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Charles Wright Profile
Charles Wright

@charleswr1ght

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155
Following
805
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Founder @ Humantra. Make Water Better™️

UAE
Joined March 2010
Don't wanna be here? Send us removal request.
@charleswr1ght
Charles Wright
7 months
Sunday regroup. Ready to go again 4am ⚔️
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@charleswr1ght
Charles Wright
7 months
NYC FACTORY VISIT Zero sleep, no excuses - get it done ⚔️
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@charleswr1ght
Charles Wright
6 months
Woke up & sent 50km round Albert Park, in 36 degrees No training, no food, just a mindset of telling myself I’m going to do something & doing it. Furtherest I’ve ran before this was 21km in 2009! Felt great for 5 minutes after, then thought what’s next Humantra always 💧⚡️🔋
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@charleswr1ght
Charles Wright
5 years
“We used to say technology saved time. What’s the point if we let technology consume it all?” 🎙 @RonnieFieg
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@charleswr1ght
Charles Wright
6 months
I’ve been historically bad at disconnecting from work. This weekend, was the first time in pretty much 7 years that I didn’t open my laptop for 2 days, and took some time reflect & recharge My fiancée surprised me with a weekend in Sydney for my birthday!
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@charleswr1ght
Charles Wright
8 months
2023 has been the most crazy year! This time last year I lost my Dad. Fast forward 12 months & I proposed to the best thing that ever happened to me in Lapland I promised him we’d always do our best to make the most of every Christmas as it was his favourite time of year…💍✨
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@charleswr1ght
Charles Wright
1 year
Waking up @ 4am isn’t easy. Would be easy to stay in bed. That’s not the point, the point is choosing to do something difficult & sticking to it, day in, day out. Get up early, do something productive & I can assure you, your life will change I used to think 7am was early lol
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@charleswr1ght
Charles Wright
1 year
Humantra x 247 Represent limited edition Spicy Mango drops at 8pm GST exclusively on the Represent website 🌶️ 🥭 Proud af about this & honoured to collab with the main man @geoheaton
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@charleswr1ght
Charles Wright
1 year
Looking for a freelance graphic designer to help with some new product development, mainly visuals & some decks - we’re cooking up something special 🧪 🥼 Hit me up 💯📝
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@charleswr1ght
Charles Wright
1 year
LDN in the summer 💯
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@charleswr1ght
Charles Wright
1 year
Unlocking the magic of sodium: 🧂✨ ✅ Bye-bye sugar cravings 💤 Sweet dreams, better sleep 💪 Unleash peak performance 🙅‍♂️ Headaches, begone! 🌊 Amplify blood volume Embrace the power of sodium, I promise it will transform your life💥🔑
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@charleswr1ght
Charles Wright
7 months
Thought this was the City that didn’t sleep? Where can I get a coffee in NYC before 5am? When others sleep… ⚔️
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@charleswr1ght
Charles Wright
1 year
Start the day same every day Wake up early Drink Nitro Hit the gym Smash out admin before most people wake up Gas up anyone I see doing cool shit Elite vibes only
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@charleswr1ght
Charles Wright
8 months
First session back since 17th December & 3 weeks of the flu HWFG ⚔️
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@charleswr1ght
Charles Wright
1 year
Weekends don’t mean standards slip Wake up early Train hard Eat Whole Foods Get some work done with zero distractions Nap Sun Sleep Recharge 🔋
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@charleswr1ght
Charles Wright
7 months
I write to myself at the end of every year, in 2021, I ended my letter with this. It was a super dark time. Business failing, debt, divorce & my dad’s ill health - not to mention my health & wellness was at an all time low too Chop Wood Carry Water
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@charleswr1ght
Charles Wright
1 year
4am alarm always
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@charleswr1ght
Charles Wright
9 months
Only way to start a Saturday 💯💧
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@charleswr1ght
Charles Wright
7 months
3 days in NYC & some big moves unlocked 🧪 Back to base for couple weeks, no let up
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@charleswr1ght
Charles Wright
1 year
4am alarm Move immediately Don’t lie in bed. Never snooze. Don’t lose with your first decision of the day ⚔️
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@charleswr1ght
Charles Wright
1 year
Social media gets a bad rep granted, but watching your mates on the daily do epic shit is pretty fckn cool 💯
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@charleswr1ght
Charles Wright
1 year
Back to base, only rules here 1. Double session life 2. Relentless work 3. 8pm bed time, 4am wake ups 4. Zero distractions Fkn dialed in Dubai 💯🖤
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@charleswr1ght
Charles Wright
1 year
LDN & the best coffee I’ve ever had ☀️ 🤘🏽
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@charleswr1ght
Charles Wright
6 years
93% of the devices sold by @Sonos in the last 10 years are still being used & updated with latest OS! What an amazing fact! How many iPhones from 2009 are still being used? #tech
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@charleswr1ght
Charles Wright
5 months
I’m on the look out for a junior sales manager here in the UAE 🇦🇪 B2B/Retail is a huge opportunity for us & I’m looking for a young, driven superstar to spearhead that for Humantra If you love health & wellness, in Dubai & ready to make a name for yourself Hit me up 💧⚡️🔋
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@charleswr1ght
Charles Wright
4 months
Finding my dad's watch was a poignant moment. It's a tangible reminder of how time marches on, relentlessly. His watch has stopped, his time has passed, & it's a stark realization that we haven't got forever. Cherish every moment, hold your loved ones close, time waits for no one
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@charleswr1ght
Charles Wright
4 months
Hack #1 has gone, we’re Informed Sports Certified, we’ve got a new flavour & we’re the Official Hydration Partner @ a big event this weekend @ London Olympia #HydrateTheNation 💧⚡️🇬🇧
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@charleswr1ght
Charles Wright
1 year
Active recovery - 10km to start the day 💯
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@charleswr1ght
Charles Wright
6 months
Our 2nd LTD edition flavour 🌹 Electrolytes are not just for athletes, they’re for everyone. On the eve of Ramadan, we’re excited to help as many people as possible, break their fast with Humantra Exclusively available on Deliveroo from 10am tmrw 15-30 min delivery 💧⚡️🔋
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@charleswr1ght
Charles Wright
1 year
Bicep curls with the homie @geoheaton & Old Trafford - sick end to Europe trip 🖤
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@charleswr1ght
Charles Wright
1 year
What a week - crowned a new Mr Salt @geoheaton with fastest sell out of electros ever… 🧂 Now available for resale….on eBay 🤣
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@charleswr1ght
Charles Wright
4 years
Media buyers you’ve got my total respect. Your ROAS is directly correlated to your daily mood - how can you avoid this? It’s tough on your own brand, couldn’t imagine grinding out in multiple other brands 🤯
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@charleswr1ght
Charles Wright
4 months
Dropping a limited number of boxes of Rose in the UK today 🌹
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@charleswr1ght
Charles Wright
4 months
A weekend I’ll never forget ⚔️ #HYdrate #HYROX #HydrateTheNation 🇬🇧
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@charleswr1ght
Charles Wright
1 year
My dad loved to walk. So whenever I run/walk I always feel closer to him Today, I felt a strong urge to spread my arms after 9km’s and just ran for 500m & he was right there with me Special morning 🖤
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@charleswr1ght
Charles Wright
1 year
At 33, I’m the healthiest I’ve ever been. Here’s a few things I prioritize/take everyday Electrolytes Creatine Move everyday, most days twice Walk after meals Consistent sleep/wake up time Sauna & Cold water Eat whole foods Limited sugar outside almond croissants
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@charleswr1ght
Charles Wright
1 year
I made the difficult decision to unfollow old friends on Instagram 6 months ago I wanted to curate my feed with people who were pushing me forward. I spend a lot of time on IG so constantly seeing people push the needle only helps me! Cut out the naysayers & negativity 💯
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@charleswr1ght
Charles Wright
3 months
I’m getting asked quite a lot about different people/brands launching electrolytes & how I feel about it. Honestly, I think it’s great! It’s expanding the category & educating more & more people about the importance of daily hydration 💧⚡️🔋
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@charleswr1ght
Charles Wright
1 year
I rarely get headaches now but on Monday I flew from DXB to Melbourne & had a savage headache. I was dehydrated! Headaches are primarily caused by a sodium deficiency - instead of taking tablets, I loaded up salt on my lunch & took 2 sachets of Humantra 45 mins, pain gone 🔋⚡️
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@charleswr1ght
Charles Wright
1 year
On 31st December every year, I write a letter to myself & this is how I ended it in 2021. In the darkest spot I’ve ever been Fast forward to today, life is fkn incredible This isn’t about sympathy. The only message, is to never give up & never stop believing in yourself 💯
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@charleswr1ght
Charles Wright
5 years
💯 The perks offered to companies on the new @stripe company credit card! A business that cares about it’s users!
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@charleswr1ght
Charles Wright
1 year
Movement breeds movement 💯 @geoheaton
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@charleswr1ght
Charles Wright
1 year
Ticking over while traveling - non negotiables 💯
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@charleswr1ght
Charles Wright
4 years
Thanks to some hugely generous support from the likes of @andrewfoxwell & the @CommnThreadCo - today is my first day learning the ropes of Facebook Ads. Wish me luck, AD manager barely works on my browser anyway. Any mindset tips for a rookie? 💻📈
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@charleswr1ght
Charles Wright
1 year
Airport 101 Walk everywhere Send it in the gym before & after Wear @representclo No coffee Drink electros 🤘🏽
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@charleswr1ght
Charles Wright
1 year
Elderberry restock. 1L bottle dropping. Don’t sleep on us tmrw 💧🔋
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@charleswr1ght
Charles Wright
8 months
2024 has started off HOT, no let up 📈⚡️
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@charleswr1ght
Charles Wright
1 year
Delayed gratification always Only now am I reaping the rewards from decisions I made 7 years ago & no doubt I’ll reap the rewards of my hard work today, in another 7 years No let up. Chop wood. Carry water
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@charleswr1ght
Charles Wright
1 year
Fuel your body with the essentials! Sodium, calcium, potassium, magnesium & zinc are crucial for our health, but guess what, they aren't made inside us! Time to turn to our diet for these rockstar minerals. And the simplest solution? Electros baby 🔋
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@charleswr1ght
Charles Wright
4 months
Roses have long been a symbol for love & passion. The ancient Greeks & Romans associated them with Aphrodite and Venus, goddess of love. Roses don’t last forever, but this one is permanent. “One rose says more than the dozen.” 🌹
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@charleswr1ght
Charles Wright
7 months
Seven pillars of resilience: - Cultivate a Belief in Your Ability to Cope - Stay Connected With Sources of Support - Talk About What You're Going Through - Be Helpful to Others - Activate Positive Emotion - Cultivate an Attitude of Survivorship - Seek Meaning
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@charleswr1ght
Charles Wright
1 year
For years, I struggled to catch a break. It was bleak. Failed over & over, business/marriage, shit was contagious. Never gave up though. Resilience was that dark drug that just kept on whispering to me We don’t fckn stop 🛠️
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@charleswr1ght
Charles Wright
5 years
Few apps I’m using which are improving my life: 💻 @Superhuman 📝 @NotionHQ 🎙 @CastroPodcasts 🏋🏽‍♂️ SmartWOD 🚗 @waze 💰 @monzo 🔋 @todoist Advise anyone to download & try! If anyone needs a @Superhuman invite let me know! #Productivity
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@charleswr1ght
Charles Wright
1 year
Every day, I do what my dad taught me Work fkn hard & Be fkn nice
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@charleswr1ght
Charles Wright
1 year
Trademarked 💯
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@charleswr1ght
Charles Wright
1 year
Anyone beat me on this, I’ll send u Humantra What you got @geoheaton @RossMackay111
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@charleswr1ght
Charles Wright
1 year
20k steps everyday, walking to meetings. LDN 💯
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@charleswr1ght
Charles Wright
1 year
August was wild for us but the biggest win was hiring my first two team members! Best onboarding tips for new employees? 👀
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@charleswr1ght
Charles Wright
1 year
Electros 🔋 Nitro ☕️ Barbells 🏋🏽‍♂️ Hard work 💯 Chop wood Carry water
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@charleswr1ght
Charles Wright
1 year
No music, no tv just 1 hour in silence putting the work in 🛠️ 60min Zone 2 to loosen the back
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@charleswr1ght
Charles Wright
1 year
Had 4 lots of 10mins on the Assault bike this morning. After 2 mins of the 2nd interval I got off the bike & thought fck this. Had a quiet word with myself… Got back on the bike & started interval 2 again & got the workout done Never negotiate with yourself DO THE WORK
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@charleswr1ght
Charles Wright
4 months
Once you set the pace, the rest will follow
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@charleswr1ght
Charles Wright
1 year
How do I get up at 4am everyday? Go to bed before 8pm every night 😴
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@charleswr1ght
Charles Wright
4 years
We’re in desperate need for some new ad creative video/product shots for our brand @hopicontacts Any recommendations for some wizards to help? Paid gig obviously - need to make our boring contact lenses stand out 🔥 CC @herrmanndigital @kdlafrance @mrsharma RT’s welcome 🙌🏽
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@charleswr1ght
Charles Wright
4 years
What’s the best way to learn Facebook ads whilst running your own brand? 💻 Is it doing a whole host of @andrewfoxwell ’s courses, doing some interning with an experienced media buyer? Any tips for a novice, to learn ads whilst running a brand? Would love to hear from you 💯
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@charleswr1ght
Charles Wright
3 months
In one week, Deliveroo sold more units of Humantra Lychee than bottles of water, across the whole of the UAE 💧⚡️🔋
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@charleswr1ght
Charles Wright
6 months
Need to jump all over organic TikTok - need a TikTok content specialist/agency to help us build out our TikTok for Humantra I’m 99% certain we can shoot in house & with certain creators - so we need ideas, content planning etc Any recommendations, hit me uppppp 💧⚡️🔋
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@charleswr1ght
Charles Wright
1 year
I have limited pursuits, but all of which I’m obsessed with Training Building my brand Personal development Family Obsession is a cheat code 💯
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@charleswr1ght
Charles Wright
8 months
We’ve decided to listen to consumer demand & launch Humantra on Amazon in the UAE & KSA only We’ve been intro’d to a couple of highly recommended Amazon agencies to help us - what should we expect from these type of agencies? For context, I’ve never sold a product on Amazon 👀💧
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@charleswr1ght
Charles Wright
4 years
I just want to say how excellent @andrewfoxwell 's scaling course is. Serious wisdom! Don't know what and where to start but I can highly recommend. Both @herrmanndigital & @andrewfoxwell have an amazing knack of breaking down complex topics & making them understandable 💯
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@charleswr1ght
Charles Wright
1 year
Humantra taking over @1Rebel_UK DXB this morning! Forever grateful for the personal interactions with customers. Witnessing new customers try it for the first time, educating on the importance of electros - it’s why I wake up @ 4.21 every day ready to goooooo 🤘🏽
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@charleswr1ght
Charles Wright
1 year
Not just been busy building Humantra August 22 —> April 23 Chop Wood Carry Water
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@charleswr1ght
Charles Wright
5 years
What’s the first thing you do when you launch a website? Yep, you guessed it, rush to the Apple store and put it on all the devices!! 🍏 We’re live over at 🌈
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@charleswr1ght
Charles Wright
1 year
Chase them HOLY FUCK moments always Life is what you make it 💯🖤
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@charleswr1ght
Charles Wright
7 months
Gyms, while being a critical place for self development still yield some of the most backward behaviour - Leaving weights around - taking equipment regardless of who’s using it - disregard of personal space There’s loads, surely defeats object of growth if you’re still a dick
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@charleswr1ght
Charles Wright
1 year
Perspective Gym I train at, im alone from 4.30am to 6am everyday. It’s peaceful & the space is mine But No one there to push me… Surround yourself with sickos 💯
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@charleswr1ght
Charles Wright
1 year
Train twice a day for almond croissants 🥐
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@charleswr1ght
Charles Wright
1 year
Touch down in the UK LFG 🔥
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@charleswr1ght
Charles Wright
1 year
68years old & deadlifting 60kg - Mum is a savage
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@charleswr1ght
Charles Wright
2 months
New rule I’m living by: If anyone writes “???” before I’ve had a chance to reply to something, trying to push me to respond, they can get in the bin. 🚫🗑️ Serious pet peeve 😤
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@charleswr1ght
Charles Wright
6 years
Finished up Bad Blood: Secrets and Lies in a Silicon Valley Startup, last night. The infamous story around @eholmes2003 & @theranos #WOW Leads into book 30 ready to go, with @alexisohanian & Without their Permission. I love Reddit and @alexisohanian is a rockstar!
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@charleswr1ght
Charles Wright
1 month
This is not a hack ❌ Transparency underpins everything we do. Hydration is not a short term pursuit, neither is our product. Hack #1 as a product name just didn’t sit well with me. So we changed it WE ARE HUMANTRA 💧⚡️🔋 CJW
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@charleswr1ght
Charles Wright
8 days
Day vs Night 📍Lake Garda ⚡️☀️
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@charleswr1ght
Charles Wright
11 years
Couldn't be happier, offered a Graduate Role in Dubai. All the networking etc. has paid off. Fully fledged resident as of January #DreamJob
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@charleswr1ght
Charles Wright
1 year
PRIME is getting a bad rep from parents because of the sugar content and the fact that it’s a stimulant (contains caffeine) Electrolytes are NOT bad for you, kids need them just as much as adults do. Minerals without sugar & caffeine can be game changing for children 💯
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@charleswr1ght
Charles Wright
3 months
🚀 We're hiring! Seeking a Head of Growth to lead acquisition & retention for Humantra! Must excel in paid media strategy & collaborate with both internal teams & agencies. Ready to scale with us? 🌟 #Hiring #HeadOfGrowth #Ecommerce #D2C #JobOpportunity
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@charleswr1ght
Charles Wright
1 year
Simple stack everyday Electros Greens Creatine & a load of vitamin D ☀️
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@charleswr1ght
Charles Wright
1 year
Surround yourself with winners. Whether that’s on your feed or in real life. Emulate the best. Your feed & life will merge - you won’t regret it 💯
@geoheaton
George Heaton
1 year
Life is becoming a movie. The speed and cadence right now is unstoppable. The output of work being done is unbeatable and the growth is beautiful.
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@charleswr1ght
Charles Wright
5 years
🚀 Loving how @emmettshine , @nickjling & team are building @patternbrands Their launch of @getequalparts is like a playbook of how to launch something properly Kudos guys, you’re smashing it 💯
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@charleswr1ght
Charles Wright
1 year
I know what you’re thinking… Why was he doing curls on a spin bike?
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@charleswr1ght
Charles Wright
1 year
OT with @_Nick for my first England game - fkn sick 🖤💯
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@charleswr1ght
Charles Wright
1 year
Consistency is what transforms average into excellence
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@charleswr1ght
Charles Wright
3 months
We’ve also launched 500mg Sodium variants before & we have more in the pipeline. While we acknowledge the importance of salt, it isn’t the only electrolyte that matters. 3 years in, this isn’t a race Chop Wood Carry Water 💧⚡️🔋
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@charleswr1ght
Charles Wright
4 years
Here’s a small little tip. We wanted to try and increase the amount of reviews we were getting so we decided to hand deliver around 100 packages to our customers 📦 We had great convos with them & got some 🔥 reviews too. Face to the name, strengthen the relationship too 🤙🏽
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@charleswr1ght
Charles Wright
7 months
Read this from Goggins’ second book & it always resonated with me. JFDI
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@charleswr1ght
Charles Wright
1 year
Pre 6am WhatsApps with @RossMackay111 got me gassed Always “what’s fckn next…” 💯
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@charleswr1ght
Charles Wright
6 months
A Rising Tide Lifts All Boats
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@charleswr1ght
Charles Wright
27 days
We’ve not used TikTok as a channel at all since we started the brand. We’ve finally got a clear strategy we want to implement on the platform & we’re on the look out for a young content creator in the UK to film & edit videos for us 🎥 🇬🇧 Do you know anyone? 👀
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