George B. @cutthepod Twitter profile

Pinned Tweet

George B.

3 months

Hi! I'm George B. I went from a pro BMX'er to a video editor for big brands like Disney, Meta, and NFL. It all started from a Craigslist ad. Here's my story:

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George B.

@cutthepod

2 months

Working on a new podcast w/ a huge first guest, Dan Koe. Our new client is coming out of the gates swinging with the guests.

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George B.

@cutthepod

2 months

@PodSaveAmerica Gotta love hearing politicians speak about non-political topics, woooo.

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George B.

@cutthepod

26 days

🧑‍🍳 Pod Roast: @gregisenberg , The Startup Ideas Podcast w/ guest @jasonfried Audio: 1.2/2 • Mics are solid! We sound great. • Background music is nice, but feels as if it opens in the middle of the track. So our opening sound-bytes don't feel very structured - a touch loose.

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George B.

@cutthepod

2 months

Your podcast must reflect your brand. Without that, your efforts are diluted. Here's how I align your podcast with your brand.

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George B.

@cutthepod

2 months

My favorite storytelling technique for video? Both explained and demonstrated? Lessons from my video editing at Disney, Meta, & NFL. I went on the Future Upside Podcast to speak on storytelling from my perspective in post-production. A fun bonus? I edited the intro and all

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George B.

@cutthepod

2 months

I 10X'ed my invoice in one email.. Literally! It happened in less than 10 minutes. I submitted an invoice, and... Client Response: "Add a 0 to your invoice." They really said that... why?? I'd been with this client for 4 years. We had a great relationship. The video I

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George B.

@cutthepod

2 months

I've kept clients for 8 years (and counting). My secret.. Ready for it? I just keep things simple. I try to be nice. I try to ask questions. I try to let them feel heard. And I do the work. When it's not a hit on version 1, I try this... Be nice Ask questions Let

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George B.

@cutthepod

1 month

My latest project is just about ready for the real world.

Kimia Nora

@iamkimianora

2 months

Sneak peak of some knowledge bombs on mindset and business. @IamProHuman X @thedankoe

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George B.

@cutthepod

2 months

How I turn 1 podcast episode into 15 pieces of content!? Full Episode • 5x Short • 2x Best of Playlist • Trailer Transcript of Episode • Newsletter • Blog post/article • 5x 𝕏 posts • 1x LinkedIn post This is why quality matters! If you start strong with a powerful

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George B.

@cutthepod

2 months

I made $100k+ on @Upwork . But… I decided to quit. Each client was a landmine. I was a band-aid to their video issues. A quick fix, a quick experiment, a random idea. Uninterested in addressing glaring issues. My hope is to provide value beyond video editing. To be a

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George B.

@cutthepod

14 days

My latest client work. @IamProHuman with the ultimate guest: @thedankoe

Brian Maierhofer

@IamProHuman

14 days

One year ago, being a creator was only a dream. Today, I’m excited to announce that Ep. 1 of The Professional Human Podcast is finally here! @thedankoe Dan and I talked about spirituality, consciousness, business, & how to achieve your dreams. [Full length video below]

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George B.

@cutthepod

2 months

6 years ago I made my first hire. I met her dad at an open house. "My daughter is a video editor" The casual, somewhat hollow exchange of contacts. Then.. dang, she was persistent: • Asking to work for free • Asking for feedback on her videos • Asking to see what I was

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George B.

@cutthepod

2 months

Sunday Funday It's weekend for bikes okay

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George B.

@cutthepod

15 days

🎙️ Pod Praiser (aka Pod Roast) In the Pit Podcast @codyschneiderxx , w/ guest @NickAbraham12 Cody knows how to make numbers go up - so, when Cody hits record, we listen. Let's see what we can learn from a pro who makes it look easy. What’s great? Video: • That white background

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George B.

@cutthepod

3 months

Overwhelmed? Frustrated? Confused? Do a 360 in the desert It will turn your life around

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George B.

@cutthepod

2 months

Harry Dry followed me. Strong start to this lovely Wednesday. Time to triple check my copy and stay humble 🤓

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George B.

@cutthepod

2 months

What makes a good story? Can the answer be simple? Yeah... kind of...

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George B.

@cutthepod

2 months

How to gamify content and become a better storyteller. If TikTok is level 1... Youtube is the final boss, right? Here's me, with a hot take on how to become a better storyteller as a video editor. Leading into a fun take on a 'game' I'm going to give this game a shot next

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George B.

@cutthepod

3 months

I was 23, riding bikes in London. About to retire from professional BMX. And weeks away from my move to LA. I was on the verge of making videos for Disney, CNN, E!... The twist to of all this? I didn’t have a clue.

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George B.

@cutthepod

2 months

@dickiebush I turn your raw podcast recordings into beautiful video podcasts that generate interest, trust, and revenue. Previously worked for Disney, Meta, & NFL

Cut The Pod - Maximize your video podcast with world class post-production.

Transform your raw video recordings into premium podcast episodes and social content, making your video podcast more credible, more engaging, more you. ‍We offer video editing specifically for...

www.cutthepod.com

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George B.

@cutthepod

2 months

How I leveraged my skillset to work with top brands. 1. Flow like water – Don't get married to any one idea. – Seek all advice, pivot on learnings. – Say "Yes". 2. Be nice – You never know who you're talking to; Where they were or where they are going. 3. Problem solve with

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George B.

@cutthepod

2 months

I worked in the greatest agency culture in all of LA. Team of 4. Free coffee Group dinners Bonus rates when clocking big hours Creative exercises to challenge our thinking Monthly meals w/ boss to check-in on long-term goals All came down to being nice. That's how I'm paying

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George B.

@cutthepod

2 months

I love being a dad

Elias Stråvik

@eliasstravik

2 months

I love being a dad

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George B.

@cutthepod

17 days

The most rewarding follow I've ever received? From a creator duo whom I use as a north star. When I first launched Cut The Pod, I shared their podcast as the golden example w/ clients. (and I still do to this day) Who is it? @ColinandSamir So to gain their trust in any

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George B.

@cutthepod

2 months

7 years ago I edited a video for the CEO of a huge company (like fortune 100 big). When it was time to review a helicopter landed. I had to leave the edit-bay entirely. They descended in with a crew. Watched the video and poof. Gone. Notes were transferred verbally from

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George B.

@cutthepod

2 months

There's a balance to everything, finding it is the challenge.

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George B.

@cutthepod

1 month

One question every client asks me on the first call: What all is included in your package? 🍿 1x really sizzling trailer that drives excitement around your episode 🏆 2x best of conversation clips to help viewers commit to your full pod 🩳 5x sophisticated shorts that

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George B.

@cutthepod

2 months

I make your podcast look like you spent $11,341 per episode. While you only spend 1 hour—and enjoy every minute. Leaving feedback like this...

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George B.

@cutthepod

2 months

I'm working on a video podcast featuring Dan Koe. Today I reviewed: • Originally scored music • An original graphics package • Exploration towards a custom short-form structure Is this special treatment due to a big name? Nope! It's standard over here at Cut The Pod.

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George B.

@cutthepod

1 month

My blueprint for marketing. [hook] Your podcast can generate leads & authority. [social proof] I worked for Disney, CNN, Meta, NFL [client outcome] Offload time, look like a pro, get leads. [cta] Start generating authority & leads w/ your podcast. Critique this, please.

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George B.

@cutthepod

1 month

Will video editors exist in 10 years? I jumped on with @decimalblack to answer burning questions on video editing. We covered: • Editing in 10 years (will we even be here?) • How to land high-ticket clients as an editor. • Hiring video editors today (should you use X?)

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George B.

@cutthepod

2 months

A simple way to collect testimonials and pump up your ego... At the end of a project, send a form with 3 questions to your client. I'm not a perfect person but thank god the project feels perfect.

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George B.

@cutthepod

1 month

Father mode

Elias Stråvik

@eliasstravik

1 month

Father mode

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George B.

@cutthepod

19 days

@tibo_maker Desk chair: Herman Miller Aeron Bed: Avocado Two places I spend too much time. Need to do what I can to enjoy them and keep me healthy.

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George B.

@cutthepod

2 months

🧑‍🍳 Pod Roast: @OhHaiAndy , Andy and Friends Podcast w /Guest: @HobbyistMiner Audio Quality: 1.7/2 • Lovely song, folds right into Andy's brand (funky!) • Only little critique; Wish for more punchiness in music, song currently is one-speed w/ no significant 'moments'. Video

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George B.

@cutthepod

3 months

I want to talk s#!* on talking head videos And I mean this in a kind, helpful way They are today's trend. They turn our heads into something far more interesting. But why do they all have to look the same? • cross hatch background • yellow captions w/ that black stroke •

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George B.

@cutthepod

2 months

In the last year, this unlocked the most significant leap in my business. Next time you start a recurring project, do this: Write down every. single. step. Yeah, even the boring ones (seriously). Now, when this project starts next, open up the list. Follow each and every

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George B.

@cutthepod

29 days

I’m looking for podcasts that are successful, but are either: 1. audio only 2. very low quality video 3. great video but low quality editing Is this you or your favorite pod? Connect us!

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George B.

@cutthepod

3 months

I deleted a 7 TB server at Disney. It was the best mistake I ever made. But I didn’t think that when the edit bay door opened and I locked eyes with the producer. I was 24. Freshly relocated to LA. And working my biggest job yet. I thought it was my last move. Then my boss

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George B.

@cutthepod

20 days

I've cracked the code on landing clients... Make it inconvenient for yourself. • Have a baby. • Go on vacation. • Get booked solid. Create a situation where landing a client would be inconvenient and you are all but guaranteed to land your next client. /sarcasm. 😅

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George B.

@cutthepod

1 month

I helped a client hit 10,000+ views on our first podcast episode together. • 200+ comments • 4,000 subscribers on YouTube • 1 awesome podcast launch Here's exactly how we built this podcast together. 1. Strategy + Brand Alignment 2. Custom motion graphics + sound design

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George B.

@cutthepod

2 months

A podcast nurtures clients while you sleep. Pods are a full-on chamber of invisible agents working for you. Every episode deploys more. The quality of 'em is up to you.

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George B.

@cutthepod

1 month

What is podcasting? Podcasting is brand building.

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George B.

@cutthepod

2 months

I'm getting asked this question lately: 'How do I turn a casual viewer into loyal lead?' Here’s my simple response: Your 30 sec short got 10k views. ↓ Then, your 5-minute clip got 1,241 views. ↓ Finally, your 60-minute episode got 377 views Another perspective on this:

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George B.

@cutthepod

1 month

Sahil Bloom approves of the Pod Roast. Just as I was beginning to doubt them. Thus, I will continue to roast. 👨‍🍳 🎙️

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George B.

@cutthepod

26 days

The transformation I take my podcast clients through: 1) Understand their goals for their business + podcast 2) Build a more professional podcast w/ decisions laddering up to the above goals 3) Deliver consistently on each episode with short clips, mid-length clips, and a

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George B.

@cutthepod

2 months

One skill to strengthen all creative work? And it's a skill the creatives are not responsible for... The art of feedback. We worked towards mastering it at a previous editing agency. And the result? Our productivity skyrocketed. In the closing 30 minutes of a day we'd

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George B.

@cutthepod

2 months

🧑‍🍳 Pod Roast: @acquirersx , Value After Hours Podcast Host: @Greenbackd w/ Guest: @DellAnnaLuca Video Quality: 0.7/2 • Hosts have great potential w/ their shots! With a subtle camera and lighting upgrade, the hosts could 2x or 3x their quality. W/ a sophisticated blurred

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George B.

@cutthepod

1 month

Okay, Descript finally got me. As a 15-year pro video editor this is hard to admit. Not for the editing features though. What got me was the newest beta AI feature, Eye-contact correction. Worth every penny of the entire suite, for this one feature. Why? Eye contact is so

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George B.

@cutthepod

3 months

How I hire creative talent... Having gone through 100s of resumes, demo-reels, and calls I've hired some duds. Today, I feel best judging a freelance hire w/ two things: 1. A project completed for a client 2. That project's working files (ex: premiere) Seeing how organized

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George B.

@cutthepod

24 days

If you don't set your podcast's brand identity, someone else will define it for you. If you don't direct your viewers to actionable outcomes, someone else will capture their attention. If you don't commit to consistency, someone else will fill the void you leave.

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George B.

@cutthepod

5 months

🧑‍🍳 Pod Roast: @ShaanVP , My First Million Podcast ( @myfirstmilpod ) • Audio: 1.9/2 – Wonderful. Speaker audio is great. Music while being a bit epic, adds to the story (this is the trend, and this is the trend maker). • Video Quality: 2/2 • Editing: 1.8/2 -

Shaan Puri

@ShaanVP

5 months

Tomorrow we release one of the best interviews we've ever done on the podcast..

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George B.

@cutthepod

3 months

Making a video podcast episode into a scroll-stopper is hard. But a teaser can do just that. Movie trailers convert you in 60-90 seconds to commit to a 60-90 minute video. Same thing w/ a podcast teaser. Here's one I recently completed for a client. Spoiler: Every episode we

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George B.

@cutthepod

2 months

Think about the audience you want to attract. What are they watching? Start there. Then, iterate.

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George B.

@cutthepod

2 months

London. 2012. My first time overseas. Olympics on-going around the corner. The path to this bank was wonky. The landing in big city traffic. But, w/ watchful friends and some persistence. Got it done. One of my favorite shots of my time riding. Published in The Albion UK.

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George B.

@cutthepod

24 days

Is there storytelling in podcast production? Yes. In many different forms.

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George B.

@cutthepod

18 days

What aspect ratio should your videos be on X? I spoke with an X employee, and to my surprise... they were wrong. Don't post vertical videos on X. Why? 20% of your video is chopped off unless it is clicked on. So what should you do? Post in 16x9 when you can. If your

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George B.

@cutthepod

1 month

Cheeky trick for the podcast hosts. I'm 100% certain this will save you. Always have 4 back-up episodes on standby. Fully edited. 100% ready to post. This protects you from: • Personal issues • Guest issues • "Oh sh*t" issues

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George B.

@cutthepod

1 month

In my time making videos for Disney, Meta, & NFL... I've got one go-to trick that works (almost) every time. My absolute favorite technique in storytelling: Set up a pattern and then... break it when you're ready to grab attention. Once you've got that attention? Use it to

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George B.

@cutthepod

12 days

My blueprint for marketing... revised. [hook] Your podcast can build trust and elevate your brand—if done right. [social proof] I’ve worked with Disney, Meta, NFL, and many other industry giants to help them tell their own stories. [client outcome] Offload time, raise your

George B.

@cutthepod

1 month

My blueprint for marketing. [hook] Your podcast can generate leads & authority. [social proof] I worked for Disney, CNN, Meta, NFL [client outcome] Offload time, look like a pro, get leads. [cta] Start generating authority & leads w/ your podcast. Critique this, please.

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George B.

@cutthepod

3 months

You need to make more mistakes so that you can make less mistakes.

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George B.

@cutthepod

23 days

🧑‍🍳 Pod Roast: @Nicolascole77 , Coffee With Cole, The Digital Writing Podcast Audio: 1.1/2 • Mic: We've got a great mic. It does feel slightly digital/robotic, maybe we have a touch too many FX stacked. Nothing alarming, sounds nice. • SFX: Some are fun and engaging while a

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George B.

@cutthepod

1 month

Look like a podcast pro by the end of this weekend: If you bought these today, you are a pro on Monday. That is, if you set it up right :) Camera: • @opalcamera C1 Lights: • Key Light: @elgato Key Light • Back Light: El Gato Key Light • Side/Fill Light: El Gato Key

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George B.

@cutthepod

2 months

How do you gain the upper hand before even saying "hello"? You stay top of mind. How? 1. Top of funnel: short form video (+social posts) 2. Middle of funnel: lead magnets 3. Bottom of funnel: long form videos ( +newsletters) Easiest way to create these? Podcasts.

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George B.

@cutthepod

19 days

This is an email I got from a client. This client hit 10K+ views on our first video podcast episode together. He has generated business and trust right off the bat. I love to take credit but he has absolutely earned it. He's a perfect example of my goal with clients, make

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George B.

@cutthepod

29 days

The best Podcast recording service? Zencastr? StreamYard? Riverside? Zoom?! I put each of these to some testing. The winner was painfully obvious. @RiversidedotFM It was the only service that did not lose recordings. The bar seems low here... My witness: @decimablack

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George B.

@cutthepod

18 days

🧑‍🍳 Pod Roast: @nathanbarry , Billion Dollar Creator Podcast w/ guest @AliAbdaal Spoiler: It's a banger Audio: 2/2 • Music is on-point. SFX are strong. All sounds have a clear purpose – nothing feels random. • In today's retention focused editing. So much feels so random.

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George B.

@cutthepod

2 months

Say you get the chance to sit down w/ top talent in your niche... But there is a catch. You need to get them to talk about themselves. Then, you gain access to the greatest minds. There's a highly successful tool for this. And anyone can access it. The tool? Video

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George B.

@cutthepod

17 days

I want to gamify my business. Can Cursor/Replit pull this off? Build a game/app from my goals: • MRR goals • Ad goals • Sales call conversions • Testimonials acquired Give me levels to beat and provide an element of fun. Maybe even internalize time-tracking. Yeah?

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George B.

@cutthepod

1 month

The best words for your business? Are not from you, but from your clients... Testimonials. Especially when they say your business is great for their business.

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George B.

@cutthepod

5 months

Check out our work (and our feedback). This is our work for The Nicholas Ashbaugh Podcast. This is the branded intro with original music. We're all happy over here! Taking a page out of @decimablack 's book and framing the @Frame_io comments.

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George B.

@cutthepod

24 days

@Nicolascole77 Your short form currently does not feel unique as it follows the super trends of today. Your brand feels above that. I’ve always thought you were more in the look and feel of David Perrel, How I Write, with high quality thoughts and beautiful simple shots to illustrate your

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George B.

@cutthepod

13 days

Zaid spent hours with me on what ended up being literal therapy. Added benefit: great perspective on how I can grow Cut The Pod. 🙏

Zaid Al Kazemi

@zalkazemi

13 days

Founder Juice #5 — @cutthepod - Level 1 = “What’s your story?” If you have a great story, you graduate to level 2. Level 2 = “Who’s telling your story?” If you have great stories, the answer is a big media company. But then, as you are nearing the end of your professional

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George B.

@cutthepod

3 months

One of the glories of the digital age is sharing client feedback with the world. Especially when it is positive feedback.

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George B.

@cutthepod

2 months

How many views does the average podcast get on Ep 1? My client's first episode caught me off guard. So I asked ChatGPT... • ChatGPT's guess: 50-200 views, 5-10 comments • My Client: 12,000 views, 250+ comments Wow.

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George B.

@cutthepod

2 months

You get one upgrade to your podcast... what do you do?! Better Camera? Better Mic? Nope... You align your podcast with your brand. How do I do that? • Captions + Graphics: Use your brand colors + fonts • End-Graphic/CTA: Tell your audience what to do next (EX:

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George B.

@cutthepod

3 months

🧑‍🍳 Pod Roast: @loganbartshow , Video Podcast: The Logan Bartlett Show w/ @loganbartlett , Guest: @klarnaseb Audio Quality: 1.85/2 • Great quality! • Sound effects are great and add a lot. But, at times the movements are not strong enough to motivate SFX resulting in what can

The Logan Bartlett Show

@loganbartshow

3 months

Episode 109 with @Klarna CEO @klarnaseb : - going from profitability to burning $150M/month and back to profitability in less than a year - being OpenAI’s favorite guinea pig for AI ideas - boosting productivity at Klarna with AI agents - fundraising lessons and mistakes - the

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George B.

@cutthepod

11 days

How are podcasts good for your business? Each pod can break down into 8+ assets Each asset can to find a lead Leads can generate $$$ $$$ is good for business

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George B.

@cutthepod

3 months

Take the hot trend Make it your brand’s own Your fonts. your colors. your music style. And try your best not to use that one clip from the Will Smith movie.

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George B.

@cutthepod

3 months

Today? I'm building Cut The Pod. A video podcast post-production service. Leveraging my experience to make your video podcast world-class. Using the same relationships and tools that propelled me to work with industry giants Bringing the 'magic' to video podcasts, like yours,

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George B.

@cutthepod

3 months

A secret weapon of mine that was so secret I didn't realize? I am only willing to handle 7 clients at Cut The Pod. More than that I'm over extended. I am not a plug-and-chug factory giving every podcast an 'assigned-editor' and plugging you into an assembly line. If you

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George B.

@cutthepod

2 months

Podcast Feedback w/ Pactto + George + Elias

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George B.

@cutthepod

2 months

🧑‍🍳 Pod Roast: @garrytan , Lightcone! Podcast w/ @ycombinator How does a true powerhouse in the industry score? Audio Quality: 1.8/2 • Mic's are pristine! • Opening music is great. Feels a bit stock-y for such a big player. Still, great! Video Quality: 1.7/2 • Lovely,

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George B.

@cutthepod

2 months

Early morning stretch this AM Shadow game was strong

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George B.

@cutthepod

5 months

🧑‍🍳 Pod Roast: @ShaneAParrish & @farnamstreet , The Knowledge Project Podcast ( @tkppodcast ) • Audio: 1.8/2 – Great audio quality. Music is a nice-touch, it might be a touch loud on volume. The music is leaning towards 'too heavy/epic'. A music piece alternative could be

FS

@farnamstreet

5 months

Over the last decade, therapy has become the default solution to solving every problem for kids. Parents getting divorced? See a therapist. Lose a loved one? See a therapist. Middle school crush dump you? Therapist. Someone said something mean? Therapist. But instead of

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George B.

@cutthepod

2 months

Find what works and quadruple down on it. Then, iterate on it. Repeat. Deep breathe. Do it again.

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George B.

@cutthepod

13 days

My idea of freedom: In the woods, going with the flow of the mountain, with a great friend committed to the same.

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George B.

@cutthepod

21 days

Walk a few hundred yards beyond my back door and I can find peace.

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George B.

@cutthepod

3 months

I've helped big brands edit videos for 12+ years. Expensive productions. Intensive review processes. Huge teams. It's been my job to find their story in interviews + b-roll. Here's how I leverage that experience in video podcasts: • Using a proven curation process to filter

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George B.

@cutthepod

19 days

One of my toughest nights as a video editor... I was working at Disney as a contractor, The day was coming to an end and I heard a knock on the edit bay door... It was 3 Creative Directors, letting me know an executive was leaving the department. This exec was going to a more

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George B.

@cutthepod

2 months

I bet this happened to you (ATTN: Podcast ppl). You had a huge episode. That led to a huge business week. So busy you needed to skip an episode. So busy you skipped creating shorts this week. Now? Your next episode fails to capitalize on your momentum. Consistency fixes

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George B.

@cutthepod

2 months

Lucky to find special people here in the wild world of X. Elias has been a supportive hero along the way for me.

Elias Stråvik

@eliasstravik

2 months

the opportunities to collab and become each others' customers in this community are insane chatting with so many talented people i'd love to work with @cutthepod prompted this feeling today – definitely drop him a follow and say hi!

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George B.

@cutthepod

2 months

Hop in with Elias and have a good time.

Elias Stråvik

@eliasstravik

2 months

any creative agency owners that want to jump on a live stream with me? format: give feedback on examples of your creative area of expertise. when: tomorrow at 8pm CEST previous lovely guests: @aliszu @cutthepod powered by @_pactto

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George B.

@cutthepod

2 months

If you have a video podcast, please write this down: "I will put a call to action at the end of my short clips" If your customer is hanging out with you, invite them to stay. Without this, they have no option but to move on. Be a good host!

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George B.

@cutthepod

5 months

@EmailsMoneyy I help businesses transform raw video recordings into premium video podcasts that maximize content-creation efforts.

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George B.

@cutthepod

2 months

🧑‍🍳 Pod Roast: @KevinOConnorNBA , Video Podcast: @ringernba : Mistmatch Audio Quality: 2/2 • It's simply good! • Would love to hear a bit of a jingle leading into a end-graphic (stay tuned for more on this) Video Quality: 1/2 • Kevin is a killer in the world of NBA media. But

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George B.

@cutthepod

2 months

The deeper the commitment from a viewer the stronger the lead... 🔺60-minute video podcast = Stronger 🔻15-second trendy clip on TikTok = Weaker The glory is both can do the trick. The catch is one is way harder. That's what I'm here to help with at Cut The Pod

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George B.

@cutthepod

2 months

🧑‍🍳 Pod Roast: @RealVision , Macro Mondays w/ @AndreasSteno , @RosenvoldGeo , & guest @BobEUnlimited . How can a podcast strike gold? Audio Quality: 0.8/2 • Music? This is the very definition of stock music. Real Vision has unique brand and an opportunity for a brand-fitting track

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George B.

@cutthepod

2 months

What do they say about you when you're not around? Comments from our client's video podcast episode.

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