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Ansh Bhatnagar Profile
Ansh Bhatnagar

@Anshbhatnagar15

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Building India's Next Big Thing w/ @prvkhvr

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@Anshbhatnagar15
Ansh Bhatnagar
1 month
Last week we pulled one of the fastest Millions on non music & film YouTube India (18hrs on @prvkhvr 's podcast) This week we may just break our own record This is probably the fastest 500K views Indian Podcasting has seen 500K in 3 hours is INSANE! KINGSπŸ‘‘ @ReheSamay @prvkhvr
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
Here's my first post hypothesizing why I think the first episode of a new series we started got 100k views. Here's a breakdown of why Datecast #1 worked. Inviting everyone interested in CONTENT to come forward and help make this a collaborative effort.
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
We're putting out a brekdown of all the content experiments we run and will be running at Prakhar ke Pravachan, across platforms, in a data-driven, scientific way on This is our attempt of bringing everyone on-board our journey of figuring out CONTENT.
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@Anshbhatnagar15
Ansh Bhatnagar
1 month
We pulled One of the Fastest Millions on non-music & film @YouTubeIndia 1M+ views in ~19 hrs on @prvkhvr 's latest pod Why won't @TeamYouTube put us on the Trending Page, when there are videos with lesser-slower views on there? Makes me question what Trending even means anymore.
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
The Youtube Channel Analytics just got so much better!! The new Content tab gives me seperate analytics for Videos and Lives. There's a Shorts section now that gives me views, likes & subs from just Shorts. And we finally have Impressions for Community Posts. GG! @YouTubeIndia
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@Anshbhatnagar15
Ansh Bhatnagar
2 months
It's build season on my new corner of the Internet. So here's the idea experiment that I'm going to be building on for the next 6 weeks (at least) cc @_buildspace @_nightsweekends
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
My Creative Take on the Ad: The storytelling, score of the Ad and the simple way it has been presented is absolutely amazingly executed. What I loved the most about the ad was its tagline: 3 Clicks, Payroll Fixed. What a powerful, desirable benefit to offer its users! 7/8
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
Market Context: @RazorpayX wanted to go after the startup and SME market. These are the markets where founders may not have the bandwidth to take up these menial tasks and utilise themselves in more important areas. 5/8
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
My creative take on the ad I would have started by showing a conversation between 2 mid-aged men sitting in a restaurant talking about investing and 1 of them wanting to invest in US Stocks but finding it very hard. Enters @rajshamani helping them. Great Ad! @ashishkashyap 7/7
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
Also appreciate the subtle placement of the @wholetruthfood products throughout the ad. Very Smart Marketing! Loved this one! @RazorpayX @twitellectual @harshilmathur Thanks @abhinavxarora for showing me this! 8/8
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
Cultural Context: It is considered a given that as a founder you will have to look after multiple clerical tasks in a startup or a small company. @RazorpayX here destroys that false notion. It encourages founders to not get stuck in this web. 3/8
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@Anshbhatnagar15
Ansh Bhatnagar
7 months
@kunalvarma_02 @prvkhvr Aren't you forgetting something important bro? 😏
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
Cultural Context India saw a wave of interest in personal finance & investment in 2020. Thanks to creators like @warikoo & @thetanmay people got really into stocks, but what about US Stocks? As everything USA, this seemed far-fetched. @INDmoneyApp here destroys that myth! 3/7
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@Anshbhatnagar15
Ansh Bhatnagar
2 months
@georgearubi @_buildspace @_nightsweekends Yo, that's a really great idea tbh. Just a suggestion, try to also include the other way round connection too where fans can do stuff and collect some currency that eventually enables them to connect with their favourite artists. Hope this helps
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
The first thing I'm pulled by is the production of the ad. The colour grading and kitchen setup are on point. The Pizza representing a whole stock is a great idea. I wonder what chaos would happen if @Tesla stock was some Hyderabadi Chicken Biryani. Hats-off @AyushkWadhwa 2/7
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@Anshbhatnagar15
Ansh Bhatnagar
2 months
@bluemoonmaha @_buildspace @FarzaTV That's insane. Very relatable ngl, that's what desi childhoods do to you I think lol but would love to see this as a short film/animated movie, especially in the Indian context. PS: Probably link some good therapists to the book, we'd all need it after reading I'm sure lmao.
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@Anshbhatnagar15
Ansh Bhatnagar
2 months
@iAmPeterCooper @_nightsweekends @_buildspace It sounds very interesting from the title. Would have loved to know a bit more about the utility/how exactly does in combine existential conversations with photography. Like does it generate AI-based images or journaling with image prompts?
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
Brand Context @INDmoneyApp shows people that is not as hard to buy US Stocks from India as they think. They don't need a massive capital and high exchange rates to benefit from the US Stock market. It is made just as easy as buying Indian stocks. 4/7
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@Anshbhatnagar15
Ansh Bhatnagar
3 years
@prvkhvr More time = better insights and sharper structures!
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
Market Context @INDmoneyApp wanted to go after this new middle class, tier-2 or tier-3 market which may just be unaware that it wasn't so difficult to buy a US stock. They first raise awareness, inform them that its very easy and then offer their product. 5/7
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
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@Anshbhatnagar15
Ansh Bhatnagar
2 years
What's the lead? @INDmoneyApp uses an offer/invitation lead telling the audience that their product enables them in buying US Stocks from India very easily and at lower capital. 6/7
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@Anshbhatnagar15
Ansh Bhatnagar
2 months
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@Anshbhatnagar15
Ansh Bhatnagar
7 months
@kunalvarma_02 Sudhar ja saale kaleshi
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