We’re a marketing & customer engagement provider that helps brands build closer customer connections through data-driven visibility and personalized engagement.
What an incredible start to the week! See what you missed from Day 1 of Think Exchange for Marketing, Commerce and Supply Chain:
#WatsonMarketing
#Think2019
It may be the final day of
#think2018
, but there’s still a lot to do in the Business and AI Campus! Here’s what you can look forward to today…
#WatsonCE
This is not a demo. This is Watson Assistant for Marketing.
#WatsonMarketing
’s new AI capability will help marketers streamline their work and quickly gain insights across data sources. Learn more:
#AWNewYork
“Know your data, know your numbers, know the story they tell. And tell a good story.” - Katie Key
Learn more about how they are transforming marketing and driving impressive results at HarperCollins Christian Publishing: 📚
#Think2019
#WatsonMarketing
A big day for the future of marketing! Today we announced that Centerbridge will acquire IBM’s marketing platform to form a standalone marketing and advertising technology company. Read the full release here:
2018 is winding down! Get a head start on 2019 with 9 of the industry’s hottest marketing trends. 🔥🔥🔥
We're excited to release our *NEW* 2019 Marketing Trends Report!
Read it now ➡️
#WatsonMarketing
Did you catch our CEO
@MarkJ_Simpson
on
@CNBC
last night? "The marketing industry is going to change more over the next five years than it has in the past 25 years - and AI will be a catalyst for that."
#GoMark
#GoAcoustic
Acoustic is the science of sound. It creates environments that draw people in through more personal connections. Acoustic listens and understands the human dynamics of problems to find solutions that make a difference. Read about our new brand:
#GoAcoustic
"We are much more proactive as a platform and we wish to continue to be so in pointing marketers towards areas where they have opportunities, proactively, rather than just providing them with boring tools." - Our CEO Mark Simpson on Bloomberg (40:08 mark)
A cat has 9 lives. 😺 Your marketing career will too when you read our 9 predictions for digital marketing in 2019!
Kicking off with
#9
, we look at the shift from the attention economy to the emotion economy. Read more in our new report:
#WatsonMarketing
Brilliance, unleashed! Thanks to all who came to celebrate Acoustic's NYC launch event yesterday: smart speakers, partners who expand what we do, and our clients who inspire us to keep pushing away from mediocrity. Cheers to the future (with our very own bubbly)! 🥂
Come for the CX, stay for the charge: everyone coming by our
@FestofMarketing
booth has been keen to hear about our AI and analytics. Bonus: our cool charge docks.
#FoM19
Want to know all about our new company? REGISTER for our Welcome to Acoustic webinar tomorrow, July 30, at 10am ET! CEO Mark Simpson & SVP Product Management Jay Henderson will discuss the company & product vision and answer your questions. REGISTER HERE: