Aim to Sustain Profile Banner
Aim to Sustain Profile
Aim to Sustain

@AimtoSustainUK

1,559
Followers
536
Following
906
Media
7,115
Statuses

Nine partner organisations make up Aim to Sustain. Together, we seek to protect and promote sustainable shooting, biodiversity and the rural community.

Joined April 2021
Don't wanna be here? Send us removal request.
@AimtoSustainUK
Aim to Sustain
23 days
The value of shooting?👇 It brings friends and communities together, helping people to enjoy the fresh air whilst at the same time keeping active. Delivering a positive mental health boost for hundreds of thousands. Shooting's social side!👏 #WorldMentalHealthDay
Tweet media one
2K
33
139
@AimtoSustainUK
Aim to Sustain
3 years
“The first big step in looking after the countryside for country people.” Lord Ian Botham on the future of Aim to Sustain. @BeefyBotham @CAupdates @MoorlandAssoc @CLAtweets @NationalGamekee @BASCnews @NationalGamekee @ScotLandEstates @Gameandwildlife Game Farmers’ Association
14
33
123
@AimtoSustainUK
Aim to Sustain
2 years
Meat is a major part of a balanced diet for millions and millions of people across the UK. We need to keep pushing back hard against this idea that all meat is bad. Associated jobs are also vital for countless rural communities. Eating meat must be an individual's decision.
5
29
110
@AimtoSustainUK
Aim to Sustain
1 year
The value of shooting?👇 It brings friends and communities together, helping people to enjoy the fresh air whilst at the same time keeping active. Delivering a positive mental health boost for hundreds of thousands. Shooting's social side!👏
Tweet media one
87
8
90
@AimtoSustainUK
Aim to Sustain
3 years
We shouldn't be afraid to stand up for how important meat is in the diet of tens and tens of millions of people in this country. If you choose to eat a plant-based alternative, that is your individual choice. But that should not include forcing others to do the same.
1
21
79
@AimtoSustainUK
Aim to Sustain
3 years
We shouldn't be afraid to stand up for how important meat is in the diet of tens and tens of millions of people in this country. It is up to the individual whether they eat meat or not - that is a decision which should be respected.
0
5
74
@AimtoSustainUK
Aim to Sustain
2 years
It's estimated that at least 600,000 people shoot live quarry, clay pigeons or targets in the UK, with the total number likely to be far higher. The value of shooting? Shooting’s social side!👏
Tweet media one
3
5
68
@AimtoSustainUK
Aim to Sustain
3 years
Meat is an important part of a balanced diet for a vast number of people in the country. We need to keep making the argument for the importance of meat and push back against this idea that all meat is bad. A balanced diet is key - that can and does include meat.
0
15
63
@AimtoSustainUK
Aim to Sustain
1 year
Tweet media one
3
19
58
@AimtoSustainUK
Aim to Sustain
2 months
Shooting activities generate the equivalent of 67,000 full-time jobs - that is a positive economic impact felt across the entire rural community and beyond. The value of shooting? Boosting businesses, creating jobs, and generating countless opportunities. Worth celebrating!👏
Tweet media one
4
9
41
@AimtoSustainUK
Aim to Sustain
3 years
Celebrate the Glorious Twelfth. With the Glorious Twelfth almost upon us, we reflect on all that the shooting community has to celebrate as the grouse season opens.
2
11
40
@AimtoSustainUK
Aim to Sustain
3 years
We believe that it's a person's individual choice whether they eat meat or not. For tens of millions of people, it's a fundamental part of their balanced diet - that should be respected.
1
6
40
@AimtoSustainUK
Aim to Sustain
3 years
Tweet media one
1
14
40
@AimtoSustainUK
Aim to Sustain
2 years
Meat is enjoyed by tens of millions of people in this country. We want to push back against this narrative that 'all meat is bad' and highlight the important role it plays for many in a balanced diet. We say ⬇️ Yes to individual choice, no to ludicrous 'meat bans'!
Tweet media one
3
15
41
@AimtoSustainUK
Aim to Sustain
1 year
A shocking story - entirely unacceptable. 'A third of shooting businesses have had their accounts suddenly closed down, research has shown' Dr Conor O’Gorman, @BASCnews - "We should not be treated as potential criminals by the banking sector"
10
14
40
@AimtoSustainUK
Aim to Sustain
1 year
Shooting helps to sustain countless rural communites. Bringing money into these areas and pumping money into local businesses. From hoteliers to local retailers. The entire community benefits from the support of shooting - that's a contribution to celebrate!👏
Tweet media one
126
9
41
@AimtoSustainUK
Aim to Sustain
1 year
"The ‘Glorious Twelfth’ is the perfect opportunity to highlight the environmental and cultural vandalism of banning an activity which delivers so much in terms of environmental, social and economic benefit" @CA_TimB on top form ⬇️
19
6
39
@AimtoSustainUK
Aim to Sustain
2 years
Ian Coghill, a life-long conservationist, has been announced as Chair of Aim to Sustain. "Properly conducted game management is a vital force for good over vast swathes of rural Britain." Read more reaction to Ian's appointment below:
Tweet media one
6
8
37
@AimtoSustainUK
Aim to Sustain
2 years
We will continue to push back against this 'all meat is bad' narrative that is sadly gaining ground in some parts of society. We believe that it should be a personal choice - that doesn't sound unreasonable, does it?
1
7
34
@AimtoSustainUK
Aim to Sustain
3 years
Glorious Twelfth. Throughout the season and in the future, Aim to Sustain will work to promote and protect game shooting. Find out more about Aim to Sustain and our consultation here⬇️
Tweet media one
0
4
29
@AimtoSustainUK
Aim to Sustain
1 year
How many full-time jobs does the shooting community support?👇 The equivalent of 74,000. Without shooting, a vast number of businesses and livelihoods would be lost. That's an economic contribution worth celebrating and protecting.
Tweet media one
15
4
33
@AimtoSustainUK
Aim to Sustain
3 years
Protect the future of grouse shooting. Aim to Sustain will work to promote and protect grouse shooting, and the positive impact it has on the UK’s uplands. Have your say on how Aim to Sustain will shape the future of sustainable game shooting ➡️
Tweet media one
5
12
33
@AimtoSustainUK
Aim to Sustain
2 years
Choosing if a child eats meat is not a decision for a school, council or activist group to take. That is up to the individual family and nobody else. This is wrong ⬇️
3
5
30
@AimtoSustainUK
Aim to Sustain
2 years
The shooting community is worth £2 billion to the UK economy. Supporting thousands of jobs and businesses. Boosting local economies and communities. An economic contribution to be proud of - let's talk about it!👏
Tweet media one
2
3
30
@AimtoSustainUK
Aim to Sustain
2 years
Dear shooting community, The value of your contribution must not be underestimated. From Aim to Sustain - thank you!👏
2
9
31
@AimtoSustainUK
Aim to Sustain
10 months
How many full-time jobs does the shooting community support?👇 The equivalent of 74,000... We're proud to highlight such a significant economic contribution!👏
Tweet media one
1
1
30
@AimtoSustainUK
Aim to Sustain
1 year
As the pheasant season begins, let's look at the economic value that the shooting community provides 👇 - It's worth £2 billion to the UK economy - Supporting the equivalent of 74,000 full-time jobs - Spending £2.5 billion every year on goods/services And plenty more!👏
Tweet media one
2
12
30
@AimtoSustainUK
Aim to Sustain
3 years
With more and more reports of various councils and other organisations discouraging or even banning meat, we want to reiterate our position ⬇️ Eating meat or not is entirely a decision for the individual - nobody else. Do you agree?
1
8
29
@AimtoSustainUK
Aim to Sustain
3 years
We passionately believe in the importance of meat as part of a balanced diet for tens and tens of millions in this country. It should be an individual's choice and sweeping bans should be avoided, especially when they're funded by the taxpayer.
1
2
26
@AimtoSustainUK
Aim to Sustain
1 year
The Glorious Twelfth. Celebrating the value of grouse shooting and how it helps to sustain the beauty of the countryside ⬇️
Tweet media one
5
6
29
@AimtoSustainUK
Aim to Sustain
3 years
‘Zero tolerance’ toolkits. We have produced a suite of legally-approved clauses for contracts and agreements that can be used by game and land management businesses to show their commitment to following a ‘zero tolerance’ policy on raptor persecution.
1
18
28
@AimtoSustainUK
Aim to Sustain
1 year
Grouse shooting makes money for the economy, whatever PETA says - @CA_TimB 'It also supports a healthy seasonal flow of custom for a range of other businesses; including pubs, restaurants and hotels' Read Tim's excellent piece in full 👇
5
7
28
@AimtoSustainUK
Aim to Sustain
1 year
The value of shooting!👏 “We have 50 staff across the two restaurants and we would not be able to support this number of jobs if it wasn’t for the success of the grouse season and country sports in this area.” Full excellent piece in @anguscpress :
6
8
27
@AimtoSustainUK
Aim to Sustain
1 year
Shooting is vital for many rural areas - bringing local people together in the British countryside, meaning it’s often the lifeblood for countless communities. Helping to improve both the physical and mental health of participants. The value of shooting!👏
Tweet media one
2
7
28
@AimtoSustainUK
Aim to Sustain
1 year
Shooting supports the equivalent of 74,000 full-time jobs. Delivering a positive economic contribution which stretches right across the UK. Backing local businesses, economies and communities. The value of shooting!👏
Tweet media one
4
7
27
@AimtoSustainUK
Aim to Sustain
2 years
By eating game meat, you are helping to protect the British countryside. It supports the rural community who take such good care of the land and the meat is also a sustainable food source. If you haven't tried game before, it's time to consider it!👏
Tweet media one
3
7
25
@AimtoSustainUK
Aim to Sustain
3 years
One simple way that we can all support rural communities in our area is to purchase more locally sourced food and drink. British produce is among the best in the world and it's right there on our doorstep - we're lucky to have it and that should be appreciated.
0
3
27
@AimtoSustainUK
Aim to Sustain
1 year
'The truth is that grouse moors are wildlife havens whilst also protecting communities from risk of flooding and controlled burning on the moors locks in carbon and reduces wildfires yet the haters claim the opposite, in denial of the science.'
11
3
25
@AimtoSustainUK
Aim to Sustain
2 years
We're proud of the shooting community's contribution to the wider country and economy. The value of shooting? Providing economic, environmental and social benefits for millions of people. Helping to sustain the rural way of life!👏
Tweet media one
0
7
25
@AimtoSustainUK
Aim to Sustain
2 years
Millions and millions of people in our country have never tried game meat. The potential market is vast. Let's keep pushing the benefits, getting more and more of it on plates across the country. Supporting rural businesses and helping to boost the UK's food security!👏
Tweet media one
7
10
24
@AimtoSustainUK
Aim to Sustain
2 years
The shooting community provides the equivalent of 16,000 full-time conservation workers. With a significant percentage of providers employing at least one paid gamekeeper whose work includes habitat and wildlife management. An army of conservationists!👏
4
7
25
@AimtoSustainUK
Aim to Sustain
1 year
'Jobs will be lost, the rural economy will suffer and hands-on conservation projects overseen by the shoots will cease.' @BASCnews making the important arguments ⬇️
2
6
23
@AimtoSustainUK
Aim to Sustain
2 years
More and more, we're seeing the countryside blighted with litter. It's an increasing problem. Unnecessary and selfish behaviour... The beautiful British countryside is there for all of us to enjoy - let's keep it that way and use bins or take our rubbish home with us!👏
0
8
24
@AimtoSustainUK
Aim to Sustain
3 years
Defra Minister Lord Benyon has rejected calls to reassess the general licence GL42. Lord Benyon said that as a result of shoot management there is "investment that doesn’t cost the taxpayer anything but is of huge benefit to natural capital”.
1
7
24
@AimtoSustainUK
Aim to Sustain
1 year
The shooting community contributes billions to the economy, supporting the equivalent of 74,000 full-time jobs. An income that runs in harmony with the rural community.
Tweet media one
2
6
22
@AimtoSustainUK
Aim to Sustain
2 years
So many of us rightly enjoy the beautiful British countryside in our free time. Without the care of the rural community, that simply would not be possible. If you want to support the British countryside, support the rural community!👏
Tweet media one
1
6
21
@AimtoSustainUK
Aim to Sustain
3 years
Meat is vital for the diets of a vast number of people in our country. Tens of millions enjoy it on a regular basis. That is their decision and it should be respected - any 'bans' should be rightly criticised.
0
5
23
@AimtoSustainUK
Aim to Sustain
1 year
'The report found that the advantages that grouse moor management brings to some of the most remote areas of the UK are vast' Grouse moor management provides the greatest environmental, social and economic benefits ⬇️ Write up from @CAupdates :
3
10
22
@AimtoSustainUK
Aim to Sustain
3 years
Game meat is nutritious, flavoursome and sustainable. We'd like to see more of it served in the public sector. @BritishGame has done fantastic work pushing for it to be served in hospitals, with trials starting. Excellent progress, but let's aim for more!
5
4
22
@AimtoSustainUK
Aim to Sustain
1 year
How many jobs are supported by the shooting community?⬇️ The equivalent of well over 70,000 full-time positions. Providing support for rural businesses in every corner of the country. Now that is a positive economic contribution to shout about!👏
Tweet media one
1
4
22
@AimtoSustainUK
Aim to Sustain
11 months
Shooting is worth £2 billion to the economy. Sustaining local jobs, businesses and economies right across the UK. That is an economic contribution to appreciate and celebrate - well worth shouting about!👏
Tweet media one
4
5
21
@AimtoSustainUK
Aim to Sustain
1 year
Worth reposting!👏 'Breeding curlews are raising four times as many chicks on the UK’s grouse moors, compared to similar unmanaged moorland sites, a new peer-reviewed scientific study by the Game and Wildlife Conservation Trust (GWCT) has found.'
Tweet media one
1
9
21
@AimtoSustainUK
Aim to Sustain
3 years
Wild Justice lose in court again. Read the latest news about Wild Justice's failed attempt for a judicial review on “burning” in England for a second time.
3
6
22
@AimtoSustainUK
Aim to Sustain
2 years
The economic value of shooting, in one useful illustration... Supporting jobs, businesses and communities right across the country!👏
Tweet media one
1
9
20
@AimtoSustainUK
Aim to Sustain
3 years
Mountain hares thriving in the Peak District. A new study involving Aim to Sustain partner organisations has highlighted the success of mountain hares on Peak District grouse moors.
1
5
20
@AimtoSustainUK
Aim to Sustain
1 year
Shooting supports local jobs, local businesses and local environments. Connecting rural communities in a way that boosts the mental/physical health of thousands and thousands. A contribution to appreciate and to celebrate!👏
Tweet media one
1
9
21
@AimtoSustainUK
Aim to Sustain
1 year
“Shoots have worked closely with United Utilities for decades, this decision is an insult to all that proactive and practical work." @BASCnews 's @_Duncan_Thomas making the important arguments. "It is a travesty for practical conservation."
5
5
21
@AimtoSustainUK
Aim to Sustain
3 years
Fantastic news ⬇️ Six NHS hospitals will be trialling game meat on their menus over the next few months as part of a project driven by @BritishGame . Using more British produce in the public sector is great to see - we will keep you all updated.
0
7
20
@AimtoSustainUK
Aim to Sustain
2 years
The shooting community pumps billions into the UK economy, supports a vast number of jobs and helps to sustain countless businesses. All spread right across the country, in areas which are often overlooked. It's a contribution which is beneficial for millions!👏
9
5
19
@AimtoSustainUK
Aim to Sustain
5 months
The value of shooting?👇 It's worth £3.3 billion to the UK economy. An enormous economic contribution, that should be appreciated and celebrated!👏
Tweet media one
2
8
21
@AimtoSustainUK
Aim to Sustain
2 years
With the news of more council meat bans being proposed, we believe that it's important to push back against these absurd policies and reiterate the importance of individual choice in a person's diet. Tens of millions of people eat and enjoy meat - that is their decision.
2
7
18
@AimtoSustainUK
Aim to Sustain
3 years
‘The future of shooting is looking bright’ says Lord Botham in his @dailytelegraph column in reaction to the launch of the @AimToSustainUK partnership. Read the article here @BeefyBotham
4
9
18
@AimtoSustainUK
Aim to Sustain
3 years
Hiding in the guise of environmentalism. Attempts by Wild Justice to attack shooting in the courts are more about convenience than true environmentalism, argues BASC’s head of environment research Dr Marnie Lovejoy… Read Marnie's blog here⬇️
0
12
20
@AimtoSustainUK
Aim to Sustain
3 years
By eating game meat, you are helping to protect the British countryside. It supports the rural community who take such good care of it and it contributes to the sustainability of the land. We want to see more and more game meat on menus across the country!🇬🇧
5
3
18
@AimtoSustainUK
Aim to Sustain
1 year
"If it is true they intend not to renew the lease for shooting, it will have irreversible damaging consequences for the conservation and biodiversity of our previous uplands as well as the livelihoods of rural people." Strong arguments from @CA_TimB ⬇️
5
5
20
@AimtoSustainUK
Aim to Sustain
2 years
The shooting community spends 3.9 million work days each year on conservation. The equivalent of 16,000 full-time jobs, on habitat and wildlife management. The environmental value of shooting!👏
10
8
19
@AimtoSustainUK
Aim to Sustain
1 year
'UNITED Utilities is facing significant backlash following its announcement that grouse shooting is to be banned from its land.' Opposition growing...
4
3
19
@AimtoSustainUK
Aim to Sustain
1 year
The Glorious Twelfth. What is grouse shooting's economic contribution?👏
Tweet media one
1
5
19
@AimtoSustainUK
Aim to Sustain
8 months
The shooting community is worth £2 billion to the UK economy. An economic contribution that supports countless communities, in all corners of our country. Taking it away would decimate rural businesses, and even more livelihoods. Let's appreciate the value of shooting!👏
Tweet media one
1
3
19
@AimtoSustainUK
Aim to Sustain
2 years
We're relieved to see there was a big negative reaction to the most recent attempts to get meat banned in parts of the public sector. With meat, choice is key. Choose to eat meat, or choose not to eat meat - either is fine and that should be respected. Keep stressing that!👏
Tweet media one
0
1
17
@AimtoSustainUK
Aim to Sustain
11 months
Aim to Sustain Game Assurance is now operational!🚨 The scheme guarantees the quality of game meat for consumers through the Aim to Sustain assurance stamp, so they know that their game comes from an audited, high-quality source. Read more 👇
Tweet media one
2
6
18
@AimtoSustainUK
Aim to Sustain
2 years
. @BASCnews 's Ian Bell, @CAupdates 's @CA_TimB and @AdamHenson talk about the benefits to the countryside of Aim to Sustain and shooting in the Game Fair Theatre.
Tweet media one
14
6
19
@AimtoSustainUK
Aim to Sustain
3 years
The Aim to Sustain partnership took another step forward this weekend with its unveiling at the Scottish Game Fair on Friday 24 September. Read the full story here
1
14
19
@AimtoSustainUK
Aim to Sustain
3 years
Defra’s response to Wild Justice. @DefraGovUK has confirmed that it will contest Wild Justice’s latest challenge relating to the general licence for the prevention of serious damage (GL42). Aim to Sustain will continue to support Defra’s defence.
0
6
19
@AimtoSustainUK
Aim to Sustain
2 years
The value of shooting... Supporting jobs, spread right across the country!👏
Tweet media one
1
5
16
@AimtoSustainUK
Aim to Sustain
1 year
"Grouse moor management has played a key role in creating and maintaining our upland landscape, preserving and improving heather habitat and peatland, sustaining some of our rarest plants and wildlife, and promoting biodiversity.” From @CAupdates 👇
2
5
17
@AimtoSustainUK
Aim to Sustain
10 months
Let's start the New Year with a reminder of the economic support the shooting community provides 👇 - Worth £2 billion to the economy - Supporting the equivalent of 74,000 full-time jobs - Spending £2.5 billion every year on goods/services A contribution to celebrate in 2024!👏
Tweet media one
2
5
18
@AimtoSustainUK
Aim to Sustain
2 years
What a contribution on the value of shooting from @JamesEvansMS . Essential viewing!👏
3
3
18
@AimtoSustainUK
Aim to Sustain
8 months
'Game shooting saves the NHS millions every year, a report has found' 👇 Getting active in the fresh air has enormous benefits for an individual's mental and physical health. Shooting encourages that, therefore saving the NHS millions every year!👏
10
4
18
@AimtoSustainUK
Aim to Sustain
3 years
Should councils be spending time, effort and resource to remove meat from menus at various council events? Is that the best use of council time? Are there more important issues to be tackling? We suspect that many of you reading will come to the same conclusion as us...
0
2
16
@AimtoSustainUK
Aim to Sustain
3 years
Ian Bell. CEO, @BASCnews ⬇️ "Our fundamental objectives all overlap. Well let's work together to achieve them."
0
7
18
@AimtoSustainUK
Aim to Sustain
1 year
How many full-time jobs does the shooting community support?👇 The equivalent of 74,000... Without shooting, a vast number of businesses and livelihoods would be lost. An economic contribution worth celebrating!👏
Tweet media one
4
4
16
@AimtoSustainUK
Aim to Sustain
5 months
The value of shooting!👏 'Shooting is worth more than £3 billion to the UK economy each year and creates 67,000 jobs, a report has found.' More details to come soon...
0
5
17
@AimtoSustainUK
Aim to Sustain
2 years
Did you know?⬇️ The shooting community supports the equivalent of 74,000 full-time jobs. Suppliers, downstream businesses, shoot managers, gamekeepers and lots more!👏
Tweet media one
0
7
17
@AimtoSustainUK
Aim to Sustain
1 year
Well said!👏
@BackBritishGame
Back British Game
1 year
Heather moorland is a globally threatened habitat that worldwide is rarer than rainforest. The management of the moors for grouse shooting is the only reason that these moors are thriving in the UK.
Tweet media one
Tweet media two
3
5
15
3
3
17
@AimtoSustainUK
Aim to Sustain
2 years
'It is not just the blatant disregard of scientific evidence, but the real-world contempt for the rural community and thousands of jobs.' Important pushback from @BASCnews . Call to action issued following Minister’s anti-shooting comments ⬇️
1
3
17
@AimtoSustainUK
Aim to Sustain
1 year
'Nearly 400 businesses have joined together to urge the Scottish Government to rethink “disastrous” plans to licence grouse shooting.' @RossEwing97 👇 "If the proposed licensing scheme is introduced without amendments, then it would be disastrous"
2
3
17
@AimtoSustainUK
Aim to Sustain
3 years
Thank you to everyone who came to the @CarterJonas @TheGameFair Theatre for the official launch of Aim to Sustain yesterday! Read about it here 👉
Tweet media one
1
5
16
@AimtoSustainUK
Aim to Sustain
1 year
'Lawyers acting on behalf of the UK’s largest shooting organisation today filed a claim at the High Court for a Judicial Review of Defra’s decision to fundamentally change the licensing regime for the release of game birds in certain areas of England.'
0
3
17
@AimtoSustainUK
Aim to Sustain
2 years
'The Countryside Alliance has made an official complaint to the BBC following its recent coverage on a reported decline in the adder population' 'There is no scientific research or evidence to support this claim.' Read more ⬇️
3
3
14
@AimtoSustainUK
Aim to Sustain
8 months
How many full-time jobs does the shooting community support?👇 The equivalent of 74,000. Without shooting, a huge number of businesses and livelihoods would be decimated. It's an economic contribution that is worth celebrating and is worth protecting.
Tweet media one
2
5
15
@AimtoSustainUK
Aim to Sustain
1 year
The game management sector contributes billions, supporting the equivalent of 74,000 full-time jobs. A vast amount spent in businesses around the country - on travel, accommodation, clothing, food/drink and much more. An income that runs in harmony with the rural community.
Tweet media one
1
5
16
@AimtoSustainUK
Aim to Sustain
1 year
Excellent piece outlining the extensive value of grouse shooting. 'Grouse moor management supports the equivalent of 2,640 full time jobs and £30 million of revenue for the Scottish economy' Worth reading and sharing!👇 @anguscpress .
4
1
15
@AimtoSustainUK
Aim to Sustain
1 year
Happy Glorious Twelfth! Grouse shooting's contribution to local economies, environments and communities must not be underestimated - providing a comprehensive and varied range of benefits. That is all well worth celebrating. A special day for our community - enjoy it!👏
Tweet media one
2
3
15