Chelsea Bradley Profile Banner
Chelsea Bradley Profile
Chelsea Bradley

@ChelseaRhane

4,568
Followers
907
Following
9,833
Media
69,976
Statuses

Snarky Social Media Strategist + Consultant 🐚The Salty Shell Newsletter 🎥🎙️ Creator 🦈 Photographer 🧠Neurospicy ⚾️ Padres • Profar stan since '21 LFGSD

Oceanside, CA
Joined March 2009
Don't wanna be here? Send us removal request.
Pinned Tweet
@ChelseaRhane
Chelsea Bradley
3 months
Introduce yourself without mentioning your college, company, career, spouse or kids. I’m Chelsea – I’m unapologetically authentic, not afraid to challenge the status quo or say what everyone else is thinking, and have deep introspection and a profound sense of freedom that comes
Tweet media one
1
0
20
@ChelseaRhane
Chelsea Bradley
4 years
Social media isn’t something being tested anymore. It’s an integral part of business. It’s an entire department. Hire & pay accordingly.
7
88
496
@ChelseaRhane
Chelsea Bradley
2 years
dear client: you are the ONLY one who looks at/cares about the Instagram grid.
16
40
473
@ChelseaRhane
Chelsea Bradley
3 years
You know what consistently happens across almost all clients? They decline and hate a piece of copy . . . that I pulled DIRECTLY from THEIR website (that they approved).
30
10
341
@ChelseaRhane
Chelsea Bradley
3 years
Your agency and/or freelancer is not your full-time employee.
9
46
332
@ChelseaRhane
Chelsea Bradley
4 years
New client came to me because their 11-year-old daughter isn't doing a good job running their interior design brand's Instagram with 20k followers. It really happens, folks.
41
7
323
@ChelseaRhane
Chelsea Bradley
4 years
⚠ Believe it or not, the person creating your social media calendars & engaging with your consumers 16 hours a day needs to know what's going on and what plans are being made (crisis, plans, campaigns, partnerships).
3
38
318
@ChelseaRhane
Chelsea Bradley
3 years
Job: Social Media Manager Pay: $1,000/mo Requirements: Expert in Adobe Illustrator & video production excuse me?
55
20
318
@ChelseaRhane
Chelsea Bradley
11 months
why are hiring companies so secretive about the compensation they've allocated for a role? It's already decided! I asked this man for the range to determine if it's worth talking or not (how nice of me), and he replied "what are your salary expectations?" That's not how we
24
21
308
@ChelseaRhane
Chelsea Bradley
4 years
@chrissyteigen They judge.
Tweet media one
3
0
284
@ChelseaRhane
Chelsea Bradley
4 years
This is a serious job post. Sorry folks, that's an hourly rate, not MONTHLY.
Tweet media one
55
10
265
@ChelseaRhane
Chelsea Bradley
3 years
Can you fucking believe this response from Facebook after a month of disputing them disabling an ad account for NO REASON? Everyone hates you & you did this for no reason and you're trying to be fucking funny?!
Tweet media one
76
3
248
@ChelseaRhane
Chelsea Bradley
3 years
wtf does this even mean & who approved it. I’m also concerned with the capitalizations.
Tweet media one
28
8
244
@ChelseaRhane
Chelsea Bradley
3 years
Stop trying to hire freelancers at 40 hours per week. No one (smart) is going to work 40 hours per week, for 1 company with no insurance, benefits, vacation, loyalty etc... Would you work that way?
15
13
221
@ChelseaRhane
Chelsea Bradley
4 years
It is marketing twitter, but I secretly hate that it has a name now and is constantly used it also reinforces that bs stigma that you can only come here to talk about marketing. please stay human. talk about everything. don’t be fake. don’t be a fortune cookie. k bye
20
3
215
@ChelseaRhane
Chelsea Bradley
3 years
It is impossible to have a social media portfolio. I have done, and do too much. Thank you, word of mouth, you're the real GOAT. [I also ran social at the word of mouth marketing association 😂]
13
9
214
@ChelseaRhane
Chelsea Bradley
2 years
Tweet media one
9
6
177
@ChelseaRhane
Chelsea Bradley
4 years
Your logo doesn’t need to be on every image. Your logo doesn’t need to be on every image. Your logo doesn’t need to be on every image. Your logo doesn’t need to be on every image. Your logo doesn’t need to be on every image.
7
25
176
@ChelseaRhane
Chelsea Bradley
3 years
Congratulations on your award - the same one I was emailed about and asked to pay for 👀
15
4
179
@ChelseaRhane
Chelsea Bradley
4 years
@jaydeipowell ✋ and also stayed way too long because of financial reasons
4
0
168
@ChelseaRhane
Chelsea Bradley
2 years
Hello, I successfully talked every single client out of even thinking about posting on April Fool's Day - not for the year, but as long as they are alive. Thank you.
14
7
163
@ChelseaRhane
Chelsea Bradley
4 years
I'm doing it. I'm writing it. ⧐What Your Social Media Manager/Team Wish You Knew⧏ ⇣ Tell me I'll rephrase in a less passive-aggressive tone (& keep all submissions anonymous), if necessary.
38
11
153
@ChelseaRhane
Chelsea Bradley
3 years
One of the agencies I work with is 100% freelancers - and they just sent us gift cards for lattes because it's freelancer tax day 🥺 they also pay me more than I ever asked for - so I'm with them for life. appreciate yo ppl
7
5
148
@ChelseaRhane
Chelsea Bradley
4 years
I will NEVER understand brands having social media teams + not responding to or engaging with customers. Never.
23
7
149
@ChelseaRhane
Chelsea Bradley
4 years
“I’ll get you the PDF to leverage for social” No you will not
11
13
148
@ChelseaRhane
Chelsea Bradley
3 years
A recruiter really just sent me this JD . . .
Tweet media one
55
4
144
@ChelseaRhane
Chelsea Bradley
3 years
Wait. Some of you use spreadsheets for content calendars?! I have 2 questions: 1. Why 2. Why do you hate yourself Bonus question: wtf why
44
10
146
@ChelseaRhane
Chelsea Bradley
4 years
Thank you for sending me a .jpg with a background when I asked for a .png with a transparent background. Don't worry, I'll do it myself. As always.
10
10
130
@ChelseaRhane
Chelsea Bradley
2 years
Excited to have @WomenandWeapons #2619 - I have heard only amazing things!
Tweet media one
17
7
123
@ChelseaRhane
Chelsea Bradley
2 years
My 1st @NotYourBroNFT - so excited to dig into this community - I've heard the most amazing things.
Tweet media one
20
7
116
@ChelseaRhane
Chelsea Bradley
4 years
I see people bragging about passing Facebook certifications & have never worked in paid or organic social media. Know who you’re working with. Passing an exam ≠ real experience, which lends a hand in copywriting + strategy.
13
12
120
@ChelseaRhane
Chelsea Bradley
3 years
you guys. we were talking about iOS 14 updates impacting ads on a client call and they're like we know, everything is so confusing, especially with the internet explorer update. WHAT DID YOU SAY 😂
20
4
121
@ChelseaRhane
Chelsea Bradley
4 years
Can you imagine if social teams treated other departments the way they treat us? Hey, payroll guru ninja man, give me that login, and also I'm going to do it how I think it should be done, knowing absolutely nothing about payroll except that I get paid.
13
16
120
@ChelseaRhane
Chelsea Bradley
2 years
i. . . just . . .
Tweet media one
35
4
112
@ChelseaRhane
Chelsea Bradley
4 years
I'll say it again - social media managers/strategists/community managers work THE hardest on brands that don't have global in-home recognition + $1M budgets. You probably don't know their work, but I assure you it's amazing + they deserve all the recognition they don't get.
6
10
107
@ChelseaRhane
Chelsea Bradley
2 years
HAD to join @BossBeautiesNFT ⚓️
Tweet media one
13
3
104
@ChelseaRhane
Chelsea Bradley
5 years
We have all learned & done a lot in 10 years. I had a son & got divorced. I left office life & went solo. I met the true love of my life & gained 2 bonus daughters. I strategically launched digital presences for many brands. & this is what I’ve learned through it all 🖤 🔻
16
5
102
@ChelseaRhane
Chelsea Bradley
4 years
Why is it that social media teams are expected to respond immediately, even to an email, but anyone else can leisurely put off an emergency until they feel like dealing with it. Are we the only ones with work ethic & passion? Yes? Thought so.
18
8
107
@ChelseaRhane
Chelsea Bradley
3 years
Your social media/community manager is not watching the accounts every second of every day. It's not possible. This needs to be understood. Are you expected to work 24/7 & do nothing but check notifications? No. NO ONE is. But that doesn't mean they aren't doing their job.
4
16
105
@ChelseaRhane
Chelsea Bradley
2 years
🥂 Grab your hot toddy & weighted blanket - I'm now Social Media Strategy & Community Management at Edelman for 👑 Hallmark Channel and Hallmark Movies & Mysteries
Tweet media one
26
1
105
@ChelseaRhane
Chelsea Bradley
3 years
calm down - no one thinks your brand is as great as you do
9
6
102
@ChelseaRhane
Chelsea Bradley
2 years
I stayed for some colleagues I stayed for some clients I stayed for financial security I stayed too long. I lost happiness. I lost time w/ my family. I lost all fucks to give. I JUST left the agency I’ve been freelancing (30-50 hr weeks) at for 4y4m to. . .LIVE!
12
1
102
@ChelseaRhane
Chelsea Bradley
2 years
Is there a secret doc of agencies and brands to never work with as a freelancer or human? I have some I'd like to contribute so others do not suffer.
9
11
99
@ChelseaRhane
Chelsea Bradley
3 years
While you're planning your content calendars, let's keep this in mind: Mothers day ≠ breakfast in bed, heart-shaped jewelry from a mall jewelry store tv commercial Fathers day ≠ grills, tools, ties While we're canceling everything that exists - let's cut this shit.
7
17
95
@ChelseaRhane
Chelsea Bradley
2 years
I love checking in on those "we'll do it ourselves now" former clients and seeing that, in fact, they cannot and are not doing it themselves. where are those 100k (or even 10k) followers you said you were gonna scoop up real quick?
8
7
86
@ChelseaRhane
Chelsea Bradley
5 years
If you have nothing to discuss on a weekly recurring call, then CANCEL the call!
3
7
85
@ChelseaRhane
Chelsea Bradley
2 years
the social media person/team: did not create the product does not own the business is not the head of customer service didn't do whatever you're pissed about.
2
15
85
@ChelseaRhane
Chelsea Bradley
3 years
we’re still putting URLs in Instagram captions, huh?
14
5
80
@ChelseaRhane
Chelsea Bradley
5 years
Thank you @paparoach for being my top-streamed Artist of the Decade! #SpotifyWrapped
0
3
75
@ChelseaRhane
Chelsea Bradley
2 years
This was one of the first things I heard about when beginning to explore Web3 & am so happy to see the evolution and resolution. My first @NFTCryptoChicks
Tweet media one
@NFTCryptoChicks
Crypto.Chicks
2 years
We have some exciting news to share with the NFT community! 🧵 TLDR; @NFTCryptoChicks 🤝 @illustramanda & Fenix
42
85
292
18
8
75
@ChelseaRhane
Chelsea Bradley
3 years
Before you decide on a social media marketing budget, keep in mind that the MINIMUM average time spent per day on community management is ~30 min 30 min a week = 3.5 hrs a week = $175/week (at $50/hr avg rate, but expect higher) which is $700/month JUST for community mgmt
6
10
76
@ChelseaRhane
Chelsea Bradley
3 years
I want to see pandemic stats from Sephora - like eyeliner sales decreased 96% but tinted moisturizer is up 243%
5
4
76
@ChelseaRhane
Chelsea Bradley
4 years
Stop telling people what to tweet about and when to tweet about it. Everyone needs to get their panties out of a bunch about everything. Do you and calm down.
9
2
73
@ChelseaRhane
Chelsea Bradley
2 years
Just took advantage of that @FoodFightersU utility at @BorednHungry 🔥
Tweet media one
Tweet media two
Tweet media three
Tweet media four
3
10
66
@ChelseaRhane
Chelsea Bradley
4 years
😭😭😭 I’ve preached about how important community management & advocates are (not posting + ghosting & paying influencers) I received this message on my pork client’s account & am crying. My job is so rewarding & heartwarming 🤍 THIS is how you build a community.
Tweet media one
Tweet media two
Tweet media three
13
2
73
@ChelseaRhane
Chelsea Bradley
4 years
📣annual apostrophe PSA new year = 1 new year new years = multiple new years New Year’s Eve = December 31–the eve of the new year (the new year possesses the eve) New Year’s Day = January 1 (the new year possesses the day) 🚫New Years, New Years, New Years’ Eve/Day
2
12
72
@ChelseaRhane
Chelsea Bradley
2 years
he’s back in California - 1st stop: @BorednHungry / @FoodFightersU
Tweet media one
Tweet media two
Tweet media three
Tweet media four
5
5
64
@ChelseaRhane
Chelsea Bradley
2 years
@AdriSheares woof - I just want to scroll until I find the link, bullet point or subhead that’s I need. I don’t have time for video, especially when 99.99% leave me disappointed & regretful gif ever watching. I value my time & ears 😩
1
4
68
@ChelseaRhane
Chelsea Bradley
4 years
I got married 13 years ago today. I am happily divorced ✨
6
1
67
@ChelseaRhane
Chelsea Bradley
3 years
I would like to ask at least 3 clients today the purpose of hiring me for social media strategy + content creation when they turn around & do everything I said not to. Thanks for the money (and tears) but this is kind of why I've stopped saying who my clients are 🙈
7
2
68
@ChelseaRhane
Chelsea Bradley
4 years
"You do paid AND organic? I hate organic, let me just drive traffic" I don't think I'd be successful in paid w/o living in organic. Sure, you can still run ads w/o knowing organic, but to truly write the best copy, choose the best graphics etc knowing the org aud is a cheat code
3
4
62
@ChelseaRhane
Chelsea Bradley
3 years
🤫 the biggest tip/secret restaurants on Instagram need to know: post photos of the food you serve.
3
4
62
@ChelseaRhane
Chelsea Bradley
2 years
It’s junior high me! my new @90sbabesnft 🪩✨
Tweet media one
17
7
60
@ChelseaRhane
Chelsea Bradley
3 years
1 year ago, I woke up on my bday to cancelled contracts bc of COVID shutdowns. ~50% of my income gone. Spent 6mo busting my ass so clients could survive. It was exhausting & I was broke. 1yr later, I’m pulling 14hr days, declining gigs & repaying the SBA loan that kept me alive
14
0
58
@ChelseaRhane
Chelsea Bradley
4 years
what the client sent to post // the magic I have to make happen to be able to post w/o losing my sanity
Tweet media one
9
0
60
@ChelseaRhane
Chelsea Bradley
4 years
Can you imagine opening a recipe page and just getting the recipe? I have been scrolling for 32 minutes and just want to know what's in the best sugar cookies, ever.
10
1
57
@ChelseaRhane
Chelsea Bradley
4 years
@mkobach Links aren’t clickable in Instagram captions.
1
0
56
@ChelseaRhane
Chelsea Bradley
4 years
I published my first post on Medium & hours later was asked to put it on The Startup - Medium’s largest active publication 🥰 Time to get back to my writing roots.
7
3
56
@ChelseaRhane
Chelsea Bradley
3 years
I adopted my guy, Goose, 13 years ago today-which makes him at least 15. He was my first dog ever & he’s just the best 🥰
Tweet media one
6
0
56
@ChelseaRhane
Chelsea Bradley
3 years
We’re both 45 min from home & ran into each other 🥰🥰🥰 @Codishaa
Tweet media one
8
1
56
@ChelseaRhane
Chelsea Bradley
1 year
do proof readers exist? 🫥
Tweet media one
12
1
53
@ChelseaRhane
Chelsea Bradley
3 years
😭😭😭 I love the @Chewy social team so much
Tweet media one
7
0
54
@ChelseaRhane
Chelsea Bradley
2 years
🧠 Did you know? Gen Z isn’t the only demographic / generation alive on Earth
10
6
54
@ChelseaRhane
Chelsea Bradley
3 years
@ChefGruel happy birthday! 🎉
4
2
51
@ChelseaRhane
Chelsea Bradley
3 years
A lot of you are getting really rude and cruel online - it’s not a good look (or the right thing to do) Are you willing to say these things to peoples faces? You are professionals, and adults. This has to stop.
6
2
53
@ChelseaRhane
Chelsea Bradley
4 years
@chrissyteigen Get a pool noodle, too 😎
Tweet media one
3
0
51
@ChelseaRhane
Chelsea Bradley
3 years
Why bother asking the expert's opinion if you already have your uneducated mind made up?
6
5
50
@ChelseaRhane
Chelsea Bradley
3 years
Late night Twitter - drop those male dog name recommendations 🤞🤞🤞we meet him tomorrow I’ll door dash you booze or tacos if we choose your name
Tweet media one
95
0
50
@ChelseaRhane
Chelsea Bradley
3 years
It really isn’t about followers but when I see this - 0 chance of me following. Community - ever heard of it?
Tweet media one
3
0
48
@ChelseaRhane
Chelsea Bradley
10 years
The @bmw @BMWUSA Fall 2024 paint edition http://t.co/egSdEudK74
Tweet media one
5
11
46
@ChelseaRhane
Chelsea Bradley
2 years
I have A LOT to learn 😵‍💫😵‍💫😵‍💫, but am thankful for @LindzeeeLee explaining Web3 & NFTs to me today. I love having a better understanding of the hype, communities & opportunities. She also sent me my 1st - an @alphagirlclub Please, no questions - bc I don’t have answers 🫠
Tweet media one
13
5
47
@ChelseaRhane
Chelsea Bradley
9 months
When I create a social media strategy, I do the competitive analysis LAST. “Aren’t you risking relevance by not leading with a competitive analysis?" Simple. The brand’s unique beat is my guide, not the competition's echo. I craft a strategy that stands out on every platform.
7
7
47
@ChelseaRhane
Chelsea Bradley
3 years
@petersyravong Mandatory 5 years on Clubhouse
3
0
46
@ChelseaRhane
Chelsea Bradley
4 years
You don’t need to delete social media. You are in control of who you follow, connect & engage with. Stop blaming other people for your unhappiness.
4
7
46
@ChelseaRhane
Chelsea Bradley
3 years
Can someone host a crypto/nft/coin/whateverthefuck for dummies, please? I don’t have time to figure it out but I like making money.
14
1
43
@ChelseaRhane
Chelsea Bradley
4 years
If people really leave Facebook & Twitter bc they banned him, I cannot WAIT to use Facebook again!
5
0
45
@ChelseaRhane
Chelsea Bradley
4 years
I ghostwrite social media captions for a best-selling author. Why? Because she is an author + knows she can't write in a way that's compelling for social media. She writes for her medium of expertise, I write for mine. 🧠 outsource your weaknesses
1
1
44
@ChelseaRhane
Chelsea Bradley
3 years
Tweet media one
23
0
42
@ChelseaRhane
Chelsea Bradley
2 years
If I wanted to listen to a voice message in response to my text, I would’ve called you.
7
3
43
@ChelseaRhane
Chelsea Bradley
3 years
Multiple Clients: I hate the copy, we don’t talk like this Me: it is from your website and/or strategy (that you approved) Clients: I don’t like it, never use it 😵‍💫
3
0
42
@ChelseaRhane
Chelsea Bradley
3 years
Stop running ads with products that are out of stock or backordered. It’s not hard.
5
5
42
@ChelseaRhane
Chelsea Bradley
4 years
If you made a major change, you did a 180, not a 360. 360° is a circle 180° is half of a circle, which means you're headed in another direction if you did a 360° you've changed nothing - you are exactly where you started.
5
5
40
@ChelseaRhane
Chelsea Bradley
6 months
Download everything you're working on and you've worked on. Pull reports. Layoffs aren't stopping. Save your portfolio before you lose access. Do this weekly/monthly.
0
17
40
@ChelseaRhane
Chelsea Bradley
4 years
You know what I LOVE? Being new to a brand or agency with the most effed up processes + streamlining that shit ASAP. Like IDK how you guys functioned up until now, but this is how we're gonna make shit happen + it's going down in Google Drive 🔥
6
0
42
@ChelseaRhane
Chelsea Bradley
2 years
We got Ravioli’s DNA results back – any guesses?
Tweet media one
23
0
39
@ChelseaRhane
Chelsea Bradley
3 years
@ChefGruel hi andrew i looked at your profile (but i didn't) do you need an astronautical engineer for your accounting department's website's landscaping team?
2
1
37
@ChelseaRhane
Chelsea Bradley
2 years
who wants a social media career in food + beverage? 👀 I'm having informal get-to-know-you chats this week to see if it makes sense for you + for the food and beverage agency, before kicking off interviews. DM me: experience, a fun pitch, interest in PT freelance or FT 🥂
5
11
39
@ChelseaRhane
Chelsea Bradley
4 years
Walking into Target with no list & AirPods + a podcast so I’ll see you in a few hours after I drain my checking account.
4
0
39
@ChelseaRhane
Chelsea Bradley
3 years
2 new clients and 1 new agency partnership/contract by 11:30 this Monday morning. Had a horrible day on Fri pertaining to some clients so this is a great change& I'm here to motivate & inspire you to go after what you want and need & if you're open for work - put it out there!
4
0
39
@ChelseaRhane
Chelsea Bradley
2 years
What a perfect duo, @FoodFightersU !!
Tweet media one
Tweet media two
6
3
32