The web series from Kimberly-Clark and Geometry Global took the top prize, while Leo Burnett, Zulu and Taxi also won big.

The platform's head of business marketing on what kind of content best engages its users.

The agency names three new leads for its strategy, design and client service offerings in Toronto.

Going door-to-door is out of the question, so the non-profit is looking for more retailers like Canadian Tire to provide a new sales channel.

Cossette got the hospital to act like a performance brand, using strength and power to change perceptions and break donation records.

The loyalty program hopes to remind customers of the tangible benefits of being a member in phase two of a campaign.

The country's oldest brewery wants to create pride in Canadian beer, including by selling other brands in the "The Canadian Case."

Lg2 is also bringing home a Lion as the first awards of the festival are announced.

The hospital has given out one million "Bravery Beads" to patients, inspiring a high-impact approach to reach a similar donor milestone.

The league is rolling out a new clothing line and spreading the message that its stadiums are safe spaces, no matter who you love.

Arlene Dickinson is executive chair of Believeco: Partners, which has plans on making more indie acquisitions.

The bank's corporate purpose has unexpectedly served as a guide through the global pandemic, says its head of HR.

The Unilever brand addresses a pain point in the smash hit Animal Crossing to spread its message about food waste.

Grey's ballsy work for Ovarian Cancer Canada bagged the country's first Lion at the 2016 Cannes festival. Here's why.

Vancouver's 123w created a typeface for the festival that adapts to any space it occupies and can be used as a canvas by artists.

From Strategy Ad Tech: The bank leverages its relationship with DMZ to find fintech solutions for small business clients.

A North American campaign evolves the Japanese beer brand's story by placing it in the context of a cultural exchange.

A new campaign from the Unilever brand features faces marked by masks and PPE as part of a broader support program.

With face-to-face fundraising unavailable, the non-profit makes a strategic shift and takes "VS." in a more intimate direction.

The former Adweek managing director has sights set on building visibility, business and diversity at the agency.

The league's new brand spot issues an invitation to casual fans to engage with it in the country's 150th year.

The hospital's latest "Dear Everybody" effort gives brands clear direction on how to better represent people with disabilities.

The hospital is leveraging a social media trend to deliver a broader message.

The latest extension of the hospital's "VS" platform explores the only thing that matters to parents of sick children.

The hospital partners with the booking site and Raptor Fred VanVleet so donors can experience why building a new facility is a priority.

Here are this year's rankings of the industry's top creatives, strategists, brands and agencies.

The agency's leadership ranks are expanding as it transforms in step with Publicis Groupe.

BBDO reimagined the classic Valentine's Day gift to promote its limited-time ketchup flavour.

J. Walter Thompson's work that showed a day in the lives of hospital patients was the top-scored campaign by the AOY judges.

The new CMO of Tourism Toronto looks back on his time at Destination Canada to help build out the agency's strategy.

While Canada came up short in Innovation and Pharma, work from Cossette, FCB and Lg2 gave the country a strong start.

From Cannes, philosopher Jason Silva and prognosticator Marian Salzman chat what's next in technology and marketing.

Canada's largest bank has been deepening its CSR, innovation and community ties.

The multicultural marketing agency is the latest in the sector to make hires in the face of escalating demand.

The agency takes the top prize for SickKids' "VS." campaign while marketing head Lori Davison is named Marketer of the Year.

Andrea Lee and Megan Shay are bringing a diverse set of experience to the agency's earned media and corporate practices.

The hospital takes a long-form, vlog-style approach to encourage participation in its gifting program this Mother's Day.

The agency helps The One Club announce a call for entries, following teaser ads released this summer.

Timed with the Trans March in Toronto, a video addresses the need to support youth affirming their gender identity.

Cossette repeats as Canada's top agency, while Leo Burnett takes Gold in the inaugural Design category.