. Put your opt-in page in your social bio links. 5. DM folks one-by-one and invite them to join your list. What am I missing?
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@dylan_bridger
Dylan Bridger
2 years
Has anyone else noticed that the less effort you put into crafting a tweet... The more engagement it seems to get? Lol 🤔
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@dylan_bridger
Dylan Bridger
2 years
@pauldm Some people use it. Growth hack: If you have a profitable Google ad campaign, copy it over to Bing Ads. Sometimes it works right out of the gate lol.
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@dylan_bridger
Dylan Bridger
2 years
Instead of spending hours and hours on sales calls with (mostly unqualified) leads... Why not write a long-form sales page, and ask prospects to read it BEFORE scheduling a call?
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@dylan_bridger
Dylan Bridger
2 years
I have 4 daily goals this year: 1) Tweet 2x per day. 2) Write one email per day. 3) Journal for 20 minutes per day. 4) Create content, offers, and/or copy for my OWN business for 30 minutes per day. What daily habits are you cultivating this year? 👇
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@dylan_bridger
Dylan Bridger
2 years
Person in DMs: “Dylan, I can’t get clients. Help!” Me: “How many cold emails have you sent?” Person in DMs: “5” Me: “Go send 500 more.” 🤷🙃
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@dylan_bridger
Dylan Bridger
2 years
Last week, I got a surge of Twitter followers and email subs out of nowhere. Then I opened @jspector 's newsletter and saw he had shared one of my threads. Josh, thanks so much for the generous mention! Also, this has opened my eyes to the power of newsletter advertising. 🤯
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@dylan_bridger
Dylan Bridger
2 years
Good morning. Happy Sunday! You emailed your list this week. Right? 🙂
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@dylan_bridger
Dylan Bridger
4 months
You call it coffee I call it inspo juice Happy Saturday ☕✍️📨
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@dylan_bridger
Dylan Bridger
3 months
Don't judge a subscriber by their email address. You never know who's hiding inside your list. I've had serious deals stem from not-serious-looking gmail addresses.
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@dylan_bridger
Dylan Bridger
1 year
A client was sending 5 emails a month. They hired me. I started sending 13 a month. In 30 days, this resulted in: • a 29.8% lift in email-based revenues • a 2.1x increase in clicks to their site • a 16% uptick in unsubscribes Sometimes - not always - more *IS* the answer.
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@dylan_bridger
Dylan Bridger
2 years
“When I get older, I wanna be a lawyer.” “When I get older, I wanna be a doctor.” “When I get older, I wanna have a big, responsive email list.” 😂🤷‍♂️
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@dylan_bridger
Dylan Bridger
2 years
“What is the best email marketing tool?” My two cents: • ConvertKit for personal brands / info businesses • Klaviyo for e-commerce Also my two cents: Your offer and the emails you write are more important than the tool.
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@dylan_bridger
Dylan Bridger
5 months
Email marketing tip: Pattern-interrupt yourself! • Change your font • Tweak your email length • Break your usual subject line format Keep your readers guessing what's coming next.
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@dylan_bridger
Dylan Bridger
1 year
Created a 9-step sequence for a client. He sells a $500 course. Stats: • 120 people entered the sequence • 5 people bought the course • 4.2% seqence conversion rate • $2,500 in new revenue (so far) Now here's where the magic happens... 1) Identify the top- and
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@dylan_bridger
Dylan Bridger
2 months
Front-end offer: Plane ticket Back-end offer: 7 checked bags
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@dylan_bridger
Dylan Bridger
2 years
If I don’t trust you yet, And your bio link points to a book-a-call page, Then I’ll click your bio link and bounce right away. BUT… If your bio link points to an opt-in page, Then I’ll join your email list, warm up to you, And THEN book a call with you once I trust you.
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@dylan_bridger
Dylan Bridger
2 years
Believe it or not, writing and sending emails is FUN once you find your groove! Would you agree? 👀👇
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@dylan_bridger
Dylan Bridger
2 months
Moving cities tomorrow. Getting married in a month. Gonna be an exciting summer!
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@dylan_bridger
Dylan Bridger
2 years
I took this morning off because I felt like it. After lunch, I got punched in the face by a wild idea for a new product, launch email, and sales page I'm super excited about. Sometimes you need to make space for your most innovative ideas to bubble up to the surface.
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@dylan_bridger
Dylan Bridger
2 years
Saturday is my favorite day of the week. You? 😀
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@dylan_bridger
Dylan Bridger
2 years
Last week, I had a call with a client. He's hired me for two projects, for a total of $7.5k. •The first sale took effort. •The second sale was easier to close. •The third sale was effortless. I told him my price. He said yes. Repeat business is where the easy money is made.
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@dylan_bridger
Dylan Bridger
5 months
"F*ck yeah, let's lock it in." So said a new client I just got off a discovery call with. He was a stranger 24 hours ago... In case it's helpful, this was the sales process: 1. I posted a video on LinkedIn. 2. He DMed me. 3. He booked a call for today. 4. I asked him six
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@dylan_bridger
Dylan Bridger
2 years
I’ve said it once and I’ll say it again: “Repliers are buyers.” Ask your email subscribers to reply to your emails. • It boosts deliverability. • It opens sales conversations. • It creates bonds with your fans. Zero downside, huge upside.
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@dylan_bridger
Dylan Bridger
1 year
My vibe today 🥹 Happy Saturday!!!!!
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@dylan_bridger
Dylan Bridger
2 years
Plain-text emails. That's how I drive all my clients' sales. Email copy > email design
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@dylan_bridger
Dylan Bridger
2 years
Are you emailing your list once per week? Bump that to twice per week, starting next week. Test it out for 30 days and see how it feels. I bet you’ll see more sales!
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@dylan_bridger
Dylan Bridger
1 year
I'm launching a new product to my email list tomorrow. Here are some subject lines from my launch sequence: • My first “interested” response • The moment I fell in love. • A sh*tty email I wrote Excited to see how this goes! 😀
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@dylan_bridger
Dylan Bridger
2 years
In ONE sentence, how do you push through self-doubt and promote your offers without shame? (Asking for a friend.)
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@dylan_bridger
Dylan Bridger
2 years
Tweaking your welcome sequence? Focus on emails 1 and 2. Not emails 5, 9, or 23.
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@dylan_bridger
Dylan Bridger
14 days
ok I'll stop posting about my wedding soon... but first:
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@dylan_bridger
Dylan Bridger
2 years
Last week, I got 3 booked calls from LinkedIn. Time to start taking that platform seriously? Lol. 👀
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@dylan_bridger
Dylan Bridger
7 months
I desparately need to: 1. Update my 𝕏 bio. 2. Update my 𝕏 banner. 3. Update my 𝕏 bio link. 4. Update my LinkedIn headline. 5. Overhaul my email welcome sequence. 6. Update my 𝕏 auto-plugs. 7. Overhaul my website. Yet I've been saying this for months so clearly I need some
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@dylan_bridger
Dylan Bridger
2 years
Blue has inadvertently become my personal brand color. 😂 Have a great week, my friend. ✌️
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@dylan_bridger
Dylan Bridger
1 year
"I was wrong about my $1 course." Ever wonder if your lead magnet is attracting the right people onto your email list? Buckle up for a data-packed analysis of what I learned about my lead magnet strategy… From my recent product launch:
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