Daniel J. Murphy @_danieljmurphy Twitter profile

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@Eng_C1

Daniel J. Murphy

@_danieljmurphy

4 years

Yesterday was actually the biggest and most important launch of my life. Happy to report: mission accomplished 😍 💍 👊

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Daniel J. Murphy

@_danieljmurphy

5 years

I think a full-time job someday soon will be professional customer experience testers. Kind of like white hat hackers. You just go and purchase something and write-up all the issues with the experience for the brand and they pay you for it. And I'm going to be amazing at it.

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Daniel J. Murphy

@_danieljmurphy

5 years

Career update: I’m THRILLED to join @Privy & team up w/ @davegerhardt again Why Privy? 💰Grew from $1k left in bank ➡️ $8M business in a few years 📈 Helps SMB ecomm brands grow online sales (ecomm = $600 BILLION market) 🥰 Customers are in love w/ the product 2020 =🚀📈🏆

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Daniel J. Murphy

@_danieljmurphy

5 years

This is what happens when you are obsessed with @zapier & you hate spending weekends planning meals and making grocery lists. Now, my girlfriend & I get an email every Friday night at midnight w/ a meal plan for the week, & a grocery list is automatically created in @evernote .

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Daniel J. Murphy

@_danieljmurphy

5 years

Today is my last day at @Drift . To everyone who has made this journey so special: THANK YOU. Excited for the future, but extremely grateful for the last 2.5 years 🙏

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Daniel J. Murphy

@_danieljmurphy

4 years

Tell me you work in B2B SaaS without telling me you work in B2B SaaS.

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Daniel J. Murphy

@_danieljmurphy

4 years

Let’s get one thing straight. Publicly expressing how appalled you are by today’s events is not being “political.” These fools want to overturn a free and fair election. They attempted a coup. That’s not politics. That’s anarchy. Get loud. Patriotism is never unprofessional.

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Daniel J. Murphy

@_danieljmurphy

6 years

Every marketer – demand gen, product marketing, brand – should make these five things weekly activities: 📞 talking to your customers 🖊 writing notes, blogs, emails, PRs 📚 studying your role models 📊 analyzing your data 💰 selling/pitching your product (to anyone) = 🗝 to 📈

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Daniel J. Murphy

@_danieljmurphy

3 years

Being the idea person is overrated. Be the person that gets shit done.

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Daniel J. Murphy

@_danieljmurphy

3 years

Some personal news (best lazy hook ever), I’m going all in on remote work. My fiancée and I just bought a home in Arizona. Pumped about the future, this is just the beginning of a new chapter. So many fun things to announce this year. Stay tuned. 👀

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Daniel J. Murphy

@_danieljmurphy

4 years

I will not use "seamlessly" in my copy today. I will not use "seamlessly" in my copy today. I will not use "seamlessly" in my copy today. I will not use "seamlessly" in my copy today. I will not use "seamlessly" in my copy today. I will not use "seamlessly" in my copy today.

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Daniel J. Murphy

@_danieljmurphy

8 months

Thrilled to announce I’m joining @exitfivemedia as Chief Operating Officer. Even more excited to be teaming up with @davegerhardt for the third time. How this came about and where we’re taking Exit Five in 2024 👇

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Daniel J. Murphy

@_danieljmurphy

4 years

If you want to become a great product marketer become a great listener. It's the one skill no one else is telling you to master but will make you great.

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Daniel J. Murphy

@_danieljmurphy

4 years

Before you get the the glory of launch day, you first must: - struggle for days writing positioning - share the same information over-and-over again - go line-by-line through your launch plan Product launches are fun. But gotta do the legwork to make them successful.

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Daniel J. Murphy

@_danieljmurphy

4 years

A simple copywriting tip that can significantly up your game and fits in this tweet: Rephrase questions as statements. Your reader doesn't want you asking the questions, they want you answering them.

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Daniel J. Murphy

@_danieljmurphy

2 years

Just launched our second @Shopify app 🙌🥳✅

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Daniel J. Murphy

@_danieljmurphy

6 years

My first management teacher was my Dad. I was 11. I told him I wanted to be a CEO one day. He told me I'd have to learn to be a great manager. I said I would. He told me to start by "managing" our trash barrels. I'd learn from that. I laughed. He was serious. 🙏 Dad

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Daniel J. Murphy

@_danieljmurphy

4 years

Give me 60 minutes and I'll write you a 5 star blog post. Give me a week and I'll get distracted and end up here on Twitter tweeting about getting distracted when writing you a blog post.

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Daniel J. Murphy

@_danieljmurphy

6 years

So many people think they deserve something for any effort they make to get it. A promotion, money, 6 pack abs, etc. I find that really sad. Cause putting max effort towards a goal & then getting it is the most rewarding feeling in the world. & they'll never know that.

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Daniel J. Murphy

@_danieljmurphy

4 years

How it started: How it’s going:

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Daniel J. Murphy

@_danieljmurphy

4 years

If you're managing your product launch correctly, 50% of your work as the product marketer is internal marketing.

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Daniel J. Murphy

@_danieljmurphy

4 years

They’re here 😍

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Daniel J. Murphy

@_danieljmurphy

4 years

People that are really good at marketing aren't necessarily smarter than you. But they are obsessed with it. And that's why I love marketing. Barrier to entry is YOU (not a degree, not a set of tools, not being smartest person in the room). Get obsessed.

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Daniel J. Murphy

@_danieljmurphy

6 years

Since starting at @Drift last fall I’ve been reading a lot more. Here’s a few examples of Drift recommended reading. I also love @audible_com & @blinkist for 🎧 Note: it’s not all marketing & business books. I like to switch it up with politics & history. Got to find balance.

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Daniel J. Murphy

@_danieljmurphy

5 years

Reminder: Marketing is a team sport. Don't be a ball hog because you want to win MVP. Focus on winning a ring and making the players around you great.

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Daniel J. Murphy

@_danieljmurphy

4 years

Today's my 1 year anniversary at @privy . Reflecting on that, it's amazing what our 7 person team accomplished in a year: 💰 Grew traffic, trials & revenue 📕 Wrote & sold 2k copies of our book 🔊 160,000+ downloads on our podcast 📈 Helped increase Privy Email usage 292% YOY

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Daniel J. Murphy

@_danieljmurphy

4 years

This is my absolute FAVORITE time to be a marketer: the day before a launch 😊😊😊 The team working together The level of focus All the content/videos/images being shared on Slack. You just get this feeling 🥰 S/O @privy marketing team. Let's go!

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Daniel J. Murphy

@_danieljmurphy

3 years

Just interviewed @aprildunford for the series finale of "How I Positioned That" All I'll say now: the conversation exceeded the hype. (and her hot takes are great) If you read her book, you'll want to hear this episode. Airs next Weds on The Product Marketing Experts podcast.

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Daniel J. Murphy

@_danieljmurphy

3 years

If only 12 year old Dyslexic Dan could see the amount of books Dan in his late twenties would read (plus wrote a few of these). Probably wouldn’t have been so concerned I was stupid because I couldn’t read or spell. (to be fair, still can’t spell)

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Daniel J. Murphy

@_danieljmurphy

3 years

Why hasn't @zoom_us done more with this page? Must get millions of views per day AND it's always left open in your browser after you join a meeting. Maybe it's just the marketer in me that wants to ruin it...

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Daniel J. Murphy

@_danieljmurphy

6 years

😍

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Daniel J. Murphy

@_danieljmurphy

4 years

If you haven't started an ecommerce brand, a podcast or some other side hustle in 2020... are you even real?

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Daniel J. Murphy

@_danieljmurphy

4 years

This made my week.

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Daniel J. Murphy

@_danieljmurphy

4 years

Damn those ⁦ @clickup ⁩ retargeting ads are GOOD.

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Daniel J. Murphy

@_danieljmurphy

4 years

winning as a team > winning on your own

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Daniel J. Murphy

@_danieljmurphy

4 years

I spent 7 hours just writing today. That's not a brag, it's a reminder you can't create something great until you give it all your attention. Find the time. Block out all the rest. Something great coming soon... 👀

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Daniel J. Murphy

@_danieljmurphy

5 years

I used to have 12+ books just collect dust on my desk. So for this new company, I narrowed it down to 5 books I actually will reference during the work day. Here they are. (Yes, I reference a book I wrote, that’s why we wrote it 🧐)

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Daniel J. Murphy

@_danieljmurphy

4 years

Support and customer experience are a more important reflection of your brand than your website, blog, social media or events. So why don't most marketers spend time there?

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Daniel J. Murphy

@_danieljmurphy

6 years

We had an amazing response to our book announcement yesterday. Thank you to all who requested their free copy. 🙏 Now we just have to finish this manuscript so we can ship these books next month 😉 Want a copy? 100% free just go to to pre-order

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Daniel J. Murphy

@_danieljmurphy

2 years

The Jonas Brothers installed our app today. Building in @Shopify is fun because you never know who is going to end up becoming a customer 🤷‍♂️

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Daniel J. Murphy

@_danieljmurphy

3 years

Privy's marketing team is now backed by the $2 billion leader in our space. Just putting everyone else on notice. The scrappy marketing team that punches above its weight is about to put on 40 pounds of muscle. Buckle up.

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Daniel J. Murphy

@_danieljmurphy

4 years

Me: blocks off 3 hours in the morning to focus on just one deep project. Me 1 hour into that block: Sent 12 Slack DMs about random things, caught up on every channel thread, rewrote my Twitter bio, searched for a new domain on GoDaddy... 🤦‍♂️

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Daniel J. Murphy

@_danieljmurphy

3 years

I *love* this @aprildunford framework for positioning your product to win a market. Three approaches: 1⃣Head to head: Go up against the market leader 2⃣Big fish, small pond: Find a subsegment in an existing market 3⃣Create a new game: Position to win a market you create

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Daniel J. Murphy

@_danieljmurphy

3 years

The best career hack is working with a killer team. Especially in marketing. It's never about one superstar, it's the team.

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Daniel J. Murphy

@_danieljmurphy

4 years

Today we’re excited to launch @Privy Email 2.0. It’s the fastest way to set up email automation for your Shopify store. If you're still using Mailchimp, you're leaving money on the table. Here's why 👇

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Daniel J. Murphy

@_danieljmurphy

6 years

Problem in marketing: Marketer thinks "We bought something so I should get XYZ result" Part of the problem is over hype But the bigger problem is that marketing has become a profession where we depend on tools and not our creativity Are we just number crunchers or creatives?

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Daniel J. Murphy

@_danieljmurphy

5 years

Editing someone else's words is 10000000000% easier than writing your own words.

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Daniel J. Murphy

@_danieljmurphy

4 years

Why are so many marketers still AFRAID to ask for replies in their marketing emails yet they sit in meetings with sales leaders and argue until they are blue in the face over what a good lead looks like? A good lead is someone replying to your emails.

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Daniel J. Murphy

@_danieljmurphy

4 years

I think at this point in my career, I've spent more time explaining/researching/teaching what is product marketing than actually doing product marketing itself.

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Daniel J. Murphy

@_danieljmurphy

3 years

Four years. Two companies. You know I wanted to write some sarcastic comment, but would regret not saying publicly how big of an impact you've had on my career and the dozens of people we've worked with. You're the real deal. Thanks for everything.

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Daniel J. Murphy

@_danieljmurphy

4 years

1st full month at @privy w/ our new team & we just had our BEST blog traffic month EVER How? 1⃣ Focused on 10x content vs. filling up the calendar 2⃣ Said no to other content (webinars, ebooks, etc) to focus 3⃣ Made it a publication instead of just another marketing channel

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Daniel J. Murphy

@_danieljmurphy

4 years

Product marketers: go talk to your customer success team this week. Honestly, every chance you get, you should. You will learn something valuable with every conversation, I promise. That's where all the gold is hidden 💰

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Daniel J. Murphy

@_danieljmurphy

4 years

Best ways to contact me, in this order: 1) Text 2) Call 3) Email 4) Slack 5) DM on Instagram 6) DM on Twitter 11) Whatsapp message 14) Mail a letter 28) Contact page on 167) Call the elementary school where my mom teaches 239) DM me on LinkedIn

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Daniel J. Murphy

@_danieljmurphy

7 years

Building out my marketing automation for @asmarketer using only @Drift . That's right: blog subscription confirmation email, a couple nurture emails, all my one-off ✉️s and messaging on site. This is the new world of marketing automation. Marketers need to know about @Drift .

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Daniel J. Murphy

@_danieljmurphy

4 years

BREAKING: marketplace is live with over 1,700 stores & thousands of products to shop. Oh and... As if supporting a small business wasn't rewarding enough, 78% of them have included exclusive discounts for YOU. Shop now:

The World's First Marketplace For Small Ecommerce Brands | Powered By Privy

Find products from over 2,592 ecommerce brands and support a small business instead of giant corporations.

shopsmallecomm.privy.com

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Daniel J. Murphy

@_danieljmurphy

4 years

Just interviewed the founder of a multi-million dollar DTC brand who told me: “My best video ad cost me $50 to make and it has brought in millions of dollars in sales." Boom. That's marketing in 2020.

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Daniel J. Murphy

@_danieljmurphy

4 years

I think I panic-built a home office 🤷‍♂️ And I don’t even have a podcast.

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Daniel J. Murphy

@_danieljmurphy

3 years

The @privy marketing team. Fall 2022. Boston, MA. So proud of this team. Can't wait for what's ahead.

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Daniel J. Murphy

@_danieljmurphy

4 years

/remind me if I’m ever a CEO to take each member of my team out to dinner regularly to get their *real* take on everything

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Daniel J. Murphy

@_danieljmurphy

4 years

We launched Privy Text today, but we also low-key just dropped a 19 page guide w/ all the SMS best practices you need to get started. It’s exclusively available for Privy Text customers. So your $10 purchase today gets you: Privy Text + the 19 page guide. Here's a preview 👇

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Daniel J. Murphy

@_danieljmurphy

5 years

Just saw the numbers on #DriftVideo signups & videos created today 😲🙏📹😁😍 Thank you to all our customers & supporters. What a great response. And special thank you to @Gong_io & @sigstr for flying half way around the world to be part of the announcement today 🙏

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Daniel J. Murphy

@_danieljmurphy

4 years

Current status of our wedding venue research. We're different. It's good.

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Daniel J. Murphy

@_danieljmurphy

5 years

Wow, our team at @Drift YTD: 📕 Conversational Marketing book published, instant top seller 🔗 @outreach_io , @eloqua & @LinkedIn Sales Navigator integrations 🚢’d 🎁 1,000s free copies of #ThisWontScale book mailed 📖 New Conversational Marketing framework for customers 🙏🚢💪

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Daniel J. Murphy

@_danieljmurphy

3 years

I took 6+ hours of interviews with some really smart product marketing leaders on positioning and distilled a few of the lessons from those conversations in this post. Here you go:

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Daniel J. Murphy

@_danieljmurphy

5 years

Best product marketing video I've seen all year. Great work @Tesla .

Chad Mortensen

@mortchad

5 years

Doth mine eyes deceive me? That’s a @Tesla #ModelX bossing through that flooded area like it ain’t no thang? Nice work @elonmusk 👊🏼

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Daniel J. Murphy

@_danieljmurphy

4 years

Today we're launching our first video training series on Privy Masterclass. A five-part training course on email marketing for small ecommerce brands. 100% free, ungated, no B.S. Special thank you to @ezrafirestone 👏 for being our first instructor.

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Daniel J. Murphy

@_danieljmurphy

3 years

Congrats @Drift team past and present. P.S. Answer: it was much more.

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Daniel J. Murphy

@_danieljmurphy

4 years

My favorite internal communication tool is @Drift Video. It's better than Slack or Email. It saves me hours every week. And even better, it saves each person on our team from several 30 minute meetings because we ALL use it. It's like cheating. Try it.

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Daniel J. Murphy

@_danieljmurphy

6 years

My dad, @spmurphyboston taught me this. When writing, print out a draft and mark it up with red pen. Make edits then print out the new draft, read & mark it up again. Do this until you've read through a draft that didn't require any red pen. Then you're done.

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Daniel J. Murphy

@_danieljmurphy

6 years

Fact. If you're using @Drift with @salesforce you can now type "/sf" to lookup a contact in Salesforce you're chatting with. Get owner info/link to their contract profile, to make hand off to sales rep easy. S/O to @twentworth12 for being the first to build this. 🙏💪

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Daniel J. Murphy

@_danieljmurphy

7 years

I see you @SpaceX trying to divert attention away from @Drift 's Feb 6th product launch. Yours will be the second biggest launch of the day.

Engadget

@engadget

7 years

SpaceX’s Falcon Heavy launch is reportedly set for February 6th

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Daniel J. Murphy

@_danieljmurphy

5 years

I made a deal w/ @Josh_Belinsky . He is co-founder of @slatemilk - they sell lactose free, low sugar, high protein chocolate milk on (built w/ @Shopify ) I help them use @privy to grow online sales. And they let me share everything I learn. Stay tuned.

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Daniel J. Murphy

@_danieljmurphy

6 years

Career Advice: Make it your mission to help your boss do their job. Push dont pull. Most ppl push – “I need this, help me, show me” Try pull – “How can I help? What do you need?” Cause your boss didnt hire you so you could take more of their time. You got hired to pull 💪

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Daniel J. Murphy

@_danieljmurphy

5 years

I have not done a "talk" in over a year. It’s been a mega year of learning for me, and a very humbling one trying to build the product marketing function at a hypergrowth company. On December 3rd I’m going to share a bunch of learnings.

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Daniel J. Murphy

@_danieljmurphy

3 years

As the leader of the team, you set the tone. Doesn't matter how ambitious or self motivated your team is, this is true. Most of leadership is just making sure you're setting the right tone.

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Daniel J. Murphy

@_danieljmurphy

4 years

Why I’m so glad I’ve invested the first 7 years of my career into learning marketing. And why today’s best marketers will be tomorrow’s best CEOs.

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Daniel J. Murphy

@_danieljmurphy

5 years

LinkedIn Sales Navigator Insights now in @Drift . Want to know more?

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Daniel J. Murphy

@_danieljmurphy

4 years

Fun fact: @privy is now available in French, Spanish and Portuguese. 3 months ago it was only available in English. See what's happening? 🇫🇷🇵🇹🇧🇷🇪🇸🇲🇽

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Daniel J. Murphy

@_danieljmurphy

6 years

I love overhearing conversations at the office like this: Sara (marketer): "Jeff, <huge tech company> just booked a meeting w/ you" Jeff (sales rep): "Perfect" This is how marketing & sales should work together. Attract, book meetings, sell. That's the ⚡️ of @Drift .

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Daniel J. Murphy

@_danieljmurphy

3 years

We're launching something in the morning at @privy that the team's been working on for almost 6 months. It'll show you how to create a better @Shopify store in 15 seconds. Also, it's free. RT if you want to see it tonight (and we can DM).

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Daniel J. Murphy

@_danieljmurphy

3 years

Your brand gets your dinner guests to your front door checking out the menu. Your demand generation gets your guests seated at their table. Your product marketing makes sure you're not serving steak to a vegan.

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Daniel J. Murphy

@_danieljmurphy

3 years

When the homepage has two competing CTAs: “start free trial” or “get a demo”

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Daniel J. Murphy

@_danieljmurphy

6 years

Golf: Drive for show, putt for dough. Startups: Ideas for show, execution for dough.

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Daniel J. Murphy

@_danieljmurphy

4 years

. @privy marketing, formerly 5, now 6... welcome @c_gro . Hiring in demand gen too.

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Daniel J. Murphy

@_danieljmurphy

6 years

“Does social proof really matter? Why is it so important to have a quote on every landing page?” Answer: When was the last time you bought something on Amazon with less than 4 stars? No different in B2B.

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Daniel J. Murphy

@_danieljmurphy

4 years

Last year @Privy helped our customers make $865,478,392 in sales. ...during Black Friday and Cyber Monday week ALONE. This year will be well over a billion. Hopefully closer to $2 billion.

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Daniel J. Murphy

@_danieljmurphy

4 years

We're launching the Ecommerce Growth Bootcamp this summer @privy to teach small brands how to: 1⃣ Convert more traffic 2⃣ Increase AOV 3⃣ Reduce cart abandonment 4⃣ Drive repeat sales 500+ businesses have already signed up. You should too. It's free.

Ecommerce Marketing School | Privy Podcasts

Spend 15 minutes every episode learning ecommerce marketing from the Ecommerce Marketing School Podcast. Presented by Privy & Triple Whale.

www.privy.com

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Daniel J. Murphy

@_danieljmurphy

6 years

🗓️ You can block off time in your calendar. 📔 You can organize your to dos in Evernote. ✅ You can set Slack reminders. But if you really want to maximize your productivity, the only 10x strategy is discipline.

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Daniel J. Murphy

@_danieljmurphy

2 years

Squarespace wants $23/month for a personal website 🤮 If you've ever built a personal website, you know you'll set it up all excited then never edit it again and a year later you're searching for a cheaper alternative. So what's the best alternative?

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Daniel J. Murphy

@_danieljmurphy

4 years

A partner company asking for a backlink always makes me cringe. BUT... someone who wanted to do co-marketing with us just did it in such a great way that I said yes. So it can be done.

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Daniel J. Murphy

@_danieljmurphy

4 years

10 months later, Slate Milk has generated over $100,189 in sales using @privy (+ 3,239 contacts) Two simple plays: welcome discount (10% off first purchase) & a cart saver (15% off purchase if >1 item in cart & about to exit). Took me 2 hours to set those campaigns up in Jan🤯

Daniel J. Murphy

@_danieljmurphy

5 years

I made a deal w/ @Josh_Belinsky . He is co-founder of @slatemilk - they sell lactose free, low sugar, high protein chocolate milk on (built w/ @Shopify ) I help them use @privy to grow online sales. And they let me share everything I learn. Stay tuned.

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Daniel J. Murphy

@_danieljmurphy

2 years

Product marketing working with a PM on a launch

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Daniel J. Murphy

@_danieljmurphy

5 years

We have a bunch of data points to tell you how you're doing with @Drift -- meetings/pipeline/revenue, etc. But the #1 thing I hear from customers who know Drift is working for them is "our sales reps actually fight over Drift leads" That's when you know.

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Daniel J. Murphy

@_danieljmurphy

6 years

2018 at @Drift . Wow. Thank you all who support us, we owe it all to you.

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Daniel J. Murphy

@_danieljmurphy

2 years

Yesterday was my last day @Privy . This is the best I’ve ever felt about leaving a job. Here’s why and what I’m doing next.

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Daniel J. Murphy

@_danieljmurphy

5 years

So super excited we can now all talk about Drift Automation. More excited we were able to have four of our customers who have been secretly using it for months on stage to share in our announcement today. @okta @smartling @TenableSecurity @KeapGrowing

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Daniel J. Murphy

@_danieljmurphy

5 years

You: "Oh SHOOT! Such a great prospect, but they left my website before I could book the meeting." Drift customers be like:

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Daniel J. Murphy

@_danieljmurphy

6 years

nobody screw this up for me. 🙏🙏🙏🙏🙏

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Daniel J. Murphy

@_danieljmurphy

5 years

If you've already discovered email signatures is a powerhouse marketing channel w/ @Sigstr , well today we have some great news for you: now you can start @Drift conversations right from your email signatures. And if you haven't, well... re-read above :)

Introducing Drift + Sigstr – Start Hundreds Of Real-Time Conversations From A Marketing Channel...

We’re excited to announce an integration between Sigstr + Drift, so customers can start real-time conversations right from their email signatures.

www.drift.com

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Daniel J. Murphy

@_danieljmurphy

3 years

Product marketers: when was the last time you listened to a customer call? Do it today. Best, Dan

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