Marketing platform for empowering creators, brands, and projects to leverage digital collectables || Developed & maintained by RLO Labs
@ready_layer_one
WTF is a
#ShardDog
LINK?
A marketing tool that helps funnel users to your product.
🔹Each link consists of 3 sections (gate, claim, handoff)
🔹Each section has multiple features
Think of it like a "Chipotle" menu🌮🌯
Build the LINK that fits your project.
Some use cases!
Learned a lot from the Black Dragon drop.
The condition was NFT activity before 12/1.
ShardDog was eligible for an HUGE allocation.
For the sake of the community we sent it back to be distributed or burned.
Sometimes things are for the culture not the profit🐉
Black Dragon memecoin update🐉🐲
23k claim attempts so far!
11.4k got at least something based on previous NFT activity
Wild activity, a few small hiccups, 12 hours to go!
@dragonisnear
putting the new use case to the test!
Over 1000 new
#NEAR
wallets and over 3900 digital assets! LFG🙌
All by just just clicking a link🤯
#ShardDog
LINKs are for projects, brands, & people to easily onboard and engage with users.
Next stop 10K new wallets🫡
Need a
#NEAR
wallet →
The
@MeteorWallet
Harvest Moon drop has become our largest one ever!
We just passed 25K claims and it's not even close to over🤯
General claim with gated Union Contract claims.
Wonder what the next phase will be🤔
💥New product release💥
ShardDog Story Claim
Sequential drops that unfold a series, quest, game, or narrative.
Claim your Proof of Comic - Alice in Chain Abstraction🐉🧝♀️
You do NOT need to connect a wallet to claim a ShardDog.
How to claim a ShardDog link.
1️⃣ Enter your wallet address
2️⃣ Hit "claim ShardDog" button
That's it!
Claim without Connecting🫡
💥Milestone Alert💥
100,000 ShardDogs have been claimed!
A huge thanks to the channel creators and our community for making this happen.🎉
Valuable to hold, Worthless to flip🫡
Hello friends,
To the person(s) botting the blackdragon drop, I hope all those wallets enjoy the free
@dragonisnear
nft, but if you check, you'll see that no tokens are being sent to those wallets.
Have a wonderful day and holiday!
Cheers,
ShardDog
Are you a bot?
Are you being confused for a bot?
Send us a message if you think you were flagged as a bot incorrectly.
We have recently deployed multiple upgrades to our system but there is a chance for false positives.
Thanks for helping make our app and ecosystem better!
To any human who couldn't claim ShardDogs because of our anti-botting measures.
We are sorry!
TLDR: 🤖 There is a lot of botting; we work daily to prevent it. Sometimes, this affects real users, and we work endlessly to fix this issue.
Problem:
A massive 🤖 attack hitting a
Hello again,
If you are trying to claim and it fails, please try again.
We are once again getting botted hard.
It's a free NFT people, take it easy.
We will be back to normal soon.
Cheers.
A lil thread on where Shard Dog was born from… at
@ready_layer_one
we are building a mini-game to help with onboarding users to NEAR but we needed some infrastructure. Which led to building a bunch of custom items for the game. 🧵
💥Get ready for Engage-A-Thon at
#NEARCON2023
!
An interactive event where attendees collect
@sharddog
NFTs from booths, brands, projects at the conference.
Aiming to fully fill their cards and compete for prizes.
Any booth, brand, or project attending NEARCON can get a
The
@NEARWEEK
ShardDog LINK👇
🚨Newsletter Sign-up use case🚨
Projects have different marketing needs. For a weekly newsletter it makes sense to start with a sign-up!
Look at that background art by
@MrBrownNFT
@Lomakin_
🔥
Your LINK your branding!
📢
#NEARCON2023
is almost here, and Engage-A-Thon awaits!
Are you a project or brand attending the conference—get your
@sharddog
link.
Just complete our quick form👇
💥💥
Already have one? No worries, we can update it for the event!
#EngageAThon
#BOS
The
@MeteorWallet
1-click create wallet is 🔥
We are incorporating it on this
@sharddog
drop.
Great team to collab with💯
ShardDog NFT claim w/ a new wallet in 40 seconds🤯
Give it a try at for the $SAIL NFT drop.⛵️⛵️⛵️
🚨Submission for
#FastAuthTimeTrial
Some friendly competition we used our V3
#ShardDog
LINK
Wallet process created in 28 seconds🔥
Connected to NEAR Social in 44 seconds
Just a phone number: non-custodial
AND you get a named wallet & NFT😉
Works for ALL projects on
#NEAR
We are honored to share with you this week’s
@NEARWEEK
cover.
Forget Time magazine, THIS is the cover to be on.
Claim at (as always, the claim is powered by us 🐶)
💥ShardDog Comic Launch💥
🔹A new comic panel is available to claim every 24 hours⏰
🔹View on
#NEAR
Blockchain Operating System
#BOS
🔹Collect all panels and get the printed 1st edition
Claim your Proof of Comic 👉
💥manifesto 2.0💥
Valuable to hold, Worthless to flip🫡
The future is digital ownership and ShardDog is more than a stepping stone; it’s a launchpad that propels us from Web 2.0 to Web 3.0.
Our commitment to ethical innovation remains steadfast. ShardDog aims to be a thriving
Final Engage-A-Thon at
#NEARCON2023
metrics
Total ShardDogs minted - 14,270
Total cost - 12.5576 NEAR
Less than $20 for transactions, gas, storage, everything!🤯
💥Milestone Alert💥
We've crossed the 200 ShardDog Links mark!
A huge shoutout to the incredible
#NEAR
community for building this journey with us.
Claim -> Connect -> Engage
#BOS
We just passed 50K ShardDogs minted!🎉
🔹 400+ creator channels
🔹 6K new wallets
🔹 Thousands of holders
A huge Thank You to everybody engaging with ShardDogs!
In the works at ShardDog
StoryClaim feature 🔵🟠🟠🟠🟠🟠
Sequential NFT claims that build a narrative!
📚Episodic content
🎭Interactive storytelling
🎨Art Collection Journey
🎓Educational Series
🔍Scavenger Hunt
🕵️♂️Mystery or Puzzle Series
Getting ready for ETH Denver 2024!
For the Lunar New Year
@dragonisnear
drop, we have had over 14k requests, only 293 minted.
This result is a feature, not a bug.
The mint logic and bot/farm controls have been airtight.
Thoughtful gating...
Did you do your launch on FnF?
Worried about your contract and holders?
ShardDog has you covered!
We can do a 1:1 free mint drop to your holders to move them to a new contract you can control. A single link that will do the heavy lifting.
"ShardDog, we don't steal funds"
Thank You to everybody who participated in the Engage-A-Thon at
#NEARCON2023
We hoped for:
15-20 projects and couple thousand claims
We got:
80+ projects, 21,800 claims, metrics built out, huge social engagement, and 2.3K wallets claiming🤯
🟥🟪🟩Claim the Game🟨🟧🟦
So the great thing about building on NEAR is the awesome dev tools. We just stood-up a mainnet NEAR indexer for very little monthly cost and less than 50 lines of code. We also have a REST API connected to
@keypomxyz
with less than 150 lines. Come build with us!
#NEARisNOW
Quick post mortem of the botting today...typically we get around 200 requests at peak times for claims, yesterday we hit over 5000 per minute. Clearly this was a heavy botting attempt and you can see the spike in the chart. It wasn't a full on DDoS but it was enough to make the
Speaking of which, we shipped a new feature today.
Blocklists
As the ecosystem heats up, more bots and bad actors will show up, so we released v1 to mitigate this. It's always a work in progress but we want to provide a great experience., and spam is not that.
This is the
It was a busy year but 2024 is going to be even more massive.
Looking forward to doubling down on shipping for
@sharddog
Thank you to everyone who has supported our journey so far. Can't wait to show you what is coming.
The Telegram community is important in web3
ShardDog is a web3 marketing tool
So we had to build a ShardDog within the
@hotdao_
For the Chain Abstracted pod with
@p_volnov
Claim your ShardDog in telegram now!
🟪🟥🟨The Booths⬜️🟩🟦
We only managed to secure about 1/3 of the booths before
#NEARCON2023
So we pivoted to a grassroots approach.
Created a link & kit, and had
@joespano_
personally deliver them.
Now they all have a ShardDog channels they can keep growing!
Links below👇
Unlock ShardDog's superpower:
💥Compounding Claims💥
Imagine a Channel where your ShardDog link evolves with each event.
Swap NFT images, info, or launch new activations—videos, music, images, all on the same link.
Grow your ShardDog list with every claim!
In case you are curious, no, we don't know who the team is behind
@dragonisnear
.
We also have multiple requests for token drops from other anon teams.
Feel free to reach out if you are looking to do the same.
ShardDog token drop season?!
💥Let the Claim the Games Begin!
We've added something special👀
Now, every person who claims a ShardDog can win random NEAR 🤯
Ranging from 0.001 to 100N.
Our first
@MrBrownNFT
valentine started as the
#3
ShardDog link and one year later it's
#492
🩷
What a wild ride it's been!
Big thanks
@Lomakin_
for being an OG supporter and being part of this evolution with us!
Happy Valentine's Day,
@NEARProtocol
🩷
Our traditional Valentine Mr. Brown drop collaboration with
@sharddog
is now live!
Go to to claim the special Brown artwork released to celebrate the partnership, $NEAR community, and art
Much Love 🩷
We are back up but Lonk and Blackdragon NFT claims are closed for a bit.
We spiked at >5k requests/minute and we were not expecting. It’s still coming in around 1k per minute but that’s manageable for now.
Big upgrades coming soon though, just sooner than originally planned.
🎉We are a Community Partner for
New
#ShardDog
Use Case👀
Get your POH (Proof of Hackathon)
ShardDog link to sign-up →
2 week virtual hackathon, over 200 builders, and 10K in prizes!
#BOS
@NEARHACKS
Users see a button and click.
UX/UI designers see👇
🔹Shape: Rounded corners, square, circle
🔹Size: Dimensions, width and height
🔹Color: Background, text, and border
🔹Text: Font, text size, and text alignment
🔹Iconography: images within the button
🔹Spacing: Padding &
📢 Update for Engage-A-Thon at
#NEARCON2023
!
📊 We've upped the game in Data Analytics using QR codes!
🔹QR code badges
🔹QR code stickers
Know whether your ShardDog is claimed IRL with a QR code OR online with a link!
Better KPIs into your event activation🫡
#EngageAThon
Let's talk about yesterday. We shared a little stat we were proud of, 1000 new
#NEAR
wallets created. Within about 30 minutes of sharing,
@NEARProtocol
retweeted it and, well, we were off...
Did we start ShardDog to build a seamless web3 tech with social engagement, enabling creators, brands, and projects to build interactive communities through NFTs, activations, and actionable analytics?
OR
To make comic books?
🤔
#BOS
✨Claim your Proof of Sequins✨
@David___Mo
, the titan of tracksuits, takes the stage at
#NEARAPAC
and electrifies the room.
Is it the person or the sequins wielding the power? The answer, perhaps, lies in the enigmatic blend of both.
#BOS
#NEAR
🟪🟥Grant Report and Highlights🟨🟦
tldr: ShardDog Engage-A-Thon crushed🔥
We did an interactive marketing activation event where attendees collected ShardDog NFTs from participating brands and projects at
#NEARCON2023
Here’s how it performed 🧵 [1.11]
The activity is growing daily🎉
Yesterday we had 277 claims and 114 new wallets created from ShardDog links!
The coolest thing 👉 Major diversity of link actions!
Email newsletter covers, conferences, voting, NFTs, BOS onboarding, and awards!
Engage-A-Thon participation is SIMPLE!
💥For Projects
1️⃣ Fill out the intake form to get your ShardDog Link
2️⃣ Get kit with QR code badges and stickers at event
3️⃣ Display QR codes
4️⃣ Use Link in socials
💥 For Attendees
1️⃣ Scan QR codes
2️⃣ Collect ShardDogs
#NEARCON2023
#BOS
🚨ShardDog update🚨
It's all about getting a better UX/UI experience!
Switched a couple things around on the backend and increased the speed to claim.
Shaving seconds off⏳
Also updated
@sharddog
digital badge.
Claim it here👉
Here’s an updated chart of ShardDog metrics by data legend
@Lordking_Tv
w/
@flipsidecrypto
The metric we are most proud of?
867 campaigns
Each campaign is a project, brand, or person trying out our marketing platform!
Appreciate you all🙏
Our first "Proof of Gaming" use case with
@rogues_studio
game testing session with
#NEAR
community!
So many different ways to use ShardDog links!
Shout out to
@travbori
for the bringing up the idea on the spaces!
🚨Eth Denver is 3 weeks away🚨
Reach out if you're interested in creating a ShardDog for
#ETHDenver2024
!
We already started working with projects🤝
AND want to make sure we can get yours done🫡
@joespano_
is refusing to sleep until we finish all ShardDogs. Legend🔥
We are going to be well represented at
#ETHDenver
. Multiple groups are using our links to help onboard new users to
#NEAR
Also make sure to check-out the presentation from
@keypomxyz
We hear its going to be 🔥🔥🔥🔥!
In case you are curious, no, we don't know who the team is behind
@dragonisnear
.
We also have multiple requests for token drops from other anon teams.
Feel free to reach out if you are looking to do the same.
ShardDog token drop season?!
Welcome to the Dog Park!
A ShardDog NFT gated feed and experience on
#BOS
@joespano_
built this in a day using the
#NEAR
Blockchain Operating System
1. Invite by ShardDog link 👉
2. Gated feed on BOS
Here's how Joe made it👇
💥ShardDog metrics dashboard created on
@openwebdata
📊📈
#️⃣ Wallets
#️⃣ Claims
#️⃣ Fee volume
#️⃣ Active users post claim
🟥🟩🟦🟨🟪 Specific metrics for Engage-A-Thon at
#NEARCON2023
And even a series leaderboard🤯
created by
@Lordking_Tv
🫡
Over a dozen new NEAR wallets created this past week through ShardDog. Its not much, but they all add up. We can't wait to see more integrations and use cases. 🐶🚀
Over 50 projects, artists, and people participating in Engage-A-Thon at NEARCON 2023🤯
And still adding!
We can create your ShardDog link until Nov. 6th.
Which side board are you?👀
#EngageAThon
#BOS
Reducing bots helps projects:
🔹Get more accurate metrics.
🔹Build a more genuine community.
🔹Drive real traffic to their project.
Ultimately creating a better marketing tool🫡
Due to botting we had 1.1 million requests in the past 24 hours, but then we deployed a new bot upgrade and look at that steady, smooth line holding at around 400 users and about 20k mints during this window.
During the whirlwind of NEARCON
@joespano_
dropped a way for people to claim panels they missed.
💥Edition
#1
- claimed first round
💥Edition
#2
- claimed after
We still think
@jarednotjerry1
is only doing ShardDog to make comics🤔
How do Attendees play Engage-A-Thon at
#NEARCON2023
Step1️⃣ Claim ShardDogs from QR codes and social media like this one
Step 2️⃣ Fill out the boards like this
Step3️⃣ Chances for prizes!🎉
That's it!
Not able to attend
#NEARCON2023
? 😭
Don't worry, you can still support the event!
Introducing our ShardDog Engage-A-Thon Side Board:
💥The Socials💥
For projects building on NEAR but unable to make it to the event.
Claim the game...right from your social media feed🙌
#BOS
If you are using
@nearsocial_
and are interested in getting personalized activity notifications for it, sent to your telegram, join our beta group. Follow the directions in the image to get started.
#NEAR
Introducing the new ShardDog branding to match the
@ready_layer_one
style.
ShardDog is part of the Tech Labs within Ready Layer One and the first of multiple projects to come.
TECH LABS: a mission to help build products that bring the web3 ethos to life on
#NEAR
Regardless of token price, this work is being done.
Through education & public services, RLO is building for the future we believe in.
Democratized & decentralized software.
#RLOtech
Are you collecting ShardDog comic?
Did you notice there was no drop today👀
Something big tomorrow!
Is it possible to drop a whole page?!🤯
Tomorrow we find out🫡
#BOS
Feeling all the love from all the ShardDog creators and collectors. 🥰
6 months to 10k, 24 days for another 10k 🚀
Can’t wait to show you what we have coming next.
Thanks to all the community support! See you at 50k
Solid first day for the Engage-A-Thon at
#NEARCON2023
Big thanks to everyone claiming!
Looking forward to tomorrow as we ramp up the social aspect👀
🟦🟥Claim the Game⬜️🟨
What will the next evolution of NFTs look like?👀
Each NFT captures a unique claim and moment on the blockchain.
We believe in the power of these moments.
It's not just about individual tokens; it's about the collective experiences they represent.
💥ShardDog Engage-A-Thon Side Board w
@nearhorizon
teams
We're part of this early-stage accelerator, guiding us through building, finding support, and securing funding in Web3 💯
Keep an eye out and claim HZN1 projects at
#NEARCON2023
👀
Claim the Game!
Over 50 projects, artists, and people participating in Engage-A-Thon at NEARCON 2023🤯
And still adding!
We can create your ShardDog link until Nov. 6th.
Which side board are you?👀
#EngageAThon
#BOS
We’ve had follow-up questions about the grants, and we're glad for the interest!
We are committed to providing full transparency regarding the grant funding for the Engage-A-Thon at NEARCON. It's important everyone understands exactly how things played out, because clear and
🟪🟥Grant Report and Highlights🟨🟦
tldr: ShardDog Engage-A-Thon crushed🔥
We did an interactive marketing activation event where attendees collected ShardDog NFTs from participating brands and projects at
#NEARCON2023
Here’s how it performed 🧵 [1.11]
💥PANEL
#39
💥
The fragments of the ShardDog mask defy the very laws of physics, aligning themselves around his head to form the iconic visage.
Do we embrace the enigma or interrogate the metamorphosis?
Claim your Proof of Comic
✨✨
#BOS