AdButler @ad_butler Twitter profile

Last Seen Profiles

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AdButler

@ad_butler

10 months

Find us at The Media Trusts Digital Trust and Safety Summit NYC today! @MediaTrustGavin certainly knows how to MC!

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AdButler

@ad_butler

3 years

You are losing up to 40% of your revenue to Ad-Blockers. Learn the top strategies monetize Ad Block users in 2022.

Strategies to Monetize AdBlock Users

adbutler.com

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AdButler

@ad_butler

3 years

The #AdTech landscape is laden with perplexing three-letter acronyms, the @ad_butler blog is your tutor. Here's an simply guide to understand the difference between #RTB , #Programmatic Direct and Programmatic Guaranteed

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AdButler

@ad_butler

1 year

Does your AdTech solution plant trees? We plant trees. 🌲🌎 Explore our Carbon Neutrality efforts and learn more about our actions in positively impacting the planet.

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AdButler

@ad_butler

8 months

🌹 Roses are red, Violets are blue, Impressions are many, But clicks are too few. 🌹

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AdButler

@ad_butler

1 year

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AdButler

@ad_butler

7 months

Catch the AdButler team at eTail's 25th anniversary event in scenic Palm Springs, California Feb 26th to the 28th. This year is particularly special for us as well, as we commemorate our own 25th year of innovation and excellence in the industry. You can find us at booth 719, or

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AdButler

@ad_butler

3 years

Are you using multiple ad servers? Learn how Pattison Media standardized on one platform and how it helped them achieve their business goals. #publisher #publisherstory #casestudy #adtech #adbutler #pattisonmedia

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AdButler

@ad_butler

1 year

👀

Aakash Gupta

@aakashg0

1 year

🚨 BREAKING: Code Interpreter is FINALLY rolling out to all ChatGPT Plus users. It's the most powerful feature OpenAI has released since GPT-4. It makes everyone a data analyst. Here are 15 mind-blowing use cases of Code Interpreter:

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AdButler

@ad_butler

3 years

We've launched our new website 💪 Looks good, doesn't it? There are a ton of great new features available as well, reach out to learn more!

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AdButler

@ad_butler

3 years

We are at @AdMonsters #pubforum . Find us ( @rajivkhaneja and Rob Janes); we are happy to talk about our thoughts around why proprietary data is the new digital gold for publishers. #publisher #data #privacy

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AdButler

@ad_butler

2 years

In this episode of Adtech Unscripted, @danrua and Rob address the importance of visitor relationships for publishers. Listen to it here - #adtech #adops #publishers #adblock #adblocking #acceptableads #adbutler #admiral

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AdButler

@ad_butler

2 years

When in Rome...great set @MediaTrustGavin

AdMonsters

@AdMonsters

2 years

Welcome to #PubForum Nashville @MediaTrustGavin is kicking it off with a good ‘ole country music medley

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AdButler

@ad_butler

1 year

Uninterrupted uptime since 2017. #AWS #Publishers #AdTech #AdOps #AdServer

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AdButler

@ad_butler

6 years

Congratulations @BurgerKing for being crowned advertiser of the year by the @clioawards 🎉🎉

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AdButler

@ad_butler

3 years

“Adtech is a lot like space travel.” Here is a small piece of @rajivkhaneja presenting at @AdMonsters #pubforum . You don’t want to miss the ending! #adtech #publishers #adbutler #thoughtleader

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AdButler

@ad_butler

7 years

Some users experiencing downtime due to a network issue in Seattle. We are working to resolve the issue and should be online shortly.

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AdButler

@ad_butler

2 years

Catch Christopher Kenna (CEO, BA Diversity Media Inc) & Rob Janes (Head of Product, AdButler) on the @AdMonsters #pubforum stage. Where? - Montreal, QC When? - Monday, August 15, 2022 What to expect? - A fire-side chat about growth & difficulties building an #adtech platform.

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AdButler

@ad_butler

1 year

@AdtechGod We hear you're working on an Ad-Tech "Not really a newsletter."? Planning to run sponsorships on it? We'll give you a free email ad server to do it! You know where to find us.

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AdButler

@ad_butler

8 years

New video out about our Platform and Geographic targeting features. #adserver #MobileAdvertising

AdButler - Geographic and Platform Targeting Basics

Today I'll go over our assignment page, covering some of AdButler's most prominent features and functionality! Geographic Targeting - 0:50Platform Targeting ...

www.youtube.com

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AdButler

@ad_butler

3 years

We can’t wait for the @AdMonsters #PubForum session with @rajivkhaneja , Founder and CEO at AdButler, sharing why proprietary data is the new digital gold for publishers. So join us on Monday, March 07! Learn more:

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AdButler

@ad_butler

2 years

Everything is self-serve now! ✅ Ordering groceries / food ✅ Buying clothes / shoes ✅ Booking flights … you got the point. And, adtech is catching up with the trend.

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AdButler

@ad_butler

8 years

Shortcodes, targeting, & publisher keys, oh my! Come check out our new #wordpress plugin video. You know you want to

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AdButler

@ad_butler

8 years

Great work Ali! Always happy to hear when clients come up with new ways to use AdButler. #adops #unity3d

Ali Lopez

@zeroexu

8 years

@ad_butler I'm proud super, I made the Adbutler plugin with unity! Thanks to Shane Livenspanger's faith! Just keep tuning #unity3d #gamedev

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AdButler

@ad_butler

2 years

What are your customer support requirements with your adtech platforms? #publisher #publisherstory #casestudy #adbutler #adtech

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AdButler

@ad_butler

4 years

We are unaffected by the current @awscloud outage. AdButler runs on our proprietary cloud with over 60 points of presence globally. Zero downtime since 2017. 💪

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AdButler

@ad_butler

3 years

FYI - We are unaffected by the current @awscloud outage. AdButler runs on our proprietary cloud with over 60 points of presence globally. Zero downtime since 2017.

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AdButler

@ad_butler

3 years

Happy to report that through a combination of computing efficiency and offsets AdButler's operations are now 100% carbon neutral. 🌳♥️

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AdButler

@ad_butler

2 years

How and why 'media kits' can be game-changing for #publishers ? Listen to @benaston and Rob unraveling the tangles of #adtech business for the #publishing side - #podcast #adtechpodcast #adbutler #publishers #adblock

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AdButler

@ad_butler

7 years

Service has been restored. If you continue to have any problems, feel free to email me: liam @sparklit .com Thanks for everyone's patience!

AdButler

@ad_butler

7 years

Update: Currently talking to the dev team to get an update ETA. -Liam

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AdButler

@ad_butler

2 years

Advertisers can point out problems in your traffic quality. If that happens, what should you tell them? @benaston (Founder, @__BWZ & @thedigitalpm ) answered the same in this episode. Listen to the full episode here - - #adtech

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AdButler

@ad_butler

2 years

🦃♥️🇺🇸

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AdButler

@ad_butler

6 years

The first ever banner ad was an advertisement for @att and was displayed in in 1994!

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AdButler

@ad_butler

8 years

Thanks for the note @ourplacesociety ! Always a pleasure to help out the community. #givingback

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AdButler

@ad_butler

1 year

@AdtechGod Hey @kevelapi , want to throw hands? 🥊🥊 💙💙

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AdButler

@ad_butler

6 years

A report published by @CHEQ_Inc show that decline is mainly by the consumers' tendency to assume that each ad placement is intentional.

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AdButler

@ad_butler

8 years

AdButler now has #AMP support. Give our latest article a read if you want to know why this is a big deal.

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AdButler

@ad_butler

3 years

With the demise of 3rd party cookies and increased privacy legislation traditional demographic targeting is on the way out in favour of contextual targeting. What is contextual targeting? If you don't already know, get up to speed with this deep dive!

What's Contextual Advertising? How it works and its benefits explained

adbutler.com

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AdButler

@ad_butler

8 years

The AdButler crew celebrating #rifflandia2016

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AdButler

@ad_butler

2 years

@benaston joined us from @__BWZ as we recorded our podcast episode. Here is a sneak peek at the discussion Ben and Rob had. Stay tuned for the full episode release! #podcast #adtech #adbutler #podcastteaser #newepisode

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AdButler

@ad_butler

8 years

Some basic tips to increase your ad revenue #CPM

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AdButler

@ad_butler

8 years

Another Thursday tutorial, this time on Keyword Targeting #adserver #targeting #adbutler

AdButler - Keyword Targeting

Our video outlining keyword targeting, including our macros and few examples.URL Targeting: 2:56Date and Time Targeting: 3:34Publisher Targeting: 4:12Example...

www.youtube.com

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AdButler

@ad_butler

2 years

Learn more about our self-serve service -

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AdButler

@ad_butler

6 years

We are amongst this year’s @BusinessofApps Top Ad servers! 🎉 🎉

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AdButler

@ad_butler

2 years

Did you check our ad gallery yet? No? Here's the link - Why should you check this? Because: 1. It has awesome animation 2. And informative descriptions to pick the right one. Apart from this, you can also request customization. #adtech #adops

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AdButler

@ad_butler

3 years

Tap into the forecasted $300 billion #contextual ad market with AdButler's First-Party Contextual Advertising Solution. Learn more: #adtech #publisher #adops #data #content

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AdButler

@ad_butler

2 years

New to self-serve? Read our detailed guide here -

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AdButler

@ad_butler

6 years

Can Microsoft join the Big 3 (Google, Facebook and Amazon) by consolidating its advertising offer and combining data from all of its platforms?

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AdButler

@ad_butler

2 years

39% people use ad blockers because they are not seeing relevant ads. What if we make ads SUPER relevant? So much so, that your users appreciate you showing them exactly what they needed.

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AdButler

@ad_butler

6 years

According to research from MediaRadar, 1/3 of companies that spent at least $1m on programmatic last year cut their programmatic spend while simultaneously increasing their direct digital ad spend!

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AdButler

@ad_butler

3 years

How to optimize for #ContextualTargeting : - SEGMENT pages based on content and keywords - SHARE the segments with advertisers - ENGAGE with users and share relevant content - TRACK performance of segments and create more content around the popular ones

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AdButler

@ad_butler

8 years

New video in our tutorial series: AdButler WordPress Integration! #targeting #wordpress #adserver

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AdButler

@ad_butler

3 years

2/2 And if you start now, you can compare contextual against behavioral targeting - this will not be possible in the future once all browsers block third-party cookies. Read more about contextual advertising here - #contextualtargeting #publisher #adtech

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AdButler

@ad_butler

2 years

✅ More control and transparency ✅ Better relationship with advertisers ✅ Less time on the call explaining your inventory ✅ Custom ad server with your branding and design These are some benefits of a Self-Serve Ad Platform. #adtech #publishers #advertiser #adbutler #adops

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AdButler

@ad_butler

7 years

@kallebergman Hi Kalle, Sorry for the delay. We're all hands on deck right now trying to resolve this. -Liam

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AdButler

@ad_butler

7 years

Engineers working on the issue have suggested that services may be back up in 30 minutes. We'll update you as we get a more firm time.

AdButler

@ad_butler

7 years

Update: Seattle continues to have issues, effecting ad serving. Stay tuned to Twitter for more updates.

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AdButler

@ad_butler

3 years

Looking for a Display Ad Server? Try AdButler. We offer all this and more! Learn more -

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AdButler

@ad_butler

2 years

Listen to this episode, where Ben and Rob touched up on the same topic -

AdTech Unscripted #1 | AdButler

In this episode, Ben and Rob sit together to talk about adtech trends. They covered multiple topics like subscriptions vs. Ads (using Netflix and Gaming sites as examples), tricks for Publishers to...

adbutler.com

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AdButler

@ad_butler

8 years

What's #SSL ? And why is it important in advertising? Today, we try and answer those questions.

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AdButler

@ad_butler

10 years

Check out the latest news, insights, and opportunities from AdButler.

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AdButler

@ad_butler

3 years

How should a Display Ad Server help you take control of your ad sales? It should be able to - manage, sell, and serve any format easily, - serve really fast ads, - target audience with precision, and - help make data-backed decisions. #publishers #adtech #adserver

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AdButler

@ad_butler

2 years

Sounds familiar? Here are our top 10 ad inventory management tips for you: #adtech #adbutler #publishers #adinventory #management #adops

This link will take you to a page that’s not on LinkedIn

lnkd.in

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AdButler

@ad_butler

8 years

Video Thursday: A walkthrough of AdButler's white label interface.

AdButler - Our White Label System

White Labeling is just one of the powerful tools AdButler offers. In this video, we go over the various settings we have to customize your dashboard.Custom D...

www.youtube.com

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AdButler

@ad_butler

6 years

Congratulations to @reeses for winning YouTube’s best Bumper Ad award!

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AdButler

@ad_butler

8 years

Thanks @getfamousYYJ for another stellar pizza day! #techindustry #pizzaday

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AdButler

@ad_butler

3 years

About half of the US marketers love contextual, yet others are scared of the ‘cookieless future.’ Well, we believe that contextual advertising has the power to drive trust and profit back to adtech. What are your thoughts? #contextualtargeting #advertising #publishers #adtech

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AdButler

@ad_butler

6 years

According to the New York Times, initial preliminary discussions involving a BuzzFeed and a couple of other companies have already taken place!

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AdButler

@ad_butler

3 years

1/2 #Contextual is a perfect solution to deal with third-party cookie deprecation, data #privacy issues, and #transparency concerns. NOW is the right time to switch. Why? Because contextual is already a $57 billion market in the US.

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AdButler

@ad_butler

6 years

@ulittle_com The top 3 was drawn up according to data from several Ad Exchanges and Ad servers 😉

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AdButler

@ad_butler

7 years

We've just sent out a message about today's downtime. If you have any questions, feel free to reach out: liam @sparklit .com

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AdButler

@ad_butler

6 years

Using your own ad server and selling your ads through private marketplaces can help you lower your risk of ad-fraud!

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AdButler

@ad_butler

6 years

Discover 5 tips that you can implement today to dramatically increase your ad viewability and get more brands and advertisers to buy ads from you!

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AdButler

@ad_butler

6 years

We’ll undoubtedly see more ads using some very famous historical pictures next year!

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AdButler

@ad_butler

14 years

Tired of AdBlockers blocking your site ads:: AdButler Custom Domains!! Set up servedby.YourDomain.com.

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AdButler

@ad_butler

3 years

#Publishers can do it all here:

Contextual Management Platform - Serving Solution | AdButler

Contextual ads empower publishers to scale revenue in the age of internet privacy.

adbutler.com

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AdButler

@ad_butler

8 years

We’re currently experiencing server issues and working to get them resolved. Stay tuned to this space for updates.

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AdButler

@ad_butler

8 years

On the off chance you're still on the fence #adops

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AdButler

@ad_butler

2 years

Self-serve advertising is seeing a surge in popularity as media buyers look for new ways to increase the level of transparency.

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AdButler

@ad_butler

8 years

Hey @LinkedInMktg , thanks for approving us as a certified vendor! #linkedin #adserving #bestfriends #thirdparty

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AdButler

@ad_butler

8 years

@AdColony thanks for approving us as a certified VAST platform. We like you too ;) #AdColony #thirdparty #VAST #adserving #OperaMediaWorks

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AdButler

@ad_butler

8 years

For today's video, Liam walks you through the different account types in AdButler.

AdButler - Different Types Of Accounts

User accounts are a great way to split up the work on your account, and keep your partners happy!------------Contact Us: [email protected] Out Our We...

www.youtube.com

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AdButler

@ad_butler

6 years

That figure is expected to reach $2 Billion by 2020!! 🤑

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AdButler

@ad_butler

8 years

Ever wonder where CPM comes from? #adserving #mystery

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AdButler

@ad_butler

6 years

Just in case you notice a significant increase in the engagement rate of your @YouTube ads in the few upcoming days…

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AdButler

@ad_butler

6 years

Last October @waze collaborated with @McDonalds to Geofence 300 billboards in Southern California and show drivers passing by ads that included a “drive-there” call-to-action. The campaign drove nearly 6 million impressions!

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AdButler

@ad_butler

6 years

Congratulations @GoogleAds for the new ad format! We're really excited to see how adlingo will evolve!

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AdButler

@ad_butler

5 years

Happy to report that the AdButler Global Cloud is unaffected by today's #aws and #cloudflare outage. 3 Billion Requests today 💪

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AdButler

@ad_butler

2 years

“The earth is what we all have in common.” – Wendell Berry. And this Earth Day, we are proud to share that we are a Carbon Neutral Company. With the help of advanced AI technology from @PachamaInc , we offset our CO2 emissions. #carbonneutral #carbonnegative #earthday #adbutler

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AdButler

@ad_butler

6 years

The tool is Google’s response to an industry-wide trend of publishers opting for subscriptions as an additional revenue stream to ads. Nevertheless, digital advertising is still the primary driver of growth for digital publishers.

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AdButler

@ad_butler

6 years

If you want, you can now watch classics like The Terminator, Legally Blonde, and Rocky for free on YouTube...If you don’t mind sitting through ads 😒

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AdButler

@ad_butler

8 years

Some thoughts on our new blog on @facebook blocking ad blockers. Let us know your thoughts. #adblocking #AdOps

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AdButler

@ad_butler

6 years

@GlobalBioD Our servers were experiencing some problems due to a server overload. Everything should be working fine now ;)

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AdButler

@ad_butler

2 years

Have you ever wondered... how do some publishers excel at - content creation, - ad inventory management - and advertiser retention While you’re left rushing from task to task and struggling to finish anything?

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