Journalist with a passion for the design, meaning and symbolism of sports crests. Author of World Football Club Crests (2016) and Hockeyns heraldik (2021).
Thought I would go through football crests with buildings, part of buildings or other architectual structures within them.
Let's start with Everton and what looks like a true fairy tale castle. Rupert's tower. A disappointment compared to the crest.
🧵 A thread.
1/21
Japanese football club names, a thread.
So I noticed that some Japanese clubs have foreign words in their names. It made me delve deeper into the subject and the fact is that it is a profound tradition. In this thread I will explain how and why regarding several clubs.
1/20
Congratulations to
@DIF_Fotboll
who celebrates 127 years old today as a sports club. The crest has been in use since 1896 and represents Sweden (blue and yellow) as well as love and loyalty (the red sash).
#DIF
#worldfootballclubcrests
Love the ambition of ranking the 100 best club badges! Although I am a bit confused since crests hated by the clubs own supporters should not be on there. Such as Atlético Madrid for exemple.
And I wonder how they missed these gems.
Scottish Premiership leaders
@JamTarts
play Dundee FC away and the visitors' crest is one of my favourites. This because the badge is based on the Heart of Midlothian mosaic on the Royal Mile in Edinburgh. Fabulous. More info in the book
@BloomsburySport
🇪🇸 Athletic Club
Athletic Bilbao's crest carries massive Basque symbolism with the Guernika oak, the San Antón bridge and the church of San Antón.
10/21
Old badges from before, the best crests of yesteryear, the good, the bad and the ugly symbols of football's past.
A thread.
Let's start with French side Stade de Reims and their Champagne football since the club comes from the region Champagne.
1/34
#Reims
#Ligue1
#LogoDesign
"New season, new identity, new logo" are the words for the release of the new Slavia Prague club crest. The Czech giants celebrates 130 years of existence with the star which will be their new badge from now on. Perfect update.
#logodesign
#LogoDesigns
#badge
#logo
#newlogo
One of the football world's greatest artists has passed away. Italian graphical designer Piero Gratton has died 80 years old.
Gratton leaves behind a great legacy since he designed the former Roma wolf, the old Lazio crest, the rooster of Bari and the UEFA logo.
#design
#badges
Could this be the worst rebranding yet? Cercle Brügge have introduced a new logo (because that's what it is) and it is truly abhorrent. The crown has been removed and the color scheme has changed. Most horrendous update since Juventus but they were atleast aesthetically sound.
Lang Leve Cercle! Dat tonen we vandaag nog maar eens.
Met een opvallend merk en een assertieve,
energieke beleving gebaseerd op ons verleden.
We spelen zo. We zijn zo. En dus tonen we het ook
aan de wereld. Cercle leeft! 𝗟𝗲𝘃𝗲 𝗖𝗲𝗿𝗰𝗹𝗲!💚🖤
#LeveCercle
#Brugge
On Christmas Eve we celebrate the best badges in Sweden.
1.
@aikfotboll
Once won a competition as the best badge in the world. Can see why.
2. Rågsveds IF
Oh, the colors!
3.
@ISHalmia
Everything happening at once.
4.
@ArbogaSodra
Looks like
@Alemannia_AC
24/25
Spanish side
@cfhercules
, based in Alicante and named after the hero in greek mythology, have revamped their crest. And it is good!
This is how you modernize your visual identity! Staying true to the club symbolism and history. Love it! (Blue bavkground is the new one).
We want to congratulate
@OfficialBHAFC
on their 118th birthday! A club formerly known as "the Dolphins", due to the city coat of arms. Thanks to the supporters the club became "the Seagulls" in the 1970s and thus the crest evolved.
Thank you for being part of our book!
#BHAFC
Now this is exactly how you update your crest. Hats off to Oldham Athletic for a splendid new badge!
The new owl is a reference to the past and has obviously been modernized. Couldn't do it better. Way to go.
#logodesign
#LogoDesigns
#newlogo
#oldham
#oafc
Auguri
@Inter
! 110 years old with a crest that takes us back. The monogram, used in 1908, was inspired by british clubs and wore the same colours then. Black and blue, in opposition to Milan's black and red. The club from which Inter broke free.
#FCIM
#worldfootballclubcrests
Football are going through a lot of problems right now. One of them being multi club ownerships. As in the case of Man City and their City Group affiliated clubs. Such as Indian outfit Mumbai City.
They have introduced a new crest. Have we seen it before?
#logodesign
1/2
The Spanish FA have discharged their old, kind of classic logo for something completely different. Way to modern and abhorrent for me even though the previous one wasn't perfect either. This new way of doing it simple without symbolism is actually pretty sad.
#LaRioja
#Spain
Congratulations to classic English outfit
@OfficialOAFC
(Oldham Athletic) who celebrates 125 years of existence! Formed in 1895 as Pine Villa AFC they are now reverting to an older badge for the upcoming season and on their kits. This after a supporters vote. Pure class.
#oafc
Polish side LKS Lodz celebrate their return to the top flight with a new crest. An updated version of the classic monogram which is famous throughout Poland. It is created by Kuba Malicki of
@polskielogo
. Stunning work! The new one is on the right side.
#worldclubcrests
#LKSLodz
Yes, Genoa, this is how you modernize a crest! Well done! So impressed by Italian outfit Genoa who is true to their legacy by just turning the griffin into a more fearsome version of itself. Amongst other details.
#logodesign
#LogoDesigns
#badge
#logo
#newlogo
#Genoa
Catania are respawning in Serie D, rhe fourth tier of Italian football, and they do it with a new club badge. The supporters have voted in favor of the black elephant which will replace the blue and red one. However we will all miss the crest from their Serie A years.
#logodesign
So the trend of updating football crests is slowly starting to reach Sweden. Yesterday the Allsvenskan outfit, and Swedish giant
@IFKGoteborg
, updated their badge. Although minor changes they are important ones.
Link to their presentation:
Premier League side
@NorwichCityFC
are updating their magnificent club crest.
On the plus side they are true to their symbolism and history.
On the negative side they have just dropped what made them unique.
What do you think?
#Norwich
#PremierLeague
#newlogo
#crest
#Logo
Yesterday South Korea introduced a new football crest. The colors have changed to fit with the country flag. The futuristic top of the tiger head represents the team's will to move forward. The shape refers to a football formation while the square illustrates the pitch.
#badges
Swedish outfit Linköping FC have updated their visual identity. A lioness instead of the former male lion since the club is one of Sweden's best women teams.
Cambridge United will try again to reinvent their crest until the 25/26 season. Now the supporters have three options to choose from.
Which is your favourite? Mine is the book and ball.
San Diego’s MLS expansion team, which is set to take the field in 2025, has officially selected a brand identity in addition to its name: San Diego FC.
More details:
Czech giant Sparta Prague have unveiled their new crest. A modernization I strongly support since it keeps with tradition. The legendary S still stands proud along with the iconic tricolor. Black is the new black.
#logodesign
#LogoDesigns
#badge
#logo
#logos
#footballdesign
Former giant of East Germany (DDR) Dynamo Berlin announced on their 57th birthday that they have obtained the rights to use their old logo. They have bought the historic symbol which has been out of use for 13 years. Which do you prefer? The current bear or the returning D?
French side FC Nantes have unveiled a new badge.
The ship illustrating the harbour is gone.
The stars representing their league titles have been removed.
Only one out of five Breton hermines remain.
A slick N is what's left in a logo that reminds us of Juventus.
#FCNantes
#badge
You can say what you want about Belgian side KV Oostende's new logo wether you like it or not. But their presentation is absolutely splendid.
1. They are true to their history.
2. They acknowledge the power of tradition.
3. They display the former crests.
#oostende
#kvoostende
To show unity with the womens team Norwegian power house Rosenborg have updated their club crest. The stars are removed since they referred to the mens team. Great badge either way if you ask me. What is your opinion?
#logodesign
#LogoDesigns
#badge
#logo
#newlogo
#rbk
#rosenborg
Starting to sound like a broken record but if you want to surprise your football loving husband or wife, brother or sister or just your neighbour don't forget that this book is available in different languages.
English, Swedish, German and Finnish for all polyglots out there.
V-Varen Nagasaki,
Portuguese and Dutch influences.
The letter "V" stands for the Portuguese word vitória (victory) as well as Dutch vrede (peace). Varen is also Dutch for "to sail". Nagasaki is a port of historic importance to Portuguese and Dutch traders.
18/20
@v_varenstaff
Let's start with England:
1. Blackburn Rovers
Their motto "Arte et Labore" ("by skill and labour") says it all.
2. Everton
Who doesn't like Prince Rupert's Tower?
3. Brighton & Hove Albion
Serenity.
4. QPR
@DanKNorris
sublime monogram.
2/26
#Rovers
#EFC
#BHAFC
#QPR
I think this picture summarizes my feelings towards minimalism. Earlier the crests were meant to explain who you are and where you're from. Now they are about setting a brand as easy as possoble. So sad.
The Icelandic football federation have presented a new crest in an astonishing way. The logo is only to be worn by the national team and is based on local folklore and tradition. It depicts the four Icelandic spirit guardians: the bull, the eagle, the dragon and the giant.
1/2
Júbilo Iwata,
Portuguese influences.
A fairly simple explanation since Júbilo means 'joy' in Portuguese. Just happy football from Iwata, really.
6/20
#jleague
#badges
@Jubiloiwata_YFC
Bordeaux' new owner Gérard Lopez (former owner of Lille) is making himself popular immediately since he has decided to revert to the former logo. The latest one was used for merely a year and hated by the fans. Good decision!
#newlogo
#logodesign
#LogoDesigns
#bordeaux
#Girondins
Simplify. That is the trend and Italian outfit
@HellasVeronaFC
have done exactly that. From July they will be wearing a new badge depicting two mastiffs (dogs) and the famous scala (stairs) of Verona. The crest is a reference back to the badge of 1984.
#hvfc
#daiverona
The Ireland national team are literally going back to their roots with the brand new crest. It reverts back into the shamrock. Not only a traditional symbol for Irish football but for the green island of Eire itself. Neat although I do prefer the shamrock on the jersey instead.
Our new National Team crest, a nod to the past but set for the future
A symbol that represents our pride, passion, ambition and truly celebrates our iconic Shamrock ☘️⚽️
#IrelandFootball
|
#WeAreOne
I am sorry but I have to say this. The trend of minimalistic badges are not just killing history and traditions. It is hurting the aesthetics of the game as well. Latest example shown here by Ukrainian outfit Karpaty Lviv. So sad. What do you think?
#logo
#footballbadges
#lviv
Welcome to this year's Christmas calendar! Everyday up until the 25th we will celebrate this special time with the best, most interesting and most beautiful UK football badges out there. Let's start with door number one.
1/26
Tanzania giant and reigning champion Simba SC have introduced a new, updated crest. The friendly, rather cute lion has been modified into a fierce and angry predator. However, the classic colors and the roundel remains. Opinions?
#NguvuMoja
#simbasc
#newlogo
#footballbadges
Dundee FC have just released their new crest for the upcoming season. And it is a stunner compared to the former one.
The new blue and red badge is combined with a laurel. And is actually a comeback from a former crest.
#dundee
#dundeefc
#spl
#newlogo
#designfootball
#logodesign
French giants Lyon have revamped their club badge on social media. No official presentation or reveal. It just changed this morning. As you can see the new crest have white spaces between the golden frame amongst other new details.
#logodesign
#LogoDesigns
#newlogo
#OL
Hi there,
Just wanted to make you aware about my latest book. Hockeyns heraldik (the heraldry of ice hockey).
The same concept as my first book, although about ice hockey logos and badges.
In stores now and hopefully soon in more languages than Swedish.
1/2
Danish, classic outfit Lyngby have introduced a new crest for the upcoming season. Their viking symbolism and heritage remains but in a modern roundel instead.
What do you think?
#newlogo
#logodesigns
#footballdesign
#lyngby
EN NY ÆRA 💙
Lyngby Boldklub og Friends of Lyngby har i dag præsenteret et nyt klublogo, der tager Lyngby Boldklub ind i en ny æra.
Det er bestyrelsen og ejergruppen Friends of Lyngby, der i begyndelsen af 2023 besluttede at gå i gang med planerne om et nyt logo. Det nye logo