GREATEST ISSUE 07 IS HERE
R&B wonder
@brentfaiyaz
stars on the cover in an introspective shoot by Ibrahem Hasan. Faiyaz confronts his overnight stardom, touching on his sudden ascendance and avoiding the spectacle of celebrity.
Available now on GOAT
Our business, like so many others, exists because of the Black community, its artists, creatives, athletes and individuals. Without them, there would be no GOAT.
Unreleased to the general public, this Air Jordan 4 Retro was given only to friends & family of Travis Scott. Featuring full purple suede uppers, a smokey translucent outsole and Cactus Jack branding, different variations exist but are all tough to obtain.
THE 2018 BLACK FRIDAY TAKEOVER IS ON. Update the app to explore sneaker culture worldwide, find locations, and earn tickets for a chance to win $10k in credits and the year's most coveted sneakers:
#GOATBLACKFRIDAY
We are excited to announce that
@footlocker
is investing $100M in GOAT Group! As partners, we will combine efforts across digital and retail platforms to create an unmatched experience in the sneaker industry.
We apologize for the inconvenience on today’s drops. We are resolving technical issues. These drops will be rescheduled and we will share an updated schedule shortly. You will not lose your tickets for these drops. Thank you for playing BF23 and stay tuned for updates.
An exclusive new Air Max 1. Over 20 back-to-back drops. Europe-only releases. All priced at or under retail. GOAT Air Max Day starts March 26 at 8 AM PDT / 3 PM GMT. Full schedule live now in the app.Preview GOAT Air Max Day on iOS.
Take a closer look at
#RyderMcLaughlin
's Air Jordan 1 he created for
#GOATDIY
. Create a customized sneaker for your chance to win $1K in GOAT credit.
Terms and conditions apply. See for full contest details.
JUST ADDED: All ten sneakers of the original OFF-WHITE x Nike collaboration are now available to win in our Black Friday drawing. Enter for a chance to own them all by downloading the app:
#GOATBLACKFRIDAY
OUR BIGGEST BLACK FRIDAY UPDATE: All 10 OFF-WHITE sneakers have been added to our Black Friday Drawing. It all ends tonight at 11:59PM PT.
#GOATBLACKFRIDAY
FIRST LOOK: Travis Scott debuted this Air Jordan 6 Retro during the halftime show at Super Bowl 53. Arriving next month in full-family sizing, here's an exclusive look at the kids' version.
The Union x Air Jordan 1 sees the venerable Los Angeles retailer take inspiration from thrifting and DIY culture to create a new take on the sneaker that started it all. Available on the app and :
OUR BIGGEST BLACK FRIDAY UPDATE: We just added the Nike Yeezy 2 'Red October' sneakers to our Black Friday drawing. Enter now for a chance to win:
#GOATBLACKFRIDAY
Our worldwide Black Friday results are in. Check your email to see if you won. Thanks for participating and see you all next Black Friday.
#GOATBLACKFRIDAY
Over $1,000,000 in free prizes. 1 week only. Our greatest
#GOATBLACKFRIDAY
ever starts now, hosted by Emma Chamberlain. Create your Convenience Store Spaces for your chance to win. Only on the app.
Three days, three drops. Our way of saying thank you. Get the latest styles at retail, under retail or at least 15% off market price, while supplies last. New sneakers added daily April 21st-23rd at 10AM PT:
Our greatest
#GOATBLACKFRIDAY
ever. Less than 24 hours away. Over $1,000,000 in free prizes, drops and auctions. From the ultra-rare Louis Vuitton Prism backpack to unreleased Dior x AJ1 samples. Update the GOAT app now to participate. Starts tomorrow at 10 AM PT.
GOAT Air Max Day returns. From Travis Scott's reimagining of the Air Max 270 to Sean Wotherspoon's colorful interpretation of the Air Max 1/97, celebrate the greatest silhouettes and collaborations, all featuring Nike's iconic Air unit. Ten drops March 26th, only on the GOAT app
The OFF-WHITE x Wmns Air Jordan 4 Retro SP finally sees a public release, after being spotted in 2019. A deconstructed look along with other Virgil signature accents blend in on the classic AJ4 silhouette. Available on the app:
The AJ1 Retro High OG ‘Dark Mocha’ features a color blocking reminiscent of the original ‘Black Toe’ iteration. Black leather on the toe area and Swoosh is offset by a white leather toe and side panel, with a rich Dark Mocha nubuck. Available on the app:
It’s here. Round 1 of
#GOATBLACKFRIDAY
trivia starts now. Enter on the app for your chance to win prizes like the Tom Sachs x NikeCraft Mars Yard Overshoe:
Exclusively gifted to friends and family by Pharrell Williams, this version of the NMD features a 'Shock Pink' upper with embroidered characters that translate to 'Human Race.'
The Air Force 1 'What The LA' is a love letter to Los Angeles sports. Taking the 'What The' concept, each element of the shoe is a different color with a mix of materials, all inspired by the various teams in the LA area. Available on the app:
A classic returns. 20 years since its debut, the iconic Air Jordan 11 'Cool Grey' returns. A pair of limited-edition custom socks is included with all orders, while supplies last.
The court meets the catwalk as Jordan Brand and Dior collaborate on a classic silhouette. Melding premium materials and craftsmanship, the Air Jordan 1 Low is highlighted by the Dior Oblique pattern stitched inside the Nike Swoosh.
JUST ADDED: Serena Williams x OFF-WHITE Blazer & Air Max 97 sneakers are now available in our worldwide Black Friday Drawing. Download the app and enter now for your chance to win:
#GOATBLACKFRIDAY
1/3: The violence we are seeing against the AAPI community is heartbreaking. It is violence created by generations of racism and xenophobia. We stand with those affected by this violence, and mourn with the families of those who have lost their lives due to hate.
JUST ADDED: The Yeezy Boost 750 'Glow in the Dark.' The coveted Kanye and adidas collaboration can be yours. Enter our Black Friday Drawing for a chance to win by downloading the app:
#GOATBLACKFRIDAY